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166

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Oct 2026

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EN

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October 19, 202637 min

166. 9 Protective Parts Activated by Ambition

What if the thing holding you back in business isn’t a lack of strategy… but a part of you that learned a long time ago how to keep you safe? In this episode of Power Women , I’m breaking down the 9 protective parts that get activated by ambition — the overthinker, perfectionist, people pleaser, rejection reactor, hider, achiever, controller, chameleon, and approval seeker. These parts aren’t here because something is wrong with you. They often developed from experiences much earlier in life, when your brain and body learned things like: Don’t get it wrong. Don’t disappoint anyone. Don’t be too visible. Don’t get rejected. Stay in control. Achieve so you know you’re enough. Then you start a business, make a bold offer, raise your prices, share your opinion, put yourself online, or pursue something bigger… and suddenly those old protective patterns get LOUD. I’ll show you how each one can appear in your business — from rewriting a post 100 times, to hiding after success, constantly changing your niche, obsessing over analytics, undercharging, or allowing a few “no’s” to convince you your whole business isn’t working. I also share a deeply personal experience of going back to my two-year-old self and meeting the shame she had carried after putting a button up her nose. Instead of trying to fix or get rid of that younger version of me, I learned to meet her with love, safety, and compassion — and it changed something in me that I had carried for decades. Because the goal isn’t to fight these parts. It’s to understand them enough that they no longer have to run the show. In this episode, we talk about: How to recognize your first voice versus the fearful mental chatter that follows it The 9 protective parts that commonly show up in ambitious women How childhood experiences can shape the way you market, sell, lead, create, and make decisions today Why overthinking, perfectionism, people pleasing, hiding, and controlling can actually be attempts to create safety Why business has a way of bringing your deepest patterns straight to the surface How parts work, somatic work, and breathwork can help you reconnect with your true self Why your next “power move” may be much smaller and quieter than you think What changes when you stop trying to fix yourself and start listening to yourself I also share the unexpected experience I had stopping at my grandparents’ old property on my drive home from a retreat — and how following one tiny internal nudge became a powerful reminder of where I come from, what I carry, and the abundance and strength that came before me. Your true self does not need to earn approval, constantly achieve, perfectly control the outcome, or become who everyone else wants you to be. She creates. She knows. She speaks. And the more you learn to hear her, the more powerfully you can build the business and life that actually belong to you. Ready to go deeper? And if this work is calling to you, it will also be at the heart of my upcoming True Self retreat in January , where we’ll explore your inner voice, parts work, breathwork, and the deeper healing that allows you to create from who you really are. Keep shining, Power Woman — and this week, pay attention to that first little voice before the chatter gets a chance to take over. Want more help? Aubin has many ways to help you be the power woman you really are in life and business from group collective to 1:1 coaching and a mastermind that has the best power women around. Book a breakthrough call today to meet with Aubin and see where you are, what's stopping you from creating what you want, and how she can help you get there with one of her offers. Schedule breakthrough call now! Want to hear other women's stories of remembering their power? Get a copy of Aubin's book, Power Women on amazon NOW!

October 12, 202613 min

165. Home ( Your True Self)

What if becoming more powerful isn’t about becoming a better version of yourself… but coming home to who you already are? In this episode, I’m talking about your true self —the grounded, whole, powerful part of you that exists underneath the fear, perfectionism, anxiety, shame, and all the protective parts that have learned to keep you safe. We’ll talk about why those parts aren’t something to hate or “fix,” how they may be affecting the way you show up in your business, leadership, and life, and what can shift when you meet them with curiosity and love instead of judgment. I’ll also guide you through a simple breathwork practice to help you notice what might be protecting you right now and reconnect with the part of you that already knows who she is. And I’m sharing the theme of the next Power Women Retreat in St. George, Utah — January 2027 : coming home to your true self. You don’t need another year of trying to become impressive. You get to become more you . Listen in, breathe with me, and come home. If you want a special month of learning how to really be in your power to create, check out the power reset private coaching offer going on right now! https://www.aubinpalmercoaching.com/offers/PZ79rja8 Want more help? Aubin has many ways to help you be the power woman you really are in life and business from group collective to 1:1 coaching and a mastermind that has the best power women around. Book a breakthrough call today to meet with Aubin and see where you are, what's stopping you from creating what you want, and how she can help you get there with one of her offers. Schedule breakthrough call now! Want to hear other women's stories of remembering their power? Get a copy of Aubin's book, Power Women on amazon NOW!

