Loans Elevated

Hosted by The Lassig Team at CrossCountry Mortgage

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189

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Jun 2026

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About the show

The Loans Elevated Podcast delivers clear, strategic conversations on mortgages, real estate, and homeownership. Hosted by Broch Lassig alongside TJ Heidenreich and Ryan King of The Lassig Team, a top 1% nationally ranked mortgage team, the show explores how housing decisions impact your financial future. Each episode breaks down real-world mortgage strategy, market dynamics, and the role homeownership plays in building wealth, managing debt, and creating long-term optionality. Whether you’re a homeowner, first-time buyer, or real estate professional, Loans Elevated helps you think differently about real estate and use it as a tool, not just a transaction.

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June 11, 2026Episode 1871 hr 12 min

Episode 187: Utah's AI infrastructure Dilemma: Water, Power, National Security, and the Kevin O'Leary Data Center

The Big Lie About Utah’s Data Centers? Are Utah’s massive new data center projects an environmental threat to our natural resources, or the biggest economic opportunity of the decade?In this episode of the Loans Elevated podcast, Broch sits down with land preservation expert, real estate developer, and former Chair of the Quality Growth Commission, Jarren Davis. Together, they pull back the curtain on the massive AI and data center boom taking over Utah, including the highly controversial Kevin O’Leary project. Jarren breaks down the real numbers behind closed-loop water systems, behind-the-meter natural gas power generation, and how these facilities actually impact rural Utah economies. If you want to cut through the media hype and emotional headlines to see the actual data on national security, MIDA, and infrastructure, this is an episode you can't afford to miss. In this episode, we discuss:The Math on Water Usage: How modern closed-loop data centers actually compare to Utah's alfalfa farms and golf courses. The Power Grid Debate: What "behind-the-meter" power generation means and why these projects won't double your residential utility bill. Economic Lifelines for Rural Utah: The reality of high-paying jobs and massive property tax revenue for underserved local communities. Debunking the Heat Map Myths: A real-world look at the controversial "23 atomic bombs" heat claim. Nuclear Energy & National Security: The upcoming Gen 3 nuclear reactor test in Emery County and the geopolitical need for massive compute capacity. Send us Fan Mail🎙 Loans Elevated PodcastClear, strategic conversations on mortgages, real estate, and home financing — designed to help you make confident, informed decisions without the hype.Hosted by Loans Elevated, presented by The Lassig Team at CrossCountry Mortgage.🔗 Resources & links: https://lassigteam.com📲 Follow us on Instagram & Facebook: @loanselevatedHosts:Broch Lassig - Branch Manager | NMLS 340314 TJ Heidenreich - Sales Manager | NMLS 1802412 Ryan King - Loan Officer | NMLS 1870771 Branch NMLS 2048956Equal Housing Opportunity.All loans subject to underwriting approval. Certain restrictions may apply.CrossCountry Mortgage, LLC | NMLS 3029 www.nmlsconsumeraccess.orgThis podcast is for educational purposes only and does not constitute financial, legal, or tax advice. Consult a qualified professional regarding your individual situation.

June 4, 2026Episode 1861 hr 9 min

Ep 186: Cracking the AI Code | Why Your Business Isn't Ranking with Kimber Walton

Why didn't ChatGPT rank a top 1% national mortgage team as the best in Utah?In this episode of the Loans Elevated Podcast, we sit down with Kimber Walton, a Keller Williams expert obsessed with AI, research, and understanding what the tech revolution means for real estate professionals. If you’ve ever felt overwhelmed by the sheer volume of new AI tools, this conversation is the filter you've been looking for. They pull back the curtain on why traditional SEO is shifting, how Google's newest review guidelines might actually be penalizing your business growth, and why visual aesthetics matter far less to algorithms than raw data. They also map out the exact platforms AI models pull from, how to build an "agentic" workflow using Claude Cowork, and why the future of real estate ultimately still belongs to relationship-driven professionals. Send us Fan Mail🎙 Loans Elevated PodcastClear, strategic conversations on mortgages, real estate, and home financing — designed to help you make confident, informed decisions without the hype.Hosted by Loans Elevated, presented by The Lassig Team at CrossCountry Mortgage.🔗 Resources & links: https://lassigteam.com📲 Follow us on Instagram & Facebook: @loanselevatedHosts:Broch Lassig - Branch Manager | NMLS 340314 TJ Heidenreich - Sales Manager | NMLS 1802412 Ryan King - Loan Officer | NMLS 1870771 Branch NMLS 2048956Equal Housing Opportunity.All loans subject to underwriting approval. Certain restrictions may apply.CrossCountry Mortgage, LLC | NMLS 3029 www.nmlsconsumeraccess.orgThis podcast is for educational purposes only and does not constitute financial, legal, or tax advice. Consult a qualified professional regarding your individual situation.

