First Things THRST

Hosted by Mike Thurston

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143

Latest episode

Jun 2026

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EN-GB

About the show

‘First Things THRST’ is a weekly masterclass that explores the secrets and experiences of entrepreneurs and content creators from across the globe. Each episode is unfiltered and guided by the premise of leaving no stone unturned, which is accountable for the deep discussions into the backgrounds, hardships and confessions of my guests. My goal is simple, to share insights and fresh perspectives on topics like entrepreneurship, success and fitness. Join me on this exciting adventure, and I'm hoping you gain as much from these discussions as I do.

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June 15, 2026Episode 1451 hr 36 min

E145 - To Become a Man, You Must Kill The Boy Before It's Too Late | Cole Hastings

Reconsidered formatting preferences and removed visual separators» Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship & cognitive optimisation.Instagram: https://www.instagram.com/hackyoumedia/Website: https://hackyou.media/» Echoes Across Infinity: https://geni.us/echoesacrossinfinityCole Hastings is worried about how modern entertainment is destroying people's ability to think and relate to each other. Content creators need to protect their reputation because once it's damaged, it never comes back, and platforming the wrong person can ruin you years later.Most dating coaches online are just projecting their own failures onto young people who trust them completely. People are lonelier because nobody organises hangouts anymore, so find communities around shared interests, meet people in person, and stop listening to dating advice from people who've never actually had a real relationship.00:00 Introduction02:01 Concerns about declining literacy08:31 Entrepreneurship and concerning cultural values13:10 Impact of controversial collaborations19:30 Navigating loneliness and personal reflection24:54 Impact of social media on personal interactions29:43 The importance of male friendships37:31 Challenges of maintaining friendships in adulthood42:51 Meeting new people and improving social circles49:07 Issues with relationship advice online57:52 The pitfalls of excessive focus on appearance1:04:56 Experience with veganism and dietary challenges1:09:07 Diverse perspectives on health and wellness1:18:08 Exploring shadow work and self-reflection1:27:44 Addressing the stigma of therapy» Escape the 9-5 & build your dream lifehttps://www.digitalplaybook.net/» Transform your physiquehttps://www.thrstapp.com/» My clothing brand, THRSThttps://thrstofficial.com» Discover Bioniq Lab peptide products (10% off with code MIKE10)https://bioniqlab.com/mike10» Join our newsletter for actionable insights from every episodehttps://thrst-letter.beehiiv.com/» Join Whoop and get your first month for freehttps://join.whoop.com/FirstThingsThrst» Follow Cole:Book: https://geni.us/echoesacrossinfinityYouTube: https://youtube.com/@colehastingsSubstack: https://colehastings.substack.comInstagram: https://instagram.com/colehastings_

June 8, 2026Episode 1441 hr 42 min

E144 - Everything You Were Told About Approaching Women Is Wrong (Full Attraction Guide)

» Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship & cognitive optimisation.Instagram: https://www.instagram.com/hackyoumedia/Website: https://hackyou.media/Tristan Yoder teaches cold approach, talking to women in daylight without tactics or games, just genuine conversation and masculine confidence. The old pickup artistry lines got overused, and women started calling them out, so now direct interest works better than playing it cool.He breaks down the biggest mistakes: men think they need to be jacked, rich, or have game, when really you just need to not be scared to say hi and genuinely make her feel special instead of generic. Most Americans stay broken at dating because materialism and a limited worldview convince them they need external validation before they deserve women, just go say hi to her.00:00 Introduction02:01 Intro to dating and relationship dynamics07:13 Understanding what women find attractive today14:18 Importance of personal appearance and confidence19:16 The impact of societal influences and negative content28:36 Overcoming approach anxiety and building confidence35:37 The significance of an abundance mindset in dating43:58 The importance of travel and diverse dating experiences54:11 The impact of societal expectations on relationships1:00:20 Navigating honesty and responsibility in dating1:06:24 Evaluating the role of female dating coaches1:12:41 Balancing in-person and online dating strategies1:19:01 Future personal growth and relationship perspectives1:25:08 The effects of technology and AI on future dating1:33:28 Reflections on relationship expectations and fulfilment» Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/» Transform your physique - https://www.thrstapp.com/» My clothing brand, THRST - https://thrstofficial.com» Discover Bioniq Lab peptide products- https://bioniqlab.com/mike1010% off with code MIKE10» Join our newsletter for actionable insights from every episode: https://thrst-letter.beehiiv.com/» Join Whoop and get your first month for free - join.whoop.com/FirstThingsThrst» Follow TristanInstsagram: https://www.instagram.com/tristansocial/?hl=enWebsite: academy.tristansocial.com

