Building

Hosted by TwelveTwentyFive

Business Entrepreneurship

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Latest episode

Sep 2024

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EN-GB

About the show

Building is a podcast and community for entrepreneurs, business owners, and founders in the thick of building a business. Unlike podcasts featuring successful entrepreneurs who have already "made it", Building focuses on the real struggles and challenges faced in the early stages of entrepreneurship. It provides a platform for sharing experiences, learning from others, and fostering a supportive community for those navigating the ups & downs of building a business. If you're an entrepreneur, business owner, founder, or someone aspiring to be one, Building is the podcast and community for you.

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49 recent

September 17, 202434 min

We review our marketing agency in 30 minutes

Episode 49: In this episode Brendan Gilbert (⁠⁠https://www.linkedin.com/in/brendan-gilbert-seo/⁠⁠) & Harry Evans (⁠⁠https://www.linkedin.com/in/h-evans/⁠⁠) are joined by nobody! In today's episode you will learn: Why validation shouldn't be a metric of success Why your personal brand is cringe How to balance your head and gut feel How to build stronger relationships Brendan's big problem! ---- Checkout Hannah's Stuff: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/northamptonmarketingagency/⁠ ⁠https://www.thebradycreative.co.uk/⁠ ⁠⁠⁠ ----⁠⁠⁠ SEO can help build your business. Learn how: TwelveTwentyFive - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.twelvetwentyfive.io/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ---- Are you a founder or business owner who wants to come on the pod? ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://docs.google.com/forms/d/e/1FAIpQLScgW9bzNfFBhc3IEC6Ax6yTwkW2S9VbQxkq-K9wERZjmY8EjA/viewform?usp=sf_link⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ---- About Building Building is a podcast for entrepreneurs, business owners and founders who are in the process of 'Building' a business. Like many business owners we have been learning on the job. Quickly. Business podcasts have been on play during everything dog walk, gym session and commute. That is where we saw the problem. These podcasts feature guests who have been there, done it and exited for millions (if not billions). The problem? This gives you a false sense of what it's like to be in the trenches. Fighting to make payroll, trying to get that first client, making that first hire, paying that first tax bill (there's a lot of firsts). That's where Building comes in. Building is more than a business podcast. It's a community for entrepreneurs, business owners, founders and people who know that one day they will take the leap into this world. Networking is broken. We're changing that. Join the community today. Search 'The Building Community' on LinkedIn to get involved.

September 10, 20241 hr 0 min

How to be creative in an algorithm world

Episode 48: We're back with another topic deep dive. This time we're focusing on creativity and creative thinking for business. In this episode Harry Evans (⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/h-evans/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ or ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/evans_digital⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠) is joined by Hannah Brady a the founder of Brady Creative. In today's episode you will learn: The tools you need to be creative How to be creative in an a world of algorithms How to be a creative copywriter Why being personality-led is critical to business success Why creativity is work ---- Checkout Hannah's Stuff: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/northamptonmarketingagency/ https://www.thebradycreative.co.uk/ ⁠⁠⁠ ----⁠⁠⁠ SEO can help build your business. Learn how: TwelveTwentyFive - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.twelvetwentyfive.io/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ---- Are you a founder or business owner who wants to come on the pod? ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://docs.google.com/forms/d/e/1FAIpQLScgW9bzNfFBhc3IEC6Ax6yTwkW2S9VbQxkq-K9wERZjmY8EjA/viewform?usp=sf_link⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ---- About Building Building is a podcast for entrepreneurs, business owners and founders who are in the process of 'Building' a business. Like many business owners we have been learning on the job. Quickly. Business podcasts have been on play during everything dog walk, gym session and commute. That is where we saw the problem. These podcasts feature guests who have been there, done it and exited for millions (if not billions). The problem? This gives you a false sense of what it's like to be in the trenches. Fighting to make payroll, trying to get that first client, making that first hire, paying that first tax bill (there's a lot of firsts). That's where Building comes in. Building is more than a business podcast. It's a community for entrepreneurs, business owners, founders and people who know that one day they will take the leap into this world. Networking is broken. We're changing that. Join the community today. Search 'The Building Community' on LinkedIn to get involved.

