Where My Voice Over Work is Actually Coming From Right Now
After the honest Voice123 data episode struck a nerve, Marc didn't want anyone getting stuck in the frustration. Strong feelings about online casting are easy to carry, and they can quietly infect your whole mindset about the business. So this week he flips the lens: where are his opportunities actually coming from right now? The answer is a lot of places - because he's been marketing his butt off and tracking every bit of it. He walks through the channels one by one, and some of them might surprise you. The one that caught him off guard: more opportunity in the last two weeks from Voice123 off the platform than on it - buyers who found him in search, then came straight to his website. He gets into optimizing for LLMs and AI search (now 54% of all searching), daily engagement on LinkedIn, working his CRM with targeted follow-ups, and a new-lead outreach approach that's running a 24% conversation rate because every email is genuinely personalized. He also talks about the DocuShort content getting him indexed in ChatGPT, the agent relationship that's had its best year in a decade, and why - sitting here in October - he feels more optimistic than he did in January, including the clients coming back to human voiceover after the AI-everything phase. The challenge he leaves you with: how many streams of opportunity does your business really have, and could you add just one or two more? CONNECT WITH MARC SCOTT & VOPRENEUR 🖱️ Marc Scott on Instagram - https://instagram.com/marcscott 🖱️ Marc Scott on YouTube - https://youtube.com/@MarcScottVO 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing Resources ➡️ Visit https://vopreneur.com * Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott * For voice over services: ➡️ Visit https://marcscottvoiceover.com * Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free 🎧 Subscribe to the VOpreneur Podcast on your favourite podcast platform - Apple Podcasts, Spotify, or wherever you listen - so you never miss an episode. 00:00 Why Voice Actors Need More Opportunities 01:32 The Danger of Relying on One Source of Work 03:53 Getting Back to Marketing Basics 05:39 Finding Voiceover Clients Through Voices123 07:07 Getting Voiceover Leads Through ChatGPT and AI Search 09:42 How LinkedIn Is Generating Opportunities 11:12 Why Following Up With Past Clients Works 14:35 Is Email Marketing Still Effective for Voice Actors? 16:50 Using Content Creation to Attract Voiceover Clients 17:42 The Value of Voiceover Agents 18:53 Where My Voiceover Opportunities Are Coming From 20:24 Rebuilding a Voiceover Business After AI Disruption 21:12 Why Some Clients Are Choosing Human Voices Over AI 23:24 How to Create More Voiceover Opportunities 24:04 Setting Marketing Goals and Tracking Results




