Biz and Tech Podcasts > Business > Erudite
Conversations with field leaders in health, wealth, love, & happiness.
Last Episode Date: 2 May 2024
Total Episodes: 23
Jack Krucial is a physiotherapist, athlete, and is an injury & high performance coach to combat athletes around the world. Jack began as a professional soccer player in Australia, and recurring injuries plus a lack of trust in prescribed recovery protocols led to him searching for his own methods to rehabilitate injuries. Jack is a licensed physiotherapist, and also a high performance and injury consultant to top athletes around the world. Jack also coaches me & my business partner, as I train Brazilian Jiu Jitsu and have had some injuries in the last 2 years requiring some attention to recover from. It's been a transformational experience in helping my understanding of injuries, training, progression, and the importance of specificity in training for a sport. I highly recommend following Jack and Get access to every episode 6 hours before YouTube by subscribing for free on Spotify - spoti.fi/3tr4Des or Apple Podcasts - apple.co/3NL5SvI Jack's Links Website: https://www.combattherapist.com/ Twitter: https://twitter.com/CombatTherapist YouTube: https://www.youtube.com/@combattherapist/ My Links - Spotify: https://open.spotify.com/show/5WPBMDrtKZllVjKfFT9F4i?si=b580e63aa165440d - Newsletter: https://conorsunderland.com/newsletter/ - Twitter: https://twitter.com/conortrains - Instagram: https://www.instagram.com/conorsunderland_/ Chapters 00:00 - Jack’s Background 06:20 - Combat Sports 10:36 - Entering the Injury Rehab Space 15:00 - Treating Injuries, Recovery and Training Principles 28:27 - Clients 31:00 - Balancing Strength, Aesthetic Goals and Skill Acquisition 43:16 - Emphasis on Mobility 49:06 - Training Elite Athletes 54:00 - Selection Bias: Genetically Elite Athletes vs Average Athletes 59:43 - Elite Performers Club 1:03:21 - Neck Training 1:09:00 - Where to Reach Jack
Andre Haykal Jr. is a serial entrepreneur and creator. Based in Florida, Andre runs Client Ascension, a B2B consulting company, and ListKit, a B2B sales data platform. I have known Andre for years, and highly rate him as a businessman, having been a client of his agency and working with him at his consulting business. In this episode, expect to learn: - What it's like to build a consulting business - How Andre began in business - Building a software company Get access to every episode 6 hours before YouTube by subscribing for free on Spotify - spoti.fi/3tr4Des or Apple Podcasts - apple.co/3NL5SvI Connor's Links Client Ascension: https://www.clientascension.com/ ListKit: Twitter: https://twitter.com/cfowlerdesign LinkedIn: https://www.linkedin.com/in/cfowlerdesign/ My Links - Spotify: https://open.spotify.com/show/5WPBMDrtKZllVjKfFT9F4i?si=b580e63aa165440d - Twitter: https://twitter.com/conortrains - Instagram: https://www.instagram.com/conorsunderland_/ - Work with my agency (For eCommerce brands above $150k/month): https://kensingtonmediahouse.com/ Chapters: 0:00 - How Andre Started as an Entrepreneur01:50 - Meeting Chris and Early Ventures07:10 - Knowledge X’s Beginnings.10:27 - Lead Gen and Knowledge X’s Growth17:10 - The Vault21:08 - Client Ascension30:35 - Growth in 202235:35 - Organizing Events48:13 - Grandpa Ray51:31 - Influence of Family, Faith, and Christianity57:12 - Andre’s Advice to His 19-Year-Old Self1:01:10 - How to Reach Andre