May 31, 2026Episode 1431 hr 45 min

E143 - Modern Men Are Soft, Tired & Lost (Here's How To Become Strong Again)

» Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship & cognitive optimisation.Instagram: https://www.instagram.com/hackyoumedia/Website: https://hackyou.media/A generation of men are checking out, living at home, avoiding dating, gaming and scrolling instead of building lives. Connor Beaton breaks down the cultural narrative that's convinced boys they're faulty from birth, how fatherlessness and job market discrimination created the perfect storm, and why suppressing emotions doesn't make you stronger, it makes you fragile. Mike opens up about losing his mum at 11 and how that shaped every relationship since, never processing the grief properly, just getting on with it. Connor explains how unprocessed pain doesn't stay quiet, it sabotages your relationships, your business, your health until you deal with it. The conversation covers why male guides matter more than therapists for men with father wounds, how emotional consistency beats sexual polarity in relationships, and why confronting hardship is how you actually mature instead of staying stunted.00:00 Introduction01:55 Addressing struggles faced by young men today06:32 Cultural perception of masculinity affecting men11:53 Gaming and other distractions are hindering ambition20:58 Effects of losing a parent on emotional development26:26 Processing grief and emotional expression30:51 Importance of processing pain for mental health38:10 Recognising when professional help is needed44:30 Gender of therapist influencing therapeutic outcomes50:11 Navigating vulnerability in relationships with women56:13 Pushing gender roles and their societal impacts1:09:52 Influence of social media on relationship dynamics1:25:14 Feminism's impact on modern gender relations1:30:08 Misleading influencer messages on masculinity1:35:21 Redefining what it means to be an alpha male» Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/» Transform your physique - https://www.thrstapp.com/» My clothing brand, THRST - https://thrstofficial.com» Discover Bioniq Lab peptide products- https://bioniqlab.com/mike1010% off with code MIKE10» Join our newsletter for actionable insights from every episode: https://thrst-letter.beehiiv.com/» Join Whoop and get your first month for free - join.whoop.com/FirstThingsThrst» Follow ConnorInstsagram: https://www.instagram.com/mantalks/?hl=enWebsite: https://connorbeaton.com/

May 25, 2026Episode 1421 hr 34 min

E142 - Matt Morsia: How I Reinvented My Life (Money, Media, Burnout & Family)

» Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship & cognitive optimisation.Instagram: https://www.instagram.com/hackyoumedia/Website: https://hackyou.media/→ Pre-order Fitness Unlocked: https://tinyurl.com/8w56htzwMatt Morsia is back on the show to talk about detaching his bicep, building his dream house, shutting down his energy drink, and why his new book actually tells you what to do instead of just theory.Matt explains how his bicep literally came off and now has two anchors making it indestructible, why you get used to dream houses quickly unless guests remind you it's cool, and how Gladiators killed Morphe Energy, minimum orders were 750,000 cans, and he lost all mental capacity and financial desire when BBC came calling. This covers why his new book gives exact training plans instead of theory, how his face ended up on an erotic novel cover, leading to book signings with middle-aged women in New York, and why training should be guided by goals, not gender.00:00 Introduction02:13 Introductions and playful banter between hosts06:12 Children's ambitions and parenting philosophy12:04 Navigating injuries and rapid recovery genetics18:36 Balancing personal growth with busy schedules25:00 Evolving YouTube strategies and keeping content fresh30:00 Pros and cons of managing a clothing brand35:14 Writing a book vs creating other content40:28 Importance of authenticity in social media45:00 Misconceptions about fitness for women51:28 Insight into new book "Fitness Unlocked"1:02:10 Future podcast aspirations and challenges1:11:24 The art of making engaging YouTube content1:15:25 Planning adrenaline-filled future adventures1:30:00 Wrapping up with creative new ventures and Arsenal accolades» Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/» Transform your physique - https://www.thrstapp.com/» My clothing brand, THRST - https://thrstofficial.com/» Discover Bioniq Lab peptide products- https://bioniqlab.com/mike1010% off with code MIKE10» Join our newsletter for actionable insights from every episode: https://thrst-letter.beehiiv.com/» Join Whoop and get your first month for free - join.whoop.com/FirstThingsThrst» Follow MattInstsagram: https://www.instagram.com/mattdoesfitness/?hl=enWebsite: www.morsialtd.com

