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Bernard Marr's Future of Business & Technology Podcast

Bernard Marr's Future of Business & Technology Podcast

Hosted by Bernard Marr

Episodes

280

Latest episode

Feb 2026

Language

EN-GB

About the show

In this podcast, Bernard Marr explores the biggest trends and questions in business and technology

Listen to episodes

60 recent
February 26, 202649 min

How AI Is Rewiring Filmmaking

AI is changing filmmaking, because it is shrinking the gap between imagination and a finished frame. 🎥🤖 In this conversation with Samir Mallal and Bouha Kazmi, co-founders of OneDay, we explore how director-led AI workflows are reshaping the creative process, from story development and character choices to building cinematic scenes through rapid iteration.We talk about why iteration is becoming a creative advantage, how directors can steer generative tools with intention, and why human taste, judgment, and story sense are still the difference between “watchable” and “worth watching.” 🎬🧠 You’ll also hear how they bring traditional craft into AI production, including performance and voice, and why originality at the inception stage matters even more as content volume increases.We also unpack the big questions around copyright, standards, and trust, and what a more responsible AI filmmaking ecosystem could look like. ⚖️ Finally, Samir and Bouha share why OneDay is raising funds right now, and how they plan to grow while keeping craft at the center. 🚀If you care about AI video generation, the future of filmmaking, generative storytelling, creative leadership, and where media goes next, this episode is for you.👍 If you found it useful, please like, subscribe, and share.#AI #GenerativeAI #Filmmaking #AIVideo #ContentCreation #Storytelling #FutureOfMedia #MediaTech #CreativeIndustry #VideoProduction #DigitalTransformation #Innovation #FutureOfWork

February 26, 202657 min

How AI Is Transforming The Communications Industry: Lessons From Inside The Agency

AI is changing communications and marketing faster than most organizations can keep up.In this in-depth conversation, I’m joined by Ephraim Cohen, Global Head of Data and Digital at FleischmanHillard, to explore how leading agencies are actually using AI in real workflows, not as experiments, but as everyday tools that improve strategy, creativity, and decision making. 🤖📊We cover:✅ How AI is reshaping campaign planning from audience insight to execution✅ The rise of synthetic audiences and AI powered simulations for reputation and crisis management✅ Why hands on AI fluency matters more than centralised experts✅ How to use AI to elevate creativity without producing generic content✅ What media fragmentation and generative AI mean for brand trust✅ How communications teams can prepare for the next wave of digital disruptionThis episode is packed with real-world examples of how AI is transforming communications, marketing strategy, and corporate reputation in practice.If you’re a business leader, marketer, communicator, or anyone interested in the future of AI at work, this conversation will give you practical insights you can apply today.🔔 Subscribe for more interviews on AI, business, and technology👍 Like the video if you found it valuable💬 Share your thoughts in the comments#AI #ArtificialIntelligence #MarketingAI #CommunicationsStrategy #DigitalTransformation #FutureOfWork #GenerativeAI #BusinessStrategy #BrandTrust #DataDrivenMarketing #AIAgents #MarketingInnovation #Leadership #TechTrends

