Make Business Personal is a podcast for entrepreneurs, business owners, executives and leaders who believe that people matter most. For those who believe we need to make business personal to really live the lives we desire for ourselves and our families. Most importantly, for those who believe we need to invest in people as whole human beings including both the individuals we work with and lead as well as ourselves, the leaders of those organizations. Each episode is designed to leave you with tangible business takeaways you can immediately put into action to elevate your life and your work. Hosted by, Kiley Peters, serial entrepreneur, executive coach and small business advisor. Kiley is the founder of RAYNE IX, an executive leadership consultancy that helps women build life-changing businesses by making business personal. She's is on a mission to change the way we define success in life and business. Because success, like business, is deeply personal. Let’s do this.
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56 recent
March 25, 202513 min
#55: Diversifying Revenue Streams
In this episode of Make Business Personal , Kiley Peters, founder of RAYNE IX, talks about the critical importance of diversifying revenue streams for business resilience and sustainability. Kiley emphasizes the need for businesses to adapt and innovate continuously to thrive in a changing economy. Understanding Revenue Concentration Risks 01:15 The Blessing and Curse of Recurring Revenue 03:32 Example of Diversifying Revenue 08:37 Innovating Services for Sustainable Growth 10:22 Links & Follow-ups: Learn more at rayneix.com & kileypeters.com Downloads available at MBPDownloads.com Work with us at RAYNEIX.com & RIXAccelerator.com Submit questions at MBPPodcast.com Newsletter Signup: RIXNewsletter.com Linkedin: Kiley Peters & RAYNE IX Instagram: @kileypeters & @rayneix Email: info@rayneix.com
March 18, 202512 min
#54: Identifying & Protecting Your Most Valuable Assets
In this episode of Make Business Personal , Kiley Peters, founder of RAYNE IX, talks about the importance of identifying and protecting valuable business assets to build a resilient and thriving business. Kiley shares her personal experience of realizing the value of her business assets post-exit and encourages business owners to understand and leverage their worth for future opportunities. Identifying Valuable Business Assets 01:58 Maximizing Business Value and Future Opportunities 11:23 Links & Follow-ups: Learn more at rayneix.com & kileypeters.com Downloads available at MBPDownloads.com Work with us at RAYNEIX.com & RIXAccelerator.com Submit questions at MBPPodcast.com Newsletter Signup: RIXNewsletter.com Linkedin: Kiley Peters & RAYNE IX Instagram: @kileypeters & @rayneix Email: info@rayneix.com
March 11, 202516 min
#53: Maximizing the Profitability of Your Business
In this episode of Make Business Personal , Kiley Peters, founder of RAYNE IX, talks about how to maximize profitability in business by evaluating and optimizing key areas. She emphasizes the importance of understanding where profit is generated and where money is leaking, advocating for productizing services, tracking expenses, and optimizing processes to enhance overall profitability. Profit by Deliverable 1:43 Understanding Profitability by Client 04:58 Team Member Profitability 06:45 Optimizing Systems and Tech Stack 11:48 Links & Follow-ups: Learn more at rayneix.com & kileypeters.com Downloads available at MBPDownloads.com Work with us at RAYNEIX.com & RIXAccelerator.com Submit questions at MBPPodcast.com Newsletter Signup: RIXNewsletter.com Linkedin: Kiley Peters & RAYNE IX Instagram: @kileypet
March 4, 202518 min
#52: Reducing Owner Dependency
In this episode of Make Business Personal , Kiley Peters, founder of RAYNE IX, talks about the critical issue of owner dependency in businesses, particularly service-based ones. The episode covers strategies to ensure the business can operate independently, more so to create a scalable and sellable business. Effective Delegation Strategies 06:09 The Importance of Documentation 09:05 Developing Your Leadership Team 11:50 Recommended Resources: Book : Clockwork by Mike Michalowicz – A fantastic guide to building a business that runs without you. Tool : Use SOP (Standard Operating Procedure) tools like Notion or Trainual to document and organize your systems. MBP Episodes Links & Follow-ups: Learn more at rayneix.com & kileypeters.com Downloads available at MBPDownloads.com Work with us at RAYNEIX.com & RIXAccelerator.com Submit questions at MBPPodcast.com Newsletter Signup: RIXNewsletter.com Linkedin: Kiley Peters & RAYNE IX Instagram: @kileypeters & @rayneix Email: info@rayneix.com