May 18, 20261 hr 30 min

#1 Celebrity Manager Reveals DARKEST Lessons From His Clients (Kayne West, 50 Cent + More)

» Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship & cognitive optimisation.Instagram: https://www.instagram.com/hackyoumedia/Website: https://hackyou.media/Mani Nordine is a music industry veteran who manages artists like Snoop Dogg and Akon, and this conversation reveals why mixing family with business always fails, how ego isn't your amigo but you need it to succeed, and why passion beats any strategy.Learn why artists need managers from day one because early mistakes haunt careers forever, how emotion in business destroys relationships when you work with family, and why he never involves himself in the creative process—his job is guiding, not making the art. This covers why ego is essential for superstars even though you finish alone, how digital production and algorithm demands killed music quality, and why rappers struggle with ageing because they eventually become what they once criticised.0:00 Introduction03:31 Transition from dance to music management12:10 Meeting and working with Michael Jackson's family17:00 Challenges of managing artists' egos and personal habits20:56 The impact of money and fame on artists' personalities27:46 Organising large-scale tours and dealing with promoters32:08 Balancing creative freedom with profitability for artists40:00 The enduring influence of music from the 2000s45:14 Strategies to maintain long-term relevance in music50:24 The evolving landscape of music and content creation55:32 Differences in DJ and traditional artist lifestyles01:02:07 Iconic events and their roles in networking in the music industry01:08:10 Personal philosophy on professional and personal growth» Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/» Transform your physique - https://www.thrstapp.com/» My clothing brand, THRST - https://thrstofficial.com» Discover Bioniq Lab peptide products- https://bioniqlab.com/mike1010% off with code MIKE10» Join our newsletter for actionable insights from every episode: https://thrst-letter.beehiiv.com/» Join @WHOOP and get your first month for free - join.whoop.com/FirstThingsThrst» Follow ManiInstsagram: https://www.instagram.com/maninordine/?hl=en-gbhackyou.mediaHack You MediaYour optimized future starts here.THRSTTHRST - Your Ultimate Destination for Fitness, Swim & ActivewearDiscover a wide range of high-quality training shorts, apparel, and swimwear at THRST. With our fitness app, you can take your workouts to the next level. Shop now and get ready to elevate your training game!

May 11, 2026Episode 1401 hr 17 min

E140 - Billionaires Brutal Lessons On Wealth, Discipline & Building From Nothing

» Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship & cognitive optimisation.Instagram: https://www.instagram.com/hackyoumedia/Website: https://hackyou.media/Gediminas Ziemelis is Lithuania's wealthiest entrepreneur, who started his first business at 19, and this conversation reveals what separates founders from managers, why treating business like a three-life computer game keeps him motivated, and how being born in a small country forced him to think globally from day one.Gediminas explains growing up in the Soviet Union where businessmen were criminals, how poverty and limitation shaped his drive to be rich, and why selling his first company at 27 pushed him toward building something unrepeatable in aviation. The key insight: work-life balance doesn't exist when building something big; your lifestyle becomes the business, and you risk everything while managers sell hours for the highest price with no social life at stake.This covers why he has four assistants but stays hands-on daily, how spending money on relationships beats marketing, and why the only thing he fears is losing motivation.00:00 Gediminas Ziemelis Introduction04:47 Early business endeavours in post-Soviet Lithuania10:19 Importance of international business for Lithuanian entrepreneurs15:28 First IPO and stepping into diverse business sectors20:30 Entering aviation amidst challenges and opportunities26:46 Overcoming financial crises in business34:25 Global thinking and expanding aviation business43:54 Dedication to Avia Solution Group and future plans47:54 Passion and motivation in business pursuits54:18 Importance of networking and relationships in business59:53 Expanding interests beyond aviation, including AI and numbers01:05:09 Space industry insights and potential future ventures01:10:19 Reflections on health, AI, and personal discipline01:14:36 Final advice for aspiring entrepreneurs on collaboration and planning» Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/» Transform your physique - https://www.thrstapp.com/» My clothing brand, THRST - https://thrstofficial.com» Custom Bioniq supplements: https://www.bioniq.com/mikethurston• 40% off your first month of Bioniq GO• 20% off your first month of Bioniq PRO» Join our newsletter for actionable insights from every episode: https://thrst-letter.beehiiv.com/» Join Whoop and get your first month for free - join.whoop.com/FirstThingsThrst» Follow GediminasYouTube: youtube.com/gediminasziemelis-officialLinkedIn: linkedin.com/in/gediminasziemelis

