
A Career of Next Adventures and the Power of a Beginner's Mind with Ellen Robinson
How many times can one person reinvent a career? For Ellen Robinson, the answer is more than most, and each change taught her something about letting go well. In this episode, Elizabeth Ledoux sits down with Ellen Robinson, the newest transition guide at The Transition Strategists. Ellen began her career as a brand manager at Frito-Lay, where one of the Tostitos seasonings she developed later made its way onto Doritos. She moved to Denver, rejoined the PepsiCo family at the local bottler, and worked her way into general management of a 24/7 operation with hundreds of employees. From there she became president of Ascent Sports, running the Denver Nuggets and Colorado Avalanche and earning a Stanley Cup ring along the way. That opportunity came about after she negotiated the Pepsi Center naming rights deal. Ellen then tried entrepreneurship with EventConnex, a technology startup built to help large-scale event planners collaborate across distances. When the dot-com bubble burst, she made the call to close the company in a way that was honest with her team and her backer. Burnout followed, and so did a season of rest and exploration that led her to train as an executive coach. She earned her Integral Coach certification from New Ventures West and founded Robinson Coaching Group in 2012, where she coaches senior professionals and emerging leaders across industries. That history gives Ellen an unusual vantage point on transition. She has been inside a family business as an in-law, watched her son become its fourth generation, and served for years as a trustee at Metropolitan State University of Denver through several presidential successions. Her community board service also includes the Denver Metro Chamber of Commerce and Mile High United Way. She has served The Denver Foundation as well and currently sits on the board of First Western Financial. Key takeaways from the conversation: Transitioners grow too. Elizabeth shares that audiences most often name successor readiness as their greatest fear, yet the owner faces a significant growth curve in letting go and discovering what comes next. Bring a beginner's mind. Ellen encourages owners to welcome some beginner energy into their next chapter, even after decades at the top. Honor what you built before you turn the page. Reflecting on your accomplishments and the challenges you overcame gives you a foundation to stand on as you move forward. Look two or three years out. Ellen's transitions worked because she lifted her eyes past this week's deadlines and made each move on purpose. Start early and parallel path. Making space for hobbies, family, and interests while you're still working keeps your options open, and late starts bring more pressure and fewer choices on everything from people to taxes and structure. Whether you're an owner beginning to picture your next adventure or a successor preparing to step up, Ellen's story is a reminder that possibility doesn't end at any stage of life. Connect with Ellen Robinson: Linkedin: https://www.linkedin.com/in/ellen-robinson-703922b/ Robinson Coaching Group: https://www.robinsoncoaching.com/ Connect with Elizabeth Ledoux and The Transition Strategists: Website: https://transitionstrategists.com/ Get Your Copy of The Second Edition of It's A Journey: https://a.co/d/0btloXYk Subscribe to "The Business Transition Roadmap": Spotify: https://spoti.fi/3MxSYA2 Apple Podcasts: https://apple.co/3IhMMux Our Sister Show Your Next Gen Friend Hosted by Andrea Carpenter: Your Next Gen Friend is for the next generation stepping into leadership in family and private businesses. If you're a successor figuring out your path, this show is for you. Website: https://yournextgenfriend.com/ Instagram: https://www.instagram.com/yournextgenfriend/ YouTube: https://www.youtube.com/@yournextgenfriend Andrea on LinkedIn: https://www.linkedin.com/in/andreakcarpenter/ Spotify: https://yournextgenfriend.com/open-spotify Apple Podcasts: https://yournextgenfriend.com/apple-podcast











