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How'd She Do That?

How'd She Do That?

Hosted by Emily Landers

BusinessInterviews guests

Episodes

368

Latest episode

Jun 2026

Language

EN

About the show

Have you ever looked at different women's lives and thought, 'How'd She Do That?' This encouraging and fun podcast answers that question in each episode while speaking to women who have created inspiring lives and careers. Join host Emily Landers as she connects with guests from a wide variety of industries and stages of life. You'll be inspired every time you listen!

Listen to episodes

60 recent
June 16, 20264 min

259. Hi From Bozeman, Montana!

Emily is checking in from Heaven on Earth in Bozeman, Montana with previous guest Emily Hostetler.

June 11, 202623 min

258. How Motherhood Is Reshaping My Life and Work Six Months Postpartum

In today's episode Emily answers questions from our audience within the theme of motherhood. We collect these questions from our Instagram accounts. @EmilyLanders and @HowdSheDoThatPodcast

June 10, 202621 min

257. What I Learned From ShopHSDT.com and Why I Shut It Down

In today's episode Emily shares more insight into why she closed her e-commerce shop and what she would do differently now.

June 1, 2026Episode 321 min

256. Malibu Q&A

In today's episode Emily answers your questions around recommendations in Malibu and beyond! Thank you for sharing your questions for this Q&A series.

May 24, 2026Episode 233 min

255. Q&A with Emily

Emily is taking questions from YOU! This episode covers a variety of topics including questions around Emily's birth experience (if that's not for you skip to minute 17), her decision to leave her corporate role, what's ahead for HSDT, and so much more! As always, feel free to leave us a comment on @howdshedothatpodcast on Instagram with any topics or questions you'd like us to discuss in future episodes.

May 23, 202616 min

254. SHE'S BACK!

Emily is on the mic in this solo episode! Our first episode since her maternity leave. We have so much to look forward to here at HSDT! Stay tuned....

October 21, 202542 min

253. The Power of Purpose with Melissa Clayton of Tiny Tags

In this special episode — the last one before Emily’s maternity leave — we’re joined by the incredible Melissa Clayton, founder and CEO of Tiny Tags, a fine jewelry brand that celebrates motherhood, connection, and meaningful stories.Melissa opens up about the early days of building Tiny Tags, how a simple idea turned into a beloved brand worn by thousands of women, and the lessons she’s learned as both a business owner and a mother. From launching her business at her kitchen table to growing it into a nationally recognized name, Melissa shares the real and raw behind-the-scenes moments that shaped her journey.Emily and Melissa also dive into: • How to trust your instincts and lead with purpose • The importance of staying true to your brand’s mission • Balancing motherhood with entrepreneurship • What it means to build something that lastsWhether you’re a founder, a dreamer, or a fellow mama, this episode is packed with wisdom, encouragement, and heart.🎧 Listen in as Emily closes this season of How’d She Do That? with a conversation that celebrates bold women building meaningful businesses.

October 7, 202536 min

252. Sisters & Stationery: The Story Behind Surcie

In today’s episode, Emily sits down with sisters Mary and Taylor, the founders of Shop Surcie, a bespoke stationery and gifting studio known for its thoughtful details and timeless design.What began as a shared creative spark has grown into a thriving business that blends Mary’s eye for interiors with Taylor’s background in fashion PR, resulting in beautifully branded paper goods and curated gifts for weddings and celebrations of all kinds.In this conversation, the sisters share how their business began, what it’s like working together as family, and how they’ve navigated the balance between creativity and commerce. You’ll hear about the lessons they’ve learned in scaling a small business, finding their aesthetic, and building something that reflects both their passions and values.Whether you’re a creative entrepreneur, a paper lover, or simply someone inspired by stories of women building meaningful brands — this episode is for you.

September 30, 202540 min

251. Redefining Luxury: How Nicole Wegman Built Ring Concierge

What started as a frustration with limited engagement ring options turned into a luxury jewelry empire. Nicole Wegman, founder and CEO of Ring Concierge, has redefined what it means to shop for fine jewelry and bridal pieces.In this episode, Nicole shares how she went from working in fashion merchandising to disrupting the jewelry industry with a direct-to-consumer brand that speaks to the modern woman. She dives into the early days of Ring Concierge, the power of social media in building her brand, and the lessons she’s learned leading a fast-growing business.Listeners will learn: • The pivotal career shift that inspired Nicole to start Ring Concierge • How she bootstrapped her business and gained early traction • The strategies that fueled exponential growth (including leveraging Instagram) • Her perspective on leadership, scaling, and staying innovative in luxury retail • Advice for entrepreneurs eager to break into a traditional or male-dominated industryWhether you’re an aspiring founder, a jewelry lover, or simply curious about how a brilliant idea becomes a globally recognized brand, this conversation is filled with inspiration and practical insights.

September 16, 202543 min

250. From Orchard to Vanity: The Story of Le Prunier with Allison Taylor

What if the secret to radiant skin was hiding in your family’s orchard? In this episode of How’d She Do That, Emily sits down with Allison Taylor, co-founder of Le Prunier, the clean beauty brand harnessing the power of plums from her family’s century-old California farm.Allison shares how she and her sisters turned an unlikely superfruit into a cult-favorite skincare line, the behind-the-scenes journey of building a sustainable beauty business, and what it takes to balance innovation with heritage. From farm life to beauty counters, this conversation is full of entrepreneurial insights, beauty wisdom, and inspiration for anyone dreaming of starting something new.What You’ll Hear in This Episode​ The story of Allison’s family farm and how Le Prunier came to life​ Why plums are a powerhouse ingredient in skincare​ Challenges and breakthroughs in launching a beauty brand​ Advice for aspiring founders and creatives​ How Le Prunier blends sustainability, wellness, and legacy

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