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Localization Today

Localization Today

Hosted by MultiLingual Media

Episodes

771

Latest episode

Oct 2026

Language

EN

About the show

Global leaders turn to MultiLingual for the latest coverage of language technology, and business.

Listen to episodes

60 recent
October 15, 202620 min

Why Gamers Reject AI Translation

Why is the gaming industry pushing back against AI translation while the rest of the tech world rushes to adopt it? This week on LocToday, game localization expert Tamara Tirják joins the show to unpack the fierce competition and high stakes of the video game market. She explains why cutting the localization budget to save "peanuts" on a massive production is a terrible business decision that immediately alienates players. We also dive into the exciting return of the Game Global event in Vancouver, the crucial alignment needed between creative developers and commercial publishers, and why true "culturalization" requires a human touch that machines simply cannot replicate.

October 7, 202640 min

Translating on Shifting Ground

Reframing translation and interpreting in the AI era By Hammouda Salhi The AI era of translation, interpretation, and language work has many wondering if human linguists will become obsolete. But is that the right framing? Hammouda Salhi argues that professional value is shifting, and the industry must adapt alongside it.

October 7, 202618 min

Away From Reductionism: “Artificial Intelligence” in All Its Shining Beauty

By Sasha Fedorova , Florian Jaton , and Dmitrii Shevchuk AI is hyped as a force that will revolutionize the future. But the future isn’t here yet, and in the meantime, many argue the conversation surrounding the technology has been defined by reductionism and thought-terminating cliches.

October 7, 20269 min

Translating Worlds: Why Interpreters Make Exceptional Global Leaders

By Beatrice de Salles The skills a professional learns through interpretation aren’t just useful for language work. On the contrary, interpretation teaches skills that align perfectly with the demands of international leadership.

October 7, 202613 min

Linguava CEO David Brackett: Preserving Culture in Transformational Times

Interview by Cameron Rasmusson Healthcare is a field where there’s no room for error in interpretation. In that challenging environment, Linguava has distinguished itself by not just supplying language service but also delivering it with an attention to nuance, detail, and compassionate communication that puts both medical professionals and patients at ease.

October 7, 20264 min

“Somali” Is Not Enough

By Yussuf Hussein Too often, languages with their own unique history, mechanics, and culture get lumped in with a more widely used tongue that is similar but distinct. When that happens, it’s the client who loses.

October 7, 20268 min

The Ice Trade and the Universal Translator

By Claudio Fantinuoli New technology always introduces a period of uncertainty. As AI integrates itself deeper into our lives and personal devices, its ultimate impact on the language industry remains unclear. But perhaps technological changes of the past can provide some insights.

September 17, 202612 min

When Context Becomes Infrastructure

Why the next phase of global content requires more than better prompts By Agustín Da Fieno Delucchi While LLMs are a remarkable technology, they have a serious limitation: no persistent model of the world. That’s an architectural issue, not a procedural one. So what can be done to address it?

September 17, 20268 min

When a Right Exists Only On Paper

By Carol Velandia A right doesn’t have to be legally repealed to be lost forever; all it takes is a failure by the people to insist it is upheld. And when it comes to a person’s right to professional language access, many don’t know it exists in the first place.

September 15, 202634 min

Community And The Language Industry

The localization industry is undergoing a massive transformation, shifting its focus from simple language conversion to comprehensive content orchestration. In this new episode, Eddie Arrieta sits down with Allison Ferch, Executive Director at GALA, to discuss why the industry is "shifting left" and integrating deeply into product development and content creation layers. She unpacks the intense margin pressure facing freelance linguists and explains why true community is absolutely essential during these challenging times.

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