May 28, 2026Episode 18534 min

Episode 185: The Truth About Kevin Warsh, Jerome Powell, and Mortgage Rates

The Federal Reserve just entered a brand-new era with the swearing-in of Kevin Warsh as Chairman. But the transition is anything but standard. Former Chair Jerome Powell is pulling a rare move not seen since 1948, refusing to leave the Fed completely and staying on as a governor.In this week's episode of Loans Elevated, the Lassig Team breaks down this historic, razor-thin 54-45 Senate vote and what it means for your wallet. We contrast Powell’s reactive, "rear-view mirror" leadership style with Warsh's proactive, hawkish "windshield" approach. More importantly, we dive into the data to explain why standard inflation metrics are lying to you, what the "Trimmed Mean PCE" actually says about the economy, and why trying to time the real estate market to find the "bottom" is a massive financial mistake.What we cover:The historic and highly divided swearing-in of Kevin Warsh.Why Jerome Powell is staying on the Board of Governors (and the 1948 Truman precedent).Powell vs. Warsh: Moving from economic defense to proactive offense.What is the "Trimmed Mean PCE" and why it shows inflation is closer to 2% than you think.The critical difference between the Fed Funds Rate and actual mortgage rates.The $3,000 mistake: Why market timing and catching a "falling knife" ruins liquidity.Holistic mortgage planning strategies to weather any economic storm.Send us Fan Mail🎙 Loans Elevated PodcastClear, strategic conversations on mortgages, real estate, and home financing — designed to help you make confident, informed decisions without the hype.Hosted by Loans Elevated, presented by The Lassig Team at CrossCountry Mortgage.🔗 Resources & links: https://lassigteam.com📲 Follow us on Instagram & Facebook: @loanselevatedHosts:Broch Lassig - Branch Manager | NMLS 340314 TJ Heidenreich - Sales Manager | NMLS 1802412 Ryan King - Loan Officer | NMLS 1870771 Branch NMLS 2048956Equal Housing Opportunity.All loans subject to underwriting approval. Certain restrictions may apply.CrossCountry Mortgage, LLC | NMLS 3029 www.nmlsconsumeraccess.orgThis podcast is for educational purposes only and does not constitute financial, legal, or tax advice. Consult a qualified professional regarding your individual situation.

May 21, 2026Episode 18435 min

Episode 184: How to Shop for a Mortgage Without Getting Ripped Off – The Truth About Rates, Points, and Fees

Are you shopping for a mortgage based only on getting the lowest interest rate and monthly payment? You might be walking straight into a predatory lending trap. In this week’s episode of Loans Elevated, we strip away the emotional manipulation of the mortgage industry and break down the tactical, holistic reality of how loans are actually structured. Discover why standard billboard rate quotes often hide tens of thousands of dollars in sneaky upfront fees, how to spot an unbinding pre-contract "loan summary" bait-and-switch, and why buying down your interest rate might actually be lighting your family's money on fire. What we cover in this episode:Why mortgage shopping feels so incredibly confusingWhere mortgage rates actually come from (the reality of the secondary market)The math behind the 42-month break-even trap on rate buydownsOpportunity cost: Mortgage payments vs. investing in the market Section A lender fees vs. third-party fees: What your lender actually controlsCase Study: How a Montana buyer saved tens of thousands without a new loanWant to make sure you aren't getting ripped off? Use our Strategic Mortgage Audit tool. It’s 100% complimentary, requires no obligation, and we will give you a completely honest second opinion on your loan structure.https://www.loanselevated.com/mortgage-audit Send us Fan Mail🎙 Loans Elevated PodcastClear, strategic conversations on mortgages, real estate, and home financing — designed to help you make confident, informed decisions without the hype.Hosted by Loans Elevated, presented by The Lassig Team at CrossCountry Mortgage.🔗 Resources & links: https://lassigteam.com📲 Follow us on Instagram & Facebook: @loanselevatedHosts:Broch Lassig - Branch Manager | NMLS 340314 TJ Heidenreich - Sales Manager | NMLS 1802412 Ryan King - Loan Officer | NMLS 1870771 Branch NMLS 2048956Equal Housing Opportunity.All loans subject to underwriting approval. Certain restrictions may apply.CrossCountry Mortgage, LLC | NMLS 3029 www.nmlsconsumeraccess.orgThis podcast is for educational purposes only and does not constitute financial, legal, or tax advice. Consult a qualified professional regarding your individual situation.

