Modern Chiropractic Mastery

Hosted by Dr. Kevin Christie

Business EntrepreneurshipInterviews guests

Website RSS feed Facebook

Episodes

300

Latest episode

Aug 2026

Language

EN-US

About the show

Modern and Ethical marketing strategies, without the huge price tag of most resources in the industry. This show will be a mix of topic-based podcasts and some interviews with some of the industry leaders in chiropractic, marketing, and business strategy.

Listen to episodes

60 recent

August 20, 2026Episode 48936 min

The Chiropractic Odyssey with Leonard Faye DC

In this episode of Modern Chiropractic Mastery, Dr. Kevin Christie engages in a captivating conversation with chiropractic icon Dr. Leonard Faye, who brings over six decades of invaluable experience to the table. Dr. Faye shares his profound insights on the evolution of chiropractic care and the significance of the biopsychosocial model in practice—because a little science goes a long way in understanding the spine! Delving into his motivation for authoring "The Chiropractic Odyssey," Dr. Faye emphasizes the necessity for new graduates to embrace both manipulation and rehabilitation. Listeners will gain a richer understanding of the contemporary challenges faced by chiropractors, including the dangers of unrealistic treatment plans and the critical need for comprehensive patient assessments. Dr. Faye’s extensive knowledge and practical guidance will motivate chiropractors to hone their skills and enhance patient outcomes. Chiropractic Odyssey: A Journey of Practice, Seminars, Observation and Reading Science

August 13, 2026Episode 48827 min

What is a MCM Chiro?

In this episode of Modern Chiropractic Mastery, Dr. Kevin Christie outlines the ten essential aspects of becoming a successful MCM chiropractor. He emphasizes that being a great clinician is the foundation of any thriving practice and sets the stage for the subsequent ten elements that contribute to a remarkable patient experience. Dr. Christie dives into the significance of dominating the patient experience, developing a strategic community outreach plan, and maintaining consistent content marketing. He shares insights on how to create effective practice systems, implement elegant sales strategies, and optimize patient adherence, all of which are crucial for sustained growth and success. Listeners will also learn about the importance of scaling to their vision, embracing the entrepreneurial spirit, and achieving cash confidence. Tune in for practical strategies and insights that can transform your practice and help you achieve mastery in both clinical and business aspects of chiropractic care.

August 6, 2026Episode 48744 min

Bulletproofing Your Active Rehabilitation Care with Cody Dimak, DC

In this episode of Modern Chiropractic Mastery, Dr. Kevin Christie sits down with Dr. Cody Dimak to explore the multifaceted world of active rehabilitation within chiropractic practice. They discuss innovative strategies for integrating rehabilitation into your practice, regardless of your clinic's model, and how to effectively collaborate with trainers and other professionals in the field. Dr. Dimak shares his journey from establishing a successful active care practice in California to his current role as a faculty member at Parker University. He emphasizes the importance of understanding the continuum between strength training and rehabilitation, and how chiropractors can leverage this knowledge to enhance patient outcomes. Listeners will gain insights into best practices for at-home exercise prescriptions, the significance of effective communication with patients and trainers, and strategies for fostering a collaborative approach to patient care. Dr. Dimak's practical tips and real-world examples provide valuable guidance for chiropractors looking to elevate their rehabilitation services and improve the overall patient experience. Tune in for a dynamic conversation that will inspire you to rethink your approach to active rehabilitation and strengthen your practice's impact on patient health.

July 30, 2026Episode 48619 min

The Principles of Influence

In this episode of Modern Chiropractic Mastery, Dr. Kevin Christie presents a solo deep dive into the principles of influence as outlined by renowned psychologist Robert Cialdini. Drawing from Cialdini's seminal works, including "Influence" and "Pre-Suasion," Dr. Christie explores how these principles can ethically enhance patient interactions and improve practice outcomes. Listeners will learn about the seven key principles of influence: reciprocity, commitment and consistency, social proof, authority, liking, scarcity, and unity. Dr. Christie provides practical examples of how chiropractors can implement these concepts into their patient care strategies to foster stronger relationships and encourage adherence to treatment plans. Additionally, he shares insights from recent Mastermind sessions, highlighting the importance of community and collaboration in professional growth. This episode serves as a valuable resource for chiropractors seeking to refine their influence in practice while maintaining ethical standards. Tune in for actionable strategies that can elevate your practice and enhance the patient experience, ensuring you stay at the forefront of chiropractic care.

