Event Industry News Podcast

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Episodes

396

Latest episode

Aug 2026

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About the show

The Event Industry News Podcast interviewing event planners, event organizers, brands, and agencies from around the globe.

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60 recent

August 13, 2026Episode 36327 min

Beyond Footfall: Inside Exposure Analytics' Physical Engagement Index

James Dickson interviews Rob Murdoch, Sales Director at Exposure Analytics, about their Physical Engagement Index - a data-driven report measuring 43.8 million visitors across 3,000 events from 2020–2026. They discuss how anonymised sensor data captures dwell and engagement time, the limits of footfall and badge scans, and why actionable insights matter more than raw visitor counts. The episode highlights key findings (average engaged dwell ~13:50), regional and sector differences, and how organisers and exhibitors can use benchmarks to redesign booths, improve layouts, and prove event ROI. The full report is available now at https://exposureanalytics.com/physical-engagement-index/. This episode of the Event Industry News Podcast is sponsored by Present Communications. Present provides broadcast-quality live, hybrid and virtual event production, trusted by organisations where reliability really matters. From corporate town halls and conferences to high-profile live streams, they design and deliver fully resilient systems that work first time. To keep up to date with all the news, subscribe for free here. If you would like to take part in a podcast, then please complete our submission form.

August 6, 2026Episode 36135 min

The Agency of Tomorrow: Storytelling, AI and Global Events

James Dickson speaks with Kristina McCoobery, Global President of INVNT, about the agency model of the future. They discuss INVNT's theatrical roots in storytelling, the renewed value of in-person events, and how live experiences drive emotional engagement. Kristina explains how INVNT is adopting AI responsibly - hiring a Chief AI Officer and building Orbby for analytics and on-site insights - while keeping human-led creative strategy at the centre. She also covers global collaboration, cultural nuance, and how new tools speed decision-making and boost efficiency. Overall, the episode highlights the evolving role of agencies in delivering connected global brand stories, blending creativity, data and technology to enhance live events and attendee experiences. This episode of the Event Industry News Podcast is sponsored by Present Communications. Present provides broadcast-quality live, hybrid and virtual event production, trusted by organisations where reliability really matters. From corporate town halls and conferences to high-profile live streams, they design and deliver fully resilient systems that work first time. To keep up to date with all the news, subscribe for free here. If you would like to take part in a podcast, then please complete our submission form.

July 30, 2026Episode 36049 min

From School Drama to Global Events: How Accidental Careers Shape the Industry

James Dickson talks with Kieran Garlic of Present Communications about how many people “accidentally” find careers in the events industry, and the challenges of creating formal routes into the sector through apprenticeships, work experience and links with academic institutions. They also discuss the growing role of technology and AI in events, the need for practical on-site training, real-world production anecdotes (including the “Bose Stick” story), and upcoming topics such as freelancer rates and evolving technical skills. This episode of the Event Industry News Podcast is sponsored by Present Communications. Present provides broadcast-quality live, hybrid and virtual event production, trusted by organisations where reliability really matters. From corporate town halls and conferences to high-profile live streams, they design and deliver fully resilient systems that work first time. To keep up to date with all the news, subscribe for free here. If you would like to take part in a podcast, then please complete our submission form.

July 23, 2026Episode 35931 min

Making Networking Work for Everyone: The Neuro‑Inclusive Guide

In this episode James Dickson speaks with Anita Macdonald (Meet Cambridge) and Andy Williamson (Welcome Brain) about the newly launched Neuro‑Inclusive Networking Guide. They explain why traditional unstructured mingling can exclude neurodivergent attendees, share survey findings, and describe simple, practical changes—like networking buddies, badge icebreakers, and low‑cost tech or formatting options—that make networking easier and more effective for everyone. They also cover the guide’s silver/gold/platinum approach, the value of publicising neuroinclusive practices, and how organisers can access the free guide at welcomebrain.com/neuroinclusive-networking-guide. This episode of the Event Industry News Podcast is sponsored by Present Communications. Present provides broadcast-quality live, hybrid and virtual event production, trusted by organisations where reliability really matters. From corporate town halls and conferences to high-profile live streams, they design and deliver fully resilient systems that work first time. To keep up to date with all the news, subscribe for free here. If you would like to take part in a podcast, then please complete our submission form.

July 16, 2026Episode 35837 min

How The Power of Events Is Shaping Careers: From Schools to Work Experience

In this episode James Dickson speaks with Rick Stainton, CEO of The Power of Events, about the organisation’s industry map, the nationwide schools engagement program and the new Experience of Work initiative designed to give young people meaningful work placements. They discuss how the project bridges education and vocational skills, the scale so far (over 142,000 students reached) and plans to deliver 1,500 work experiences in year one with support from industry partners. Find out more and get involved at www.thepowerofevents.org or email hello@thepowerofevents.org. This episode of the Event Industry News Podcast is sponsored by Present Communications. Present provides broadcast-quality live, hybrid and virtual event production, trusted by organisations where reliability really matters. From corporate town halls and conferences to high-profile live streams, they design and deliver fully resilient systems that work first time. To keep up to date with all the news, subscribe for free here. If you would like to take part in a podcast, then please complete our submission form.

July 9, 2026Episode 35727 min

Inside Cashless Festivals: Closed‑Loop Payments, Wristbands & Live Data

James Dickson talks with Jess Gould from Weezevent about closed‑loop cashless payment systems, NFC wristbands and unified ticketing and access control that work offline to reduce theft, speed up entry and simplify vendor operations. They also cover live reporting, data ownership and emerging AI integrations that give organisers real‑time insights and long‑term audience intelligence for festivals and venues. To find out more about Weezevent and their cashless solutions visit https://weezevent.com/en-gb/weezpay/cashless/ This episode of the Event Industry News Podcast is sponsored by Present Communications. Present provides broadcast-quality live, hybrid and virtual event production, trusted by organisations where reliability really matters. From corporate town halls and conferences to high-profile live streams, they design and deliver fully resilient systems that work first time. To keep up to date with all the news, subscribe for free here. If you would like to take part in a podcast, then please complete our submission form.

July 2, 2026Episode 35624 min

Inside WTM: One Year with Event Director Chris Carter‑Chapman

In this episode, James Dickson interviews Chris Carter‑Chapman, event director of World Travel Market London, on his first year in the role. They discuss WTM’s scale and heritage, new WTM Travel Tech and innovation zones, attendee journey and planning tools, logistics across London and Excel, the show’s economic impact, and strategies to grow buyer attendance despite venue capacity limits. This episode of the Event Industry News Podcast is sponsored by Present Communications. Present provides broadcast-quality live, hybrid and virtual event production, trusted by organisations where reliability really matters. From corporate town halls and conferences to high-profile live streams, they design and deliver fully resilient systems that work first time. To keep up to date with all the news, subscribe for free here. If you would like to take part in a podcast, then please complete our submission form.

June 25, 2026Episode 35528 min

Beyond the Gimmick How INCEPTION Turns Events into Measurable Revenue

Mark Hutchinson, Managing Director of creative agency INCEPTION, joins the Event Industry News Podcast to discuss how his team designs trade show stands, retail activations and product launches with commercial outcomes front of mind. They cover using data and technology—dwell time, heat mapping and interaction tracking—to measure event ROI, the importance of authentic creative over theatrical gimmicks, and embedding sustainability through reuse and smarter planning. Mark also shares client work highlights, including global projects with Pokémon, and explains how clear metrics help clients increase investment when activations drive real business growth. This episode of the Event Industry News Podcast is sponsored by Present Communications. Present provides broadcast-quality live, hybrid and virtual event production, trusted by organisations where reliability really matters. From corporate town halls and conferences to high-profile live streams, they design and deliver fully resilient systems that work first time. To keep up to date with all the news, subscribe for free here. If you would like to take part in a podcast, then please complete our submission form.

June 18, 2026Episode 35332 min

From Planner to Platform: The vFairs Origin Story

In this episode James Dickson interviews Muhammad Younas, founder and CEO of vFairs, about how he built the platform from his experience running online events, scaled rapidly during the 2020 pandemic, and prioritised stability and hands-on support for customers. They discuss vFairs’ evolution into hybrid and in-person events, global expansion of support teams, integrations with marketing and CRM systems, and the company’s plans to embed AI features to streamline event operations and improve attendee engagement. This episode of the Event Industry News Podcast is sponsored by Present Communications. Present provides broadcast-quality live, hybrid and virtual event production, trusted by organisations where reliability really matters. From corporate town halls and conferences to high-profile live streams, they design and deliver fully resilient systems that work first time. To keep up to date with all the news, subscribe for free here. If you would like to take part in a podcast, then please complete our submission form.

June 11, 2026Episode 35126 min

How AI and Data Are Rewriting Event ROI — Rainfocus CMO on the Frontline

In this episode James Dickson is joined by Rainfocus CMO Ashleigh Cook to discuss how event data and AI are transforming attendee experiences and providing measurable ROI. She explains data-driven personalisation, real-time analytics, and AI-powered sentiment and recommendation tools that speed decision-making and improve conversions. The episode covers practical topics like data migration, integrating event data with CRM/marketing stacks, pre-population to reduce friction, and using dashboards to track velocity and retention over time. This episode of the Event Industry News Podcast is sponsored by Present Communications. Present provides broadcast-quality live, hybrid and virtual event production, trusted by organisations where reliability really matters. From corporate town halls and conferences to high-profile live streams, they design and deliver fully resilient systems that work first time. To keep up to date with all the news, subscribe for free here. If you would like to take part in a podcast, then please complete our submission form.

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Event Industry News Podcast

About the show

Listen to episodes

Beyond Footfall: Inside Exposure Analytics' Physical Engagement Index

The Agency of Tomorrow: Storytelling, AI and Global Events

From School Drama to Global Events: How Accidental Careers Shape the Industry

Making Networking Work for Everyone: The Neuro‑Inclusive Guide

How The Power of Events Is Shaping Careers: From Schools to Work Experience

Inside Cashless Festivals: Closed‑Loop Payments, Wristbands & Live Data

Inside WTM: One Year with Event Director Chris Carter‑Chapman

Beyond the Gimmick How INCEPTION Turns Events into Measurable Revenue

From Planner to Platform: The vFairs Origin Story

How AI and Data Are Rewriting Event ROI — Rainfocus CMO on the Frontline

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