These spirited conversations give us a peek behind the curtain and share what it really takes to earn an independent living doing something you love. Add one part grounding inspiration to one part tangible tactics and you've got this podcast: a unique way to catch insights that really work from successful female entrepreneurs. These real, honest stories will help you find the courage and clarity to go after what you love!
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June 15, 202655 min
194: Lowest Launch Ever to Best in 5 Years: 3 Surprising Changes that Helped Melinda Smash Her Enrollment
In this episode, Steph sits down with Sold Out Group Programs client and Egyptologist Dr. Melinda Nelson-Hurst of Voices of Ancient Egypt, who turned her lowest launch ever into her best results in five years.Melinda didn't blow it all up and start over. She made targeted, intentional changes in three key areas.If you've ever thought your best launch days are behind you, this episode is going to challenge that._____________________Free Training on July 8th: $100K Group ProgramsRegister here: https://stephcrowder.com/workshopSold Out Group ProgramsJoin the waitlist: https://stephcrowder.com/sogpConnect with StephInstagram: @heystephcrowder
June 9, 202630 min
193: Everything I Lost By Only "Selling Sometimes" - And How I'm Fixing It This Year
Steph calls it "sales hygiene." And she'll be the first to admit she hasn't been practicing it.In this episode, she's pulling back the curtain on the hidden cost of only selling sometimes, and what she's doing differently this year._____________________Free Training on July 8th: $100K Group ProgramsRegister here: https://stephcrowder.com/workshopSold Out Group ProgramsJoin the waitlist: https://stephcrowder.com/sogpConnect with StephInstagram: @heystephcrowder
June 1, 202624 min
192: Sell the Most by Doing the Least
In this episode, Steph breaks down what she calls the Container Store Problem — the trap of chasing new systems, new funnels, and new strategies before you've done the real work of figuring out what actually sells.The experts with the most predictable businesses aren't doing more. They're doing the same thing, reliably, over and over — and that repetition is what compounds into real revenue.If you've been strategy-hopping, reinventing your launches, or wondering why nothing seems to stick, this episode is your wake-up call._____________________Free Training on July 8th: $100K Group ProgramsRegister here: https://stephcrowder.com/workshopSold Out Group ProgramsJoin the waitlist: https://stephcrowder.com/sogpConnect with StephInstagram: @heystephcrowder
May 26, 202631 min
191: Summer Lock-In: How to Have Strong Sales in June & July
Summer is not the time to take your foot off the gas. It just feels that way.In this episode, Steph makes the case for why summer is actually one of the best times to sell, shares the mindset shift that turns "everyone's on vacation" into real opportunity, and gets personal about how she's structuring this summer to go after her million-dollar goal without losing herself in the process.If you've ever talked yourself out of launching because the timing felt off, this one's for you._____________________Free Training on July 8th: $100K Group ProgramsRegister here: https://stephcrowder.com/workshopSold Out Group ProgramsJoin the waitlist: https://stephcrowder.com/sogpConnect with StephInstagram: @heystephcrowder
May 18, 202637 min
190: "But I Feel Desperate!" How to Ditch Convincing Energy and Sell From Total Conviction Instead
So you find yourself over-explaining, over-answering, and just generally feeling like you're having to DRAG people toward a "yes" when you're selling. You're not alone, and Steph has a hot take you didn't see coming.In this episode, Steph breaks down the convincing energy trap: what it actually means when you feel desperate or pushy in your sales, why pulling back even when you want to is almost never the right move, and the one mindset shift that changes everything.You'll hear why questions and objections are actually signs of life, how to reframe even the toughest "I can't afford it" pushback, and the real reason your prospects aren't thinking big enough — and how that starts with you.If you've ever talked yourself out of sending a follow-up, doing a personal reach-out, or making an invitation because it felt "too desperate", this episode is your permission slip to rethink that completely.In this episode:The difference between convincing and convicted — and how to move from one to the otherWhy retreating from outreach is a thought error (and what to do instead)How to reframe objections so you're playing a bigger gameThe dinner party analogy that reframes personal invitations foreverWhy clients who ask lots of questions often become your best ones_____________________Free Training on July 8th: $100K Group ProgramsRegister here: https://stephcrowder.com/workshopSold Out Group ProgramsJoin the waitlist: https://stephcrowder.com/sogpConnect with StephInstagram: @heystephcrowder
