Brews & Business

Hosted by Braedon Kruse

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Aug 2026

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Empowering Your Business Journey with Expert Insights and Inspiring Stories Welcome to the Brews & Business Podcast – your go-to source for invaluable insights, practical advice, and inspiring stories from business owners and professionals across a wide range of industries. Our goal is to empower you with firsthand knowledge from experts in IT, Finance, Sales, Marketing, Operations, Logistics, and much more, so you can grow and optimize your business. Each episode brings together passionate entrepreneurs and seasoned professionals, sharing their experiences, successes, and challenges in the business world. Through engaging conversations, we uncover powerful stories that will fuel your entrepreneurial spirit and provide actionable tips to help you navigate the ever-evolving business landscape. Whether you're a startup founder, a seasoned business owner, or an aspiring entrepreneur, the Brews & Business Podcast is your ultimate resource for learning, growth, and inspiration. Our diverse lineup of guests ensures that every episode offers unique perspectives and valuable nuggets of wisdom that you can apply to your own business journey. So, grab a brew, sit back, and join us as we dive into the fascinating world of business – exploring the latest trends, uncovering hidden gems, and celebrating the incredible stories of those who have dared to dream big and make their mark. Tune in to the Brews & Business Podcast and discover a treasure trove of expert insights and captivating stories that will empower you to take your business to new heights! 🎧👉 Brews & Business Podcast 🎧👉 Marketing for Small Business Podcast 🎧 iHeart, Google, Apple, Spotify, + MORE 💯 Listen to the KruCast Brews & Business Podcast https://www.spreaker.com/show/brews-business Marketing for Small Business Podcast https://www.spreaker.com/show/marketing-for-the-small-business Braedon Kruse Sooner Marketing Solutions "Marketing Solutions That Deliver Sooner Results" braedonkruse.com marketingsooner.com sports-marketing.agency Abel Rodriguez ARC Outdoorsmen "Creating & Maintaining Your Outdoor Living" arcoutdoorsmen.com Chance Jones Are you interested in becoming a guest on our show? Complete the Guest Inquiry Form Become a supporter of this podcast: https://www.spreaker.com/podcast/brews-business--5630487/support .

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August 22, 2026Episode 10257 min