May 14, 2026Episode 18351 min

Episode 183: The Tax Strategies Every Business Owner Needs Before Buying a Home

Self-employed buyers often get blindsided during the mortgage process — not because they don’t make enough money, but because of how their taxes are structured.In this episode, we sit down with CPA and real estate tax strategist Dan to break down: Why tax write-offs can hurt mortgage approval Bank statement loans vs conventional financing Cost segregation & real estate tax strategies Real estate professional status explained The biggest mistakes business owners make before applying for a mortgage How CPAs and lenders should work together If you’re self-employed, investing in real estate, or advising clients who are, this episode is packed with strategies most people never hear about. Send us Fan Mail🎙 Loans Elevated PodcastClear, strategic conversations on mortgages, real estate, and home financing — designed to help you make confident, informed decisions without the hype.Hosted by Loans Elevated, presented by The Lassig Team at CrossCountry Mortgage.🔗 Resources & links: https://lassigteam.com📲 Follow us on Instagram & Facebook: @loanselevatedHosts:Broch Lassig - Branch Manager | NMLS 340314 TJ Heidenreich - Sales Manager | NMLS 1802412 Ryan King - Loan Officer | NMLS 1870771 Branch NMLS 2048956Equal Housing Opportunity.All loans subject to underwriting approval. Certain restrictions may apply.CrossCountry Mortgage, LLC | NMLS 3029 www.nmlsconsumeraccess.orgThis podcast is for educational purposes only and does not constitute financial, legal, or tax advice. Consult a qualified professional regarding your individual situation.

May 7, 2026Episode 18213 min

Episode 182: Self-Employed? Your Tax Return Might Be Costing You Houses

Most self-employed borrowers assume they don’t qualify because their tax returns don’t show enough income.But what if the problem isn’t your income… it’s how lenders are measuring it?In this episode, we break down how bank statement loans work, why they can be a game-changer for business owners, and how holistic mortgage planning can dramatically increase buying power.We also walk through a real scenario where a borrower went from showing $30K/year on tax returns to qualifying with over $84K/month in income using bank statements.If you’re self-employed — or work with self-employed clients — this is an episode you need to hear.Send us Fan Mail🎙 Loans Elevated PodcastClear, strategic conversations on mortgages, real estate, and home financing — designed to help you make confident, informed decisions without the hype.Hosted by Loans Elevated, presented by The Lassig Team at CrossCountry Mortgage.🔗 Resources & links: https://lassigteam.com📲 Follow us on Instagram & Facebook: @loanselevatedHosts:Broch Lassig - Branch Manager | NMLS 340314 TJ Heidenreich - Sales Manager | NMLS 1802412 Ryan King - Loan Officer | NMLS 1870771 Branch NMLS 2048956Equal Housing Opportunity.All loans subject to underwriting approval. Certain restrictions may apply.CrossCountry Mortgage, LLC | NMLS 3029 www.nmlsconsumeraccess.orgThis podcast is for educational purposes only and does not constitute financial, legal, or tax advice. Consult a qualified professional regarding your individual situation.

April 30, 2026Episode 1811 hr 10 min

Episode 181: How Steve Maddox Built Edge Homes | What It Really Takes to Win in Real Estate

What does it actually take to build something that lasts in real estate?In this live episode of the Loans Elevated Podcast, recorded at the Hale Centre Theatre, we sit down with Steve Maddox — the founder of Edge Homes — to talk about his journey from real estate agent to building one of the largest homebuilding companies in Utah.This conversation goes far beyond tactics.Steve shares what shaped his approach to business, the lessons he learned along the way, and how shifting from thinking like an agent to thinking like a business owner changed everything.We get into: The difference between building a career vs building a business Why focus and discipline matter more than doing everything Lessons from scaling a real estate company over decades The role agents play in helping families create meaningful lives through homeownership What it really means to build something bigger than yourself This episode is for anyone in real estate who wants to think long-term, operate at a higher level, and build something that actually lasts.Send us Fan Mail🎙 Loans Elevated PodcastClear, strategic conversations on mortgages, real estate, and home financing — designed to help you make confident, informed decisions without the hype.Hosted by Loans Elevated, presented by The Lassig Team at CrossCountry Mortgage.🔗 Resources & links: https://lassigteam.com📲 Follow us on Instagram & Facebook: @loanselevatedHosts:Broch Lassig - Branch Manager | NMLS 340314 TJ Heidenreich - Sales Manager | NMLS 1802412 Ryan King - Loan Officer | NMLS 1870771 Branch NMLS 2048956Equal Housing Opportunity.All loans subject to underwriting approval. Certain restrictions may apply.CrossCountry Mortgage, LLC | NMLS 3029 www.nmlsconsumeraccess.orgThis podcast is for educational purposes only and does not constitute financial, legal, or tax advice. Consult a qualified professional regarding your individual situation.

