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Business by Referral Podcast

Join Virginia Muzquiz, The Referral Diva and her guests as they explore the benefits and challenges of networking to grow and scale business.
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Last Episode Date: 04/16/2025

Total Episodes: Not Available

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Episode 166: No Bro Selling with Kirstin Carey
16 April 2025
Episode 166: No Bro Selling with Kirstin Carey

Kirstin Carey Bio: I’m a serial entrepreneur. I started my first business in college. I’ve built multiple 6- and 7-figure businesses that were brick-and-mortar as well as online virtual companies. I’ve been in business consulting, sales, health coaching, restaurants, and professional speaking, to name a few.  I’m also a holistic practitioner littered with certifications in neuroresilience, nutrition, and emotional wellness. I became a practitioner because I needed a solution to heal from two autoimmune conditions - which I did. So I not only understand what it feels like to be a successful business owner, I also understand what it’s like when your body stops you in your tracks because you are grinding, forcing, and not being authentic to yourself. I also understand the psychological components to becoming successful and what is needed to avoid burnout. (Or what to do if you already have.) I’ve served on the National Board of the National Speakers Association, am a board member for Energetic Health Institute, and have served as faculty for functional medicine and nutrition programs. I’ve had as many as 28 people on payroll and as little as 1 and have personally sold millions of dollars of products, services, catering, online courses, retreats, and high ticket coaching… What I learned over the past 30+ years, running companies, working with top executives, speaking all over the country to business owners and entrepreneurs is this: you cannot build a successful business without being effective at selling. Period.  Though you can have a little hobby on the side that never really takes off, or a business that might look good from the outside, but will suck the life out of you, if you don't stay in balance.  And no matter the industry or business, there’s a basic process that is important to understand when it comes to sales - and much of it probably goes against everything you’ve probably ever heard about being successful.  Selling should feel fluid, simple, and easy. If it doesn’t, then you need a better way.  In this episode, Virginia and Kirstin talked about: Kirstin entrepreneurial journey from the age of 18  The importance of resilience in building business  The problem with “traditional sales process” How to live (and sell) in the now Takeaways:  If you are pushing to convince someone to buy, you aren’t selling well  Your job is to help your prospect to a Clear Yes or No.  Most people aren’t aware of their real issue We see people as WE ARE!  If you are excited about something, you can sell it! Connect with Kirstin on these platforms to learn more about her work and insights into networking effectively: LinkedIn - https://www.linkedin.com/in/kirstincarey/ Facebook - https://www.facebook.com/kirstin.carey Youtube - https://www.youtube.com/@evolveminded  Connect with Virginia:  https://www.bbrpodcast.com/        

41 min
Episode 165: Survive, Thrive and Give with Georges Cordoba
9 April 2025
Episode 165: Survive, Thrive and Give with Georges Cordoba

Georges Cordoba Bio: My life purpose is to help people live their best lives. I am a stage IV melanoma with metastasis in the brain cancer survivor. I fought the disease for ten years and had ten surgeries. Pharmaceuticals nearly destroyed my body, so with a leap of faith I took the natural holistic route to heal, and here I am, on my twelfth year free of cancer. I became a Holistic Health and Life coach, Holistic Mastery of Transformational coaching, Functional Nutritionist, Professional Speaker, Reiki Teacher and Practitioner, and Hypnotherapist. All these to provide more value for my clients. “I now see my survival experience as a blessing because God gave me a chance to sing the song I was born to sing, which is helping people live in wellness and purpose.” Seven years ago, with a leap of faith, I transitioned from being a Chief Technology Officer to    working with people who are dealing with cancer or want to prevent the disease. I help them transform their health and vitality. I became an Amazon best-selling author for my book Beating the Odds, which is about my holistic journey to conquer advanced cancer.  As an athlete, I played NCAA Division 1 Tennis for New Mexico State University, enjoy competing in 10K and Half-Marathon races, and am a piano player and music lover.  I invest in planting trees worldwide and feeding America’s less fortunate population. I would love to share with you and your audience how I moved my steepest mountain, and how you and your audience can move yours too.   In this episode, Virginia and Georges talked about: Georges’ journey to entrepreneurship  How your emotions affect your health and your wealth  2 leaps of faith that changed Georges' faith  How Georges is using podcast guesting to grow his business  Building powerful partnerships Takeaways:  Open your heart to receiving  Healing happens from the inside out 4 legs of success: spiritual, physical, emotional, mental  Be a student of your weaknesses  Intention without action is an illusion Connect with Georges on these platforms: LinkedIn: https://www.linkedin.com/in/georges-cordoba-76883427/  Facebook: https://www.facebook.com/georges.cordoba Instagram: https://www.instagram.com/coach.georges/ YouTube: https://www.youtube.com/@healinginsideout Website: https://www.isyourhealth.com/ Schedule a Clarity call: https://www.isyourhealth.com/schedule-appointment/   Connect with Virginia:  https://www.bbrpodcast.com/  

