Maximize Your Influence

Hosted by Kurt Mortensen

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602

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Jun 2026

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About the show

Maximize Your Influence: Your source for the top persuasion, influence, and negotiation techniques that will help you maximize your success in life and in business!

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60 recent

June 16, 2026Episode 59120 min

Too Close for Comfort - Proxemics And Reading Spatial Cues

Proxemics is an overlooked tool in persuasion. When you understand how to use the space between you and another person, you create instant trust, lower resistance, and dramatically increase your ability to influence outcomes. Proxemics is the study of how humans use and perceive personal space during interactions. It reveals the invisible "bubbles" we all maintain around ourselves and shows how those distances communicate trust, power, comfort, and relationship status without a single word being spoken. In sales and persuasion, proxemics is used to create psychological safety, signal that you're on the same team, and make your words land with greater impact. When you master the distance between you and the other person, you influence more effectively because people feel respected and understood instead of pressured or invaded. Start understanding space to build faster trust and close more deals. Maximize Your Influence Podcasts Persuade With Power Kurt Mortensen 111 Sales Hacks Special

June 4, 2026Episode 60121 min

Left vs Right: Why Left-Handed Buyers Think Differently

In today's noisy world, the persuaders who consistently win are the ones who understand the subtle differences in how people actually process information. When you tap into these cues instead of using the same script on everyone, you stop guessing and start creating deeper connections that lead to faster trust, less resistance, and more yeses. A recent study found that left-handed and right-handed people actually process visual details differently in their brains. Persuade With Power Kurt Mortensen Maximize Your Influence Podcasts

May 21, 2026Episode 60020 min

Charm vs Charisma - Magnetic Presence That Builds Rapport

Stop Being Invisible – Master Charm & 10X Your Influence Charm and charisma aren't some mystical gifts handed out at birth. Charm is that warm, pleasant way you make every person feel special, valued, and eager to connect with you. Charisma is the magnetic personal power that draws people in, builds instant trust, and inspires them to follow your lead and say "yes" without hesitation. Together, they form the ultimate no-BS toolkit for persuasion, leadership, and massive success in business and life. Science backs it up and real-world winners prove it every day. A 2025 study showed participants who practiced simple charisma techniques saw significant jumps in how others rated their influence and appeal. Look at Steve Jobs – his legendary charm and charisma didn't just present products; they made millions feel part of a revolution, turning Apple launches into cultural events that drove billions in sales. You use charm and charisma to influence and sell by creating that electric rapport that makes resistance disappear. Prospects don't feel sold – they feel chosen and excited to move forward with you because you've made the decision feel personal, fun, and inevitable. This is how you close bigger deals faster, turn skeptics into raving fans, and lead teams or clients to results they never thought possible. Persuade with Power Kurt Mortensen Advanced Influence Trainings Free Persuasive Presentation Assessment

May 6, 2026Episode 59920 min

Master Your Persuasion IQ: 25 Expert Sales Triggers That Actually Work

Why do some people rise to the top while others struggle? For over a century, experts have tried to answer that question. It started in 1905 when French psychologist Alfred Binet created the first IQ test. Scientists hoped a high IQ would predict who would succeed in life. But they quickly discovered something surprising: a high IQ is helpful… but it's no guarantee of real-world success. Then came the idea of multiple intelligences from Howard Gardner. Different people shine in different areas. Later, Daniel Goleman introduced Emotional Intelligence (EQ) in his groundbreaking book. He showed the world that understanding and managing emotions matters just as much as raw brainpower. But even IQ + EQ isn't enough. The missing piece? Something researchers call the soft skills that actually drive happiness, influence, and achievement: the ability to persuade, influence, sell, negotiate, motivate, lead, and deeply understand human nature. I call it your Persuasion IQ (PQ). People with high PQ don't force others to agree — they create genuine desire. They don't rely on intimidation or old-school pressure. They persuade in ways that feel natural and authentic. Here's the truth: every single day, you're either persuading someone… or they're persuading you. In today's skeptical world, pushy tactics and outdated closing tricks get rejected instantly. Great persuaders focus on connection first. They build real rapport, show sincere empathy, uncover true needs, and guide people to persuade themselves. Persuade With Power Kurt Mortensen 111 Sales Hacks Special Advanced Influence Trainings Free Persuasive Presentation Assessment

April 23, 2026Episode 58520 min

Risk Reversal - How To Eliminate Doubt And Fear

The Risk Reversal Secret That Ends "I'll Think About It" Forever If you're not using Risk Reversal right now, you're making your prospects carry every ounce of the risk - and that's exactly why they hesitate, ghost you, or hit you with the classic "I'll think about it." Mastering this strategy is one of the fastest ways to eliminate buyer fear and increase your closing percentage, and build instant trust. You need to flip the entire risk equation and take 100% of the risk off your prospect's shoulders and put it on your own. You create an ironclad "safety net" with guarantees, trials, or performance promises so the buyer feels zero downside and can say YES with total confidence. When you master Risk Reversal you gain the advantage in influence and selling. You persuade at a higher level because prospects no longer fear the wrong decision - they feel protected, you stand 100% behind your promise, and influence becomes effortless. Persuade With Power Kurt Mortensen 111 Sales Hacks Special Advanced Influence Trainings Maximize Your Influence Podcasts