April 23, 2026Episode 18025 min

Episode 180: How Renovation Loans Turn Overlooked Homes Into Opportunity

Most buyers are chasing the same move-in ready homes and losing.But what if the best opportunity in today’s market is the one that needs work?In this episode, we break down how renovation loans are helping buyers get into better homes, better locations, and create equity from day one… while giving agents a way to unlock inventory and create deals that wouldn’t exist otherwise.If you’re feeling stuck in this market, this is a strategy worth understanding.What You’ll Learn Why overlooked homes are becoming the best opportunities in today’s market How renovation loans allow buyers to finance upgrades into the purchase How to turn “fixer-uppers” into move-in-ready homes Why agents are using this strategy to create deals instead of chasing them How renovation loans can improve affordability and long-term valueSend us Fan Mail🎙 Loans Elevated PodcastClear, strategic conversations on mortgages, real estate, and home financing — designed to help you make confident, informed decisions without the hype.Hosted by Loans Elevated, presented by The Lassig Team at CrossCountry Mortgage.🔗 Resources & links: https://lassigteam.com📲 Follow us on Instagram & Facebook: @loanselevatedHosts:Broch Lassig - Branch Manager | NMLS 340314 TJ Heidenreich - Sales Manager | NMLS 1802412 Ryan King - Loan Officer | NMLS 1870771 Branch NMLS 2048956Equal Housing Opportunity.All loans subject to underwriting approval. Certain restrictions may apply.CrossCountry Mortgage, LLC | NMLS 3029 www.nmlsconsumeraccess.orgThis podcast is for educational purposes only and does not constitute financial, legal, or tax advice. Consult a qualified professional regarding your individual situation.

April 16, 2026Episode 17926 min

Episode 179: Mortgage Rates Just Jumped… Here’s What Buyers Need to Know

Mortgage rates were expected to fall… but instead, they spiked.In this episode, we break down what’s really happening behind the scenes — and why this market could actually create opportunity for buyers who know how to play it right.We dig into: Why mortgage rates are rising (even during global conflict) How oil prices are impacting inflation — and your payment What this means for buyers, sellers, and refinances The mistake most people make trying to “time the market” Best case vs worst case scenarios moving forward The reality? Most people are reacting emotionally right now — but the ones who stay strategic are the ones who win long term.If you’re thinking about buying, refinancing, or just trying to understand what’s going on… this episode will give you clarity.Send us Fan Mail🎙 Loans Elevated PodcastClear, strategic conversations on mortgages, real estate, and home financing — designed to help you make confident, informed decisions without the hype.Hosted by Loans Elevated, presented by The Lassig Team at CrossCountry Mortgage.🔗 Resources & links: https://lassigteam.com📲 Follow us on Instagram & Facebook: @loanselevatedHosts:Broch Lassig - Branch Manager | NMLS 340314 TJ Heidenreich - Sales Manager | NMLS 1802412 Ryan King - Loan Officer | NMLS 1870771 Branch NMLS 2048956Equal Housing Opportunity.All loans subject to underwriting approval. Certain restrictions may apply.CrossCountry Mortgage, LLC | NMLS 3029 www.nmlsconsumeraccess.orgThis podcast is for educational purposes only and does not constitute financial, legal, or tax advice. Consult a qualified professional regarding your individual situation.

April 9, 2026Episode 17832 min

Episode 178: Stop Chasing Leads. Do This Instead | Dustin Brohm

Most agents are still building their business by chasing the next deal.Cold calls.Open houses.Buying leads.It works… until it doesn’t.In this episode, Dustin Brohm breaks down the shift from chasing business to building a system that attracts clients instead.No gimmicks.No shortcuts.Just what’s actually working right now.Send us Fan Mail🎙 Loans Elevated PodcastClear, strategic conversations on mortgages, real estate, and home financing — designed to help you make confident, informed decisions without the hype.Hosted by Loans Elevated, presented by The Lassig Team at CrossCountry Mortgage.🔗 Resources & links: https://lassigteam.com📲 Follow us on Instagram & Facebook: @loanselevatedHosts:Broch Lassig - Branch Manager | NMLS 340314 TJ Heidenreich - Sales Manager | NMLS 1802412 Ryan King - Loan Officer | NMLS 1870771 Branch NMLS 2048956Equal Housing Opportunity.All loans subject to underwriting approval. Certain restrictions may apply.CrossCountry Mortgage, LLC | NMLS 3029 www.nmlsconsumeraccess.orgThis podcast is for educational purposes only and does not constitute financial, legal, or tax advice. Consult a qualified professional regarding your individual situation.