Advisor Talk with Frank LaRosa

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Jun 2026

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About the show

Advisor Talk with Frank LaRosa offers unfiltered guidance and advice for financial advisors, wealth management professionals, and entrepreneurs alike who are interested in maximizing both their business and personal potential. Informed by Frank's unique insights and his personal conversations with industry leaders, the dynamic discussion topics of Advisor Talk include business ownership, leadership, practice management, transition and recruiting, marketing and branding, as well as a host of financial services related topics related to wirehouse, regional, and RIA advisors, firms, and teams. Frank’s goal, and the goal of his team at Elite Consulting Partners, is now as ever to be the go-to resource for actionable information and trusted guidance to elevate you and your career at whatever stage you may be.

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June 11, 202613 min

What's Behind Your Name? Why Most Financial Advisors Get Rebranding Wrong

Your firm name is not just a label. It is the brand people search for, refer and remember. And most advisors get it wrong. In this solo episode, Frank LaRosa pulls back the curtain on the naming conversations he has with breakaway advisors every week. Many default to their last name without realizing it can scare off the very advisors they hope to recruit. Others fall for a name that sounds great until a quick search turns up an identical practice down the street. Frank explains why your name carries far more weight once you are independent than it ever did inside a wirehouse, where clients simply trust you as their advisor. He digs into the real marketing math too, showing how a name that blends in with dozens of competitors forces you to spend more just to be found online. He closes with the practical checklist he runs through with every client, covering abbreviations, pronunciation, how the name feels when you say it out loud and whether it has a story worth telling. If you are preparing to launch your own firm, this is the framework to get it right before it ever goes live. Questions answered in this episode include: Why does your firm name matter more after you break away than it did at a wirehouse? What happens when your name is too similar to other firms in your market? How does a crowded name drive up your marketing and SEO costs? Why should breakaway advisors think twice before using their last name? What is the difference between who you are and what you actually do for clients? What checklist should you run through before committing to a firm name? Chapters: 00:00 The Hidden Cost of a Crowded Name 00:33 Welcome to Advisor Talk 01:00 Why Your Name Matters After You Break Away 02:08 The Story Behind the Name 04:40 SEO, Branding, and Standing Out 06:41 Lessons From Naming Elite 08:55 The Abbreviation and Pronunciation Test 10:46 How Elite Marketing Concepts Helps Advisors Learn more about Elite and our resources: Elite Consulting Partners | Financial Advisor Transitions https://eliteconsultingpartners.com Elite Marketing Concepts | Marketing Services for Financial Advisors https://elitemarketingconcepts.com Elite Advisor Successions | Advisor Mergers and Acquisitions https://eliteadvisorsuccessions.com JEDI Database Solutions | Technology Solutions for Advisors https://jedidatabasesolutions.com Elite Wealth Management Insights Report https://eliteconsultingpartners.com/insight-report Listen to more Advisor Talk episodes https://eliteconsultingpartners.com/podcasts/

June 4, 202624 min

The Right Move Not The Next Move: What We Learned At Elite Ignite 2026

Four days. Twenty-four firms. $4.5 trillion in controlled assets. Here is what Frank and Stacey took away from Elite Ignite 2026. Frank LaRosa and Stacey Frank are back in the studio for the first time in about six weeks and they are using this episode to do something they have never done quite like this before: open up the room. Elite Ignite started five years ago as an internal team meeting. It grew into a broker dealer and RIA conference unlike anything else in the industry. No deals discussed. No transition packages on the table. Just firms coming in, laying their swords down and getting to work. Frank and Stacey walk through the standout sessions and conversations from the 2026 conference held in Mount Laurel, New Jersey. They explain why working with 65 to 80 firms is not a liability but a strategic necessity, why 85% of what firms offer is essentially the same and why the remaining 15% is what Elite is built around understanding and how the conference is designed to make every advisor placement a deliberate decision rather than a convenient one. They get candid about the Good Firm Bad Firm Recruiter panel, where firm recruiters heard directly from Frank about what professional courtesy looks like when an advisor takes time away from their family to explore a transition. They also talk through the growing AI conversation among financial services firms, why the pro forma model Frank has been building for 15 years stopped every firm in the room and what it means that some firms walked out of the conference and immediately started rewriting their 2026 growth strategy. The full Elite Ignite 2026 Insight Report is available at eliteconsultingpartners.com/2026-ignite-recap Questions answered in this episode include: What was Elite Ignite 2026 and who attended? How does Elite Consulting Partners decide which firms to work with and recommend to advisors? Why do advisors get confused when comparing offers from multiple firms, and how does Elite solve that? What did the Good Firm Bad Firm Recruiter panel reveal about how firm recruiters approach advisors? How are broker dealers and RIAs using AI to support financial advisor growth right now? Why doesn't Elite invite financial advisors to the conference, and will that change? What does it mean to make the right move instead of just the next move? Chapters: 0:00 — What It Means to Make the Right Move, Not the Next Move 0:54 — Welcome Back: Stacey Rejoins and Elite Ignite Recap Begins 3:12 — The $4.5 Trillion Room: Firms, Collaboration, and the Iron Sharpens Iron Moment 7:15 — Why 85% Is the Same and the 15% Is Everything 10:06 — Inside the Conference: RIA Panels, M&A, and the AI Conversation 13:38 — Good Firm Bad Firm Recruiter: What Firms Need to Hear 18:11 — The Pro Forma Reveal and What the Industry Can Learn From It Learn more about Elite and our resources: Elite Consulting Partners | Financial Advisor Transitions https://eliteconsultingpartners.com Elite Marketing Concepts | Marketing Services for Financial Advisors https://elitemarketingconcepts.com Elite Advisor Successions | Advisor Mergers and Acquisitions https://eliteadvisorsuccessions.com JEDI Database Solutions | Technology Solutions for Advisors https://jedidatabasesolutions.com Elite Wealth Management Insights Report https://eliteconsultingpartners.com/insight-report Listen to more Advisor Talk episodes https://eliteconsultingpartners.com/podcasts/

