Agent Power Huddle

Hosted by the Agent Collective

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1000

Latest episode

Jun 2026

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About the show

Agent Power Huddle is a daily jump-start giving you all the tools you need to create an amazing real estate career. Join us as our revolving group of industry-leading hosts covers everything from marketing to mindset, strategies and techniques to help you grow your real estate business. Weekly schedule: Mindset Monday starts every week with powerful tools to build your confidence and sharpen your focus. Hosted by Susan Johnson and Theautis Persons, who have both run real estate brokerages, trained thousands of agents, and channel their abundant energy and mindset into their high volume sales teams. Tactical Tuesday is led by Jesse Zagorsky who trains on Advanced Sales Techniques, Business Strategy, Technology and Marketing. You'll get action items you can employ in your business right away. Wednesdays are currently hosted by Oggie Penev, who created a highly leveraged real estate sales business selling 100’s of homes a year, while also purchasing, wholesaling and flipping a large volume of investment properties. Oggie brings his systematic approach to growing and scaling your business. Guest Hosts for the rest of the week include some of the top minds in the Real Estate industry, who focus on taking big ideas and breaking them down into bite-sized pieces. Agent Power Huddle is recorded as a daily webinar that is open to all agents at all companies. Designed for Team Members, Team Leaders, Solo Agents, and Broker/Owners alike. Whether you are brand new or have years in the business, our goal is to help you sell more houses in less time while creating the life you want! Affiliate Policy We do not accept any affiliate payments, sponsorships, endorsements or money from any vendors. We choose which tools, coaches, and platforms to support based on what's actually working in the industry today and creating a positive impact on agents’ lives.

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60 recent

June 8, 202646 min

Scripting: How to Say What You Need...to Get What You Want! Today's Seller Market | Ed Laine | S23 E48

Ed Lane conducted a real estate scripting training session focused on seller conversations for the agent power huddle. He discussed the current market conditions, explaining how it's technically a seller's market with less than 6 months of inventory but behaving like a buyer's market due to buyer hesitation. Ed covered three essential seller conversations: initial inquiry, listing appointments, and price reduction discussions, emphasizing the importance of building rapport through inquisitive questioning and using data-driven approaches to address seller concerns about pricing. He shared specific scripts and strategies for handling objections, including the "right price promise" concept and explaining how professional marketing, photography, and targeted buyer outreach create competitive advantages. The session included practical examples of how to position services as a team approach with dedicated specialists rather than a solo agent, and Ed demonstrated techniques for managing price reduction conversations with empathy while maintaining professional guidance.

June 8, 202625 min

How Making Videos Can Change Your Life: Video Works for You 24/7 to Build Trust, Authority and Business | Yitzchak Pierson | S23 E47

Yitzchak Pearson presented at the Agent Power Huddle about the transformative power of video marketing in real estate, sharing his personal journey from 2020 when he began making weekly webcam videos documenting his transition from manufacturing to real estate, to his current success where YouTube content led to over 120 home sales with a single client. He detailed how his initial videos evolved from simple updates to educational content about real estate acronyms, and eventually to more sophisticated YouTube videos after investing $5,000 in training with Levi Lasak and Travis Plum. Yitzchak explained that his consistent video creation, despite initial discomfort and lack of results for over a year and a half, ultimately attracted clients from across the country, including a major client group he has sold multiple homes to since March 2024. He emphasized key takeaways including the importance of consistent content creation, starting small, not worrying about perfection, and using video to build a digital presence that works 24/7, concluding that the goal is to become visible rather than go viral.

June 8, 202634 min

Team Building | Armand Lenchek | S23 E46

Armand Lenczek conducted a team building session for real estate agents, sharing his 23-year career experience and expertise on building effective teams. He explained the importance of moving from being an employee (E) to a self-employed agent (S) to eventually becoming a business owner (B) using Robert Kiyosaki's Cash Flow Quadrant concept. Armand recommended starting team building by hiring a transaction coordinator like Leslie Madden, who charges $400 per closing, followed by hiring a showing agent and eventually a buyer's agent on a 50/50 split. He emphasized the three L's of team leadership: leverage, leads, and leadership, and described how to progress to co-listing properties with team members on increasingly favorable splits as they develop their skills.

June 3, 202631 min

Mindset Monday: Leadership Starts with Caring | Barry Overton | S23 E44

Barry conducted a Monday Mindset training focused on leadership development, emphasizing that leadership is not something people are born with but must be learned, developed, and earned through caring about others and building trust. He discussed how genuine empathy and understanding people's goals are foundational to leadership, using the example of asking new team members about their real estate business dreams and goals. Barry explained that great leaders develop great people through a ripple effect, using the candle lighting metaphor to illustrate how sharing knowledge and expertise with others creates more light than darkness. He shared his personal vision of leaving a legacy that extends beyond his lifetime, using the example of a grandfather telling his grandson about the impact of his great-grandfather, with Barry wanting to be remembered as someone who helped others achieve their dreams.