47 min
Episode 164: Speaking, Networking and Creating Success with Jasmine Rice
2 April 2025
Episode 164: Speaking, Networking and Creating Success with Jasmine Rice

Jasmine Rice is a visionary confidence coach, transformational strategist, and architect of impactful experiences. Through her integrated work in Good Things coaching, Pinnacle Event Planning, and VoiceQuest, Jasmine combines deep psychological insight, strategic event design, and a commitment to amplifying authentic voices, creating pathways for both individuals and organizations to thrive. With a foundation rooted in psychology, nonprofit leadership and enhanced by numerous certifications, Jasmine brings a rare depth of understanding to personal and professional transformation. Her unique blend of expertise enables her to craft experiences that resonate on multiple levels—whether guiding clients to overcome personal obstacles, designing events that inspire connection, or empowering emerging speakers to share their message with confidence. Jasmine’s holistic approach ensures that each project, from coaching sessions to large-scale events, embodies a dedication to meaningful growth and impact. Her work stands at the intersection of resilience, confidence, and the power of shared stories, setting a new standard for transformative experiences. In this episode, Virginia and Jasmine talked about: Jasmine’s multi-preneurial history  Jasmine’s networking journey Jasmine’s mindset shift that made networking work  Jasmine’s newest project and how networking is building it  Why networking and referral marketing beat digital for newer entrepreneurs  What you need to prepare to be paid to speak Takeaways:  Just because your networking isn’t working doesn’t mean it’s not for you  90% of what you SEE when you are networking ISN’T what you should be doing! Networking…More than just exchanging business cards  Master Your Message  Feel the feels - then shift to the positive Connect with Jasmine on LinkedIn  Find Jasmine on his LinkedIn to learn more about his work and insights into networking effectively: https://www.linkedin.com/in/jasmin-rice-co/ Connect with Virginia:  https://www.bbrpodcast.com/  

41 min
Episode 163: How to Become a World Class Networker with Robert Butwin
19 March 2025
Episode 163: How to Become a World Class Networker with Robert Butwin

Robert Butwin is a best-selling author, speaker, and elite networker known for his expertise in transforming entrepreneurial visions into reality. As the author of Street Smart Networking and an educational content producer, his insights have been featured in professional trade journals. With a proven track record as a top-income earner based on helping others succeed, Robert's influence extends across Europe and Asia, where he mentors entrepreneurs in creating meaningful connections and accelerating success. In 2009, he was inducted into the MLMIA Hall of Fame for his contributions to the industry. Robert's strategic guidance focuses on virtual networking, the 8 Ps of a prosperous life, and a simple success formula for entrepreneurs navigating today’s dynamic business landscape. In this episode, Virginia and Robert talked about: How Robert got his start as an entrepreneur. Characteristics of a World Class Networker  Hot tips for networking online  The Power of your P.I.T.C.H. Networking mistakes entrepreneurs make  How to leverage your most valuable resource Takeaways:  Sometimes you need to zig in a zagging world! Your net worth is directly related to your networker  Build your relationship currency  Networking online? Keep your Camera ON! Most people are in denial, they ‘don’t’ even know I am lying Connect with Robert on LinkedIn  Find Robert on his LinkedIn to learn more about his work and insights into networking effectively: https://www.linkedin.com/in/robertbutwin/ Connect with Virginia:  https://www.bbrpodcast.com/  

38 min
Episode 162: Networking Doesn’t Always Come Naturally with Sue Coleman
12 March 2025
Episode 162: Networking Doesn’t Always Come Naturally with Sue Coleman

Sue Coleman is a seasoned Networking Mastery Coach with over 35 years of networking experience. Sue loves to help empower individuals to excel in building enduring professional relationships. As an authority in her field, Sue hosts several networking events each month where attendees can practice the skills she teaches.  Whether one-on-one or in a group setting, Sue's flexible and portable lifestyle enables her to provide invaluable guidance from any location. Her primary focus is helping clients forge connections that yield remarkable business and career results. When not immersed in her professional endeavours, Sue enjoys singing, traveling, and spending quality time with her family. Sue has two married sons and is a proud grandmother to two teenage grandsons. She embodies authenticity, integrity, and adaptability - enabling her to become an invaluable addition to any community. Ever eager to connect others, Sue shares her profound insights and fosters genuine relationships with a touch of casual finesse. Her true fulfillment comes from helping people achieve their aspirations and celebrating their triumphs. In this episode, Virginia and Sue talked about: How moving to Japan enhanced Sue’s networking skills Common challenges Sue sees when networking The power of purposeful follow up Sue’s system for profitable networking Takeaways:  Building relationships takes time  If you aren’t memorable, you aren’t referable  Great follow-up takes a plan  Focus on helping others first to build genuine connections. Connect with Sue on these social media platforms:  https://www.facebook.com/suecolemaninternational/ https://www.linkedin.com/in/suecoleman/ https://www.instagram.com/suecoleman2020 Email: sue@empowerednetworking.net or suecoleman2020@gmail.com Free gift: 7-Day Guide to Better Networking Connect with Virginia:  https://www.bbrpodcast.com/