May 28, 202629 min

Greatest Hits: When Is the Best Time for Financial Advisors to Transition Firms?

Key Highlights from the Episode: 0:00 – Introduction 1:02 – Should I stay or should I go next year? 2:27 – Why Q4 is often the best time to transition 3:59 – How holidays and client schedules factor into timing 5:35 – Deferred comp considerations for advisors 10:23 – Why firms sweeten deals in Q4 to hit quotas 12:48 – The myth of the “perfect” time to move 14:42 – Leveraging holiday parties and events for client communication 17:08 – Why every advisor’s timing decision is unique 23:12 – Emotional readiness vs. waiting too long 25:27 – Rip the Band-Aid off: once you decide, just go 27:09 – Risks of delaying and firm pushback 28:11 – How to connect with Frank & Stacey Resources: Elite Consulting Partners | Financial Advisor Transitions: https://eliteconsultingpartners.com Elite Marketing Concepts | Marketing Services for Financial Advisors: https://elitemarketingconcepts.com Elite Advisor Successions | Advisor Mergers and Acquisitions: https://eliteadvisorsuccessions.com JEDI Database Solutions | Data Intelligence for Advisors: https://jedidatabasesolutions.com Listen to more Advisor Talk episodes: https://eliteconsultingpartners.com/podcasts/ Follow us on LinkedIn: https://linkedin.com/company/eliteconsultingpartners

May 21, 202636 min

Marketing Is Being Brave: Why Authentic Content Wins More Clients

Advisors spend years earning credentials and almost no time showing people who they actually are. Wade Shields thinks that is the whole problem. Wade came to Elite Consulting Partners after ten years in New York City making documentary and branded content for Google, Ernst and Young and the American Cancer Society. The process he used there and the one he uses now starts the same way: figure out what the real story is before you make anything. He calls it brand forensics and it is the foundation every advisor skips. The first half of the episode is about what average advisor marketing actually looks like and why it is not working. Market updates getting two likes. Broker-dealer content no one asked for. A wall of certifications that tells someone where your niche is but nothing about who you are. Wade lays out why 96% of prospects are doing their own research before making contact and what happens to referrals when what they find looks exactly like what everyone else is putting out. The question Brian puts on the table is worth sitting with: it is not just how many referrals you are getting, it is how many referrals quietly walked away. The second half gets practical. Video outperforms every other content format seven to one and the barrier has nothing to do with equipment. When advisors sit down to record alone they focus on themselves and the result is stiff, flat content that misses the mark. Wade uses an interview approach on every production day to replicate the natural conversation an advisor already has with clients. The story of the teleprompter client is the best illustration: scripted and polished, no emotion, went nowhere. Unscripted and honest, clients are still quoting it back. The episode closes on the definition that ties everything together. Your brand is not about you. It is about how people feel when they work with you. Marketing is the assets built from that and where they go. And none of it works unless an advisor is willing to stand for something and put it out into the world. That is what Wade means when he says marketing is being brave. Questions answered in this episode include: Why are advisors who post credentials and market updates getting two likes and no calls? What is brand forensics and why does it have to happen before anything else gets made? Why do 96% of prospects research an advisor online before they ever reach out? How does video outperform every other content format seven to one? Why do advisors freeze up in front of a camera when they are perfectly comfortable in a client meeting? What happened when a client showed up to a production day with a teleprompter and what changed when the script went away? What is the real difference between branding and marketing and which one has to come first? Chapters: 00:00:52 — Introduction: Wade Shields and What Brand Forensics Actually Means 00:03:53 — What the Average Advisor Gets Wrong About Marketing 00:08:08 — The Referrals You Never Knew You Were Losing 00:08:57 — Why Video Outperforms Every Other Format 7 to 1 00:13:50 — Getting Advisors Out of Their Heads: The Interview Approach 00:17:56 — When Perfect Kills Good: The Unscripted Content Story 00:28:44 — Branding vs Marketing and the Final Takeaway Learn more about Elite and our resources: Elite Consulting Partners | Financial Advisor Transitions https://eliteconsultingpartners.com Elite Marketing Concepts | Marketing Services for Financial Advisors https://elitemarketingconcepts.com Elite Advisor Successions | Advisor Mergers and Acquisitions https://eliteadvisorsuccessions.com JEDI Database Solutions | Technology Solutions for Advisors https://jedidatabasesolutions.com Elite Wealth Management Insights Report https://eliteconsultingpartners.com/insight-report Listen to more Advisor Talk episodes https://eliteconsultingpartners.com/podcasts/