May 3, 2026Episode 1391 hr 17 min

E139 - The Most Personal Q&A I've Done (Money, Dating & Life)

» Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship & cognitive optimisation.Instagram: https://www.instagram.com/hackyoumedia/Website: https://hackyou.media/From staying in Dubai despite recent events and travelling to Cape Town and Japan, to losing your peptide virginity at 35 and selling Bioniq, join me for a special Q&A filmed in the apartment where this podcast started five years ago.I talk starting over from scratch, the balance between life-maxing and business-maxing, why investing in yourself beats everything else, and the mindset shifts that matter when nobody's watching.Thank you to everyone who's tuned in, asked questions, or supported the journey so far.Here's to the next chapter.00:00 Introduction00:52 Thoughts on living in Dubai long term02:22 Top three favourite travel destinations03:42 Starting over and choosing a niche05:01 Use of peptides and personal experiences07:14 Views on marriage and having children08:12 Making friends in a new environment10:16 Daily non-negotiables for health and wellness11:17 Thoughts on diminishing returns of wealth13:48 Strategies for avoiding doomscrolling15:21 Evolving focus on swimwear brand17:50 Surrounding oneself with inspiring people19:56 Boredom and seeking new experiences21:33 Lessons from launching a coaching channel25:02 Navigating life post-business acquisition27:19 Does Mike adjust his training volume according to his Whoop data28:23 Has Mike ever worked with a performance psychologist30:28 Mike’s experience with emotional eating34:01 Should you help others unconditionally?34:50 What are some non-negotiables when dealing with people in business36:20 Who would Mike choose as my ideal gym partner39:34 Controversial figures on First Things THRST42:34 What if Mike had never travelled to UAE?44:46 How to date when you're broke46:54 What excites Mike the most49:33 Young Financial Investments vs going out to see the world53:35 How important is Mindset in your journey55:36 Should you set self-standards?58:24 Is life in Dubai Better than the UK?59:33 Biggest Problem in Modern Dating1:02:23 Admiration for Women with Careers1:04:34 Mike’s Favourite Film1:05:45 A Lesson from Mike’s Father1:08:00 What would you have done if you were 20 again1:12:04 Perfect Work-Life Balance1:13:42 Mike’s Biggest Goal1:16:04 Outro» Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/» Transform your physique - https://www.thrstapp.com/» My clothing brand, THRST - https://thrstofficial.com» Custom Bioniq supplements: https://www.bioniq.com/mikethurston• 40% off your first month of Bioniq GO• 20% off your first month of Bioniq PRO» Join our newsletter for actionable insights from every episode: https://thrst-letter.beehiiv.com/» Join Whoop and get your first month for free - join.whoop.com/FirstThingsThrst

April 19, 2026Episode 1381 hr 51 min

E138 - 15 “Normal” Habits You Do Every Day Destroying Your Body, Brain, & Testosterone

» Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship & cognitive optimisation.Instagram: https://www.instagram.com/hackyoumedia/Website: https://hackyou.media/Paul Saladino left medicine to focus on nutrition and moved to Costa Rica for the surf, and this conversation reveals why he avoids wearables and EMF exposure, how simplifying diet to meat and fruit fixes most chronic conditions, and why organ meats contain forgotten nutritional wisdom.This covers why carnivore works short-term, but he recommends adding fruit, how elimination diets beat expensive food sensitivity tests, and why eating specific organs like testicle or spleen follows evolutionary logic that modern science is only beginning to understand through peptides and microRNAs.00:00 Introduction & Costa Rica lifestyle06:19 Designing a unique home: innovations and choices11:08 Air quality and EMF exposure: health implications17:18 Concerns about wireless devices affecting health24:20 Sleep's role in health and minimising EMF exposure30:32 Diet quality over calorie counting for weight loss36:39 Simplifying food choices for optimal health43:10 An animal-based diet's impact on chronic conditions51:12 Debates on vegan vs carnivore: nutritional needs59:42 Organ meats as supplements: sourcing and efficacy1:10:10 Entrepreneurship in health supplements: challenges1:18:56 High-quality retail challenges and market entry1:26:01 Travelling with dietary restrictions and jet lag1:34:50 Grocery shopping in the US: prioritising quality1:39:58 Reducing microplastics: practical steps» Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/» Transform your physique - https://www.thrstapp.com/» My clothing brand, THRST - https://thrstofficial.com» Custom Bioniq supplements: https://www.bioniq.com/mikethurston• 40% off your first month of Bioniq GO• 20% off your first month of Bioniq PRO» Join our newsletter for actionable insights from every episode: https://thrst-letter.beehiiv.com/» Join Whoop and get your first month for free - join.whoop.com/FirstThingsThrst» Follow PaulInstagram: https://www.instagram.com/paulsaladinomd/?hl=enWebsite: https://www.paulsaladinomd.com/Lineage Provisions: https://lineageprovisions.comHeart and Soil: https://heartandsoil.co/