No Red Tape How Sean Lord Is Ending Veteran Homelessness

What happens when a Marine veteran decides that helping other veterans shouldn’t require navigating a mountain of red tape? In this episode, Braedon sits down with Sean Lord, U.S. Marine Corps veteran and co-founder & President of Heroes Hope, a Tulsa-based nonprofit on a mission to end veteran homelessness across Oklahoma. Sean took the mindset he developed in the Marine Corps and applied it to a problem that is deeply personal: veteran homelessness. Heroes Hope operates on a simple idea if someone can verify they’re a veteran and needs a safe place to stay, they shouldn’t have to wait weeks or months for help. The organization gets them housed immediately, then works alongside them on employment, transportation, medical and emotional care, and reconnecting with family. And the results are growing fast. Heroes Hope housed 30 veterans in 2024 and was already on pace to more than double that impact in 2025. Sean shares what it takes to scale an organization this quickly without losing the speed, trust, and human connection that made the model successful in the first place. We also talk about the realities of veteran homelessness, the misconceptions civilians often have about the issue, Heroes Hope’s growing partnership with Soldier’s Wish, and what’s next as the organization looks toward expanding into Oklahoma City. This isn’t just a conversation about running a nonprofit.It’s about service, leadership, sacrifice, and what happens when you refuse to accept that a broken system has to stay broken. ☕ This episode is proudly sponsored by Gregoron Coffee. Thank you to Gregoron Coffee for supporting the podcast and helping us bring conversations like this to a wider audience. 🎙️ Listen to the full episode and hear Sean’s story. Here is a timeline of the podcast episode: 00:09 – 01:09: Introduction to the podcast, coffee sponsor mention, guest introduction (Sean Lord), and a whiskey toast. 01:10 – 03:29: Sean's background in the U.S. Marine Corps, his transition to pastoral ministry, and the growth that led him to work full-time at Heroes Hope. 03:30 – 07:37: Discussion of the transition process for unhoused veterans entering Heroes Hope homes and how the program functions under federal unhoused status guidelines. 07:38 – 10:48: Common misconceptions about homelessness and the personal experiences that changed the host's and Sean's perspectives. 10:49 – 13:53: The underlying mental and physical wounds that often lead to self-medication, a story about a veteran named Bob, and the initial spark that created Heroes Hope. 13:54 – 15:26: The role of Sean's wife as a co-founder and her support in handling crisis calls at any hour. 15:27 – 17:10: Explanation of the organization's "no red tape" approach to removing barriers for veterans in need. 17:11 – 22:01: Leadership principles, adapting to multiple roles, and a book recommendation (Turn the Ship Around) regarding team development. 22:02 – 27:31: The growth of the organization from housing 30 veterans to 70 halfway through the year, the logistical shifts in using rental homes, and tracking down a veteran living in a tent in the woods. 27:32 – 30:13: Detailed breakdown of the relief vs. restoration framework for nonprofits and the soft merger/partnership between Heroes Hope and Soldiers Wish. 30:14 – 35:12: Future plans for Heroes Hope, including replicating the model in other cities, establishing a veteran-specific shelter, and managing a new 59-unit apartment complex developer partnership. 35:13 – 39:13: How individuals, small groups, and churches can volunteer or support the self-funded organization financially. 39:14 – 41:02: The current scope of unhoused veterans in Oklahoma (over 500) and the shared humanity and personal goals of the veterans in the program. 41:03 – 44:22: Discussion on balancing swift activation with strategic planning and hearing feedback from board members to make fiscally responsible shifts. 44:23 – 46:45: The value of leadership feedback, an assessment of "luck vs. smarts," and the role of pure tenacity in building the organization. 46:46 – 51:17: A raw conversation prompt card about making the world a better place, keeping goals small during tough times (e.g., Marine Corps boot camp), and setting short-term milestones. 51:18 – 57:04: Financial planning habits, leveraging careers as a calling, using media exposure to connect donors, and the collective power of community. 57:05 – 57:40: Final wrap-up thoughts and contact information for anyone looking to get involved or help a veteran. Become a supporter of this podcast: https://www.spreaker.com/podcast/brews-business--5630487/support .

August 1, 2026Episode 1011 hr 0 min

AI, Automation & the Human Touch with Dr. John Meisner

In this episode of Brews and Business, host Braedon Kruse reunites with Dr. John Meisner to discuss the evolving intersection of automation, business scaling, and the irreplaceable human element. Over sushi and sake, the two long-time friends dive deep into how AI is reshaping administrative workflows and employee productivity. They explore the "60% productivity rule," the challenges of finding staff with true "skin in the game," and why high-level patient care and marketing still require a personal touch that robots simply cannot replicate. Whether you are a solo entrepreneur or managing a scaling practice, this conversation offers raw insights into the "loneliness at the top" and the strategic pivots needed to build a business that eventually grants you true freedom. Become a supporter of this podcast: https://www.spreaker.com/podcast/brews-business--5630487/support .

July 19, 2026Episode 10047 min

100 Episodes of Brews & Business: Showing Up, Taking Risks & Building What Matters

Cheers to 100 Episodes! 🍻 In this monumental 100th milestone episode of the Brews & Business podcast, host Braedon welcomes back former co-host and recurring favorite, Abel, for a raw, unfiltered look at their personal and professional growth over the years. Reaching 100 episodes isn’t just about the content it’s about the grit, the pivots, and the ultimate ROI of showing up. Pull up a chair as they dive into conversation cards from the Diary of a CEO deck and break down the cold, hard truths of long-term entrepreneurship, leadership, and life. The Power of Consistency: What does it really take to hit the big milestones (100 episodes, 10 years in business, 10 years of marriage)? Hint: It’s about showing up when you least feel like it. Calculated Risks vs. Catastrophe: How entrepreneurs balance the thrill of diving into low-risk scenarios against the heavy preparation required for high-stakes business moves. Authenticity & Identity: Managing decision fatigue, wearing the multiple hats of a father, husband, and CEO, and learning to finally trust your own intuition. The Reality of Being "Unemployable": How years of solo hardships and running the show change your perspective, making a return to traditional corporate structures nearly impossible. Accountability in Leadership: Abel breaks down his team management philosophy why open communication and calling out broken systems mean a team will sink or swim together. Parenting and Raising Sons: A candid look at the pride and challenges of guiding boys through transitional ages, and the reward of seeing them appreciate those tough life lessons later on. 💡 "Brewed Wisdom" Rapid-Fire Segment Braedon revisits some of the greatest takeaways from past guests, including: Why you must know your financial numbers so no one takes advantage of you. The ROI of setting strict client boundaries (even if it costs you short-term business). Understanding that market willingness dictates your true value. Why business, like good food, is ultimately about bringing diverse people together. The ultimate debate: Is it better to be lucky or smart? 📈 The True ROI of a Passion Project Starting out, it's easy to obsess over the monetary return on investment. 100 episodes later, Braden and Abel reflect on how the real value of a passion project lies in the incalculable returns: the sharp skills obtained, the knowledge acquired, and the lifelong friendships forged along the way. Become a supporter of this podcast: https://www.spreaker.com/podcast/brews-business--5630487/support .

March 14, 2026Episode 991 hr 10 min

Bold Moves & Big Missions with Dana Harris

In this episode, we sit down with Dana Harris to discuss her multifaceted career journey—from interning with the New York Mets and producing sports in Tulsa to a two-decade career in banking. Now with the American Cancer Society, Dana is spearheading the 20th anniversary of the Tulsa Cattle Barons Ball, the largest ACS fundraiser in Oklahoma. She shares her "workhorse" mentality, her philosophy on living boldly, and how her commitment to her family during the pandemic led her to a meaningful new chapter in the nonprofit sector. Background & Career Journey Early Roots: Originally from Tulsa and a resident of Sapulpa, Dana attended Oklahoma State University. Sports Broadcasting: She gained early experience interning for the OSU sports office and the New York Mets in Queens. Media Production: After returning to Tulsa, she worked at a local TV station producing sports coverage for the Tulsa Talons and the Drillers. Banking Career: Dana spent approximately 21 years in the banking industry, including 17.5 years at Western Sun Credit Union starting in 2002, followed by four years at Yorktown Bank. Career Pivot: During the COVID-19 pandemic, she left banking to prioritize being present for her children’s learning and needs. The American Cancer Society & Tulsa Cattle Barons Ball The Mission: Dana has been with the ACS for nearly five years, motivated in part by her family's personal experiences with cancer. Event Growth: As the planner for the Tulsa Cattle Barons Ball, she successfully moved the event to 181 Ranch in Bixby, where it sold 500 tickets. A Historic Venue: To accommodate growth, the event moved to the Ranger Arena at Expo Square; Dana was the first person to host an event at this venue. 20th Anniversary Milestone: This year’s event celebrates two decades and aims to host 700 attendees with a fundraising goal of $650,000. Efficiency & Impact: The ACS maintains a low overhead (12% to 15%) so that 80% or more of funds go directly to the cause. Local Support: While funds support national research, a specific "paddle raise" keeps money in Oklahoma to provide patients with gas cards, Uber rides, and lodging for treatments. Opportunity: Dana is currently seeking a title sponsor for this year’s milestone event. Marketing & Life Philosophy Marketing Strategy: Dana advocates for "outside the box" thinking and believes marketing is about identifying a need and creating a solution. The "Workhorse" Brand: She describes her personal brand as a "workhorse," a tireless work ethic she learned from her father. Living Boldly: Dana defines "living boldly" as pushing yourself to be your best and serving as a living example of your values. Family Influence: Her children have helped her become more empathetic and collaborative; she strives to be present for all their school and sporting events. Advice for Newcomers: For those new to Tulsa, Dana recommends getting involved with a local nonprofit or school to build community connections. Become a supporter of this podcast: https://www.spreaker.com/podcast/brews-business--5630487/support .

