Business as UNusual

Hosted by Aicila

Business EntrepreneurshipInterviews guests

Website RSS feed

Episodes

193

Latest episode

Aug 2026

Language

About the show

Moving beyond standard advice, Business as UNusual is for the independent thinkers and changemakers who know that business as usual doesn't work for them. Hosted by Aicila, a Business Cartographer and strategist, this show explores the unconventional practices driving leaders who prioritize people and the planet alongside profit. We dig into the innovative strategies of guest founders and explore the Energy Equation™—helping you balance Momentum (the drive to finish), Creativity (the spark of ideas), and Connection (the fuel of collaboration). If you are ready to redefine success and find a rhythm that sustains you, tune in to discover what’s unusual—and essential—for your own venture. For more details, visit BiCurean.com/bau. Check out out books mentioned on the show- https://bookshop.org/lists/business-books-for-folks-breaking-the-mold/edit Hosted on Acast. See acast.com/privacy for more information.

Listen to episodes

60 recent

August 17, 20266 min

Frugal Thinking

This episode of Business as UNusual unpacks the art of frugality in business, focusing on how intentional resource use can drive sustainable success. Explore the principle of "spending every dollar twice," the value of time as a non-renewable resource, and the power of evaluating what you already have. Whether you’re a solopreneur or leading a team, discover why adopting strategic frugality leads to more innovative and resilient business practices. Topics discussed in this episode: How frugality shapes business decisions and resource management Why assessing time and opportunity cost matters as much as financial cost The pitfalls of chasing new tools versus maximizing existing resources Intentional evaluation: small tweaks vs. big costly reactions Letting go of sunk costs and focusing on what serves you now Making frugality a business superpower—not a limitation Take a moment this week to evaluate what you’re holding onto in your business—does it still serve you? Challenge yourself to use existing tools or systems in a new way before buying something new. Share your own frugality hacks with us and the Business as UNusual community! Episode transcript: The full transcript of this conversation is available at https://www.bicurean.com/bautranscripts3 Transcripts and notes generated with Descript and Castmagic and then edited by human eyes and hands. Lightly edited and produced by BiCurean Consulting, BiCurean.com. Hosted on Acast. See acast.com/privacy for more information.

August 10, 20268 min

Chaos Has Its Place

This episode of Business as UNusual delves into the unexpected benefits of chaos in business and personal organization. Explore why structure and disruption go hand-in-hand, and learn innovative strategies to manage the unpredictable. Discover how creative leaders and organizers can leverage chaos for breakthrough insights, building on the idea that standing out sometimes starts with letting go. Topics discussed in this episode: Why order and chaos need each other for true innovation How to create systems that protect creativity and allow for productive disruption Practical examples of managing predictable versus unpredictable chaos The importance of choosing your chaos to unlock better opportunities Embrace chaos as your next creative ally—experiment with controlled unpredictability in your business! Review your systems: Where can you make space for unexpected opportunities to shine? Explore the Energy Snapshot to understand where your energy (and chaos!) goes every day. Episode transcript: The full transcript of this conversation is available at https://www.bicurean.com/bautranscripts3 Transcripts and notes generated with Descript and Castmagic and then edited by human eyes and hands. Lightly edited and produced by BiCurean Consulting, BiCurean.com. Hosted on Acast. See acast.com/privacy for more information.

August 3, 202610 min

Bootstrap Baby

This episode of Business as UNusual dives into the insidious nature of hyperindividualism and its impact on the modern business landscape. Explore why the celebrated “do it yourself” mentality isn’t just unrealistic. It may be harmful. Discover how interdependence, rather than relentless self-reliance, leads to stronger businesses, healthier leaders, and more innovative teams. Topics discussed in this episode: Why “bootstrapping” glorifies going it alone and obscures unseen contributions The hidden support systems behind every business success story The cost of hyperindividualism versus the value of interdependence How codependence and hyperindividualism mirror each other Practical ways to build interdependence and receive support in business The emotional work required to ask for, and accept, help Embracing the unnoticed contributions that sustain your business Share your own stories of collaboration. Join the conversation on Substack or social media! Challenge yourself: Identify one unseen contribution that made your business possible this week. Start small. Ask for help in your business and notice the positive impact. Episode transcript: The full transcript of this conversation is available at https://www.bicurean.com/bautranscripts3 Transcripts and notes generated with Descript and Castmagic and then edited by human eyes and hands. Lightly edited and produced by BiCurean Consulting, BiCurean.com. Hosted on Acast. See acast.com/privacy for more information.