September 3, 202458 min

eCommerce SEO: You are leaving money on the table

Episode 47: Should you care about eCommerce SEO?We're back with another topic deep dive. This time we're focusing on a topic very close to our hearts and one that should be a priority for any eCommerce business owner. eCommerce SEO. In this episode Harry Evans (⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/h-evans/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ or ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/evans_digital⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠) is joined by Kevin Wiles a leading eCommerce SEO expert. In today's episode you will learn: How to make the customer journey as seamless as possible Why your business needs the resilience eCommerce SEO brings How to reduce reliance on PPC How to drive more organic traffic to your website. ---- Checkout Kevin's Stuff: ⁠https://www.linkedin.com/in/kevinjwiles/ https://kevinwiles.co.uk/ ⁠⁠⁠ ----⁠⁠⁠ SEO can help build your business. Learn how: TwelveTwentyFive - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.twelvetwentyfive.io/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ---- Are you a founder or business owner who wants to come on the pod? ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://docs.google.com/forms/d/e/1FAIpQLScgW9bzNfFBhc3IEC6Ax6yTwkW2S9VbQxkq-K9wERZjmY8EjA/viewform?usp=sf_link⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ---- About Building Building is a podcast for entrepreneurs, business owners and founders who are in the process of 'Building' a business. Like many business owners we have been learning on the job. Quickly. Business podcasts have been on play during everything dog walk, gym session and commute. That is where we saw the problem. These podcasts feature guests who have been there, done it and exited for millions (if not billions). The problem? This gives you a false sense of what it's like to be in the trenches. Fighting to make payroll, trying to get that first client, making that first hire, paying that first tax bill (there's a lot of firsts). That's where Building comes in. Building is more than a business podcast. It's a community for entrepreneurs, business owners, founders and people who know that one day they will take the leap into this world. Networking is broken. We're changing that. Join the community today. Search 'The Building Community' on LinkedIn to get involved.

September 3, 202442 min

From ZERO to FOUR FIGURE online orders with less than £250

Episode 46: Learn how to start an eCommerce business in 2025. In this episode Harry Evans (⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/h-evans/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ or ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/evans_digital⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠) is joined by Dan Brooks the founder of BuyLawnTurf.co.uk. In today's episode Dan explains his eCommerce Blueprint from developing and validating an idea through to starting to build to now taking four figure orders through his eCommerce website. All for less than £250. Dan explains how he is using his SEO knowledge to fight against the big players in the space and why he believes he is going to win. ---- Checkout Dan's Stuff: https://www.linkedin.com/in/danielmbrooks/ https://www.buylawnturf.co.uk/ ⁠⁠ ----⁠⁠ SEO can help build your business. Learn how: TwelveTwentyFive - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.twelvetwentyfive.io/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ---- Are you a founder or business owner who wants to come on the pod? ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://docs.google.com/forms/d/e/1FAIpQLScgW9bzNfFBhc3IEC6Ax6yTwkW2S9VbQxkq-K9wERZjmY8EjA/viewform?usp=sf_link⁠⁠⁠⁠⁠⁠⁠⁠⁠ ---- About Building Building is a podcast for entrepreneurs, business owners and founders who are in the process of 'Building' a business. Like many business owners we have been learning on the job. Quickly. Business podcasts have been on play during everything dog walk, gym session and commute. That is where we saw the problem. These podcasts feature guests who have been there, done it and exited for millions (if not billions). The problem? This gives you a false sense of what it's like to be in the trenches. Fighting to make payroll, trying to get that first client, making that first hire, paying that first tax bill (there's a lot of firsts). That's where Building comes in. Building is more than a business podcast. It's a community for entrepreneurs, business owners, founders and people who know that one day they will take the leap into this world. Networking is broken. We're changing that. Join the community today. Search 'The Building Community' on LinkedIn to get involved.