February 28, 2026Episode 981 hr 32 min

Behind the Demand Confronting Child Trafficking with Jamie Miller

We are just two episodes away from the big 100! Before we get to the celebration, we take a deep dive into two very different types of numbers in this gripping and eye-opening episode. First, the host kicks things off with his precise, "numbers-driven" method for brewing the perfect espresso to create a perfect cortado. Our guest, Jamie Miller, also shares her unique relationship with numbers—hating math, but loving measurement—tracing how this appreciation evolved through cosmetology school and into her current professional life. Then, the tone shifts as Jamie Miller, of The Demand Project, shares her incredible personal journey and her mission to fight child trafficking. Jamie reveals her background, the chilling moment she first discovered child trafficking, how she overcame a spiritual encounter that tried to stop her exploration, and how a remarkably successful fundraiser in July 2020 led her to The Demand Project just weeks before they opened the nation’s largest safe house for child trafficking survivors. We discuss the pillars of The Demand Project—Prevention, Education, and Restoration—and the staggering financial reality of caring for these survivors. Finally, this episode confront shocking statistics surrounding trafficking, the age of pornography exposure, the alarming intersection between traffickers and the DHS foster care system, and the devastating lack of resources for survivors nationwide. This is a must-listen episode about business mindset, the power of grassroots funding, and the urgent reality of child trafficking in America. KEY TAKEAWAYS Knowing measurements provides satisfaction and a way to make adjustments. The Demand Project safe house is the largest in the nation with 25 beds. Most only have eight There are only 661 beds total in the entire country for child trafficking survivors. 26 states have zero beds. 70% of trafficked children are in the DHS foster care system. The annual cost to care for one child at the safe house is $75,000. One child can generate $375,000 per year for a trafficker. The average age for a female trafficking victim is 12 years old. The average age of pornography exposure has dropped two years in the last five years, sitting at seven years old in 2025. 76% of professing Christian men view pornography at least once a week. Some resources you might get interested: The Demand Project: https://thedemandproject.org/ ThE Bark Phone for Kids: https://www.bark.us/learn/the-bark-phone-for-kids-ps/?utm_source=aw&utm_medium=paid-search&utm_campaign=kids-phone-branded-google&utm_content=147666934708&utm_term=kwd-918710695802&gad_source=1&gad_campaignid=17664435801&gclid=Cj0KCQiAy6vMBhDCARIsAK8rOgnsy8ptNIheyjEIm5iR5SVa4Y4UA6Gte_OOn5AVi4w1RIJqxESOjCEaAoUeEALw_wcB Enjoyed this episode? Leave us a rating and review! Become a supporter of this podcast: https://www.spreaker.com/podcast/brews-business--5630487/support .

February 14, 2026Episode 971 hr 11 min

2026, Lessons You Only Learn by Doing with Abel Rodriguez

In this episode of Brews and Business, the hosts reflect on what the podcast has meant to them—both personally and professionally and dive into the real, unfiltered realities of business ownership. They talk about missing the rhythm of consistent conversations with like-minded entrepreneurs, how podcasting sharpened their communication and interviewing skills, and why being on camera helped them gain confidence when connecting with high-level professionals. The conversation also explores the mindset shift that comes with business ownership, setting boundaries with clients, and why many entrepreneurs feel “officially unemployable.” The episode wraps with an honest discussion about economic uncertainty, industry stagnation, and how rapid change especially after the COVID has impacted service-based businesses. From four-day work weeks to weathering slowdowns, this episode is about finding rhythm, protecting mental health, and staying grounded when the business world feels unpredictable. Key Notes / Takeaways Podcasting created consistency, rhythm, and meaningful conversations outside the daily grind Hosting a podcast improves communication, curiosity, interviewing, and sales skills Being on camera builds confidence and reduces intimidation when networking High-level professionals are “just people too,” making connection easier Business ownership creates a fundamentally different mindset than employment Many owners feel tempted to clock in, clock out, and let problems be “not my problem” Financial freedom allows flexibility and future career shifts Setting boundaries is essential—even if it costs clients A four-day work week (or closed Fridays) significantly improves mental health Digital businesses often face unrealistic 24/7 client expectations Not every fire needs to be put out immediately—some resolve themselves Economic stagnation is harder than clear downturns because it stalls decision-making Marketing and landscaping are often cut first during tight economic times COVID created a temporary boom in home-based industries, followed by a correction Too much change too fast prevents businesses from finding a new rhythm Episode Chapters 00:00 – Introduction & Reflecting on the Podcast Why the rhythm of consistent conversations was missed 04:30 – What Podcasting Teaches You Communication, curiosity, interviewing, and confidence growth 10:15 – Networking Without Intimidation Realizing industry leaders are just people 15:40 – “Officially Unemployable” Mindset Why business owners think differently than employees 21:10 – The Allure of Clocking In and Out Why owners sometimes want fewer responsibilities 26:30 – Financial Freedom & Career Flexibility Rethinking lifelong careers and future business ideas 33:45 – Setting Boundaries with Clients Why saying no matters more than saying yes 39:20 – The Four-Day Work Week Experiment Mental health, team morale, and closing on Fridays 46:10 – Losing Clients by Creating Boundaries Why it’s sometimes necessary—and worth it 52:30 – Fires That Can Wait Letting problems resolve themselves 57:40 – Business Stagnation & Economic Uncertainty Why not knowing is worse than knowing things are bad 1:04:15 – Industries Hit First in Tough Times Marketing, landscaping, and service-based businesses 1:10:00 – Post-COVID Business Reality From boom to crunch and finding a new normal 1:15:30 – Too Much Change, Too Fast Why businesses need time to reset and find rhythm Become a supporter of this podcast: https://www.spreaker.com/podcast/brews-business--5630487/support .