May 12, 202631 min
189: Iceberg Ideas: The Hidden Cost of "Quick" Projects
There's a sneaky new way entrepreneurs are avoiding the work that actually grows a business, and it feels incredibly productive while it's happening.Steph calls it the iceberg idea trap, and AI is the latest and most seductive version of it. In this episode, she makes the case for minimum viable AI: how to use it as the tool it is without letting it become the thing you hide behind.If you've been spending more time building systems than talking to potential clients, this one's going to hit home._____________________Free Training on July 8th: $100K Group ProgramsRegister here: https://stephcrowder.com/workshopSold Out Group ProgramsJoin the waitlist: https://stephcrowder.com/sogpConnect with StephInstagram: @heystephcrowder
May 4, 202637 min
188: How I Signed 18 New Clients in One Launch (With Zero Re-signs and a Construction Zone for an Office)
In this episode, Steph walks you through the launch that changed how she thinks about what's possible, including why she scrapped her webinar for a five-day summit, the counterintuitive strategy that had people selling themselves, and the mindset work she credits more than any tactic.She signed 18 brand-new clients with zero re-signs, a house mid-renovation, and a goal she's been almost too scared to say out loud.If you've ever held back a big goal because you weren't sure you could pull it off, or you've been wondering whether it's the strategy or something deeper keeping you from your next level, this episode is going to hit close to home._____________________Free Training on July 8th: $100K Group ProgramsRegister here: https://stephcrowder.com/workshopSold Out Group ProgramsJoin the waitlist: https://stephcrowder.com/sogpConnect with StephInstagram: @heystephcrowder
April 17, 202646 min
187: $8K for Weight Loss? How Dr. Priyanka Venugopal Charges Premium (Even in a Crowded Market)
Dr. Priyanka Venugopal (https://burnstressloseweight.com/) is an OB-GYN turned stress and weight loss coach helping overachieving professional women break the cycle of overthinking, emotional eating, and self-doubt. She runs a six-month group program at $8K, and her clients aren't just losing weight. They're getting 10 to 15 hours back every week.In this conversation, Steph and Priyanka go deep on what it actually takes to sell a premium offer in a saturated market, why your ideal clients think they have a discipline problem when they don't, and the real cost of staying stuck in the "I don't have time" story.If you've ever wondered how to make people feel the value of what you do before they've experienced it, this episode will show you exactly how._____________________Free Training on July 8th: $100K Group ProgramsRegister here: https://stephcrowder.com/workshopSold Out Group ProgramsJoin the waitlist: https://stephcrowder.com/sogpConnect with StephInstagram: @heystephcrowder
April 6, 202618 min
186: Q2 Reset: Why You’re Not Behind & How to Hit Your Goals
Q1 didn't go as planned?In this walk-and-talk episode, Steph makes the case that Q2 is the most overlooked quarter of the year — and the one with the most untapped potential. If you've been quietly counting yourself out, lowering your goals, or telling yourself summer is coming so why bother, this one's for you.Steph breaks down why "behind" isn't real, what happens to your brain when you shrink your goals at the first sign of resistance, and why the move is never to lower the target._____________________Free Training on July 8th: $100K Group ProgramsRegister here: https://stephcrowder.com/workshopSold Out Group ProgramsJoin the waitlist: https://stephcrowder.com/sogpConnect with StephInstagram: @heystephcrowder
March 24, 202634 min
185. Group Program Math: A Financial Deep Dive on Growth with Groups
Most entrepreneurs think keeping their money is the safe choice. Steph's about to challenge that.In this episode, she breaks down the financial math behind group programs that most people never think to run, and the numbers are going to surprise you.If you've ever told yourself "I'll figure it out on my own" or "I should wait until I'm in a better position," this is the episode you need to hear first._____________________Free Training on July 8th: $100K Group ProgramsRegister here: https://stephcrowder.com/workshopSold Out Group ProgramsJoin the waitlist: https://stephcrowder.com/sogpConnect with StephInstagram: @heystephcrowder
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