Girl Gang the Podcast highlights women building brands and creating their own career paths. Hosted by Amy Will — author of Launching and Building a Brand For Dummies and a serial entrepreneur — the show features founders behind brands like OSEA and the Savannah Bananas, executives and directors at companies like Burberry, British Vogue, NET-A-PORTER, and BuzzFeed, and creators like Sivan Ayla. Each episode breaks down the work behind what they’ve built — from early ideas to the decisions and turning points along the way.
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51 recent
August 4, 202619 min
Creating a New Category in Breast Care with the Co-Founders of Cleavage Clinic, Bri Tomaselli and Noelle Villella
Send us Fan Mail Join the girl gang and stay up to date with new episodes @girlgangthepodcast Email us with any guest recommendations or questions hello@girlgangthepodcast.com
July 29, 2026Episode 227 min
Building Butter Girl NYC From Scratch with Greer Hiltabidle
Send us Fan Mail In this episode, Amy Will sits down with Greer Hiltabidle, founder of Butter Girl NYC, to talk about how a personal obsession with food turned into a fast-growing brand. What started as making butter at home quickly evolved into a distinct voice and presence online, long before scaling into a full product business. Greer shares how she built Butter Girl NYC from the ground up, using content, consistency, and instinct to grow an audience and shape a brand around something simple. The conversation covers building before having everything figured out, navigating early stages without a clear roadmap, and what it actually looks like to turn an idea into something real. Join the girl gang and stay up to date with new episodes @girlgangthepodcast Email us with any guest recommendations or questions hello@girlgangthepodcast.com
July 21, 2026Episode 118 min
How the Savannah Bananas Built the Most Viral Brand in Sports with Co-Founder Emily Cole
Send us Fan Mail Emily Cole, co-founder of the Savannah Bananas, joins Girl Gang to share how a bold idea turned into one of the most viral brands in sports. We talk about building a fan-first business, taking creative risks, and what it really takes to grow something people can’t stop talking about. Emily also shares how giving back through charity and bringing other women along with you as you grow are core parts of how she approaches building both a business and a community. Follow @thesavbananas and @bananaball Join the girl gang and stay up to date with new episodes @girlgangthepodcast Email us with any guest recommendations or questions hello@girlgangthepodcast.com
April 15, 2025Episode 619 min
Working With Artists and Brand Partnerships at Wasserman Music with Vice President Emily Yoon
Send us Fan Mail On this week's episode of Girl Gang the Podcast, I interview Emily Yoon, Vice President at Wasserman Music. Tag us to show us you're listening @girlgangthelabel If you enjoyed this episode, let us know by leaving a review. Have a guest suggestion or topic you'd like covered? Email amy@girlgangthelabel.com Join the girl gang and stay up to date with new episodes @girlgangthepodcast Email us with any guest recommendations or questions hello@girlgangthepodcast.com
April 8, 2025Episode 523 min
Building a Career in Fashion Media with Carlotta Constant of British Vogue
Send us Fan Mail On this week’s episode of Girl Gang the Podcast, we travel to London to interview Carlotta Constant, Editor at British Vogue (@britishvogue). Join the girl gang and stay up to date with new episodes @girlgangthepodcast Email us with any guest recommendations or questions hello@girlgangthepodcast.com
April 1, 2025Episode 417 min
Inside the Role of Art Director at Burberry with Ruby Wight
Send us Fan Mail On this week’s episode of Girl Gang the Podcast, we travel to London to interview Ruby Wight, Digital Art Director at Burberry. Join the girl gang and stay up to date with new episodes @girlgangthepodcast Email us with any guest recommendations or questions hello@girlgangthepodcast.com
March 25, 2025Episode 324 min
Building OSEA, the Cult-Favorite Clean Beauty Brand with Co-Founder Melissa Palmer
Send us Fan Mail On this week’s episode of Girl Gang the Podcast, we're in Los Angeles interviewing Melissa Palmer - Co-Founder & CEO of OSEA. Show up you're listening by taking a screenshot and tagging @osea and @girlgangthelabel. Stay up to date on new episodes and shop our merchandise at girlgangthelabel.com . If you'd like to recommend someone for the podcast, give feedback, or just say hi e-mail amy@girlgangthelabel.com. #SUPPORTYOURLOCALGIRLGANG Join the girl gang and stay up to date with new episodes @girlgangthepodcast Email us with any guest recommendations or questions hello@girlgangthepodcast.com
March 18, 2025Episode 239 min
Balancing Mental Health While Working in Creative Industries with Marta Pozzan and Yola Robert
Send us Fan Mail On today's episode of Girl Gang the Podcast, I chat with Yola Robert and Marta Pozzan. As co-hosts of I AM REAL, Yola and Marta dive deep about mental health with guests and their personal journeys of overcoming obstacles. If you enjoyed this episode, let us know by leaving a review! Tag us to show us you're listening @girlgangthelabel + @yolarobert + @martapozzan Join the girl gang and stay up to date with new episodes @girlgangthepodcast Email us with any guest recommendations or questions hello@girlgangthepodcast.com
March 11, 2025Episode 119 min
How Golde Is Changing the Wellness Industry with CEO Trinity Mouzon Wofford
Send us Fan Mail On this week's episode of Girl Gang the Podcast, I interview Trinity Mouzon Wofford, Co-Founder and CEO of Golde. We talk about how Golde's first product, the Original Turmeric Latte Blend, has evolved into a superfood self-care brand, working with your partner, and the importance of accessibility in the holistic nutrition industry. You can shop Golde's product line at golde.co as well as Target and select retailers listed on their website. Tag us to show us you're listening @girlgangthelabel + @golde If you enjoyed this episode, let us know by leaving a review. Have a guest suggestion or topic you'd like covered? Email amy@girlgangthelabel.com Join the girl gang and stay up to date with new episodes @girlgangthepodcast Email us with any guest recommendations or questions hello@girlgangthepodcast.com
April 9, 2024Episode 620 min
Life After YouTube with Bethany Mota
Send us Fan Mail Bethany Mota has recently launched her first brand - Atom&Matter, a sustainably made demi-fine jewelry line designed to empower self-expression. Tune in and let us know what you think by tagging us on instagram @girlgangthelabel. To learn more about Atom&Matter head to a tommatter.com and @atomandmatter on instagram. This podcast is brought to you by girlgangthelabel.com. Shop our line of merchandise and collaborations, including our signature Support Your Local Girl Gang collection, and use code GIRLGANG for 20% off. Have a guest recommendation or want to say hello? Email me at amy@girlgangthelabel.com. Join the girl gang and stay up to date with new episodes @girlgangthepodcast Email us with any guest recommendations or questions hello@girlgangthepodcast.com
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