Interest Rates Going Up, What Is Going to Happen?
The episode focuses on how rising interest rates may reshape the real estate wholesaling market , based on what Mike is seeing firsthand through cold calling and virtual wholesaling. He notes that after roughly nine months of calling property owners, more sellers seem willing to have conversations , although many are still asking prices that reflect the hotter real estate market of previous years. Mike’s central argument is that higher borrowing costs can reduce the number of traditional buyers , potentially putting more pressure on motivated sellers. That could create opportunities for wholesalers, but it also creates a challenge: investors and fix and flip buyers may demand deeper discounts because financing, holding costs, inflation, and resale risk make deals harder to justify. In other words, wholesalers may find more motivated sellers while simultaneously needing to negotiate better acquisition prices. The episode also explains why Mike currently favors targeted cold calling over pay per lead marketing . Rather than paying for leads who may never answer, his team can identify thousands of potentially distressed properties, contact the owners directly, and repeatedly build relationships. He emphasizes that cold calling is only the beginning because converting those conversations requires substantial follow up and relationship building. Toward the end, Mike expands the discussion into his broader investment philosophy. He expects economic and technological changes to put additional pressure on home affordability and believes investors with available cash who can acquire properties at attractive prices and turn them into rentals could be positioned differently from highly leveraged buyers. He also explains his personal philosophy of renting where he lives while owning assets that produce income . https://mikefallatconsulting.com/ Mike Fallat is a bestselling author, serial entrepreneur, and owner of Lead Marketing Pros, a GoHighLevel Marketing and Appointment setting agency for service based businesses. Schedule a free demo here: https://leadmarketingpros.com/