February 26, 202621 min

Why Reasoning Models Are The Next Leap In AI: Inside MBZUAI's K2-Think

🧠 From Fluency To Thinking: Why Reasoning Models Are The Next Leap In AIFor years, AI progress has been measured by how convincingly machines can talk. The next phase is defined by how well they can think. This conversation explores why that shift matters and what it means for science, industry, and high-stakes decision-making. #MBZUAIPartnership #Sponsored In this episode, I sit down with Jon Carvill, Vice President of Marketing and Communications at MBZUAI, to discuss the rise of reasoning models and why they represent a fundamental change in how we should judge AI capabilities.🎯 WHAT WE COVER:Why fluency alone doesn't guarantee understanding in high-stakes applicationsThe critical difference between predicting words and reasoning through problemsHow MBZUAI's K2-Think was built for reasoning from the ground up, not retrofittedWhat makes reasoning models essential for science, engineering, and medicineReal-world applications: drug discovery, climate science, financial modelling, and manufacturingWhy openness matters: training data, methodologies, and full transparencyThe strategic importance of sovereign AI development for trust and governanceHow K2-Think V2 achieves strong performance with clear, explainable reasoningThe connection between reasoning models and world models for physical realityWhat this means for the future: moving from conversation to reliable decision-makingWhere to try K2-Think and access the full open-source release🔬 Jon Carvill leads marketing and communications at the Mohamed bin Zayed University of Artificial Intelligence, home to the Institute for Foundational Models (IFM). Their work on K2-Think represents a critical step toward AI systems that can be inspected, trusted, and applied to complex real-world problems.This conversation reveals why the next generation of AI will be judged by its ability to reason rather than talk, why transparency and sovereignty have become practical requirements for adoption, and how open reasoning models could shape the future of science and industry.If you are curious to try it, K2 Think is accessible through the public web app at k2think.ai, while researchers can explore the full open releases, including data and training recipes, via IFM’s Hugging Face repositories.#MBZUAIPartnership #Sponsored #AI #ArtificialIntelligence #ReasoningModels #MBZUAI #K2Think #OpenSourceAI #AIResearch #MachineLearning #FoundationModels #ScientificAI #TrustInAI #AISovereignty #WorldModels #BernardMarr #TechInterview #FutureOfAI #AIStrategy #DigitalTransformation

January 26, 202653 min

From AI Momentum To AI Maturity: The AI Trust Paradox And What Must Change In 2026

🚀 AI adoption is surging in 2026, but are organizations actually ready to scale it safely and responsibly?In this interview, I sit down with Nathan Turajski, Senior Director for Product Marketing at Informatica, to explore the key findings from Informatica’s CDO Insights 2026 report and what they reveal about the next phase of enterprise AI. We discuss why trust in AI is rising faster than readiness, what the AI trust paradox means for leaders, and why data foundations, governance, and literacy will decide who wins with GenAI and agentic AI. 🧠📊🔐You will learn how leading data teams are thinking about:✅ The AI trust paradox, confidence vs readiness✅ Scaling GenAI from pilots to production, and why data reliability still blocks progress✅ Agentic AI adoption, new risks when systems can act, not just advise✅ Unstructured data governance, emails, PDFs, transcripts, and the new frontier of trusted context✅ AI literacy and data literacy: why people are becoming the real scaling constraint✅ Vendor sprawl and complexity: how tool fragmentation can slow ROI and increase risk📄 Download Informatica’s CDO Insights 2026 report: https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbmt3UnUxblRuOXR6Wk5PVE1QWUhSd0lJRFFvQXxBQ3Jtc0tuX3VOOHhIeUlxNExUYk1XQ3JqZzdsVGZPUE1HbjlzZmFZU0dpYk1BcDB3dUFWOTJYN1NjRXc3WF9MMlAzUnZEMndKZWcxODVLa1ltUEp5cUFLZ0oxem1FNjRDNFZTTDQxV3hTZ0Z2WGJ0S2dhNXBpTQ&q=https%3A%2F%2Fwww.informatica.com%2Flp%2Fcdo-insights-2026_5264.html%3Fformid%3D43814%26programName%3D26Q1-GTAS-GBL-CDO-NP-NI-NV-NO-CDOInsights2026-0-PT5264-H%26utm_source%3Dyoutube%26utm_medium%3Ddisplay%26utm_campaign%3D26Q1-GTAS-GBL-CDO-NP-NI-NV-NO-CDOInsights2026-0-PT5264-H%26utm_country%3Dgb%26utm_creative%3Dpt5264-bernardmarr-2026q1%26utm_journey%3Dcdo%26utm_cost%3Dnone&v=YgEPviY4rwo#Sponsored #InformaticaPartner #Informatica #CDO #CDOInsights #AI #GenerativeAI #AgenticAI #Data #DataManagement #DataGovernance #AIGovernance #DataQuality #UnstructuredData #DataLiteracy #AILiteracy #Analytics #DigitalTransformation #FutureOfWork