Connor Fowler is a world-renowned brand designer, and has worked with the likes of Jordan Peterson, Chris Williamson, and Alex O'Connor to name a few. In this episode, expect to learn: - How Connor began in design - How to rise up the chain to work with the biggest personal brands in the world - How to create a brand identity - What it's like to work with Jordan Peterson, Chris Williamson, & Alex O'Connor - BONUS: Watch me try to convince Connor to take me on as a client! Get access to every episode 6 hours before YouTube by subscribing for free on Spotify - spoti.fi/3tr4Des or Apple Podcasts - apple.co/3NL5SvI Connor's Links Website: https://www.connorfowler.com/ Twitter: https://twitter.com/cfowlerdesign LinkedIn: https://www.linkedin.com/in/cfowlerdesign/ My Links - Spotify: https://open.spotify.com/show/5WPBMDrtKZllVjKfFT9F4i?si=b580e63aa165440d - Twitter: https://twitter.com/conortrains - Instagram: https://www.instagram.com/conorsunderland_/ - Work with my agency (For eCommerce brands above $150k/month): https://kensingtonmediahouse.com/ Chapters 00:00 - Connor’s Career Beginnings 07:10 - Moving up the Chain 12:20 - Balancing Creative Side and Business Side 17:12 - Early Process 21:35 - Brand Identity 26:40 - Progressive Journey 32:47 - Deep Dive into Creating a Brand Identity 43:12 - Most Standout Process for Connor 50:06 - 2024 Plans
Johnny Hickey is the CMO of Perfect White Tee, a highly successful fashion brand. Formerly a firefighter in New York City, Johnny has moved into eCommerce with enormous success on multiple projects. Since working together I've learned a lot from Johnny and his approach to growing and marketing businesses, so I hope that you enjoy the episode. Expect to learn: - How Johnny began in eCommerce - Scaling from 7 figures to 8 figures in revenue - How to forecast revenue effectively - How to think about marketing in 2024 - Future plans for the brand and other projects Get access to every episode 6 hours before YouTube by subscribing for free on Spotify - spoti.fi/3tr4Des or Apple Podcasts - apple.co/3NL5SvI Johnny's Links Perfect White Tee: https://perfectwhitetee.com/ Twitter: https://twitter.com/johnhickey1970 My Links - Spotify: https://open.spotify.com/show/5WPBMDrtKZllVjKfFT9F4i?si=b580e63aa165440d - Twitter: https://twitter.com/conortrains - Instagram: https://www.instagram.com/conorsunderland_/ - Work with my agency (For eCommerce brands above $150k/month): https://kensingtonmediahouse.com/ Chapters: 00:00 - How Johnny Got into Ecom 02:57 - Scaling through Facebook & Google ads 12:05 - The Lindy Effect 16:23 - Early Careers 21:12 - iOS14 28:03 - Keys to Scaling a Business 35:40 - Finding Opportunity and Growth 41:00 - Production 46:44 - “Don’t action fake.” 50:23 - Bad advice 54:27 - Plans for 2024
Olly Hudson is the founder of Soar With Us & For You Advertising, as well as being the CMO of JAQ Group, one of the UK's fastest-growing eCommerce brand groups. Olly is someone I highly vouch for, and I have learned a huge amount from being friends with him when it comes to growing eCommerce brands and growing my own business. In this episode we discuss: - Olly's beginnings in eCommerce - Co-Founder vs Solo Founder Setup- Becoming CMO at one of the UK's fastest growing eCommerce groups - Evolution in eCommerce and Olly's predictions for 2024- TikTok ads' effect on eCom growth - Time management when working on multiple projects Get access to every episode 6 hours before YouTube by subscribing for free on Spotify - spoti.fi/3tr4Des or Apple Podcasts - apple.co/3NL5SvI Olly's Links Soar With Us: https://jaqfulfilment.com/ For You Advertising: https://www.foryouadvertising.com/ JAQ Group: https://jaqfulfilment.com/ The Essence Vault: https://www.theessencevault.co.uk/ Twitter: https://twitter.com/oliverwhudson LinkedIn: https://www.linkedin.com/in/olly-hudson/ My Links - Spotify: https://open.spotify.com/show/5WPBMDrtKZllVjKfFT9F4i?si=b580e63aa165440d - Twitter: https://twitter.com/conortrains - Instagram: https://www.instagram.com/conorsunderland_/ - Work with my agency (For eCommerce brands above $150k/month): https://kensingtonmediahouse.com/ Chapters 00:00 - Olly’s Brief Background 02:43 - 2021 Growth 08:40 - Solo Agency Founding vs Having a Co-Founder 12:43 - Growth Rate & Scaling a Business 20:21 - Evolution & Specialization in the Ecom Space 24:56 - 2024 for Ecom Brands 27:30 - Business Growth, Scaling, and Diversification 42:18 - Tiktok 45:21 - How Olly Manages Time for His Businesses 48:09 - Goals & Plans for 2024
Daniel Fazio (a.k.a Cold Email Wizard) is one of the founders of Client Ascension. I've known Daniel for over 3 years now and he is arguably the best marketer I know, as well as being an incredible operator. I would highly advise studying him, subscribing to his YouTube channel, and listening to his takes on business - it will improve your life tenfold. In this episode we discuss funnels, his YouTube channel, market trends in 2024, and principles of entrepreneurship. I hope you enjoy it! Expect to learn: - How low ticket funnels work - The effect of 'Zero Interest Rate Phenomena' - Daniel's one singular marketing campaign since 2020 - Emotion management as an entrepreneur 00:00 - Low Ticket Funnels 05:37 - Zero Interest Rate Phenomena 16:03 - Launching a Software Company 27:20 - “You don’t scale because you’re scared…” 31:22 - “If you cannot buy customers, you do not have a business.” 39:00 - Congruence in Daniel’s Businesses 42:01 - Daniel’s 2024 Plans Daniel's links: - YouTube: https://www.youtube.com/channel/UCAZYWlcFd2zcmAwwIxhHjRA - Twitter: https://twitter.com/blackhatwizardd - Client Ascension: https://www.clientascension.com/optin-584687901677689197615 - My links: - Twitter: https://twitter.com/conortrains - YouTube: https://www.youtube.com/channel/UCXBbg5gD64hxg5NbO8qV2Rw - Instagram: https://www.instagram.com/conorsunderland_/ - Work with my agency (For eCommerce brands above $150k/month): https://kensingtonmediahouse.com/
Chenyang Zhao is an entrepreneur, fitness coach, and creator based in Dubai. Originally from New Zealand, Chenyang has grown her fitness business over the last 3 years and helped women from all over the world transform their bodies. Expect to learn: - How Chenyang began in fitness - The dark side of competing in bodybuilding - The reality of moving to Dubai - Setting goals Get access to every episode 6 hours before YouTube by subscribing for free on Spotify - spoti.fi/3tr4Des or Apple Podcasts - apple.co/3NL5SvI Chenyang's links: - Instagram: https://www.instagram.com/cz.fit/ - YouTube: https://youtube.com/@chenyangzhao?si=l7Oa2k5uigTCJdVd - Coaching: https://teamaspirecoaching.com/ - My links: - Spotify: https://podcasters.spotify.com/pod/show/conor-sunderland - Twitter: https://twitter.com/conortrains - Instagram: https://www.instagram.com/conorsunderland_ - Work with my agency (For eCommerce brands above $100k/month): https://kensingtonmediahouse.com/
Gary McGowan is a medical doctor, fitness coach, and founder of Triage Method. Gary has been coaching clients and been active online for nearly a decade. In this episode you can expect to learn: - How Gary balances being a doctor, coach, and business owner - How to protect yourself against health charlatans - Sam Sulek's similarities to Zyzz - If mouth breathing is really that bad for you - How neck training can benefit you Gary's Links Triage Method: https://triagemethod.com/ Instagram: https://www.instagram.com/drgarymcgowan/ Twitter: https://twitter.com/drgarymcgowan My Links Get access to every