October 5, 202618 min

164. Do it because you LOVE it

What if the thing you’re trying so hard to fix… isn’t actually broken? In this episode, I’m sharing a realization that hit me during meditation: so much of our chasing, achieving, perfecting and pushing comes from believing we’ll finally feel successful, loved or at peace once we get somewhere else. But what if that feeling is available now? We’re talking about the difference between creating to prove yourself and creating because you genuinely love what you’re building. Why external validation will never stay satisfying. And how real confidence starts to show up when you stop needing everyone else to approve of who you are. And stay with me until the end because I’ll guide you through a powerful “fix vs. create” breathwork meditation that completely shifts the way you see your business, your goals and your life. You’ll walk into the exact same “room”… but experience it in an entirely different way. Nothing is missing. You don’t have to create from pressure, fear or the need to finally be enough. You get to create because you love it. Because you want to. Because you can. IF you would like to be a guest interviewed on this podcast, please apply HERE If you want a special month of learning how to really be in your power to create, check out the power reset private coaching offer going on right now! https://www.aubinpalmercoaching.com/offers/PZ79rja8 Want more help? Aubin has many ways to help you be the power woman you really are in life and business from group collective to 1:1 coaching and a mastermind that has the best power women around. Book a breakthrough call today to meet with Aubin and see where you are, what's stopping you from creating what you want, and how she can help you get there with one of her offers. Schedule breakthrough call now! Want to hear other women's stories of remembering their power? Get a copy of Aubin's book, Power Women on amazon NOW!

September 28, 202617 min

163. What Would Dolly Do

summary This episode explores the inspiring life and lessons of Dolly Parton, highlighting her authenticity, philanthropy, and empowering mindset. Discover how her example can motivate you to live with purpose, embrace your uniqueness, and use your power to make a positive impact. If you want a special month of learning how to really be in your power to create, check out the power reset private coaching offer going on right now! https://www.aubinpalmercoaching.com/offers/PZ79rja8 Want more help? Aubin has many ways to help you be the power woman you really are in life and business from group collective to 1:1 coaching and a mastermind that has the best power women around. Book a breakthrough call today to meet with Aubin and see where you are, what's stopping you from creating what you want, and how she can help you get there with one of her offers. Schedule breakthrough call now! Want to hear other women's stories of remembering their power? Get a copy of Aubin's book, Power Women on amazon NOW!

September 21, 202612 min

162. Everyday vs Consistently ( Impeccable Word)

What if you’re not afraid of failing—you’re afraid of how you’ll treat yourself when you do? You say you’re going to post every day, work out every day, keep the house clean every day…and then you miss ONE day and suddenly you’re questioning everything. In this episode, we’re shifting from “every day” to “consistently” and exploring how one small change in language can take you out of perfectionism and put you back in your power. We’ll talk about being impeccable with your word, the strength hiding underneath your self-judgment, and why someone else’s “perfect strategy” is never absolute truth. Because consistency doesn’t require perfection. You get to create a strategy you can actually trust yourself to follow. If you want a special month of learning how to really be in your power to create, check out the power reset private coaching offer going on right now! https://www.aubinpalmercoaching.com/offers/PZ79rja8 Want more help? Aubin has many ways to help you be the power woman you really are in life and business from group collective to 1:1 coaching and a mastermind that has the best power women around. Book a breakthrough call today to meet with Aubin and see where you are, what's stopping you from creating what you want, and how she can help you get there with one of her offers. Schedule breakthrough call now! Want to hear other women's stories of remembering their power? Get a copy of Aubin's book, Power Women on amazon NOW! If you have something you would love for me to cover in a future episode, or something really helped you in this one, please let me know. You can talk with me personally by email at hello@aubinpalmercoaching.com

