Embracing the Season You're In with Joelle Orem + Bonus Interview with Skip Hulett, with NatureSweet
Send us Fan Mail In this AgTalk: Your Story Matters episode, Venessa interviews Indiana farmer and Ag Women Connect member Joelle Orem about harvest season roles like farm safety, machinery prep, and field meals, then traces Joelle’s path into agriculture through marriage and building a direct-to-consumer beef business that surged in 2020. Joelle describes opening the Midwest Farm Shop in north central Indiana to reduce deliveries, focusing on proteins like beef and sometimes chicken, plus local items like honey, and partnering with processors for packaging and labeling while learning through experimentation and pivots based on customer preferences. She emphasizes serving local communities, collaborating with other farmers rather than competing, and scaling back for family. Plus, don't miss a bonus interview with Skip Hulett, Chief Legal Officer at NatureSweet, to catch up on agriculture policy affecting the snacking tomato industry. Support the show Thank you for joining us at Ag Talk hosted by Ag Women Connect! America's Platform for Women in Agriculture. " Your Story Matters." We love recognizing our women in this industry! Go to www.agwomenconnect.com to find out a little more about us, and how you can connect with other women in agriculture! Want to be a speaker? You can reach us at AgWomenConnect@gmail.com Join our Facebook Group | Connect With us on Instagram | Join Ag Women Connect







