099: Aubree Lewis on Building a Relocation Business with YouTube
Aubree Lewis sold her own artwork and spent six years in a frame shop before a college friend's new Greenville real estate team pulled her into the business – and she closed 42 units her first year. Today she leads a team at Keller Williams Drive where 60% of clients are relocating to the Upstate from out of state, and most of them found her on YouTube first. Aubree and Jeff get into why long-form video attracts the people who actually transact while short-form is "what you watch on the toilet," how she uses viewer analytics to forecast next month's closings, the six months she spent flipping her business from 70% team-generated leads to 70% self-generated, and why success eventually means being able to turn a client down. She closes with a genuinely doable starting point for agents intimidated by video: four content ideas a month, one video a week, and your own face on camera. https://www.theaubreelewisgroup.com/ As featured on: Top 10 Greenville SC Real Estate Agents