August 20, 20241 hr 7 min

Email Marketing for Business Owners | How to Stay Ahead in 2025

Episode 45: Our first topic deep dive. If you want to grow your business you need to watch this podcast. This is your ultimate guide to mastering email marketing and staying ahead of the curve in 2025. We'll uncover the secrets to building a high-converting email list, crafting irresistible campaigns, and maximising customer engagement. Why should business owners be investing in email marketing? Simply put email marketing generates $42 for every $1 spent. In this episode Harry Evans (⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/h-evans/⁠⁠⁠⁠⁠⁠⁠⁠⁠ or ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/evans_digital⁠⁠⁠⁠⁠⁠⁠⁠⁠) is joined by Nick Crawford the founder of Twist Consultancy. In today's episode you will learn: How to start email marketing from zero How you're leaving money on the table Why not every business should focus on email marketing Email marketing best practices every business owner needs to know How Nick grew Travelodge's email revenue 100% year on year ---- Checkout Nick's Stuff- ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/nickcrawford/ https://twistconsultancy.co.uk/ ⁠ ----⁠ SEO can help build your business. Learn how: TwelveTwentyFive - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.twelvetwentyfive.io/⁠⁠⁠⁠⁠⁠⁠⁠⁠ ---- Are you a founder or business owner who wants to come on the pod? ⁠⁠⁠⁠⁠⁠⁠⁠https://docs.google.com/forms/d/e/1FAIpQLScgW9bzNfFBhc3IEC6Ax6yTwkW2S9VbQxkq-K9wERZjmY8EjA/viewform?usp=sf_link⁠⁠⁠⁠⁠⁠⁠⁠ ---- About Building Building is a podcast for entrepreneurs, business owners and founders who are in the process of 'Building' a business. Like many business owners we have been learning on the job. Quickly. Business podcasts have been on play during everything dog walk, gym session and commute. That is where we saw the problem. These podcasts feature guests who have been there, done it and exited for millions (if not billions). The problem? This gives you a false sense of what it's like to be in the trenches. Fighting to make payroll, trying to get that first client, making that first hire, paying that first tax bill (there's a lot of firsts). That's where Building comes in. Building is more than a business podcast. It's a community for entrepreneurs, business owners, founders and people who know that one day they will take the leap into this world. Networking is broken. We're changing that. Join the community today. Search 'The Building Community' on LinkedIn to get involved.

August 6, 202458 min

Practical sales tips and advice from a scaling business owner with Charlie Beck

Episode 43: In this episode Brendan Gilbert (⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/brendan-gilbert-seo/⁠⁠⁠⁠⁠⁠⁠⁠) & Harry Evans (⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/h-evans/⁠⁠⁠⁠⁠⁠⁠⁠ or ⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/evans_digital⁠⁠⁠⁠⁠⁠⁠⁠) are joined by Charlie Beck the co-founder of Deliver1. Charlie and Deliver1 are a key client to TwelveTwentyFive and it's been pleasure working with them on their growth journey. In today's episode you will learn practical sales advice and sales tips from Charlie who has been the top seller at multiple businesses before starting Deliver1. Charlie also walks us through the key personally traits he believes somebody needs to be a successful. ---- Checkout Charlie's Stuff- ⁠⁠⁠⁠⁠https://www.linkedin.com/in/charlie-beck-6a4ab9114/ https://deliver1.co.uk/ ---- SEO can help build your business. Learn how: TwelveTwentyFive - ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.twelvetwentyfive.io/⁠⁠⁠⁠⁠⁠⁠⁠ ---- Are you a founder or business owner who wants to come on the pod? ⁠⁠⁠⁠⁠⁠⁠https://docs.google.com/forms/d/e/1FAIpQLScgW9bzNfFBhc3IEC6Ax6yTwkW2S9VbQxkq-K9wERZjmY8EjA/viewform?usp=sf_link⁠⁠⁠⁠⁠⁠⁠ ---- About Building Building is a podcast for entrepreneurs, business owners and founders who are in the process of 'Building' a business. Like many business owners we have been learning on the job. Quickly. Business podcasts have been on play during everything dog walk, gym session and commute. That is where we saw the problem. These podcasts feature guests who have been there, done it and exited for millions (if not billions). The problem? This gives you a false sense of what it's like to be in the trenches. Fighting to make payroll, trying to get that first client, making that first hire, paying that first tax bill (there's a lot of firsts). That's where Building comes in. Building is more than a business podcast. It's a community for entrepreneurs, business owners, founders and people who know that one day they will take the leap into this world. Networking is broken. We're changing that. Join the community today. Search 'The Building Community' on LinkedIn to get involved.

