Discover Your Brand

Hosted by In The A.M. Branding

Business Entrepreneurship Marketing

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Latest episode

Sep 2024

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EN-US

About the show

At In The A.M. Branding, I am here to help you get clear on your brand and your audience so you can make connections and make an impact!

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22 recent

September 19, 2024Episode 915 min

Defining Your Personal Brand

So far this season has been focused on business branding. Now a lot of the information shared can translate to personal branding, but I wanted to do an episode that focuses on personal branding. Whether you’re just starting your personal brand journey or looking to refine what you’ve already built, this episode is for you. We’re going to cover why defining your brand matters, what makes you unique, and how you can communicate that value to the world.The Audience Personas WorkbookThe Discover Your Personal Brand WorkbookVisit my website at intheambranding.comShop my Etsy store at https://intheambranding.etsy.comFollow me on Instagram @intheam.branding

September 11, 2024Episode 836 min

Finding Confidence to Build a Business

On today's episode, I am interviewing clarity and confidence coach, Claire Bartlett. We are talking all about building the confidence to put yourself out there in your business and push past the negative self talk. Check out all of Claire's amazing resources and find out more about how you can work with her on her website, https://www.claire-bartlett.co.uk/Visit my website at intheambranding.comShop my Etsy store at https://intheambranding.etsy.comFollow me on Instagram @intheam.branding

September 4, 2024Episode 716 min

Why Consistency Matters

Have you ever noticed how some brands just seem to stick in your mind, even if you haven’t interacted with them in a while? From the way their website looks to the tone of their social media posts, everything just seems to fit together seamlessly. This is the result of a consistent brand strategy, and it’s a key ingredient in building a lasting brand. In this episode, we'll explore why consistency matters when it comes to branding, and some practical tips for creating a cohesive brand identity that stands the test of time.Resources mentioned in the episode:Audience Personas WorkbookThe Discover Your Brand WorkbookVisit my website at intheambranding.comShop my Etsy store at https://intheambranding.etsy.comFollow me on Instagram @intheam.branding

August 28, 2024Episode 622 min

Avoid Burnout While Building a Business

Today we are going to talk about how to avoid burnout when you’re building a business. No, it’s not our usual branding content, but it is so important to be aware of what burnout is and how to avoid it so you don’t crash and burn before you ever get the dream going.If you are still working a full time job while building your business, it can be difficult to stay motivated. I know I’ve struggled with it. After a long day at work, it can be difficult to find the energy to continue working. It’s important to find ways to stay motivated. You don’t want to burnout before you ever reach your goals.Mayo Clinic ArticleVisit my website at intheambranding.comShop my Etsy store at https://intheambranding.etsy.comFollow me on Instagram @intheam.branding

August 14, 2024Episode 516 min

How to Foster Customer Loyalty

Today, we're diving into a crucial aspect of building a strong and sustainable brand: fostering customer loyalty and turning your audience into brand advocates. Building customer loyalty isn't just about making a sale; it's about creating relationships that last. It's about making your customers feel valued and understood, which in turn, encourages them to come back and even spread the word about your brand.Visit my website at intheambranding.comShop my Etsy store at https://intheambranding.etsy.comFollow me on Instagram @intheam.branding

July 31, 2024Episode 438 min

Mastering Your Mindset with Dreaming Sunday

On this week's episode, we are joined by Lucia with Dreaming Sunday! She is a mindset coach for course creators. We are talking all things mindset and getting going in your business. She has so many tips for you, so I highly recommend being ready to take some notes! Make sure you check out all of the amazing resources Lucia has to offer!Website: https://dreamingsunday.com/Work with me: https://dreamingsunday.com/servicesAligned + Confident Course - https://dreamingsunday.com/aligned-and-confident Mindset Makeover Challenge: https://dreamingsunday.com/makeoverInstagram: @dreamingsunday_Visit my website at intheambranding.comShop my Etsy store at https://intheambranding.etsy.comFollow me on Instagram @intheam.branding

July 24, 2024Episode 318 min

Use Your Brand Story to Drive Sales

Today we are wrapping up our series on brand storytelling. We’ve talked about why your brand needs a story and the elements that make up that story. So now let’s talk about what that story can do for you.By leveraging your brand story effectively, you can create a connection with your audience that translates into strong relationships and increased sales.If you need help getting started figuring out your brand and your story, let's work together!Purchase the Branding WorkbookSign up for a coaching package or single sessionVisit my website at intheambranding.comShop my Etsy store at https://intheambranding.etsy.comFollow me on Instagram @intheam.branding

July 18, 2024Episode 225 min

Elements of a Brand Story

This is part 2 of the brand storytelling series!In this episode, we are diving into the key elements of a brand story, how you can use your story to inspire content, and a fun exercise to get clear on your story!Resources mentioned in today's episode:Single Session Brand CoachingAudience Personas WorkbookVisit my website at intheambranding.comShop my Etsy store at https://intheambranding.etsy.comFollow me on Instagram @intheam.branding

July 10, 2024Episode 123 min

Season 2 Kickoff and Intro to Storytelling

Welcome back for season 2 of the Discover Your Brand Podcast! I am so excited to be starting back up! In the off season, I've been working on my new branding course. The launch date has been pushed back by a few weeks, but you can still get on the waitlist to know exactly when it will launch and get one time only pricing!In today's episode, we are kicking off a mini series on brand storytelling.Storytelling can transform your brand identity from just a logo and tagline into a living, breathing entity that people feel connected to. In this episode, I am diving into 5 ways storytelling can help your business!Click here to get on the Discover Your Brand Course waitlist!Visit my website at intheambranding.comShop my Etsy store at https://intheambranding.etsy.comFollow me on Instagram @intheam.branding

July 3, 202412 min

The Branding Course

I am so excited to finally be announcing this! My new branding course is launching in a few weeks!What can you expect from the Discover Your Brand Course?A deep dive into who you are and how that will show up in your businessGuidance on creating your target audience and how exactly you are going to find them.The elements you need to consistently show up in your brand such as your voice and your mission statementYou will walk away with a clear vision of your brand and your audience so you can make connections and make an impact!This is for anyone just getting started in their business. Anyone that feels like they don't know how they want to show up in their business and just spinning their wheels. Anyone that feels uninspired with the brand they have. Anyone that hasn't the faintest clue who they are targeting and how to target them.The waitlist is now open! For this first launch of the course only, I am doing a deep discount! Once the cart closes this round, the price will go up! Click here to sign up for the waitlist!Visit my website at intheambranding.comShop my Etsy store at https://intheambranding.etsy.comFollow me on Instagram @intheam.branding