April 15, 2026Episode 59720 min

The Credit Card Effect: How Payment Psychology Removes Buyer Pain

If you're serious about being a power persuader, you cannot ignore the psychology of how people pay. This one shift in your presentation and how you handle credit versus cash can literally double your average sale size and cut buyer hesitation in half. This consumer mindset is why people happily drop thousands on a credit card, but freeze up when it's their cash on the table. Credit cards remove the pain of paying from the pleasure of buying – your brain literally feels less "loss" – so buyers say yes quicker, spend more, and feel better doing it. Stop leaving money on the table and learn the science of buying psychology. Simplify the payment process. Go listen to the brand-new episode of Maximize Your Influence titled "The Credit Card Effect: How Payment Psychology Removes Buyer Pain." It's packed with the tools and techniques you need to shift how you seal the deal. Persuade With Power Kurt Mortensen Maximize Your Influence Podcasts Free Persuasive Presentation Assessment

April 7, 2026Episode 59320 min

The Secrets to Influential Virtual Presentations – Captivate Attention and Persuade Through Webinars

THE LAW OF INVOLVEMENT: Keeping Your Audience Engaged Here's the secret weapon most online hosts completely miss: the Law of Involvement. The more you pull someone's five senses into the experience, get their mind and body actively participating, you can set the perfect atmosphere for persuasion. Think about it — your prospect can sit through an entire presentation, pretend to listen, and walk away feeling and doing absolutely nothing. Zero movement. Zero buy-in. As a true Power Persuader, your #1 job is to shrink the distance they have to travel to reach your goal. Make it ridiculously easy — mentally, socially, and physically — for them to say "yes." So here's the million-dollar question for your world of online meetings and webinars: · How do you keep that same level of attention when everyone's staring at a screen? · How do you create real engagement when you're not even in the same room? · How to Run Powerful, Engaging Webinars That Drive Real Results? Discover more online engagement techniques on this week's podcast. I will identify the steps on how to run engaging webinars & influential virtual events that drive real results. Persuade with Power Kurt Mortensen 111 Sales Hacks Special Advanced Influence Trainings Maximize Your Influence Podcasts Free Persuasive Presentation Assessment

March 31, 2026Episode 59520 min

The Hidden Psychology Behind Every Impulse Buy - Supermarket Secrets

Supermarket Persuasion Hacks: Triggers You Can Use In Every Day Influence If you're still selling with logic, features, and boring demos, you are leaving money on the table every week. The highest-earning influencers know one universal truth: most buying decisions happen in the subconscious mind long before anyone says a verbal "yes." Discover how supermarkets use human psychology, subconscious triggers, and persuasion to get you to buy more. Have you ever gone to the grocery store to buy one item, and left with 10? What happened? Supermarkets don't just sell groceries – they engineer the entire environment with layout, lighting, scents, sounds, and placement to bypass your rational brain and trigger impulse buys you never planned. They turn a quick "grab milk" trip into a cart full of extras by hitting subconscious triggers that make buying feel irresistible. Stop Guessing And Start Engineering Better Persuasion Results. Discover all the supermarket hacks you can apply today during your persuasive presentations. Persuade With Power Kurt Mortensen 111 Sales Hacks Special Advanced Influence Trainings Maximize Your Influence Podcasts

March 26, 2026Episode 59420 min

Why "Power" Is the Secret Weapon Top Persuaders Use (And You've Been Avoiding)

Ever notice how the world's most influential people use different kinds of power like it's second nature? Is it even okay to talk about power? Good, bad, or somewhere in between? Can we actually tap into power to move an audience? The answer is yes. Every single one of us carries unique forms of power depending on the situation. It's hardwired into human nature. Used the right way, it's not just ethical—it's essential, energizing, and influential. Of course power can be weaponized for manipulation. But here's the game-changer: when your audience trusts your power, you become a force that drives them straight into action. Persuade With Power Kurt Mortensen 111 Sales Hacks Special Advanced Influence Trainings Maximize Your Influence Podcasts

March 18, 2026Episode 57720 min

Imposter Syndrome – How Your Ego Is Sabotaging Your Persuasion Game.

Feeling Like a Fraud? Unlock the Secret to Turning Imposter Syndrome into Influence! In the world of sales, negotiation, and persuasion, mastering the relationship of imposter syndrome, ego, and influence isn't just helpful—it's essential for breaking through barriers and achieving peak performance. Ignoring these elements can lead to self-sabotage, lack of confidence, and instant resistance. Imposter syndrome is a psychological mindset where high-achievers doubt their accomplishments and fear being exposed as frauds. Your ability to persuade and inspire others is destroyed by these internal conflicts. Imposter syndrome creates defenses that block genuine rapport, and reduce your ability to influence. Acknowledging these internal dynamics helps you empathize with clients' hesitations and resistance. Don't let imposter syndrome hold you back any longer and discover the strategies to crush doubts, master your ego, and unleash your full persuasive power. Persuade With Power Kurt Mortensen 111 Sales Hacks Special Advanced Influence Trainings Maximize Your Influence Podcasts