September 14, 202619 min

161. Aware-Know-Embody

You haven’t lost your power—even when it feels like you have. Your power isn’t something you either have or don’t have. It’s something you learn to be aware of, know, and embody . In this episode, I break down the 3 phases of power: awareness, knowing, and embodiment —and why you can move between all three without making it mean you’re doing anything wrong. We’ll talk breathwork, mindset, getting out of a spiral, and what it actually looks like to come back to yourself when life feels stressful or uncertain. Because being a Power Woman isn’t about being in your power 24/7. It’s knowing how to come back to it. If you want a special month of learning how to really be in your power to create, check out the power reset private coaching offer going on right now! https://www.aubinpalmercoaching.com/offers/PZ79rja8 Want more help? Aubin has many ways to help you be the power woman you really are in life and business from group collective to 1:1 coaching and a mastermind that has the best power women around. Book a breakthrough call today to meet with Aubin and see where you are, what's stopping you from creating what you want, and how she can help you get there with one of her offers. Schedule breakthrough call now! Want to hear other women's stories of remembering their power? Get a copy of Aubin's book, Power Women on amazon NOW! If you have something you would love for me to cover in a future episode, or something really helped you in this one, please let me know. You can talk with me personally by email at hello@aubinpalmercoaching.com

September 7, 202615 min

160. Co-Creation

Creation, Not Luck: Reclaiming Your Power This episode explores why “luck” can feel disempowering and how to shift into a mindset of creation and co-creation instead. The conversation uses a real client example, a sales story from the my husband, and a simple 3-part framework to show how thoughts, emotions, actions, and surrender work together. Key topics In this episode, the Aubin argues that luck sounds hopeful but ultimately leaves you powerless because it assumes you have no influence over outcomes. The episode opens with a client who is having a strong year in her business, yet feels stuck because her stretch goal still seems out of reach with four months left. Aubin contrasts “wish me luck” language with a more empowering response: “I believe in you,” “go create,” and “show up in your power.” A sales example from the host’s husband shows how mindset can affect performance: after a shift away from luck language, he had a day with three big sales after days without any. The core idea is that success is often co-creation, not random chance. The host describes co-creation as working with God and the universe while still taking aligned action. Creation is framed as awareness of thoughts, choosing beliefs intentionally, generating emotions and energy from those beliefs, and then letting those affect actions and results. A major misconception addressed here is that creation equals control. The episode emphasizes that creation is not forcing outcomes on your timeline. Predictable creation includes outcomes like payment plans and habits where results are fairly expected. Possible creation stretches you into something new, with uncertainty but enough precedent to feel feasible. Potentiality is the most surrendered space, where you may have no idea how the result will happen, but you stay open and believing. The episode ends by reinforcing that real power comes from inner work, consistent showing up, and trusting you are not creating alone. If you want a special month of learning how to really be in your power to create, check out the power reset private coaching offer going on right now! https://www.aubinpalmercoaching.com/offers/PZ79rja8 Want more help? Aubin has many ways to help you be the power woman you really are in life and business from group collective to 1:1 coaching and a mastermind that has the best power women around. Book a breakthrough call today to meet with Aubin and see where you are, what's stopping you from creating what you want, and how she can help you get there with one of her offers. Schedule breakthrough call now! Want to hear other women's stories of remembering their power? Get a copy of Aubin's book, Power Women on amazon NOW! If you have something you would love for me to cover in a future episode, or something really helped you in this one, please let me know. You can talk with me personally by email at hello@aubinpalmercoaching.com