43 min
Episode 161: The Power of Storytelling and Networking with JB Braden
5 March 2025
Episode 161: The Power of Storytelling and Networking with JB Braden

In this episode, Virginia and JB talked about: Who JB loves to work with  The importance of crafting your story  How JB leads people to confident leadership The power of empathy in marketing   Takeaways:  Leaders create impact  Your story connects you to your customer  Conversations lead to cash When networking, be curious and add value    Connect with JB on LinkedIn  Find JB on his LinkedIn to learn more about his work and insights into networking effectively: https://www.linkedin.com/in/jbspeaks2inspire/   Connect with Virginia https://www.bbrpodcast.com/

34 min
Episode 160: Style Your Way to Success With Nina Fountain
26 February 2025
Episode 160: Style Your Way to Success With Nina Fountain

In this episode, Virginia and Nina talked about: How Nina fell in love with the power of personal style Style mistakes that hurt your brand Essential elements of creating your Authoritative Style Important considerations for developing your personal style Nina's Purpose-Led Presence Process Takeaways:  The right style gives you confidence to command the room! Your style should clearly communicate your brand Dial up your style to inspire! Your style should feel like the 2nd skin of a superhero.   Connect with Nina Fountain  Find Nina on her LinkedIn to learn more about her work and insights into networking effectively: https://www.linkedin.com/in/nina-fountain/   Connect with Virginia https://www.bbrpodcast.com/

46 min
Episode 159: Bee Focused, Bee Memorable with Beejel Parmar
19 February 2025
Episode 159: Bee Focused, Bee Memorable with Beejel Parmar

In this episode, Virginia and Beejel talked about: Why Bee founded Bee Epic How the 4-hour work week inspired Bee to stay the course  Why Bee’s unique model is most effective for business owners  How Bee built his network of referral sources   Takeaways: The opportunity isn’t failing you - you are failing the opportunity  There is POWER in the Community!  Don’t pitch - cultivate the relationship  Whatever you do, find a way to be memorable!   Connect with Beejel Parmar Find Beejel on his website to learn more about his work and insights into networking effectively: BeeEpicoutsourcing.com   Gift Vault: Six Questions to Help Your Hire Right   Connect with Virginia https://www.bbrpodcast.com/

42 min
Episode 158: Unlocking Business Growth & Mindset Mastery with Spencer Snakard - Marketer’s Cruise Edition
13 February 2025
Episode 158: Unlocking Business Growth & Mindset Mastery with Spencer Snakard - Marketer’s Cruise Edition

In this episode, Virginia and Spencer talked about:   How Spencer transitioned from psychology to coaching The connection between mindset, money, and business success Breaking free from limiting beliefs to scale a business The power of networking and strategic connections How immersive retreats create deep personal and business growth   Takeaways: Your beliefs shape your financial reality. Build real relationships! They open doors and create lasting opportunities!  Surround yourself with high-level people. Retreats and masterminds lead to breakthroughs. Step out of your comfort zone – the best opportunities come from bold moves!    Connect with Spencer Snakard Find Spencer on LinkedIn to learn more about her work and insights into networking effectively: https://www.linkedin.com/in/spencersnakard/    Connect with Virginia https://www.bbrpodcast.com/

20 min
Episode 157: Simplifying Event Success: From Foundations to Growth with Jennie Eriksen – Marketer’s Cruise Edition
3 February 2025
Episode 157: Simplifying Event Success: From Foundations to Growth with Jennie Eriksen – Marketer’s Cruise Edition

In this episode Virginia and Jennie talked about:    1.  EventRaptor's journey from its inception to success 2.  Building a community and fostering connections through virtual and live events 3.  How EventRaptor simplifies event management 4.  Importance of personal and professional relationships 5.  Valuable lessons learned from fellow entrepreneurs and new strategies for 2025   Takeaways:  1.⁠ ⁠ Nurture community—it leads to opportunity. 2.⁠ ⁠ Genuine connections create lasting success. 3.⁠ ⁠ Networking amplifies your impact and reach. 4.⁠ ⁠ Adding value strengthens relationships. 5.⁠ ⁠ Surround yourself with people who inspire growth.   Connect with Jennie Eriksen Find Jennie on LinkedIn to learn more about her work and insights into networking effectively: https://www.linkedin.com/in/jeneriksen/    Connect with Virginia https://www.bbrpodcast.com/

18 min
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