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In Phocus

In Phocus

Hosted by PhocusWire

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Episodes

93

Latest episode

Aug 2026

Language

EN-US

About the show

A regular dissection of the news, issues and trends in travel and technology, featuring interviews with industry executives and entrepreneurs and hosted by PhocusWire editors.

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60 recent
August 12, 202618 min

CEO Spotlight: Filip Filipov of OAG

Less than a year into leading OAG, CEO Filip Filipov sat down with PhocusWire's Linda Fox and the thing that's actually surprised him isn't AI, it's customers. Preferences are outrunning what technology can deliver, on both consumer and B2B sides. The industry, he says, is chasing customers' dreams of what a product could be rather than what's currently buildable. AI adoption matched his expectations directionally but beat them on speed — marketing, finance, and commercial teams picked it up as fast as engineering did. But he pushes back on treating adoption as even across the industry. A startup with the right people moves fast. A decades-old institution carrying legacy process and PII constraints is often capped at Copilot in Word. He's also skeptical of "AI" as a catch-all, lumping product, technology, and distribution together as if they're one thing. The conversation also covers the CEO role's personal weight and where he sees real innovation in travel.All episodes: https://www.phocuswire.com/in-phocusSee omnystudio.com/listener for privacy information.

August 5, 202624 min

The new rules of travel discovery in the age of AI with Propellic and Stiplo

Generative AI is transforming how travelers discover and book trips, according to a PhocusWire interview with John Matson, chief revenue officer of Propellic, and Carlo del Mistro, founder of Stiplo. Del Mistro said hotel owners often contact his company after finding their property missing from ChatGPT results. He likened today's AI visibility landscape to early SEO, when ranking drivers were poorly understood and constantly shifting. Matson said tracking is still early stage, though statistically relevant measurement is now possible to show movement on specific prompts. Generative engine optimization (GEO) is growing in importance alongside traditional SEO, which both speakers said still plays a major role, depending on the LLM used. AI referral traffic remains small but is growing exponentially, with higher conversion since those visitors arrive already qualified. On suppliers versus OTAs, Matson said he is bullish on suppliers, who can build products from physical assets and retain first party data.All episodes: https://www.phocuswire.com/in-phocusSee omnystudio.com/listener for privacy information.

July 29, 202630 min

Travel's AI winners and losers: the debate continues

Artificial intelligence is reshaping how travelers discover and book trips, but a critical question remains unresolved: will AI reinforce the industry's biggest players or tear down their advantages? In this episode, two of travel tech's most vocal commentators bring their ongoing public debate into the studio. Mario Gavira, chief marketing officer of Travelier, argues that AI is more likely to strengthen dominant OTAs and hotel groups than displace them. He points to their tech infrastructure, loyal customer bases and unique inventory as durable moats. In his view, AI simply becomes another marketing and booking channel, one the biggest brands are well positioned to exploit. Christian Watts, founder and CEO of Magpie, pushes back hard. He believes AI agents will fundamentally change the shopping experience, replacing endless search results with a handful of tailored options chosen on a traveler's behalf. That shift, he argues, could erode the advantages today's leaders depend on. The conversation moves through some of the industry's most contested questions: whether loyalty programs still matter when an agent can compare offers instantly, what role Google plays as AI reshapes discovery and whether AI platforms become the next gatekeepers travel brands have to negotiate with. Recorded live at Phocuswright Europe 2026 in Barcelona and hosted by PhocusWire's Linda Fox, this episode captures a debate that's been building across a series of opinion pieces for the past 18 months, now playing out face to face.All episodes: https://www.phocuswire.com/in-phocusSee omnystudio.com/listener for privacy information.