January 31, 2026Episode 9649 min

Building Broken Arrow’s Future: The April 2026 GO Bond Explained

What does it take to keep Broken Arrow one of the safest and most vibrant cities in Oklahoma? In this episode, we sit down with City Manager Michael Spurgeon and Mayor Wimpey to pull back the curtain on the upcoming April 2026 General Obligation (GO) Bond. We dive deep into the eight critical propositions on the April 7th ballot—ranging from essential infrastructure like roads and storm water management to exciting quality-of-life upgrades like a new Senior Center and indoor pickleball courts. You’ll also learn about the unique "Proposition 8," a temporary sales tax designed to turn Broken Arrow into a premier sports tournament destination, ensuring that visitors help foot the bill for our local field upgrades. If you care about how your city grows, how your tax dollars are spent, and what the future of public safety looks like in your neighborhood, this is a must-watch conversation. Show Notes [00:00] City Government 101: Understanding the City Manager vs. Strong-Mayor structure. [03:45] The April 2026 GO Bond: Why April 7th is a critical date for BA residents. [07:20] Strengthening Public Safety: Plans for two new fire stations and enhanced early warning sirens. [12:15] Quality of Life & Parks: Moving the Senior Center and the expansion of the Rose District Plaza. [18:30] Proposition 8 Deep Dive: The temporary 5-year sales tax for sports facilities. Why turfing our fields is an economic game-changer. How 40-45% of the funding will come from visitors, not just residents. [25:10] The Two-Year Planning Process: How citizen surveys and town halls shaped these propositions. [29:45] How to Get Involved: Details on the four public forums coming in March. [32:00] Closing Thoughts: Where to find the full package at BrokenArrowOK.gov Become a supporter of this podcast: https://www.spreaker.com/podcast/brews-business--5630487/support .

December 20, 2025Episode 9548 min

Diamonds Uncut: The Truth Behind Value, Resale & the Industry with Adel Nasreddine

In this episode, Braedon Kruse sits down with Adel Nasreddine, founder and owner of Israel Diamond Supply, one of the most respected engagement ring and diamond jewelry companies in the Midwest. Known for his transparency, industry expertise, and dedication to educating buyers, Adel pulls back the curtain on one of the world’s most misunderstood industries: t he diamond and fine jewelry market. Adel shares his journey from the early beginnings of Israel Diamond Supply to building a brand rooted in trust, craftsmanship, and customer empowerment. Together, Braedon and Adel dispel common myths, expose industry secrets, and answer the questions consumers wish they could ask a jeweler but rarely do. This episode uncovers everything from how diamond pricing actually works, to the truth about resale value, to quality differences, lab-grown vs. natural, and how to avoid being overcharged plus, a deeper discussion around the emotional and cultural significance behind engagement rings. Whether you're shopping for a ring, curious how the industry really works, or just love a great entrepreneurial story, this episode brings unheard insights, real answers, and transparency you won’t find anywhere else. Become a supporter of this podcast: https://www.spreaker.com/podcast/brews-business--5630487/support .

