BrandEd

Hosted by Brad McCallum

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Episodes

Latest episode

Sep 2024

Language

EN-US

About the show

Listen in on conversations with the most influential people inside the real estate industy as they share their secrets of success. Learn from their mistakes, get inspired by their results, learn how YOU too can build a personal brand in your real estate business. Hosted by (me) Brad McCallum, an agent out of Calgary, Alberta, Canada. In just 7 years I've built a $100 Million small sales team, spoke on dozens of stages around North America, and helped lead growth of the worlds fastest growing publicly traded real estate brokerage.

Listen to episodes

6 recent

September 18, 20241 hr 3 min

Brand It Like Sharran Srivatsaa - Mastering Personal Branding on Proof, Process, and Success

Sharran Srivatsaa, President of Real Brokerage, joins Branded host Brad to debunk common branding myths like "You need video to have a brand" and explore Sharran’s branding strategy for the Anaheim Ducks. They dive deep into building a brand's value, discussing the importance of proof over promises, four words to keep in mind when creating content, and something Sharran sees agents doing that breaks his heart. Watch all episodes on YouTube @ www.youtube.com/@nowbamFollow me on Instagram @ www.instagram.com/the.real.brad.mccallumEmail me @ brad@mccallumgroup.ca

September 11, 20241 hr 20 min

Brand It Like Nolan Matthias - From 0 to 1,000 Subscribers in 9 Days, Building a YouTube Empire

Nolan Matthias, Chief Innovator at Mortgage360, YouTube creator, and real estate coach joins Brad to share key insights on personal branding, audience targeting, and content creation. Learn how audience overlap and clustering can amplify your impact, while exceeding expectations, connecting with your audience, and focusing on the right content drives long-term growth.Watch all episodes on YouTube @ www.youtube.com/@nowbamFollow me on Instagram @ www.instagram.com/the.real.brad.mccallumEmail me @ brad@mccallumgroup.ca

September 5, 20241 hr 4 min

Brand It Like Tyler Hassman - How to Build an Influencer Empire With Just Your iPhone!

Are you a brand new agent looking to build a memorable brand quickly? Are you a seasoned agent looking to pump new life and leads into your business? Tyler Hassman will blow you away in this inspiring conversation that will leave you with EXACTLY what to do next to start getting seen on social!Watch all episodes on YouTube @ www.youtube.com/@nowbamFollow me on Instagram @ www.instagram.com/the.real.brad.mccallumEmail me @ brad@mccallumgroup.ca

August 29, 202458 min

Brand it Like Paige Steckling - What To Do If You're The Best Agent But Nobody Knows It

Utah Realtor and Instagram marketing genius Paige Steckling joins Brad on the Branded podcast to discuss building an authentic brand, why she invested early in a videographer and high-quality equipment, overcoming fears about real estate marketing, and advice for agents who don’t have any haters on social media. Watch all episodes on YouTube @ www.youtube.com/@nowbamFollow me on Instagram @ www.instagram.com/the.real.brad.mccallumEmail me @ brad@mccallumgroup.ca

August 27, 20241 hr 8 min

Brand it Like Jimmy Mackin - How Agents Can Run Offence & Defence in the New World of Real Estate

In the premiere episode of Branded, Brad sits down with Jimmy Mackin, co-founder of Curaytor, to dive deep into strategies that real estate agents need to navigate market shifts effectively. They discuss the importance of delivering exceptional value versus reducing friction for consumers and the key marketing focus areas that agents shouldn't overlook. Whether you're an agent looking to level up or a leader aiming to refine your approach, this episode is packed with actionable insights.Watch all episodes on YouTube @ www.youtube.com/@nowbamFollow me on Instagram @ www.instagram.com/the.real.brad.mccallumEmail me @ brad@mccallumgroup.ca

April 5, 202443 min

Brand It Like Tamir Poleg - The CEO Behind Real Estate's Hottest Brokerage

Watch the full video on YouTube at www.youtube.com/@branditlikebrad !On this episode Brad sits down with Tamir Poleg, CEO of the real brokerage. They discuss everything from how REAL began, the story behind the famous 'Work Hard Be Kind' T-shirts, and the 'magic' in the authenticity of just keeping it REAL.Watch all episodes on YouTube @ www.youtube.com/@nowbamFollow me on Instagram @ www.instagram.com/the.real.brad.mccallumEmail me @ brad@mccallumgroup.ca