Build to Enough

Hosted by Little Fish Accounting

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153

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Apr 2025

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About the show

Little Fish Accounting presents Build To Enough. The pursuit of endless growth and scaling can leave entrepreneurs feeling burned out and unfulfilled. This podcast explores how to build sustainable, purpose-driven businesses that align with your lifestyle and values, rather than defined by rapid expansion alone. On this show, we’ll reframe definitions of success, provide strategies for structuring companies around desired lifestyles, and share stories of entrepreneurs finding deeper fulfillment by focusing on “enough.” Join us as we discuss moving off the hamster wheel and building businesses with balance and meaning.

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April 23, 2025Episode 14913 min

Booked, Busy and Not Broke

Busy seasons can feel like proof that everything is working—revenue is up, new clients are rolling in, and the momentum feels unstoppable. But without intention, those same highs can lead to overspending, rushed decisions, and burnout. Keila shares how to use times of abundance to strengthen your business: building cash reserves, hiring strategically, maintaining consistent marketing, and protecting your team’s capacity. It’s a reminder that sustainable success isn’t just about surviving the slow seasons—it’s about being smart when things are good, too.(00:00) - Introduction and Recap (01:03) - Navigating Busy Periods (02:50) - Building Financial Reserves (03:37) - Smart Team Management (05:01) - Securing Access to Capital (05:40) - Consistent Marketing Strategies (06:58) - Staying on Top of Financials (07:45) - Avoiding Overextension (08:47) - Reflecting on Personal Experiences (10:32) - Client Strategies for Stability Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish’s suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting

April 9, 2025Episode 14811 min

Navigating the Inevitable Summer Slowdown

Not every season is for pushing. In this episode, I’m talking about why the slower pace of summer isn’t a sign that we’re falling behind—it’s actually a key part of growing our firms with intention. These quieter months give us rare breathing room to reassess, reset, and realign.I’m sharing how we treat summer at Little Fish Accounting like a business strategy retreat. We use this time to dig into what tax season taught us, refine our internal systems, and support our clients in doing the same. When we use slow periods intentionally, they become less about pausing and more about positioning our firms for what’s next.(00:00) - Introduction to Seasonal Slowdowns (01:00) - Embracing the Summer Slowdown (01:49) - Reflecting and Resetting Your Business (02:34) - Mid-Year Review and Budget Assessment (03:46) - Evaluating Internal Processes (05:03) - Strategic Planning and Service Offerings (05:43) - Little Fish's Approach to Slow Seasons (07:57) - Taking Breaks and Personal Time (08:53) - Guiding Clients Through Midyear Reviews (10:09) - Conclusion: Making the Most of Slow Seasons Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish’s suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting

March 26, 2025Episode 14715 min

Scaling Without Overhead – How to Grow Without Breaking the Bank

In a business world obsessed with bigger, faster, and more—what if growth didn’t have to mean higher costs?In this episode of Build to Enough, Keila breaks down how small business owners can scale intentionally without taking on unnecessary overhead. From avoiding the most common scaling traps to using automation and smart pricing, this episode is packed with practical, actionable advice that will help you grow smarter—not just bigger.(00:00) - Introduction to Sustainable Scaling (01:37) - Common Scaling Traps to Avoid (03:51) - Lean Growth Strategies (05:27) - Optimizing Pricing and Services (07:16) - Outsourcing vs. Hiring (09:42) - Investing in Growth (13:10) - Recap and Final Thoughts Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish’s suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting

March 12, 2025Episode 14612 min

Beyond Busy: How to Know When It’s Time to Expand

Too many entrepreneurs mistake chaos for a growth signal, when really, it’s a sign to pause and reassess. In this episode, we’re breaking down how to tell if hiring or expanding your services is the right move—or just a reaction to overwhelm.(00:00) - Introduction and Recap (00:59) - The Myth of Being Busy (01:59) - Identifying the Need to Expand (02:18) - Capacity Limits and Missed Opportunities (05:07) - Avoiding Expansion Traps (07:39) - Intentional and Sustainable Growth (10:09) - Key Takeaways for Strategic Growth (12:04) - Conclusion Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish’s suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting

February 26, 2025Episode 14511 min

Scaling Smart: The Financial Foundations of Growth

Growth sounds exciting—until cash flow issues, surprise expenses, and bad pricing decisions throw everything off track. In this episode, we’re getting real about what it actually takes to scale sustainably. I’m breaking down four key financial metrics that can make or break your growth, plus how to use them to make smart, strategic moves (instead of just hoping for the best).(00:00) - Introduction to Scaling Smart (01:31) - Understanding Your Financial Standpoint (01:40) - Revenue: Identifying Profitable Services (04:49) - Pricing for Profitability (06:16) - Ensuring Reliable Cash Flow (07:29) - Using Financial Metrics for Strategic Decisions (09:16) - Building a Strong Financial Foundation (10:52) - Conclusion and Next Steps Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish’s suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting

February 12, 2025Episode 14413 min

How to Avoid Financial "Heartbreak" During Tax Season

You know that feeling when you finally get your tax return back, and the number staring at you is way higher than you expected? That’s financial heartbreak. 💔But it doesn’t have to be that way! In this episode, we’re talking about how to stay ready so you don't have to get ready.What You’ll Learn:🔹 Why tax surprises happen (and how to dodge them)🔹 The real key to saving on taxes (hint: it’s not just deductions)🔹 Simple ways to keep your finances organized year-round🔹 How to work with your accountant, not just drop off paperworkNo more last-minute stress—let’s get you prepped and in control.(00:00) - This is Build to Enough (01:08) - Understanding Financial Heartbreak (02:00) - Importance of Proactive Financial Planning (03:34) - Strategies for Avoiding Tax Surprises (04:47) - Role of Bookkeeping in Tax Planning (05:38) - Quarterly Estimates and Clear Communication (07:48) - Mid-Year and Year-End Tax Planning (09:02) - Practical Tips for Tax Preparation (11:04) - Staying Organized and Professional Help (12:25) - Review and Adjust Your Tax Strategy Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish’s suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting

January 29, 2025Episode 14312 min

Building a Roadmap to Scale

Do you ever wonder if your business is set up to grow the way you actually want it to? In this episode Keila breaks down how to use your financial data as a compass to reaching your goals.She’ll dive into the common traps business owners fall into—like overextending resources, running on gut instinct, or ignoring key numbers—and how tracking the right metrics can help you avoid them. Plus, she explains how tools like dashboards and reporting can give you a clearer picture of what’s working, what’s not, and how to course-correct along the way.If you’re ready to stop guessing and build your business in a way that works for you, this episode is packed with actionable tips to get you there!(00:00) - Introduction to Scaling Your Firm (01:06) - Importance of Data in Business Growth (02:00) - Challenges of Ignoring Data (04:10) - Financial Metrics and Goals (05:47) - Spotting Inefficiencies (06:24) - Intentional Decision Making (07:11) - Client Support Strategies (09:18) - Scenario Planning (10:23) - Actionable Steps for Business Growth (12:15) - Conclusion Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish’s suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting

January 15, 2025Episode 14216 min

Goal Setting That Actually Works

How many times have we set big, ambitious goals at the start of the year, only to feel overwhelmed a few months in? 🙋🏽‍♀️This week on Build to Enough, Keila shares why traditional goal-setting often fails us and how to flip the script. Instead of chasing someone else’s version of success, let’s focus on what’s enough for you.✨ In this episode:✔️ How to set goals aligned with your values and capacity✔️ Why "enough" is the key to sustainable success✔️ Practical tips to create intentional, focused goals(00:00) - Welcome to Build to Enough (01:21) - Setting Goals for the New Year (03:01) - Defining 'Enough' in Your Business (04:15) - Implementing SMART Goals (07:25) - Avoiding Burnout and Overcommitment (13:10) - Practical Tips for Sustainable Success (14:43) - Conclusion and Looking Ahead Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish’s suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting

January 1, 202515 min

REPLAY: Finding Your Capacity Sweet Spot

As we enter the new year, enjoy this bonus rebroadcast of "Finding Your Capacity Sweet Spot"Determining the right number of clients to take on without compromising quality or burning out is essential. On this episode, Keila talks about how to set ideal revenue goals, assess your bandwidth across life and work, and strike the perfect balance between earning target income and maintaining sanity. Going beyond "work-life balance" into intentionally designing your business around your desired lifestyle.Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish’s suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting

December 18, 2024Episode 14113 min

Tax Advisory: The Natural Next Step for Small Accounting Firms

Keila Hill-Trawick breaks down how accounting firms can evolve beyond basic tax preparation to offer meaningful advisory services that benefit both the firm and their small business clients. She distinguishes between tax preparation, advisory, and planning services while providing practical steps for implementing these offerings without overwhelming your firm. Drawing from her experience at Little Fish Accounting, Keila explains why fixed-fee comprehensive packages often serve small businesses better than à la carte tax services, and how firms can deepen client relationships while creating new revenue streams.(00:00) - Welcome to Build to Enough (00:52) - The Importance of Tax Advisory Services (01:11) - Specializing in Small Firms (03:43) - Defining Tax Preparation and Advisory (06:35) - Implementing Tax Advisory Services (10:25) - Benefits for Firms and Small Businesses (12:28) - Conclusion and Next Steps Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish’s suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting