Black Tech Green Money

Hosted by The Black Effect Podcast Network and iHeartPodcasts

Business Technology Society CultureInterviews guests

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Episodes

335

Latest episode

Jun 2026

Language

EN-US

About the show

Black Tech Green Money presents the stories of successful Black entrepreneurs and technologists, as well as actionable advice and wealth-building strategies from a Black perspective. Hosted by Will Lucas (@willlucas), an entrepreneur, content creator, and Brand Manager at AfroTech, the world's largest Black tech digital platform and conference, Black Tech Green Money is THE podcast for Black entrepreneurs and moguls in the making.

Listen to episodes

60 recent

June 16, 202636 min

I Built a Startup with AI. Here's What They Don't Tell You That Trips Most People Up

Everyone is talking about how AI can help you build a company. Few people are talking about what happens after the AI starts writing the code. In this episode, Will Lucas takes you behind the scenes of building ICON, an on-demand photography marketplace, largely with the help of AI. From working in the wrong repository and rebuilding architecture, to broken app launches, failed notifications, customer-trust issues, and the constant cycle of two steps forward and four steps back, this is the honest version of what it looks like to build a real product in the age of AI. Along the way, Will shares what AI is genuinely great at, where it consistently falls short, why judgment may be the most valuable skill in the modern economy, and why the goal of a startup is never perfection, it’s getting to launch. If you’ve ever wondered whether AI is hype, opportunity, or something in between, this episode is for you. Links Mentioned in This Episode: ICON – https://ICONapp.co Follow Will Lucas on Instagram: @willlucas Follow Black Tech Green Money: @blacktechgreenmoney, @btgmpodcast Learn more at AfroTech.com Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSee omnystudio.com/listener for privacy information.

June 9, 202629 min

Stop Looking for Startup Ideas. Start Looking for Problems.

Most aspiring entrepreneurs think their biggest challenge is finding the perfect startup idea. In this solo episode of Black Tech Green Money, Will Lucas argues that the real challenge isn’t generating ideas, it’s learning how to recognize problems worth solving. Drawing from his experiences building CommPartHS and ICON, Will explores how successful businesses often emerge from observing inefficiencies, unmet needs, and overlooked opportunities hiding in plain sight. He breaks down why AI is a powerful tool but not a substitute for insight, how your current job or industry may be revealing business opportunities every day, and why entrepreneurs who develop the skill of observation will have a lasting advantage in the AI era. Links Mentioned in This Episode: ICON – https://ICONapp.co CommPartHS – https://Commparths.com Follow Will Lucas on Instagram: @willlucas Follow Black Tech Green Money: @blacktechgreenmoney, @btgmpodcast Learn more at AfroTech.com Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSee omnystudio.com/listener for privacy information.

June 2, 20261 hr 1 min

How to Monetize Cultural Influence with Omar Johnson

Omar Johnson is the marketing genius who helped turn Beats by Dre from a $20 million startup into a $1.1 billion global icon, ultimately leading to its $3 billion acquisition by Apple. As the former Chief Marketing Officer at Beats by Dre and VP of Marketing at Apple, Omar has crafted some of the most legendary marketing campaigns in sports and music culture, working with icons like LeBron James, Chris Rock, and Eminem. Follow Will Lucas on Instagram: @willlucas Follow Black Tech Green Money: @blacktechgreenmoney, @btgmpodcast Learn more at AfroTech.comLearn more about your ad-choices at https://www.iheartpodcastnetwork.comSee omnystudio.com/listener for privacy information.

May 27, 202632 min

Community & Education in the world of AI with Tade Oyerinde of Campus.edu

Tade Oyerinde is Chancellor at Campus.edu. Campus is on a mission to maximize access to a world-class education. A new kind of college, Campus offers accredited, career-focused degree programs to kickstart your education. Follow Will Lucas on Instagram: @willlucas Follow Black Tech Green Money: @blacktechgreenmoney, @btgmpodcast Learn more at AfroTech.com Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSee omnystudio.com/listener for privacy information.

May 19, 202635 min

Health is True Wealth, Vanessa Rissetto of Culina Health

Vanessa is a Registered Dietitian Nutritionist and the co-founder of Culina Health. Follow Will Lucas on Instagram: @willlucas Follow Black Tech Green Money: @blacktechgreenmoney, @btgmpodcast Learn more at AfroTech.com Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSee omnystudio.com/listener for privacy information.

May 13, 202642 min

John Hope Bryant of Operation HOPE on how to be a money magnet

John Hope Bryant is an entrepreneur, author, and philanthropist, best known for his work in economic empowerment and financial literacy. He is the founder, chairman, and CEO of Operation HOPE, Inc., a nonprofit organization providing financial literacy and economic education to underserved communities. Bryant has been a vocal advocate for financial inclusion and has worked tirelessly to uplift communities through initiatives aimed at improving credit scores, increasing homeownership, and fostering entrepreneurship. In this episode of Black Tech Green Money, Bryant talks with AfroTech's Will Lucas about the nature of money, describing it as a "coward" that seeks safety and high returns. He emphasizes the importance of building relationship capital and the value of strategic partnerships. Bryant also discusses the misconceptions around debt, explaining the difference between good and bad debt, and highlights the importance of financial literacy as a new civil rights issue. He encourages listeners to think beyond making money to building wealth through investments in education, relationships, and smart financial strategies. The conversation underscores the need for a comprehensive business plan and the significance of creating scalable businesses to foster long-term economic growth in the Black community. Follow Will Lucas on Instagram: @willlucas Follow Black Tech Green Money: @blacktechgreenmoney, @btgmpodcast Learn more at AfroTech.com Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSee omnystudio.com/listener for privacy information.

May 5, 202632 min

Taste Is the New Moat

Will Lucas is the Brand Manager for AfroTech, and the Host and Producer of Black Tech Green Money podcast. Follow Will Lucas on Instagram: @willlucas Follow Black Tech Green Money: @blacktechgreenmoney, @btgmpodcast Learn more at AfroTech.com Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSee omnystudio.com/listener for privacy information.

April 28, 202631 min

The Future Shows Up Ugly First: What ‘Failed’ Tech Trends Actually Taught Us

April 21, 202636 min

AI Slop, Vibe-Coding, and the New Rules of Building

April 14, 202641 min

No Excuse Left, We Were Built For This Moment

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