February 25, 202519 min
#51: Building a Transferable Asset with Intention
In this episode of Make Business Personal , Kiley Peters, founder of RAYNE IX, talks about the Intentional Exit Framework, a comprehensive approach to building a transferable business. She emphasizes the importance of reducing owner dependency, understanding financial metrics, and developing a strong leadership team. Kiley encourages business owners to plan for their future and consider the legacy they want to leave behind, ultimately creating a stronger business for themselves and their teams. Understanding Transferable Assets 03:34 Key Components of the Intentional Exit Framework 08:17 Recommended Resources 17:50 Recommended Resources: Download The Intentional Exit Checklist at MBPDownloads.com. Explore workshops and consulting services to support your value-building journey at RIXExit.com. Links & Follow-ups: Learn more at rayneix.com & kileypeters.com Downloads available at MBPDownloads.com Work with us at RAYNEIX.com & RIXAccelerator.com Submit questions at MBPPodcast.com Newsletter Signup: RIXNewsletter.com Linkedin: Kiley Peters & RAYNE IX Instagram: @kileypeters & @rayneix Email: info@rayneix.com
February 18, 202516 min
#50: Scaling Your Service-Based Business
In this episode of Make Business Personal , Kiley Peters, founder of RAYNE IX, talks about the importance of maximizing business value, emphasizing that it is not only for those looking to sell but for anyone wanting to build a resilient and scalable company. She introduces the six P's of business value and provides insights into how each element contributes to the overall value of a business. Lastly, the episode highlights the need for clear offers, scalable systems, a strong company culture, effective sales strategies, financial health, and strategic planning for long-term success. Creating Repeatable Offers 02:30 Building Scalable Systems 04:04 The Heart of Your Business 05:59 Nurturing Sales Relationships 08:44 Understanding Financial Health 10:34 Strategic Growth and Legacy 13:11 Recommended Resources 15:24 Recommended Resources: Building your internal processes and client-facing methodologies MBP EP 29 Building your signature product MBP EP 31 Building your starter and scalable products MBP EP 32 Building a culture that attracts and retains talent MBP EP 38 Delegating the shit out of your business MBP EP 39 Pricing your services MBP EP 35 Calculating your bandwidth and your earning potential MBP EP 36 Unique marketing positioning MBP EP 41 Becoming a thought leader MBP EP 42 Building your content marketing strategy MBP EP 43 Building your strategic roadmap MBP EP 46 Maximizing your business value MBP EP 49 MBP downloads at mbpdownloads.com Links & Follow-ups: Learn more at rayneix.com & kileypeters.com Downloads available at MBPDownloads.com Work with us at RAYNEIX.com & RIXAccelerator.com Submit questions at MBPPodcast.com Newsletter Signup: RIXNewsletter.com Linkedin: Kiley Peters & RAYNE IX Instagram: @kileypeters & @rayneix Email: info@rayneix.com
February 11, 202517 min
#49: Building While Burned Out
In this episode of Make Business Personal , Kiley Peters, founder of RAYNE IX, talks about the challenges of building a business while experiencing burnout. Kiley shares her personal experiences with burnout and emphasizes the importance of recognizing its signs, creating a recovery plan, and designing a sustainable business model. Lastly, she highlights the necessity of prioritizing self-care and setting boundaries to avoid burnout, and provides resources for listeners to help them on their journey to recovery. Recognizing the Signs of Burnout 03:08 Designing a Sustainable Business 09:03 Recommended Resources 15:07 Links & Follow-ups: Learn more at rayneix.com & kileypeters.com Downloads available at MBPDownloads.com Work with us at RAYNEIX.com & RIXAccelerator.com Submit questions at MBPPodcast.com Newsletter Signup: RIXNewsletter.com Linkedin: Kiley Peters & RAYNE IX Instagram: @kileypeters & @rayneix Email: info@rayneix.com Recommended Resources: Untamed by Glennon Doyle Atomic Habits by James Clear The Art of Doing Less by Ari Meisel Effortless by Greg McEwen Essentialism by Greg McEwen LED energy audit template at mbpdownloads.com Agency Burnout Survival and Recovery Guide, a RAYNE IX blog Jenna Piche of First Light Time Management Coaching Amanda Nowak of Element 8 Coaching
February 4, 202519 min
#48: Mapping Your Exit: How Early is Too Early?