January 7, 202633 min

The Big Ideas Shaping CES 2026 And What They Mean For The Future Of Technology

What does CES 2026 really tell us about the future of technology, business, and geopolitics? 🌐🤖In this conversation, I speak with Gary Shapiro, CEO of the Consumer Technology Association and the driving force behind CES, about the trends shaping the global tech landscape.We explore how artificial intelligence is moving from experimentation to real productivity, why robotics, healthcare tech, and mobility are becoming central themes at CES 2026, and how regulation can either enable or suppress innovation. We also discuss tariffs, export controls, and why uncertainty is becoming one of the biggest risks to global investment.Gary shares his perspective on how democracies can compete with centralized tech strategies, the growing importance of energy and nuclear power for AI and data centers, and why collaboration between governments, industry, and startups matters more than ever.If you want to understand where technology is heading next, and what it means for business leaders and policymakers, this conversation offers a clear and candid view.🔔 Subscribe for more conversations on the future of business and technology👍 Like and share if you found this useful#CES2026 #ArtificialIntelligence #FutureOfTechnology #AILeadership #TechPolicy #Innovation #Robotics #QuantumComputing #EnergyTech #GlobalTech #GaryShapiro #BernardMarr

January 7, 202636 min

TechnoVision 2026, The Five Technology Shifts Every Business Leader Must Understand

AI is moving beyond experimentation and into the backbone of the enterprise.In this interview, I sit down with Pascal Brier, Chief Innovation Officer at Capgemini, to unpack TechnoVision 2026and the five technology trends that will reach an inflection point next year. We discuss how AI is reshaping software development, cloud architectures, and enterprise operations, and what this shift means for business leaders who want measurable impact rather than hype. #CapgeminiPartner #Sponsored 🎯 In this conversation, we explore:• The year of truth for AI and why 2026 is about proof-of-impact• How AI is eating software and redefining the software lifecycle• Cloud 3.0 and why hybrid, sovereign, edge, and multi-cloud matter for AI at scale• The rise of Intelligent Ops and Human-AI co-steering• The borderless paradox of tech sovereignty and resilient interdependenceThis is a practical discussion for CEOs, CIOs, CTOs, and transformation leaders who want to understand where technology is really heading and how to turn it into business value.👇 Let me know which trend you believe will matter most for your organization.#TechnoVision2026 #ArtificialIntelligence #EnterpriseAI #DigitalTransformation #FutureOfWork #CloudComputing #AITrends #BusinessTechnology #Capgemini #AILeadership

January 7, 202645 min

AI Is Coming For Your Job (Even Mine): Fiverr CEO's Brutal Wake-Up Call

When the CEO of a major freelance platform tells his own employees that AI is coming for their jobs, including his, you know we're at a real inflection point. 🚨I'm joined by Micha Kaufman, co-founder and CEO of Fiverr, to discuss why he delivered such a blunt warning instead of reassurance, the "steam engine on a carriage" problem we're facing with AI right now, why AI giving everyone superpowers means it gives no one superpowers, how velocity (not just speed) becomes the ultimate competitive advantage, what skills will actually matter in an AI-augmented world, and why he's more worried about society's response to displacement than the technology itself. 🤖💼

November 6, 20251 hr 5 min

Mind the Gap - Navigating The AI Innovation Frontier

Why are startups racing ahead with AI while half of enterprises remain stuck in pilot purgatory?🚀 I’m joined by Sasha Rubel, GenAI Policy Lead for AWS in EMEA, and Alexandru Voica, Head of Public Affairs at Synthesia, to discuss the widening two-tier AI economy, the four critical barriers holding companies back (infrastructure, regulation, funding, and skills), real-world impact stories from Rwanda to Ukraine, the rise of agentic AI, and why the future of work will be tech-enabled but fundamentally human-centered. 💡🤖Find out more about Generative AI at AWS, click here: https://aws.amazon.com/ai/generative-ai/#AWSPartnership #Sponsored