May 6, 202630 min

CEO Spotlight: Gonzalo Estebarena of Despegar

Just weeks into his new role as CEO of Despegar, Gonzalo Estebarena is outlining an ambitious vision for the Latin America-based OTA as it enters its next phase under Prosus ownership. Having previously served as Despegar’s CTO and chief commercial officer, Estebarena said the company has maintained its “startup soul” while gaining the scale and resources of a global technology company following Prosus’ $1.7 billion acquisition in 2025. A major focus is artificial intelligence, with Despegar committing $100 million annually over the next three years to AI development while aiming to triple the size of the business. Estebarena said access to Prosus has accelerated conversations with technology partners and provided Despegar with a “front-row seat” to AI experimentation and innovation. Expansion in Brazil is a key priority, particularly as Despegar works to become part of a broader Prosus ecosystem spanning travel, food delivery, entertainment and other consumer services. Estebarena described this strategy as targeting “life-decision moments” for consumers. He also discussed Prosus’ development of a “large commerce model,” designed to predict customer actions rather than words, enabling more personalized offers and communications that drive transactions. The interview also explores Uber’s move into hotels, Despegar’s internal AI projects and the leadership challenges Estebarena faces as CEO.All episodes: https://www.phocuswire.com/in-phocusSee omnystudio.com/listener for privacy information.

April 30, 202619 min

Rethinking tours and activities distribution with CityUnscripted and Context Travel

In this episode, the CEOs of CityUnscripted and Context Travel unpack how distribution in tours and activities is evolving as major platforms like Tripadvisor and Airbnb expand their presence. Nick Whitfield of CityUnscripted argues that while the landscape may appear increasingly commoditized, the reality is more nuanced. Overwhelming choice and sameness across listings create friction for consumers, opening the door for differentiated experiences to stand out. He points to shifting search behavior, driven in part by AI, as a catalyst that could benefit more distinctive, experience-led operators rather than purely scaled marketplaces. June Chin-Ramsey of Context Travel reinforces that differentiation will hinge on human connection. As definitions of luxury evolve, she sees a growing premium on meaning and personal attention rather than traditional markers like high-end amenities. Expert-led tours, she argues, deliver something technology cannot replicate. AI and augmented tools may enhance discovery and planning, but they will not replace the depth and authenticity of a knowledgeable guide. Together, the guests highlight a fragmented but opportunity-rich sector where success will depend on clarity of product, thoughtful use of technology and a renewed focus on human-led experiences.All episodes: https://www.phocuswire.com/in-phocusSee omnystudio.com/listener for privacy information.

April 22, 202631 min

CEO Spotlight: Jeremy Sampson of The Travel Foundation

The conversation around sustainability in tourism may feel more advanced than ever, but real change isn’t keeping pace. Jeremy Sampson, CEO of The Travel Foundation, argues that growing consensus on tourism’s environmental and social impact has created a misleading sense of progress. While awareness has increased, the system itself hasn’t evolved quickly enough to match the accelerating pressures of climate change and global instability. What the industry once expected to face years from now is already unfolding, compressing future risks into today’s reality. As these challenges intensify, Sampson believes regulation will become a key driver of change, shifting more control to destinations whether the industry is ready or not. He points to initiatives like the Canary Islands’ RegNext program as examples of collaboration between governments and industry to support more sustainable growth. At the same time, reframing sustainability through the lens of economic resilience is helping bring more stakeholders to the table. Still, gaps remain between what consumers say and what they do, raising questions about how success in tourism sustainability should ultimately be defined.All episodes: https://www.phocuswire.com/in-phocusSee omnystudio.com/listener for privacy information.

April 15, 202617 min

Hotel stack readiness for AI with SiteMinder and Scenic Hotel Group

Hotels are actively exploring AI as a strategic investment, with a strong focus on improving guest engagement and operational efficiency. James Bishop of SiteMinder emphasizes that the real opportunity lies in automation, not workforce reduction, but enabling staff to work more productively. Chris Clayton of Scenic Hotel Group reinforces that AI is not a plug-and-play solution, warning against oversimplified expectations. Instead, hotels must carefully identify the right applications to drive meaningful return on investment, recognizing that AI implementation requires thoughtful integration rather than a one-size-fits-all approach. Both guests highlight that success with AI hinges on data quality and readiness. Well-structured, accessible data is essential for AI to deliver value, while poor data leads to unreliable outcomes. The discussion also touches on how AI can enhance personalization and reshape the role of online travel agencies, all within the context of longer-term technology adoption cycles.All episodes: https://www.phocuswire.com/in-phocusSee omnystudio.com/listener for privacy information.