In this episode of Make Business Personal , Kiley Peters, founder of RAYNE IX, talks about the critical importance of planning an exit strategy for business owners. She discusses how starting to think about an exit early can provide options and prevent regrets later. The episode highlights that a well-planned exit should benefit all parties involved and that business owners should build a business that is not solely reliant on them. Defining Personal Success 03:25 Understanding Your Legacy 07:41 Building a Business for Sale 11:32 Practical Steps for Planning an Exit 15:29 Recommended Resources 17:49 Links & Follow-ups: Learn more at MakeBusinessPersonal.com & KileyPeters.com Downloads available at MBPDownloads.com Work with us at RAYNEIX.com & RIXAccelerator.com Submit questions at MBPPodcast.com Newsletter Signup: RIXNewsletter.com Linkedin: Kiley Peters & RAYNE IX Instagram: @kileypeters & @rayneix Email: info@rayneix.com RECOMMENDED RESOURCES Book: Built to Sell by John Warrillow – A fantastic guide on designing your business to run without you. Download our free The Intentional Exit Checklist at MBPDownloads.com . Check out our FREE quarterly Exit Planning virtual workshops at RIXWorkshops.com
January 28, 202518 min
#47: Understanding Your Exit Options
In this episode of Make Business Personal , Kiley Peters, founder of RAYNE IX, talks about the importance of understanding exit options for business owners. I break down different exit options for business owners to consider and provide resources for additional learning for those who are curious! Types of Exit Options 03:28 Recommended Resources 15:11 Links & Follow-ups: Learn more at MakeBusinessPersonal.com & KileyPeters.com Downloads available at MBPDownloads.com Work with us at RAYNEIX.com & RIXAccelerator.com Submit questions at MBPPodcast.com Newsletter Signup: RIXNewsletter.com Linkedin: Kiley Peters & RAYNE IX Instagram: @kileypeters & @rayneix Email: info@rayneix.com Recommended Resources: Books Getting The Most for Selling Your Business: Anne Mary Ciminelli & Jessica Fialkovich The Art of Selling Your Business - John Warrilow - Built to Sell Podcasts Exit Now Podcast - EPI / Scott Snider The Exit Whisperer Podcast with Carrie Kerpen
January 21, 202516 min
#46: Building Your Strategic Roadmap
In this episode of Make Business Personal , Kiley Peters, founder of RAYNE IX, talks about the importance of building a strategic roadmap for entrepreneurs. Kiley emphasizes the need to shift from a scarcity mindset to an abundance mindset, focusing on long-term goals and effective delegation. The conversation outlines six key categories for strategic planning and provides a structured approach to breaking down goals into manageable tasks. The Six Categories of Strategic Planning 04:50 Effective Delegation and Team Management 10:02 Recommended Resources 15:22 Recommended Resources: 10 Times Is Easier than 2 Times by Dan Sullivan and Dr. Benjamin Hardy Strategic Roadmap template at mbpdownloads.com Links & Follow-ups: Learn more at MakeBusinessPersonal.com & KileyPeters.com Downloads available at MBPDownloads.com Work with us at RAYNEIX.com & RIXAccelerator.com Submit questions at MBPPodcast.com Newsletter Signup: RIXNewsletter.com Linkedin: Kiley Peters & RAYNE IX Instagram: @kileypeters & @rayneix Email: info@rayneix.com
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