April 12, 2026Episode 1371 hr 33 min

E137 - Anger-Fuelled Success Is Destroying Young Men In 2026 | Lewis Howes

» Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship & cognitive optimisation.Instagram: https://www.instagram.com/hackyoumedia/Website: https://hackyou.media/Lewis Howes is a former professional athlete turned podcaster and author who discovered handball when his football career ended, and this conversation reveals why longevity comes down to relationships and emotional healing more than optimisation.Learn why longevity isn't about perfect sleep or nutrition but about healing emotional wounds and maintaining quality relationships, how he used to attract partners based on wounds and chemistry instead of values alignment, and why therapy from day one became non-negotiable.00:00 Introduction02:20 Handball origins and Lewis's journey to the national team04:11 Mike's athletic background and transition to fitness06:21 Genetics and misconceptions about Mike's physique07:56 Steroid use debate and personal stance09:40 Risks and experiences with performance-enhancing drugs11:16 Honesty in the fitness industry and its impacts11:45 Importance of relationships and emotional healing14:42 Lewis's belief in God and personal experiences19:18 Lewis's realisation and journey of self-healing22:23 Balancing work, life, and relationship values25:18 The role of therapy and communication in relationships31:42 The challenges and joys of fatherhood33:30 Lewis's Olympic aspirations and dedication36:07 Building an empire, personal fulfilment, and service38:30 Private relationships vs public life challenges» Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/» Transform your physique - https://www.thrstapp.com/» My clothing brand, THRST - https://thrstofficial.com» Custom Bioniq supplements: https://www.bioniq.com/mikethurston• 40% off your first month of Bioniq GO• 20% off your first month of Bioniq PRO» Join our newsletter for actionable insights from every episode: https://thrst-letter.beehiiv.com/» Join Whoop and get your first month for free - join.whoop.com/FirstThingsThrst» Follow LewisInstagram: https://www.instagram.com/lewishowes/?hl=enWebsite: https://lewishowes.com/

April 6, 20261 hr 32 min

E136 - Are Young Men Locking Themselves Into Lives They'll Regret? | Rob The Bank

Rob Oliver is a content creator and DJ who went all-in on house music, and this conversation reveals why Miami is optimised for spending not building, how the music industry is surprisingly political, and why pursuing what you love gives energy instead of draining it.Rob explains why he hates Miami despite being there, it's status games rather than real building, though it remains necessary for what he's creating. Learn why the DJ world is more cliquish than expected with exclusive circles that either embrace or reject you based on having a following, how most people stay bogged down by relationships and jobs they hate without realising what they're leaving on table, and why his viral talking-head format eventually stopped working after massive volume.00:00 Introduction02:07 Reflecting on changes since their last conversation03:22 Observations on Miami's flashy and materialistic culture06:16 Transitioning focus to music and social media growth09:04 Lifemaxxing, pursuing passions across multiple domains12:23 Navigating the political landscape of the music industry22:53 Discussing tax implications of living in the US24:57 Perspectives on endless content streaming30:05 Experiences in Ibiza and its influence on life34:53 Evaluating personal growth through music and events39:17 Harnessing music's power & Ideal music performance settings and experiences47:14 Reflecting on past open relationship dynamics56:59 Refocusing on positive content & Future plans» Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/» Transform your physique - https://www.thrstapp.com/» My clothing brand, THRST - https://thrstofficial.com» Custom Bioniq supplements: https://www.bioniq.com/mikethurston• 40% off your first month of Bioniq GO• 20% off your first month of Bioniq PRO» Join our newsletter for actionable insights from every episode: https://thrst-letter.beehiiv.com/» Join Whoop and get your first month for free - join.whoop.com/FirstThingsThrst» Follow RobInstagram: https://www.instagram.com/robthebank/Website: https://robthebank.music/