August 31, 202619 min

159. Feminine Power

Queen of Feminine Power, Breathwork, and Running Business in Flow This episode is a solo reflection on feminine power and how women can build businesses without losing their intuition, softness, or emotional awareness. I use a card from the I Am Queen Oracle Deck as the starting point for a deeper conversation about balance, the body, and why women are not meant to show up the same way every day. We discuss how masculine and feminine energy show up in business, why the moon is a better model for women than the sun, and how breathwork helps regulate stress in real time. The episode also closes with an invitation to an October retreat in Park City focused on feminine power, nervous system work, and embodied leadership. Key topics The host opens with a card pull from the I Am Queen Oracle Deck and shares the message of Feminine power is framed as a strength that includes empathy, receptivity, intuition, vulnerability, nurturing, and resilience In this episode: women in business often get pulled toward masculine models of structure, hustle, and output The host explains that feminine energy is more flow-based, intuitive, and cyclical, while masculine energy is more action-based and consistent A central metaphor is the difference between the sun and the moon: men as more daily-consistent, women as cyclical and changing across the month The body is presented as a feminine intelligence, especially through breathwork, somatic awareness, and nervous system regulation A cold plunge experience becomes the main example of instinctive breathwork calming the body under stress The episode emphasizes that women do not need to think their way out of every problem, because the body can help create calm and clarity The host shares details about her upcoming retreat in October in Park City, Utah, centered on breathwork, coaching, nature, and fun The closing message is that feminine power can look like calm power, not only force, urgency, or rage Want more help? Aubin has many ways to help you be the power woman you really are in life and business from group collective to 1:1 coaching and a mastermind that has the best power women around. Book a breakthrough call today to meet with Aubin and see where you are, what's stopping you from creating what you want, and how she can help you get there with one of her offers. Schedule breakthrough call now! Want to hear other women's stories of remembering their power? Get a copy of Aubin's book, Power Women on amazon NOW! If you have something you would love for me to cover in a future episode, or something really helped you in this one, please let me know. You can talk with me personally by email at hello@aubinpalmercoaching.com

August 24, 202624 min

158. Secret Sauce to Success

This episode explores the idea that real success is not just about strategy or results, but about how regulated and grounded you feel while building. Aubin shares a personal reflection on self-judgment, burnout, and the realization that mindset work alone was not enough to create lasting change. She explains how breath work and nervous system regulation can help shift stress, release old patterns, and make it easier to handle business and life challenges. The episode also includes a short breath practice, a client story, and an invitation to an upcoming retreat centered on embodiment and regulation. Want more help? Aubin has many ways to help you be the power woman you really are in life and business from group collective to 1:1 coaching and a mastermind that has the best power women around. Book a breakthrough call today to meet with Aubin and see where you are, what's stopping you from creating what you want, and how she can help you get there with one of her offers. Schedule breakthrough call now! Want to hear other women's stories of remembering their power? Get a copy of Aubin's book, Power Women on amazon NOW! If you have something you would love for me to cover in a future episode, or something really helped you in this one, please let me know. You can talk with me personally by email at hello@aubinpalmercoaching.com

August 10, 202619 min

157. Power Hour ( Marketing Consistently)

Special IG MASTERY month of coaching for ABUNDANT AUGUST! Ready to turn marketing from an afterthought into a consistent part of your business through a simple “power hour” practice? The focus is on how to pair mindset, abundance, and practical action so marketing feels like service instead of pressure. Power Hour is framed as a flexible system for entrepreneurs who struggle to find time to market, especially on Instagram. The episode walks through what to do during that time, how to build the habit, and how to keep showing up without getting pulled into endless scrolling. Key topics In this episode: the difference between surrender goals and power goals, and why abundance still requires action Why marketing should be scheduled instead of done “when there’s time” How Power Hour can be 30, 60, or 120 minutes depending on your schedule The four core Power Hour actions on Instagram: post, stories, engagement, and DMs A simple stories structure using a “story sandwich” with life, value, offer, and life again Why consistency matters more than perfection when building a marketing habit How to use Power Hour without over-scrolling or getting distracted by social media Why you do not need thousands of followers or viral content to get clients on Instagram How to make marketing feel like service, not hustle Using content pillars so you always know what to post about Action items Decide how long your Power Hour should be Put it on your calendar Choose your daily marketing tasks: post, stories, engagement, and DMs Define what “done” looks like for each task Stop using Power Hour time for casual scrolling Pick your content pillars so posting becomes easier Treat marketing as a regular part of your job, not an optional task Want more help? Aubin has many ways to help you be the power woman you really are in life and business from group collective to 1:1 coaching and a mastermind that has the best power women around. Book a breakthrough call today to meet with Aubin and see where you are, what's stopping you from creating what you want, and how she can help you get there with one of her offers. Schedule breakthrough call now! Want to hear other women's stories of remembering their power? Get a copy of Aubin's book, Power Women on amazon NOW! If you have something you would love for me to cover in a future episode, or something really helped you in this one, please let me know. You can talk with me personally by email at hello@aubinpalmercoaching.com

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