Cash Flow Show

Hosted by Accounting High

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Sep 2024

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About the show

Run a business but feel like it's running you? Customers won't pay, but you got bills due and it appears you won't have enough for payroll coming up soon? If you want to get above water and grow check out the Cash Flow Show where we help small businesses gain momentum, become profitable and show you how to pay yourself on what your business earns. We discuss topics like getting paid on time, profitability, and managing your bottom line, payroll best practices, the best apps to use and forecasting tools Tune in as Nikole and Scotty OKR help you reach your goals on the Cash Flow Show

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33 recent

September 28, 2024Episode 3218 min

E032 - Saas Startup Series Part 3: Automating your Reporting to Investors

In this episode of the Cashflow Show, hosts Scott and Nikole dive into the importance of automating financial reports for SaaS startups. They cover crucial topics such as investor reporting, using tools like Reach Reporting, and integrating data from various sources to ensure trust and professionalism. Plus, they discuss the significance of regular communication with your accountant to meet investor deadlines effectively. Tune in to learn how to streamline your financial processes and build stronger investor relations. Chapters: 00:00 Introduction 01:35 Importance of Automating Financial Reporting 02:58 Tools for Financial Reporting 03:08 Reach Reporting Features 07:41 Investor Communication and Trust 09:59 AWS and E-commerce Insights 14:52 Conclusion 📣 Shout Outs: Reach Reporting, Gusto, QBO, Xero, Amazon (AWS), Stripe ⬇️ Videos Referenced ⬇️ Episode 30 - SaaS Startup Series Part 1: Key Terms for Tech Companies (https://youtu.be/Noy5e4mvPAo) Episode 31 - SaaS Startup Series Part 2: P&L Structure for Tracking KPIs (https://youtu.be/JLPuIryggdI) 🔗 Connect With Us On Linkedin! 🔗 Nikole Mackenzie 📎 https://www.linkedin.com/in/nikolemackenzie/ Momentum Accounting 📎 https://momentumaccounting.com/ Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Padgett NC 📎 https://www.padgettnc.com Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/

September 21, 2024Episode 3119 min

E031 - SaaS Startup Series Part 2: P&L Structure for Tracking KPIs

In this episode of the Cashflow Show we continue the SaaS Startup Series. Discover how to structure your Profit & Loss statement for effective KPI tracking. Learn key calculations like EBITDA and the rule of 40 to balance growth and profitability. Tune in next week for the final episode in the SaaS Startup Series Chapters: 00:00 Introduction 01:26 Understanding P&L Structure and KPIs 02:53 Breaking Down Revenue and Costs 07:56 Operating Expenses and Net Income 13:04 The Rule of 40 Explained 16:12 Conclusion ⬇️Videos Referenced⬇️ Episode 30 - SaaS Startup Series Part 1: Key Terms for Tech Companies (https://youtu.be/Noy5e4mvPAo) 🔗 Connect With Us On Linkedin! 🔗 Nikole Mackenzie 📎 https://www.linkedin.com/in/nikolemackenzie/ Momentum Accounting 📎 https://momentumaccounting.com/ Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Padgett NC 📎 https://www.padgettnc.com Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/

September 14, 2024Episode 3031 min

E030 - SaaS Startup Series Part 1: Key Terms for Tech Companies

In this episode of the Cashflow Show, Scott and Nikole dive into the foundational aspects of SaaS startups in the first part of their three-part series. They explore different business models, essential metrics, and terminologies that are crucial for understanding and advising tech companies. From customer acquisition costs (CAC) to monthly recurring revenue (MRR), this episode is packed with insights for small business owners and advisors looking to navigate the complexities of the tech startup landscape. Tune in to learn how to manage your finances and scale your business effectively. Chapters: 00:00 Introduction 01:15 Understanding Different Business Models 02:02 Key Terminology for SaaS Startups 04:20 Funding Stages: Friends, Family, and Fools 07:11 Understanding SAFE Notes 11:57 Series A Funding and Beyond 14:36 Burn Rate and Runway 19:14 Customer Acquisition Cost (CAC) 23:21 Bonus Terms: MRR, ARR, and NRR 27:59 Conclusion ⬇️Videos Referenced⬇️ Episode 25 - How to Measure Your Marketing Dollars: Part 2 Understanding CAC (https://youtu.be/IyDPGrq2rPM) 🔗 Connect With Us On Linkedin! 🔗 Nikole Mackenzie 📎 https://www.linkedin.com/in/nikolemackenzie/ Momentum Accounting 📎 https://momentumaccounting.com/ Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Padgett NC 📎 https://www.padgettnc.com Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/

September 7, 2024Episode 2927 min

E029 - Free Money!! R&D Tax Credits are NOT just for Tech Companies!