April 8, 202618 min

CEO Spotlight: Wendy Olson Killion of Rome2Rio

Multimodal travel is quickly becoming central to how people plan and experience trips, according to Rome2Rio CEO Wendy Olson Killion. Speaking at The Phocuswright Conference, Killion emphasized that multimodal transportation—combining flights, trains, buses and more—is no longer a niche behavior but a core part of travel. This shift is reflected in Rome2Rio’s data, where 50% of searches now involve multiple modes of transport. She noted that short-distance travel, particularly within 90 miles, is seeing significant growth, signaling changing consumer preferences and a broader definition of how trips are structured. Several factors are driving this trend. Regulatory changes, such as European Union restrictions on regional flights, are encouraging alternatives like rail. At the same time, cultural influence is playing a role, with celebrities and influencers reshaping perceptions of train and surface travel. Killion described this as the “surface rising,” highlighting the growing importance of non-air options. Beyond consumer behavior, she also discussed her first year leading Rome2Rio after transitioning from Expedia Group, and how the company is addressing challenges like overtourism. Together, these dynamics point to a future where multimodal travel is not just an option but the foundation of trip planning.All episodes: https://www.phocuswire.com/in-phocusSee omnystudio.com/listener for privacy information.

April 1, 202625 min

CEO Spotlight: Nishank Gopalkrishnan of Dreamlines

Nishank Gopalkrishnan, six months into his role as CEO of Dreamlines, is focused on understanding both the cruise industry and how the company can stand out in a relatively under-digitized segment of travel. Drawing on experience across startups and major players like TUI and MakeMyTrip, he sees cruises as a fragmented market with significant room for innovation. Despite representing only a small share of global tourism, the cruise sector presents a major opportunity to modernize booking and packaging, which he and his team are actively working to reimagine. A key pillar of this transformation is artificial intelligence, which Dreamlines is embedding into its rebuilt technology stack to drive more efficient and dynamic cruise packaging across both consumer and business channels. Gopalkrishnan also points to AI’s potential to enhance personalization, particularly within loyalty programs, while acknowledging broader industry challenges and his own early hurdles as CEO. Overall, his vision centers on leveraging technology to unlock a more seamless, personalized and scalable cruise experience.All episodes: https://www.phocuswire.com/in-phocusSee omnystudio.com/listener for privacy information.

March 25, 202619 min

Travel platforms face cost and compliance impact of changing regulations

Travel companies are entering a far more regulated era as governments in Europe and the U.K. expand consumer protections to reflect how travel is now bought and sold. Historically, regulations like the Package Travel Directive focused on bundled trips, but new rules extend coverage to services purchased within a 24-hour window, even if booked separately across a single platform. According to Rhys Griffiths of Fox Williams, this marks a significant shift, potentially requiring more companies to obtain licenses and implement insolvency protections. As a result, businesses that once operated outside strict regulatory frameworks may now face tighter operational constraints and oversight. At the same time, broader regulatory pressures are intensifying. The EU’s Corporate Sustainability Reporting Directive will require travel companies to disclose environmental, social and governance risks, including how climate change could impact demand patterns and business performance. Additional measures like the Digital Services Act are also increasing scrutiny, particularly around online content such as illegal listings. With penalties increasingly tied to company turnover, the financial stakes are high. Taken together, these changes are dramatically widening the regulatory net, catching many travel companies off guard as they struggle to keep pace with evolving compliance requirements.All episodes: https://www.phocuswire.com/in-phocusSee omnystudio.com/listener for privacy information.

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