July 23, 202450 min

How to build a brand story that will grow your business with Val Hassall

Episode 43: In this episode Brendan Gilbert (⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/brendan-gilbert-seo/⁠⁠⁠⁠⁠⁠⁠) & Harry Evans (⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/h-evans/⁠⁠⁠⁠⁠⁠⁠ or ⁠⁠⁠⁠⁠⁠⁠https://twitter.com/evans_digital⁠⁠⁠⁠⁠⁠⁠) are joined by Val Hassall a leadership and business coach. In today's episode Val talks to us in detail about the StoryMasters Method® and how developing your brand story will help you grow your business. We focus in on how to find you unique value, build unshakeable confidence and communicate with authority as a business owner. How building your brand story will help you grow your business. Important questions every business owner should know the answer to. Why you should always check in with your vision and personal goals. ---- Checkout Val's Stuff- https://www.linkedin.com/in/valhassall/ https://www.valhassall.com/ ---- SEO can help build your business. Learn how: TwelveTwentyFive - ⁠⁠⁠⁠⁠⁠⁠⁠https://www.twelvetwentyfive.io/⁠⁠⁠⁠⁠⁠⁠ ---- Are you a founder or business owner who wants to come on the pod? ⁠⁠⁠⁠⁠⁠https://docs.google.com/forms/d/e/1FAIpQLScgW9bzNfFBhc3IEC6Ax6yTwkW2S9VbQxkq-K9wERZjmY8EjA/viewform?usp=sf_link⁠⁠⁠⁠⁠⁠ ---- About Building Building is a podcast for entrepreneurs, business owners and founders who are in the process of 'Building' a business. Like many business owners we have been learning on the job. Quickly. Business podcasts have been on play during everything dog walk, gym session and commute. That is where we saw the problem. These podcasts feature guests who have been there, done it and exited for millions (if not billions). The problem? This gives you a false sense of what it's like to be in the trenches. Fighting to make payroll, trying to get that first client, making that first hire, paying that first tax bill (there's a lot of firsts). That's where Building comes in. Building is more than a business podcast. It's a community for entrepreneurs, business owners, founders and people who know that one day they will take the leap into this world. Networking is broken. We're changing that. Join the community today. Search 'The Building Community' on LinkedIn to get involved.

July 16, 20241 hr 2 min

Why business owners get their first hires wrong with Adrian Mcdonagh

Episode 42: In this episode Brendan Gilbert (⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/brendan-gilbert-seo/⁠⁠⁠⁠⁠⁠⁠⁠) is joined by Adrian Mcdonagh the co-founder of hireful the UK's most helpful recruitment technology company. In this episode you will learn: Why business owners often get their first hire wrong How to stay at the forefront of tends such as artificial intelligence (AI) How to know which ideas are worth implementing The book that changed Adrian's business ---- Checkout Adrian's Stuff- https://www.hireful.com/ https://www.linkedin.com/in/adrianmcdonagh/ ---- SEO can help build your business. Learn how: TwelveTwentyFive - ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.twelvetwentyfive.io/⁠⁠⁠⁠⁠⁠⁠⁠ ---- Are you a founder or business owner who wants to come on the pod? ⁠⁠⁠⁠⁠⁠⁠https://docs.google.com/forms/d/e/1FAIpQLScgW9bzNfFBhc3IEC6Ax6yTwkW2S9VbQxkq-K9wERZjmY8EjA/viewform?usp=sf_link⁠⁠⁠⁠⁠⁠⁠ ---- About Building Building is a podcast for entrepreneurs, business owners and founders who are in the process of 'Building' a business. Like many business owners we have been learning on the job. Quickly. Business podcasts have been on play during everything dog walk, gym session and commute. That is where we saw the problem. These podcasts feature guests who have been there, done it and exited for millions (if not billions). The problem? This gives you a false sense of what it's like to be in the trenches. Fighting to make payroll, trying to get that first client, making that first hire, paying that first tax bill (there's a lot of firsts). That's where Building comes in. Building is more than a business podcast. It's a community for entrepreneurs, business owners, founders and people who know that one day they will take the leap into this world. Networking is broken. We're changing that. Join the community today. Search 'The Building Community' on LinkedIn to get involved.

July 11, 20241 hr 7 min

Steven Bartlett has invested in my business.