In this episode of the Ca$hflow $how, hosts Scott and Niki dive into the often-overlooked R&D tax credits, explaining what they are, how they work, and how various businesses can qualify, even beyond the tech industry. Tune in for expert advice and real-world examples to help you succeed. Chapters: 00:00 Introduction 00:58 Overview 04:04 What is the R&D Tax Credit? 06:36 Real-World Examples of R&D Tax Credits 12:51 How to Claim R&D Tax Credits 19:37 Costs and Considerations 23:25 Conclusion 📣 Shout Outs: Randy Crabtree, TriMerit, Miguel at Tax Hack, Gusto ⬇️Videos Referenced⬇️ How to Guarantee 20% Profit from your Business, a deeper dive into the 50 30 20 Rule (https://youtu.be/4xtKvemvclE) 🔗 Connect With Us On Linkedin! 🔗 Nikole Mackenzie 📎 https://www.linkedin.com/in/nikolemackenzie/ Momentum Accounting 📎 https://momentumaccounting.com/ Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Padgett NC 📎 https://www.padgettnc.com Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/ Tags: R&D Tax Credits, Small Business, Tech Companies, Free Money, Payroll Best Practices, Cashflow Management, Financial Planning, Accounting Tips, Tax Deductions, Small Business Taxes, Tax Savings, Business Growth, Profitability, Business Expenses, Business Credits, R&D Benefits, Business Innovation, Tax Incentives, Financial Advice, Business Finance

August 31, 2024Episode 2827 min

E028 - Key Tax Planning Strategies for Pass-Through Entities (part 1)

In this episode, Scott and Nikole dive into tax planning strategies specifically for pass-through entities like S corps and partnerships and how tax planning can impact your cash flow. They also explore retirement planning, the Qualified Business Income Deduction (QBI), and optimizing your salary distributions to save on self-employment taxes. Tune in for a wealth of information geared towards small business owners looking to maximize their tax strategies and profitability. Chapters: 00:00 Introduction 01:10 Overview 02:16 Understanding Pass-Through Entities 05:46 Tax Implications for S Corps vs. Partnerships 17:07 Retirement Planning 22:01 Section 199A Deduction 24:21 Conclusion ⬇️Videos Referenced⬇️ Episode 3 - Paying Yourself (as an S-Corp Owner) (https://youtu.be/bXU9L98sffE) 🔗 Connect With Us On Linkedin! 🔗 Nikole Mackenzie 📎 https://www.linkedin.com/in/nikolemackenzie/ Momentum Accounting 📎 https://momentumaccounting.com/ Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Padgett NC 📎 https://www.padgettnc.com Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/ Tags: #TaxPlanning #PassThroughEntities #SmallBusiness #PayrollBestPractices #FinancialForecasting #BusinessTaxes #SCorp, #Partnerships #TaxStrategies #RetirementPlanning #QBI #Section199A #BusinessOwner #TaxAccountant #FinancialManagement #SmallBusinessAdvice #CashFlowManagement, #TaxSavings #BusinessTaxCompliance #FinancialTips

August 24, 2024Episode 2729 min

E027 - 3 Signs it's Time to Switch from Cash to Accrual Accounting

In this episode of the Ca$hflow $how, hosts Scott and Nikole dive into the topic of transitioning from cash to accrual accounting. The episode focuses on why businesses should consider moving to accrual accounting, highlighting three major signs: lumpy revenue, third-party reliance on financials, and the need for accurate forecasting. If you're a small business owner looking to enhance your financial accuracy and planning, this episode is a must-watch. Tune in and learn how accrual accounting can help you achieve your business goals. Chapters: 00:00 Introduction 01:00 Episode Overview 04:55 What is Accrual Based Accounting? 08:19 Sign One: Lumpy Books 14:27 Sign Two: People Want to Look at Your Books 19:22 Sign Three: Planning For the Future 22:37 When to Make the Switch and Final Tips 25:45 Conclusion and Contact Information ⬇️Videos Referenced⬇️ Episode 001 - COGS (https://youtu.be/Q9E1CRCjYN4) Episode 016 - How to Guarantee 20% Profit from your Business, a deeper dive into the 50-30-20 Rule (https://youtu.be/4xtKvemvclE) 🔗 Connect With Us On Linkedin! 🔗 Nikole Mackenzie 📎 https://www.linkedin.com/in/nikolemackenzie/ Momentum Accounting 📎 https://momentumaccounting.com/ Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Padgett NC 📎 https://www.padgettnc.com Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/ Tags: #accountingmethods #accrualaccounting #cashtoaccrual #smallbusinessfinance #financialforecasting #bookkeepingtips #revenuemanagement #businessgrowth #SBAloans #taxreporting #financialstatements #profitability #cashmanagement #accountingbestpractices #businessaccounting #podcastepisode #financialadvice #businessplanning #GAAPprinciples #taxaccountant

