Flip Your Script

Hosted by Kristi Piehl

Business Society CultureInterviews guests

Website RSS feed Facebook YouTube

Episodes

185

Latest episode

Jun 2026

Language

About the show

Flip Your Script is a podcast about sharing real stories with people who have harnessed the positive power of social media. The show is hosted by Kristi Piehl, Emmy Award-winning journalist, entrepreneur and CEO, author, speaker and public relations expert.

Listen to episodes

60 recent

June 9, 2026Episode 18427 min

Meet Me in the Media Center: Turning a Library Into a Platform with Jen Miller

Most people don't think "school librarian" and "social media influencer" belong in the same sentence, but Jen Miller is changing that. As the creator of Meet Me In The Media Center, Jen has built a positive online community that has garnered millions of views while advocating for libraries and supporting global book donation efforts. In this episode of Flip Your Script, Jen shares her journey to viral success, the power of taking chances and how she balances life as an educator and content creator.

May 26, 2026Episode 18332 min

Wonderful Life with Bedford: Finding Connection Through Social Media with Jesse & Hollie Erickson

Jesse and Hollie Erickson are the parents behind the viral Instagram and TikTok account Wonderful Life with Bedford. After their son Bedford was diagnosed with the rare genetic disorder Schwartz-Jampel Syndrome (SJS), they turned to social media searching for connection, support and other families who understood their journey. In this episode of Flip Your Script, they share how their platform became a source of healing, inspired millions through Bedford's joy and resilience and helped launch an inclusive playground project.

May 12, 2026Episode 18223 min

From Teacher to Creator: Building a Digital Legacy with Matt Eicheldinger

Matt Eicheldinger is a middle school teacher turned bestselling author and viral creator. He built his platform by sharing classroom stories and middle school humor. During the pandemic, he began posting on TikTok and everything changed. A viral video in a flooded parking lot brought millions of views and expanded his reach far beyond the classroom. In this episode of Flip Your Script, Matt shares why he chooses authenticity over trends and how he thinks about his digital legacy in everything he posts online.

April 28, 2026Episode 18125 min

The @simonsits Story: Impacting Millions with Isabel Klee

Isabel Klee started using social media to share her journey fostering rescue dogs and daily life with her dog, Simon. What began as a personal outlet on her @simonsits account grew into a viral storytelling platform, a bestselling book and a TV show that is now in development. Her authentic, unfiltered fostering content built a deeply engaged audience that follows each foster like a new season of a TV series. In this episode, she shares how honesty, storytelling and a love for dogs connect people across backgrounds and experiences.

April 14, 2026Episode 18027 min

Building Confidence, Community and Careers with Joyce Toti

Joyce Toti is the founder and CEO of Collective Women's Leadership, a community helping women build confidence, connect authentically and grow their careers. She began using social media to share personal updates, but during grad school realized younger generations needed mentorship. Now she uses it for connection, empowerment and leadership. In this episode of Flip Your Script, Joyce shares tips on networking, consistent content, authenticity and stepping confidently into leadership and influence.

March 31, 2026Episode 17922 min

Words Matter with McKenna DeVelbiss

McKenna DeVelbiss, better known as Cowboy Kenna, is on a mission to prove that choosing kindness can be revolutionary. Her simple, positive TikTok videos even grabbed the attention of The Today Show. From painful childhood comments to unexpected compliments from strangers, she is passionate about the power of words. In this episode of Flip Your Script with Kristi Piehl, McKenna shares how she's using her social media platform to build a supportive online community and ensure no one feels alone.

March 17, 2026Episode 17836 min

Feeding People, Fueling Change with Maddy Goldberg

Maddy Goldberg has always been a foodie. A trained chef with high-end restaurant experience, she started sharing simple, affordable meals through her Cook Eat account, and her online following began to grow. In this episode of Flip Your Script with Kristi Piehl, Maddy shares how she uses social media to educate others about the realities of food insecurity by pulling back the curtain and bringing her online audience into the kitchen as she volunteers at a food shelf.

March 3, 2026Episode 17747 min

Social Media Impact at 30,000 Feet with Paul Holte

When Paul Holte began posting about life during layovers, it was a passion project, not part of a corporate social media strategy. Now a pilot for United Airlines, he's part of a growing group of employee content creators supported by the company. In this episode of Flip Your Script with Kristi Piehl, Paul shares how authentic, behind-the-scenes storytelling builds trust, attracts future talent and strengthens brand loyalty in ways traditional advertising cannot.

February 17, 2026Episode 17630 min

Using Social Media to Create Opportunities with Adam Llorens

When his CBS Sports job unexpectedly ended, Adam Llorens leaned into his hobby: posting tours of New York City Catholic churches on social media. By educating people about architecture and history, Adam gained a large social media following, which eventually led to his current role as a digital streaming host and producer in a major TV news market. In this episode of Flip Your Script with Kristi Piehl, Adam explains why he continues creating content to share stories and educate others.

February 3, 2026Episode 17537 min

Good People & Good Stories on Social Media with Lucia Knell

Lucia Knell is the Vice President of Upworthy, a media brand on a mission to share uplifting stories that foster positive connections, and the co-author of Good People: Stories from the Best of Humanity. She has spent her career proving social media can uplift, connect and inspire rather than amplify negativity. In this episode of Flip Your Script, Lucia talks about Upworthy's mission of kindness, the power of authentic storytelling and the importance of setting boundaries online.