Episode 41: In this episode Brendan Gilbert (⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/brendan-gilbert-seo/⁠⁠⁠⁠⁠⁠⁠) is joined by Leo Harrison the founder of Chapter 2 agency. To talk about how he has built one of the fastest growing companies in the UK. Leo Harrison has built Chapter 2 into one of the fastest growing companies in the UK. Growing to £15 million in annual revenue in less than 6 years. Today, Leo shares one of the most exciting steps in Chapter 2's growth exclusively with Brendan. The news that Steven Bartlett has invested into Chapter 2. In this episode you will learn: How Leo built his relationship with Steven Bartlett The key principles behind Chapter 2's growth How a multimillionaire sets goals and stays relentlessly focused on them. Goal setting and how to set goals is one of the themes that comes up repeatedly on during our conversation with founders and business owners. Leo gives us one our greatest insights to date by pulling out his phone and walking us through his goals, or commitments as he calls them for 2024 and looking back on 2023 and 2022. ---- Checkout Leo's Stuff- ⁠⁠⁠⁠⁠https://www.chapter2.agency/ https://www.linkedin.com/in/leoharrison1/ ---- SEO can help build your business. Learn how: TwelveTwentyFive - ⁠⁠⁠⁠⁠⁠⁠⁠https://www.twelvetwentyfive.io/⁠⁠⁠⁠⁠⁠⁠ ---- Are you a founder or business owner who wants to come on the pod? ⁠⁠⁠⁠⁠⁠https://docs.google.com/forms/d/e/1FAIpQLScgW9bzNfFBhc3IEC6Ax6yTwkW2S9VbQxkq-K9wERZjmY8EjA/viewform?usp=sf_link⁠⁠⁠⁠⁠⁠ ---- About Building Building is a podcast for entrepreneurs, business owners and founders who are in the process of 'Building' a business. Like many business owners we have been learning on the job. Quickly. Business podcasts have been on play during everything dog walk, gym session and commute. That is where we saw the problem. These podcasts feature guests who have been there, done it and exited for millions (if not billions). The problem? This gives you a false sense of what it's like to be in the trenches. Fighting to make payroll, trying to get that first client, making that first hire, paying that first tax bill (there's a lot of firsts). That's where Building comes in. Building is more than a business podcast. It's a community for entrepreneurs, business owners, founders and people who know that one day they will take the leap into this world. Networking is broken. We're changing that. Join the community today. Search 'The Building Community' on LinkedIn to get involved.

June 25, 202426 min

9 Lessons Every Start-up Founder Needs to Hear

Episode 40: In this episode Brendan Gilbert (⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/brendan-gilbert-seo/⁠⁠⁠⁠⁠⁠⁠) & Harry Evans (⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/h-evans/⁠⁠⁠⁠⁠⁠⁠ or ⁠⁠⁠⁠⁠⁠⁠https://twitter.com/evans_digital⁠⁠⁠⁠⁠⁠⁠) are joined by us! In today's episode we're talking about the 9 lessons we've learnt in our first 12 months of business. ---- SEO can help build your business. Learn how: TwelveTwentyFive - ⁠⁠⁠⁠⁠⁠⁠⁠https://www.twelvetwentyfive.io/⁠⁠⁠⁠⁠⁠⁠ ---- Are you a founder or business owner who wants to come on the pod? ⁠⁠⁠⁠⁠⁠https://docs.google.com/forms/d/e/1FAIpQLScgW9bzNfFBhc3IEC6Ax6yTwkW2S9VbQxkq-K9wERZjmY8EjA/viewform?usp=sf_link⁠⁠⁠⁠⁠⁠ ---- About Building Building is a podcast for entrepreneurs, business owners and founders who are in the process of 'Building' a business. Like many business owners we have been learning on the job. Quickly. Business podcasts have been on play during everything dog walk, gym session and commute. That is where we saw the problem. These podcasts feature guests who have been there, done it and exited for millions (if not billions). The problem? This gives you a false sense of what it's like to be in the trenches. Fighting to make payroll, trying to get that first client, making that first hire, paying that first tax bill (there's a lot of firsts). That's where Building comes in. Building is more than a business podcast. It's a community for entrepreneurs, business owners, founders and people who know that one day they will take the leap into this world. Networking is broken. We're changing that. Join the community today. Search 'The Building Community' on LinkedIn to get involved.