August 17, 2024Episode 2611 min

E026 - How to Measure Your Marketing Dollars: Part 3 Maximizing ROI

In this episode of The Ca$hflow $how, Scott and Nikole guide small business owners through the final steps of understanding and calculating Return on Investment (ROI) for their marketing dollars. This episode, Part 3 of a series, focuses on the practical application of previously discussed metrics: Lifetime Value (LTV) and Customer Acquisition Cost (CAC). Understand your ROI for marketing now! Download Nikole’s Marketing ROI calculator and watch the video instructions https://resources.momentumaccounting.com/marketing-calculator Chapters: 00:00 Introduction 01:00 Welcome Back and ROI Overview 03:28 Practical ROI Examples 04:32 Interpreting ROI Results 07:02 Next Steps and Pricing Strategy 07:54 Conclusion ⬇️Videos Referenced⬇️ Calculating LTV (https://youtu.be/uJICoFkpiB8) Understanding CAC (https://youtu.be/IyDPGrq2rPM) 🔗 Connect With Us On Linkedin! 🔗 Nikole Mackenzie 📎 https://www.linkedin.com/in/nikolemackenzie/ Momentum Accounting 📎 https://momentumaccounting.com/ Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Padgett NC 📎 https://www.padgettnc.com Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/ Tags: #MarketingROI #CustomerAcquisition #SmallBusiness #Profitability #LifetimeValue #CACCalculation #ROIExamples #ROIRatio #MarketingStrategy #BusinessGrowth #SalesCosts #MarketingCosts #MarketingTools #PricingStrategy #MarketingROICalculator #PodcastEpisode #MaximizingROI #ROIExplanation #BusinessOwners #MarketingAdvice

August 10, 2024Episode 2522 min

E025 - How to Measure Your Marketing Dollars: Part 2 Understanding CAC

Join Scott and Nikole on the Ca$hflow $how as they discuss essential topics for small business owners. In this episode, they delve into Customer Acquisition Cost (CAC), explaining its importance, how to calculate it, and strategies to reduce it. Download Nikole’s Marketing ROI calculator and watch the video instructions https://resources.momentumaccounting.com/marketing-calculator Chapters: 00:00 Introduction 01:00 Welcome Back: Class is in Session 01:10 Understanding Customer Acquisition Cost (CAC) 02:16 Calculating Marketing Costs 05:59 Optimizing Marketing Strategies 14:05 Improving Conversion Rates 18:58 Leveraging Organic Growth Channels 19:38 Conclusion and Resources 📣 Shout Outs: Terrell Turner ⬇️Videos Referenced⬇️ https://youtu.be/uJICoFkpiB8 🔗 Connect With Us On Linkedin! 🔗 Nikole Mackenzie 📎 https://www.linkedin.com/in/nikolemackenzie/ Momentum Accounting 📎 https://momentumaccounting.com/ Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Padgett NC 📎 https://www.padgettnc.com Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/

August 3, 2024Episode 2421 min

E024 - How to Measure Your Marketing Dollars: Part 1 Calculating LTV

In this episode, Scott and Nikole kick off a three-part series on understanding and measuring your marketing dollars. Today, we're diving into Customer Lifetime Value (LTV)—what it is, how to calculate it, and why it's crucial for your business. Whether you're running a small business or a larger professional service, we've got practical insights and tools for you. Plus, don't miss Nikole's Marketing ROI Calculator. Tune in and learn how to maximize your marketing investments! Download Nikole’s Marketing ROI calculator and watch the video instructions (https://resources.momentumaccounting.com/marketing-calculator) Chapters: 00:00 Introduction 00:59 Meet Your Hosts: Scott and Nikole 01:06 Series Kickoff: Measuring Your Marketing Dollars 03:40 Understanding Customer Lifetime Value (LTV) 05:22 Calculating LTV: A Step-by-Step Guide 10:31 Strategies to Increase LTV 13:05 Increasing Purchase Frequency and Value 17:33 Conclusion and Next Steps 🔗 Connect With Us On Linkedin! 🔗 Nikole Mackenzie 📎 https://www.linkedin.com/in/nikolemackenzie/ Momentum Accounting 📎 https://momentumaccounting.com/ Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Padgett NC 📎 https://www.padgettnc.com Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/ Tags: #marketingROI #customerLifetimeValue #LTVcalculation #marketingDollars #marketingMetrics #CAC #acquisitionCost #marketingStrategy #smallBusiness #profitability #businessGrowth #cashFlow #ROIcalculator #customerRetention #salesStrategy #businessDevelopment #clientAcquisition #clientExperience #loyaltyPrograms #marketingOptimization

July 13, 2024Episode 2317 min

E023 - How much should you pay for Accounting?

In this episode of the Cash Flow Show, hosts Scott and Nikole discuss why investing in professional accounting services can be a game-changer for small businesses, the cost breakdown of having an in-house versus outsourced accounting team, and the value it brings. They also highlight key functions of a high-performing accounting department and share personal anecdotes, emphasizing how freeing up time and optimizing resources can help improve business operations and profitability. Tune in for expert insights and practical advice! Chapters: 00:00 Introduction 01:04 The Importance of Good Accounting 02:56 Defining an Accounting Department 05:46 Cost of an Accounting Department 06:54 Outsourcing vs. In-House Accounting 12:44 Transitioning to Outsourced Accounting 13:54 Conclusion 🔗 Connect With Us On Linkedin! 🔗 Nikole Mackenzie 📎 https://www.linkedin.com/in/nikolemackenzie/ Momentum Accounting 📎 https://momentumaccounting.com/ Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Padgett NC 📎 https://www.padgettnc.com Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/