October 24, 202511 min

The Agentic Enterprise: How AI Agents Are Transforming Business with Salesforce's Adam Evans

🤖 The Agentic Enterprise Revolution: Inside Salesforce's AI StrategyWhy do 95% of AI pilots fail to reach production? The answer might surprise you. In this exclusive interview from Dreamforce 2025, I sit down with Adam Evans, Salesforce's Executive Vice President of AI and General Manager for AI, to uncover what it really takes to build a successful agentic enterprise. #Salesforcepartnership #Sponsored 🎯 What You'll Learn:✨ The Three Critical Use Cases for AI SuccessServing customers more effectivelyBoosting employee productivity with AI agentsImplementing agentic workflows and operations🏢 Real World Agentic Enterprise ExamplesHow Engine (European travel company) is building with AI from day oneFinancial services firms using proactive AI to enhance client meetingsCompanies moving from experimentation to production scale⚡ Why Most AI Projects FailThe truth behind the 95% failure rate for AI pilotsThe difference between creating demos and shipping production-ready agentsWhat separates prototypes from scalable AI solutions🛠️ Essential Platform Capabilities for AI SuccessAgent Force platform and tooling ecosystemAgent Force Fabric for monitoring multi-agent networksMCP (Model Context Protocol) and A2A (Agent to Agent) protocolsAgent Script for hybrid deterministic and prompt logicTesting centers and observability tools🌐 Managing the Multi-Agent EcosystemHow to control competing agents across your organizationAgent Force Vibes for rapid agent development with natural languagePolicies and guardrails for agent networksUnderstanding network traffic and tool usage💡 Practical Implementation AdviceHow to choose the most strategic use cases (not all 100 of them!)Designing performance measurement upfrontMoving from experimentation to focused productionRealizing actual business value from AI investments🔍 Competitive Landscape InsightsHow Salesforce differentiates from OpenAI, ServiceNow, and SAPWhy scalability and integrated tooling matterThe importance of connecting agents across channelsAnalytics, memory capacity, and data management for AIAdam goes beyond the AI hype to provide actionable insights and real world examples that will help you avoid the pitfalls causing 95% of AI initiatives to fail. Whether you're just starting your AI journey or looking to scale existing pilots, this interview offers invaluable guidance.🎤 Guest: Adam Evans, EVP of AI & GM for AI at Salesforce 🎙️ Host: Bernard Marr, Futurist & Best Selling Author#AI #AgenticAI #ArtificialIntelligence #Salesforce #AgentForce #MachineLearning #DigitalTransformation #BusinessStrategy #Innovation #Enterprise #Technology #Automation #AIAgents #Dreamforce #Dreamforce2025 #LLM

October 24, 202524 min

Cybersecurity is now a boardroom priority

💼 Cybersecurity is now a boardroom priority — and CFOs are at the center of it. In this conversation, I talk with Michael Wignall and Soriya Shariff from Microsoft about how finance leaders can navigate today’s AI-powered cyber threats and safeguard business resilience and profitability. #MicrosoftPartnership #Ad🔹 Why cybersecurity is a core business risk, not just an IT problem🔹 How CFOs can build strong partnerships with CISOs and CEOs🔹 The financial impact of security by design and default🔹 Smart budgeting for secure AI adoption and future growthThis episode is packed with actionable advice for CFOs and business leaders ready to strengthen their organization’s security and resilience in the age of AI.🔔 Subscribe for more insights on AI, technology, and the future of work.💡 Explore more from Microsoft and Gov.UK on Digital Security Defense and on building business resilience and secure AI adoption:👉Microsoft Digital Defense Report 2025: https://cdn-dynmedia-1.microsoft.com/...👉 Cyber Security Toolkit for Boards - NCSC.GOV.UK: https://www.ncsc.gov.uk/collection/bo...👉 Secure Future Initiative – Secure by Design | Microsoft: https://www.microsoft.com/en-us/trust...*Disclaimer: This interview took place before the launch of the new Microsoft Defense Report 2025, so references are made to the previous edition. The updated report has since launched and is available to read via the insight links above.

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