July 27, 20268 min

Small Talk

In this episode of Business as UNusual, we explore the unexpected value of small talk in building authentic connections in our ever-evolving business landscape. The conversation dives into the psychology behind casual interactions, why we crave shared experiences, and how these small moments create stronger business communities—even in a world that prizes innovation and disruption. Topics discussed in this episode: The importance of "weak ties" and passive connections in the workplace Why talking about the weather is a uniquely effective tool for connection The difference between community, affinity groups, and genuine friendships How small talk lays the foundation for deeper relationships in teams and neighborhoods Strategies to approach small talk authentically and avoid transactional interactions Practical ways to turn low-stakes conversations into opportunities for innovation and inclusivity Tips for introverts and those uncomfortable with conventional networking Challenge yourself to connect: Initiate a small talk moment with someone outside your usual circle. Use shared experiences: Next time you're tempted to skip the small talk, try discussing something universal like the weather. Embrace the unusual: Bring your authentic self to every conversation and see what new opportunities unfold. Episode transcript: The full transcript of this conversation is available at https://www.bicurean.com/bautranscripts3 Transcripts and notes generated with Descript and Castmagic and then edited by human eyes and hands. Lightly edited and produced by BiCurean Consulting, BiCurean.com. Hosted on Acast. See acast.com/privacy for more information.

July 20, 20266 min

Playing to Lose

In this episode of Business as UNusual, Aicila explores the unconventional "play to lose" strategy as a powerful tool for overcoming fear of failure in business and creative problem-solving. Drawing inspiration from childhood cribbage games, Aicila shares insights on how intentionally mapping out failure can spark creative breakthroughs, uncover blind spots, and boost resilience in the fast-changing world of modern business. Topics discussed in this episode: What does it mean to "play to lose," and why does it work? How failure mapping reveals hidden assumptions and opportunities Transforming creative energy by embracing the possibility of loss Turning fear of failure into a strength for entrepreneurs and leaders Practical steps to write out your "failure scenario" Building confidence and perspective in the face of business challenges Resources mentioned in this episode: Free Energy Snapshot tool at BiCurean.com Try the "play to lose" exercise: Write out a failure scenario for your current project and see what new ideas emerge. Reflect: What moves would lead to a real loss in your business? Share your experience with us! Download your free Energy Snapshot from BiCurean.com to understand where your creative momentum stands today. Episode transcript: The full transcript of this conversation is available at https://www.bicurean.com/bautranscripts3 Transcripts and notes generated with Descript and Castmagic and then edited by human eyes and hands. Lightly edited and produced by BiCurean Consulting, BiCurean.com. Hosted on Acast. See acast.com/privacy for more information.

July 13, 20268 min

A Recipe Isn't Bread

This episode of Business as UNusual dives into the real-life challenges women face around risk, expertise, and overcoming imposter syndrome in the modern business world. The conversation focused on why taking action—rather than waiting to feel fully prepared—builds lasting confidence and leads to meaningful learning experiences. The episode uses the metaphor “a recipe isn’t bread” to explore how genuine growth comes from doing, not just planning. Discover how shifting mindsets, reassessing risk, and embracing mistakes can unlock innovation and resilience for women—and anyone—navigating the business landscape. Topics discussed in this episode: Unique risk considerations for women in business The unseen costs of failure and uneven distribution of risk Overcoming imposter syndrome and the myth of “ultimate” expertise Why action outweighs endless preparation The power of learning through mistakes and experiential growth Moving from over-preparation to practical accomplishment The recipe vs. bread metaphor for real-world business success Personal stories of facing fear and embracing imperfect action Resources mentioned in this episode: GISHWHES – The Greatest International Scavenger Hunt the World Has Ever Known - https://gish.com/ Take action this week—choose one thing you’ve been over-preparing for and just do it! Challenge yourself to make more bread, not just read the recipe—embrace a little risk in your work. Reflect on where fear of not being enough is holding you back. Share your story with us! Episode transcript: The full transcript of this conversation is available at https://www.bicurean.com/bautranscripts3 Transcripts and notes generated with Descript and Castmagic and then edited by human eyes and hands. Lightly edited and produced by BiCurean Consulting, BiCurean.com. Hosted on Acast. See acast.com/privacy for more information.