July 23, 2026Episode 48537 min

What I Learned from My 6-Week Immersion Trip

In this episode of Modern Chiropractic Mastery, Dr. Kevin Christie shares reflections from his transformative six-week immersion trip to the Cotswolds, England. He discusses the journey of planning and executing this ambitious family adventure, highlighting the importance of vision and preparation in achieving significant life goals. Dr. Christie delves into the concept of the R Factor question from Strategic Coach, encouraging listeners to envision their future and identify the necessary steps to reach their personal and professional aspirations. He emphasizes the value of creating self-managing companies to facilitate life-changing experiences, sharing insights on how to financially prepare for extended time away from practice. Throughout the episode, he reflects on two impactful audiobooks he listened to during his trip: Jim Collins' "What to Make of a Life" and Marshall Goldsmith's "The Earned Life." Dr. Christie draws parallels between the themes of these books and the challenges faced by chiropractors, offering actionable insights to help listeners align their ambitions with daily actions. Listeners will gain valuable strategies for navigating the 'cliffs' and 'fog' of their careers, and learn how to cultivate a fulfilling professional life through aspiration, ambition, and action.

July 16, 2026Episode 48444 min

Positioning Yourself In Your Community with Beau Beard, DC

Dr. Kevin Christie interviews Dr. Beau Beard about building a successful chiropractic practice in Birmingham, Alabama, and establishing himself as a trusted community expert since opening in 2014. Dr. Beard shares how a limited marketing budget led him to focus on grassroots community engagement—working races, joining running clubs, connecting with athletes, and using a “working interview” approach at events—while his wife built relationships through CrossFit. He discusses the demanding early years of practice growth, the importance of consistent community involvement, and how refining proven marketing systems has helped scale the business and support associates. The conversation also explores Dr. Beard’s content creation journey, as well as his educational work. Looking ahead, he shares his vision of transforming the clinic into a teaching and mentorship hub for chiropractors and healthcare professionals.

July 9, 2026Episode 48323 min

Student Business Show Episode 7

Dr. Kevin Christie shares Episode 7 of the MCM Student Business Show, designed for chiropractic students and early-career doctors, and featuring a clinical segment with Dr. Mark King. Dr. Christie explains how new associates can contribute to practice growth by building a referral directory, reaching out—with patient permission—to allied healthcare professionals to strengthen patient care and develop referral relationships. Dr. King reflects on the evolution of his clinical confidence, from the certainty he felt after graduation, through the challenges of inconsistent outcomes, to the confidence he developed around age 40 through experience, mentorship, continuing education, and improved case management skills. Also in this episode, Dr. Christie introduces the patient-adherence “Communication Triangle” and shares advice on evaluating associate opportunities, emphasizing the importance of aligning with a clinic’s philosophy and clinical approach to avoid long-term mismatches. This is a must-listen episode for students and early-career chiropractors looking to build both clinical confidence and professional success.

July 2, 2026Episode 48225 min

Service vs Hospitality

Dr. Kevin Christie shares an audio-only webinar from a chiropractic business summit on improving the patient experience by distinguishing service from hospitality. Service is the technical, efficient delivery of care, while hospitality is how the experience makes patients feel through emotional connection and going beyond expectations. Dr. Christie notes great hospitality can overcome service mistakes, but great service rarely fixes poor hospitality, citing Danny Meyer’s Setting the Table. Dr. Christie outlines hospitality examples such as personalized greetings, tours, gifts, thank-you notes, Bonjoro welcome/birthday videos, condolences, and follow-ups. Using Joey Coleman’s eight phases, he emphasizes the “affirm” period before the first visit, the initial “activate” visit, celebrating outcomes at re-exam/discharge, and recognizing advocates via reviews and referrals. The podcast concludes with a practical action plan, encouraging practices to evaluate their current patient experience and prioritize improvements in both service and hospitality.

June 25, 2026Episode 48147 min

The Practice Growth Journey with Audra Lance DC

Dr. Kevin Christie interviews Dr. Audra Lance, a Nashville-area chiropractor and owner of a cash-based clinic in Brentwood that treats high performers with longer appointments and individualized plans using techniques like DNS and ART. Dr. Lance shares her path from graduating National University of Health Sciences in 2013 to opening a practice immediately, including early financial hardship, slow growth, and building through mentorship, shadowing, certifications, and authentic community networking. She explains how word-of-mouth led to working with pro athletes and entertainers, and offers guidance on treating recognized clients professionally with flexibility and without being starstruck. The conversation covers the realities of cash practice scaling, clinical competence alongside positioning and marketing, associate vs. owner career paths, leadership and reinvestment in team benefits, and rebranding.

June 18, 2026Episode 48017 min

A.I. Updates Show

Dr. Kevin Christie shares AI updates for chiropractors, outlining tools and practical uses he’s testing and recommending. Dr. Christie highlights Perplexity for answering clinical questions and pulling reputable research, then describes using Claude (including Claude Cowork as an AI agent) to turn call notes into written action plans and to convert research into PowerPoint presentations. He explains how Google’s paid Gemini integrates with Google Drive and Google Slides, including a “beautify this slide” feature to improve slide design. Dr. Christie also suggests using AI chat tools to research and build community outreach lists (gyms, trainers, yoga studios, attorneys, doctors) based on a clinic’s target audience. Finally, he discusses AI phone answering for clinics as something to watch, but remains cautious and prefers a human touch, possibly using AI after hours.