episode 6 hours before YouTube by subscribing for free on Spotify - spoti.fi/3tr4Des or Apple Podcasts - apple.co/3NL5SvI - Twitter: https://twitter.com/conortrains - Instagram: https://www.instagram.com/conorsunderland_/ - Work with my agency (For eCommerce brands above $150k/month): https://kensingtonmediahouse.com/ Chapters 00:00 - How Gary got into Fitness 05:27 - “There’s what works and there’s what you enjoy” 06:45 - Youtube 09:00 - Meeting Paddy Farrell and Starting Triage 11:10 - Content Creation, Online Space and Echo Chambers 20:49 - Reinstating Trust in Medicine & Doctors 27:51 - Getting into Medicine 33:33 - Health Fallacies and Misconceptions 46:55 - Mouth Breathing 51:15 - Neck Training 57:38 - Influences: Sam Sulek, Zyzz & Jeff Seid 1:05:45 - Gary’s Socials, Channels & Courses
Mason Doerr is an entrepreneur and creator from Canada, now based in Miami. In this episode we discuss the reality of building a coaching business, creating online, and living in Miami. Maon's Links: - Instagram: https://www.instagram.com/masonxdoerr/ - Twitter: https://twitter.com/CardinalMason My Links - Spotify: https://open.spotify.com/show/5WPBMDrtKZllVjKfFT9F4i?si=b580e63aa165440d - Twitter: https://twitter.com/conortrains - Instagram: https://www.instagram.com/conorsunderland_/ - Work with my agency (For eCommerce brands above $150k/month): https://kensingtonmediahouse.com/ Get access to every episode 12 hours before YouTube by subscribing for free on Spotify - spoti.fi/3tr4Des or Apple Podcasts - apple.co/3NL5SvI Chapters: 00:00 - Life In Miami 02:00 - How 2023 went for Mason 09:23 - Beyond Pent-up Demand 13:45 - Growing and Building Social Networks 17:08 - The Renaissance of the Webby funnel 19:52 - Conversion Rates on Webbies 22:08 - Leveraging Instagram 26:30 - Handling Business 30:30 - “Youtube is the daddy of them all!” 35:45 - The Future of Copy MBA 40:57 - Moving to Miami 47:15 - Travel Plans 54:30 - Mason’s advice to his 20-year-old self
Ian Madigan is an Irish rugby legend, formerly playing at out-half for Leinster & Ireland. After an illustrious rugby career, winning international trophies and multiple European cups at club level with Leinster, Ian sat down with me to discuss his career, his business ventures, and his new foray into eCommerce. I hope you enjoy the episode! In this episode we discuss: - The highs & lows of playing top level rugby - The economics of professional rugby - Ireland's 2023 World Cup campaign - Coaching offers - Ian's business ventures, and how he began in eCommerce Ian's Links Dataships: https://dataships.io/ Instagram: https://www.instagram.com/ian.madigan/ Twitter: https://twitter.com/ian_madigan?lang=en My Links Get access to every episode 6 hours before YouTube by subscribing for free on Spotify - spoti.fi/3tr4Des or Apple Podcasts - apple.co/3NL5SvI - Twitter: https://twitter.com/conortrains - Instagram: https://www.instagram.com/conorsunderland_/ - Work with my agency (For eCommerce brands above $150k/month): https://kensingtonmediahouse.com/ Chapters 00:00 - Ian’s Rugby Career Beginnings 03:12 - Rugby in South Dublin Schools 05:05 - The Current State of Irish Rugby Provinces 10:28 - Becoming a Professional Player 20:05 - Pressures in the Six Nations Championship 22:55 - Ian’s Best Moments 27:27 - Different Approaches and Game Plans 32:55 - Playing in France & England 35:40 - Evolution and Challenges in Professional Rugby 42:05 - Transition from Professional Player to Punditry 47:28 - Coaching Interests & Transitioning to the Business World 52:27 - Dataships Focusing on E-commerce 58:49 - Future Goals for Dataships
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