November 22, 2025Episode 941 hr 27 min

OklaHOME for Christmas: Waste, Music, and Meaning with American Waste Control

In this episode of Brews & Business, Braedon sits down with Paul Ross (Vice President) and Sarah Abbot (Marketing Director) of American Waste Control, one of Tulsa’s most iconic and community-driven companies. They dive into the heart of AWC’s mission — transforming waste into energy, educating communities through Mr. Murph, and building a people-first culture rooted in Integrity, Passion, Accountability, and People-Focus. Paul shares insights into leading a 235-truck operation, fostering innovation in recycling, and balancing leadership with family life as a father of five. Sarah highlights how creativity drives engagement — from viral music videos to the OklaHOME for Christmas parade. Together, they reveal how waste management goes far beyond trash — it’s about sustainability, education, and community pride. Become a supporter of this podcast: https://www.spreaker.com/podcast/brews-business--5630487/support .

November 8, 2025Episode 931 hr 2 min

Pretty Good at Drinking Beer BBQ with Jason Rains

Summary This is the story of how a "pipe dream," a full-time job, and a Billy Currington song accidentally launched one of barbecue's most memorable brands. Jason Rains, the founder of "Pretty Good At Drinking Beer Barbecue," joins us to share his wild 15-year journey. He started with zero experience and a team name that’s a marketing nightmare (but a fan favorite). He pulls no punches, recounting the story of finishing "dead ass last" at a major competition only to fight his way back to a Grand Reserve (second place) finish years later. In this episode, Jason shares the unfiltered story behind his brand, his bold quest to create a sauce "better than Head Country" (a big deal in Oklahoma!), and his new projects, including a non-traditional smoker cookbook and a revolutionary no-sugar-added sauce sweetened with monk fruit. More than just barbecue, this is a story about community, passion, and hustle. Jason balances his full-time job and a return to college for digital marketing, all while running his growing business. His core philosophy? "Food doesn't care about your race. Food doesn't care about your religion... Food brings people together." In this episode, you'll learn: The Origin Story: How a Billy Currington song on a back porch led to the "PGADB" brand. The Competition Grind: The truth about competing, from finishing "dead ass last" in 2015 to claiming a top prize. Oklahoma Sauce Wars: The cultural importance of Head Country and Jason's mission to create a sauce he loves even more. What's Next: A sneak peek at his upcoming second cookbook (focused on non-traditional smoker dishes) and his new no-sugar-added sauce. The "Pipe Dream": How Jason's passion project evolved into a legitimate business with employees. Core Philosophy: Why supporting local businesses and the spirit of community define the barbecue world. The Big Picture: Jason's powerful belief that food is the ultimate unifier, transcending politics, religion, and race. Chapters: 0:23 The Origin of "Pretty Good At Drinking Beer Barbecue" 3:06 Branding Challenges and Success 4:18 Barbecue Competition Experiences 5:38 The Evolution of BBQ Sauces 6:07 Head Country BBQ Sauce in Oklahoma 7:07 Changing Judge Preferences 8:12 Developing a Sugar-Free BBQ Sauce 10:11 Barbecue Sauce and Family 11:37 The Science of Smoking Meat 15:06 Smoker Recommendations: Hasty Bake and Oklahoma Joe 19:00 The Nook and Local Business Support 21:19 Philosophy of Supporting Local Businesses 22:19 Challenges of Competing with Big Box Retailers 24:26 Why "Pretty Good At Drinking Beer Barbecue" Avoids Walmart 25:27 Working with Homeland Stores 27:38 The Realities of the BBQ Sauce Business 29:59 Shipping BBQ Sauce Nationwide 31:09 The Power of Food to Bring People Together 31:56 Juggling a Full-Time Job and a "Pipe Dream" Business 33:09 The First Cookbook: "I'd Smoke That" 34:09 Non-Traditional Smoker Recipes 37:18 Plans for the Second Cookbook 39:31 The Value of Teaching and Community 40:06 Smooth Sailing and Stressful Times 41:09 Leaving a Legacy 41:35 The Camaraderie of the Barbecue World 43:24 First Grand Reserve Win 46:25 Helping Fellow Competitors 50:18 Favorite Food (Not Barbecue) 51:00 Regional Barbecue Styles 52:48 Belief in Luck vs. Smartness 53:34 Returning to College for Digital Marketing Become a supporter of this podcast: https://www.spreaker.com/podcast/brews-business--5630487/support .