July 6, 202632 min

Strategic Sustainability

This week on Business as UNusual, sustainability expert and author John Pabon returns to discuss his latest book, "Strategic Sustainability: A Pragmatic Blueprint for Responsible Business." We tackle how companies can make real, lasting impact by breaking through jargon, avoiding greenwashing, and embedding sustainability into core business strategy. Discover actionable insights for business leaders and changemakers seeking to drive innovation, transparency, and incremental progress in the modern business landscape. Topics discussed in this episode: Why incremental changes by businesses drive massive sustainability impact The business case for sustainability: outperforming competitors and listening to consumers Overcoming communication and ideological barriers to sustainability in the private sector Greenwashing: tactics, history, and why radical transparency is the antidote Practical steps for businesses: materiality analysis, engaging stakeholders, and honest reporting Why success means matching long-term sustainability with short-term business metrics The risks of paternalistic activism and the importance of intersectionality in strategy Resources mentioned in this episode: " Strategic Sustainability: A Pragmatic Blueprint for Responsible Business" by John Pabon ([Bookshop.org link]) John Pabon's website: johnpabon.com John Pabon on TikTok : Follow for more sustainability insights Explore strategic sustainability in your organization—start with a materiality analysis to focus your impact. Embrace radical transparency—communicate both wins and challenges to build trust and resilience. Pick up John Pabon's latest book to dive deeper into building responsible and profitable business practices. Episode transcript: The full transcript of this conversation is available at https://www.bicurean.com/bautranscripts3 Transcripts and notes generated with Descript and Castmagic and then edited by human eyes and hands. Lightly edited and produced by BiCurean Consulting, BiCurean.com. Hosted on Acast. See acast.com/privacy for more information.

June 29, 20266 min

Seasonal Alignment

This episode of Business as UNusual dives into strategies for entrepreneurs and solopreneurs to harmonize work with the natural shifts in creative and social energy that come with summer. Learn how unconventional planning and honoring your energy rhythms can lead to better productivity and personal well-being, rather than feeling torn between getting work done and enjoying the season. Topics discussed in this episode: Why traditional work routines don't always fit entrepreneurial life in summer How tracking your personal energy can help prevent burnout and maximize return on effort Approaches for building your business around energy cycles instead of the clock The importance of keeping your word to yourself—and when to adapt for self-care Practical tips for integrating networking, creativity, and outdoor time during peak seasons Take the Energy Snapshot at https://bicurean.com/energysnapshot Embrace your seasonal energy—plan your work so you can make the most of summer! Try the Energy Snapshot tool to uncover your unique productivity rhythms. Schedule real-world connections and make space for creative downtime—step outside the usual! Episode transcript: The full transcript of this conversation is available at https://www.bicurean.com/bautranscripts3 Transcripts and notes generated with Descript and Castmagic and then edited by human eyes and hands. Lightly edited and produced by BiCurean Consulting, BiCurean.com. Hosted on Acast. See acast.com/privacy for more information.

June 22, 20267 min

Mid Year Look

In this special mid-year episode of Business as UNusual, the conversation focused on the gap between initial goal-setting and current reality. Reflecting on the evolving energy and priorities that shape business outcomes, the discussion explored unconventional approaches to assessing progress, learning from new opportunities, and celebrating unexpected wins. Listeners are invited to rethink success by tuning into their energy and embracing what has truly worked—perfect for professionals and entrepreneurs seeking fresh mid-year business strategies and self-reflection. Topics discussed in this episode: Rethinking the Mid-Year Review: How to Measure What Matters The Energy Equation: Why Plans Change and What That Reveals Overcoming Self-Judgment and Celebrating Unseen Successes Tips for Refreshing Goals and Planning for the Next Six Months Reflect on your own mid-year goals—notice what truly worked, even if it wasn’t on your original list. Embrace your unique energy flow and plan for the next six months with fresh insights. Stand out by sharing your unconventional mid-year review with the Business as UNusual community! Episode transcript: The full transcript of this conversation is available at https://www.bicurean.com/bautranscripts3 Transcripts and notes generated with Descript and Castmagic and then edited by human eyes and hands. Lightly edited and produced by BiCurean Consulting, BiCurean.com. Hosted on Acast. See acast.com/privacy for more information.

June 15, 20269 min

Stay Ready to Get Ready

This episode dives into the art of staying ready for unexpected opportunities in business, even when you don’t think you’re preparing. Explore how building and trusting your baseline—rather than obsessively optimizing—makes it possible to say yes when the right moment arrives. Learn how maintaining everyday habits, building the right team, and recognizing your own threshold empowers you in the ever-evolving world of modern business. Topics discussed in this episode: The hidden power of baseline preparedness for unexpected opportunities Why trusting your team and their anticipatory skills is a game-changer How everyday habits shape your capacity for business success The difference between constant optimization and sustainable readiness Practical strategies for ensuring your business can say “yes” when opportunity knocks Redefining what “enough” looks like in the entrepreneurial journey Steps to audit and update your business assets so they’re ready for action Navigating personal satisfaction and goal setting without unnecessary pressure Reflect on your business baseline—what systems or habits can you strengthen today? Share this episode with someone tackling an unexpected challenge in their business journey. Take the Energy Snapshot to discover the energy you’re really bringing to your work: www.bicurean.com/energysnapshot Episode transcript: The full transcript of this conversation is available at https://www.bicurean.com/bautranscripts3 Transcripts and notes generated with Descript and Castmagic and then edited by human eyes and hands. Lightly edited and produced by BiCurean Consulting, BiCurean.com. Hosted on Acast. See acast.com/privacy for more information.