May 29, 202626 min

Scripting: How to Say What You Need...to Get What You Want! Google Leads Services Ads | Ed Laine | S23 E43

Ed conducted a training session on Google Local Service Ads (LSA) for the Agent Power Huddle group, sharing his experience and strategies for generating high-quality real estate leads. Ed explained how LSA leads differ from traditional PPC ads, emphasizing their search-triggered nature and higher intent, with leads costing around $75 per call and being verified by AI to ensure quality. He detailed the setup process, including creating a Google My Business profile, verifying credentials, and setting an initial budget of $500-1,000 per week, which he later increased to $10,000 to demonstrate serious business intent. Ed shared his success story of generating 8 leads in 24 hours and securing 7 signed listing agreements within that timeframe, using a specific script that addresses the legal requirement of Senate Bill 5191 and offers flexibility in contract signing. He also discussed expanding from local to state-level targeting once systems are established and explained how to handle referrals when leads are outside your market area. The training concluded with Ed encouraging participants to set up their LSA profiles and emphasizing the importance of responding to leads within 5 minutes based on MIT study findings.

May 29, 202632 min

The F Word: Follow-Up Trends: No More Survival Mode Sales | Sara Delansig | S23 E41

The meeting focused on personal branding in real estate, led by Autumn Pickering and hosted by Dill Ward. Autumn discussed the importance of defining one's personal brand and asked participants to consider what single thing they would want people to remember about them after a brief interaction. She emphasized that real estate professionals are their own brand and that personal branding begins with the first encounter, whether online or at networking events. Autumn shared her own transformation from a "stuffy suited headshot" to embracing her authentic self, highlighting the importance of intentional self-presentation in business. She introduced an exercise called "Assessing Your Core Values," suggesting participants Google a list of core values, cross out non-resonating words, and highlight values they want to embody in their personal brand.

May 25, 202651 min

Scripting: How to Say What You Need...to Get What You Want! Multiple Offers | Ed Laine | S23 E38

This meeting was a real estate training session led by Ed Lane, a 39-year veteran agent with over 3,000 sales, focused on handling multiple offer situations in the current market. Ed explained that with limited inventory (about 2.5 months supply) and the potential return of buyers after the war ends, multiple offers are becoming more common in certain Seattle areas. He outlined a systematic approach to managing multiple offers, emphasizing that the moment a second offer is received "unlocks" the process and creates competitive pressure that can be leveraged for better terms beyond just price. Ed covered key strategies including using a comparison spreadsheet to evaluate offers side-by-side, explaining the four possible paths (accept, reject, counter, or request highest and best), and providing scripts for communicating with sellers and buyer agents. The session included discussions about handling buyer agent inquiries, setting firm deadlines for highest and best offers, and sending follow-up emails with constructive feedback on offer terms without being offensive. Ed also addressed common mistakes agents make, including getting emotional, chasing price only, and failing to vet lenders properly. The training concluded with a Q&A where participants discussed how to handle buyer agents asking questions about MLS verbiage they haven't reviewed, with Ed advising to be helpful and view it as part of the sales process rather than a burden.

May 20, 202633 min

Mindset Monday: Choosing Hard | Barry Overton | S23 E34

Barry delivered a motivational training session inspired by recent personal experiences with loss and challenging situations. He shared how visiting Denver and attending police luncheons reminded him of the impermanence of life, highlighting the importance of not procrastinating on important goals due to the reality that 150,000 people die every day. Barry discussed the concept of choosing "hard" over "easy," explaining that people face two types of hard situations and must decide when and how to tackle them for long-term success. He applied this philosophy to health, business, and real estate, emphasizing that discipline compounds over time like compound interest and that avoiding difficult decisions often leads to greater discomfort later. Barry used examples from his recent 4-mile walk across the Coronado Bridge in San Diego to illustrate how taking the harder path initially provides greater rewards and fewer competitors at the top. He concluded by reminding the audience that freedom comes at a high cost both financially and in time sacrifice, but the consistent effort to do things hard now creates greater opportunities later.

May 18, 202638 min

Scripting: How to Say What You Need...to Get What You Want! Offer Review Dates | Ed Laine | S23 E33

Ed Lane led a training session on offer review dates, explaining when and when not to use this strategy in real estate listings. He outlined four key criteria for implementing offer review dates: property condition, competition level, pricing strategy, and market timing. Ed emphasized that the strategy should be property-specific rather than market-specific, and shared specific scenarios where offer review dates worked effectively, including a case with 99 offers. The session covered how to communicate with sellers about the strategy, handle situations when no offers come in during the review period, and re-engage potential buyers after removing the review date. Ed also discussed pricing strategies like price bracketing and the importance of proper market positioning.

May 18, 202636 min

The F Word: Follow-Up Trends: Consistency Creates Confidence | Sara Delansig and Heather Murcin | S23 E31

This podcast episode focused on "Consistency to Confidence" in real estate follow-up, hosted by Sara Delansig and Heather Merson. Sara shared her personal experience transitioning from admin work to sales, emphasizing how repetition and consistent practice built her confidence over time. The discussion covered strategies for handling difficult leads, including building rapport quickly, managing rejection, and developing emotional resilience. Heather and Debbie shared their experiences with group calling sessions and using bingo cards to make the process more engaging and less intimidating. The hosts stressed that confidence comes from competence developed through repeated practice rather than natural ability, and they encouraged agents to measure success by the number of reps made rather than just closed deals.