Marketing That Clicks

The global medical aesthetics industry was worth an estimated 25.4 billion dollars in 2023. The market is projected to grow to 67.8 billion dollars by 2032. Who are the clients powering this industry's growth? The majority of medical aesthetics clients are women. That classification has remained consistent, with females comprising 87% of the market in 2019 and 88% in 2022. 78% of those women are under the age of 55. The most sizable portion of the market is women between the ages of 35 and 54. Here is the breakdown: Women 35 - 54 years old = 52% of the market. Women 18 - 34 years old = 26% of the market. Women 55+ years old = 22% of the market. Are you interested in having your digital marketing done for you? Visit MichaelGuberti.com, fill out the form, and we will contact you to see if we are a good fit to work together.

Discover what tactics are working for my clients right now. The promotional blueprint involves paid ad campaigns on Instagram, Facebook, and a strategic follow up process. Unlock a year's worth of revenue-enhancing emails and texts for only $97! Offer expires on March 19th at 11:59 pm ET. Learn more here: https://michaelguberti.com/promo/

Ready to stop guessing about what to write, and start growing your med spa instead? In this episode, I’m discussing a must-have resource: A Year's Worth of High-Performing Emails and Text Messages Designed to Generate Consultations and Revenue for Your Practice.   For just $97 ($1,500 value), you get 52 weeks of proven, customizable messages designed to fill your appointment book, boost profits, and keep clients coming back. I’ll break down why this toolkit is the secret weapon your business needs and how one new client can cover the cost tenfold. Don’t wait — grab it now at https://michaelguberti.com/year/ and start making progress. Click the link and invest in your success today!

My client more than doubled their revenue in 5 years.  Tune in to this week’s podcast to discover what marketing strategies I implemented for my client to more than double their revenue in half a decade. Keep an eye out for a sales-boosting resource we’ll soon offer, designed to help you increase revenue using proven strategies that are working well for my clients right now. In the meantime, would you like your digital marketing done for you? Visit MichaelGuberti.com, complete the form, and we’ll reach out to discuss whether we’re a good fit to collaborate.

Among all the different strategies that a business can implement to reach more potential customers and connect more often with its current ones, what tactics are working best for my clients right now? In this podcast episode, discover the marketing success blueprint that is generating positive results for my clients. Be on the lookout for a sales jumpstart resource that we will be offering that you can use to potentially increase sales, based on strategies that are currently delivering positive results for my clients. In the meantime, are you interested in having your digital marketing done for you? Visit MichaelGuberti.com, fill out the form, and we will contact you to see if we are a good fit to work together.

According to Edison Research, 47% of the US population ages 12 and up listens to a podcast at least once a month. Podcasts can contribute to a brand's 'know, like and trust' factor. As a person listens to your podcast, they form an impression of your business. I recently received the following message from an individual looking to grow their podcast. They said, “we need some help with growth. I also think be need help with branding.” Listen to this week’s podcast, fittingly, to learn how to grow and brand your podcast! :) Are you interested in having your digital marketing done for you? Visit MichaelGuberti.com, fill out the form, and we will contact you to see if we are a good fit to work together.

Every day, people encounter hundreds, if not thousands, of messages, including ads, emails, texts, social posts, signs, videos, and more. With so much competition for attention, how can your business stand out? Here are creative strategies to help your brand connect with your audience and rise above the noise. Black Friday is approaching. Get ready to transform your med spa marketing strategy! Starting this Black Friday, discover the proven strategies that seven-figure medical aesthetics practices use to grow, scale, and thrive. The Marketing Strategies of Med Spa Millionaires online course will equip you with actionable tools to elevate your practice, including: ✅ Email campaigns that build loyalty and drive revenue ✅ Social media tactics to convert followers into paying clients ✅ Text messaging strategies for fast, measurable results ✅ Google review strategies & SEO techniques to boost visibility and attract new clients ✅ Marketing calendars for seamless, year-round promotion ✅ In-person event marketing blueprints to generate excitement and bookings This course isn’t about theory—it’s about real-world tactics that deliver results. Drawing on my 9+ years of experience helping medical practices succeed, I’ll share strategies that bring in clients and keep them coming back. ⏳ Stay tuned for more details arriving in your inbox as Black Friday approaches! Let’s make 2025 your best year yet with a marketing plan designed for sustainable growth. Don’t just take it from me: "What I have learned since Michael has been managing our marketing is that every week, when Michael puts out an ad, & the calls that come in — it’s amazing to me because I had no idea, you know, anything about marketing until I started working here. The power of what is put on social media, it’s just impressive: the power of what’s being sent out there, and what the feedback is. It’s just astonishing to me." — Elaine H. 📣 There might even be a limited-time Black Friday special for the online course — stay tuned! To join our email list, just email michael@michaelguberti.com saying that you want to receive email updates. Have a great day. Regards, Michael Guberti Marketing Strategist

During economic uncertainty, customers' disposable income decreases, and small businesses must work harder to convey their value and justify their customers' investment.  To thrive in this environment, it's crucial to highlight your value proposition. Here are 5 strategies to help you succeed: https://michaelguberti.com/navigating-economic-challenges-resilience-strategies-for-small-businesses/  Are you interested in having your digital marketing done for you? Visit MichaelGuberti.com, fill out the form, and we will contact you to see if we are a good fit to work together.

80% of small businesses use email marketing to help with customer retention.  Google and Yahoo will enforce new rules. To prepare for these changes, you need to add a setting called "dmarc" to your email settings. Adding this information increases the chances of your marketing emails reaching the primary inbox for your clients who use Gmail or Yahoo. If you do not add this information, Gmail and Yahoo will reject the emails you try to send to your clients. Discover how to prepare for these changes by watching this 4-minute video from Michael Guberti, digital marketing strategist. For a one-time payment of $300, Michael is offering a 1-hour phone consultation where he will speak with you or your tech team to walk you through how to prepare for the changes. Set yourself up for success and register for the phone call.

Discover the ingredients of a successful, engaging Instagram giveaway. Michael recently created, implemented and promoted an Instagram giveaway for one of his clients in the medical aesthetics industry. It generated positive feedback, and now he is sharing how you can do the same. Tune in for details!