May 14, 202627 min

Greatest Hits: How Financial Advisors Should Actually Be Using AI

In this Greatest Hits episode of Advisor Talk, Frank LaRosa and Stacey Frank take a grounded, advisor-first look at how AI is actually changing the profession - and why the future of advice is still fundamentally human. Rather than fearing AI, Frank explains why this moment closely mirrors the rise of online trading in the early 2000s - a shift that many believed would eliminate advisors, but ultimately made great advisors even more valuable. This conversation centers on a critical idea: Technology can provide data. Only humans can provide wisdom. Frank and Stacey break down how AI can enhance efficiency, buy back time, and improve service - while also exposing advisors who rely solely on technology without building real client relationships. They also introduce the concept of co-intelligence - where advisors use AI as a tool, not a replacement and explain why empathy, clarity, and human judgment remain the true differentiators in financial advice. Key questions explored in this episode: Will AI put financial advisors out of business? No. But it will challenge advisors who lack a strong service model or meaningful client relationships. Why doesn’t AI replace the advisor-client relationship? Because clients don’t hire advisors for calculations - they hire them for clarity, reassurance, and guidance through uncertainty. How should advisors be using AI today? As a way to remove friction, automate tasks, and free up time to focus on deeper client conversations and better service. What is “co-intelligence”? A mindset where AI delivers information, while advisors provide judgment, empathy, and leadership. What happens to advisors who ignore AI altogether? They risk falling behind firms that use technology to become more efficient - and more human - at the same time. If you’re a financial advisor wondering how AI fits into your practice - or worried about what it means for your future - this episode offers perspective, clarity, and a practical way forward. Chapters: 00:49 – Intro 02:55 – Online Trading Parallel 04:40 – AI Fear 05:30 – Human Advice 08:47 – Co-Intelligence 10:46 – Clarity vs Calculators 12:58 – Human Advantage 16:25 – Service Wins Learn more about Elite and our resources: Elite Consulting Partners | Financial Advisor Transitions https://eliteconsultingpartners.com Elite Marketing Concepts | Marketing Services for Financial Advisors https://elitemarketingconcepts.com Elite Advisor Successions | Advisor Mergers & Acquisitions https://eliteadvisorsuccessions.com JEDI Database Solutions | Technology Solutions for Advisors https://jedidatabasesolutions.com Listen to more Advisor Talk episodes: https://eliteconsultingpartners.com/podcasts/

May 7, 202628 min

What If You Never Try: One Decision That Changed Her Career

She helped advisors make the move for two decades. Then she had to make it herself. A headhunter called. Shannon said she would do a five minute call just to give a name. Several months later she was the new president of Ozark. This is not a story about being unhappy. Shannon loved Raymond James, still does and is still a shareholder. This is a story about a harder kind of decision: the one where everything is fine and something still pulls you toward more. The turning point came from advice she had already given her own daughter. Kaylee got into the Naval Academy while her friends headed to Florida State. Shannon told her: if you don't try this, you will be my age wondering what if. That same question came back when she was sitting with her own decision about Ozark. Now she is leading a firm that calls itself a four billion dollar startup. Ozark completed its Journey to One consolidation last summer, meaning it has only operated as a single unified firm for nine months. It is multicustodial, working with BNY, NFS, Schwab, and Investnet. And it is building a platform it describes as adaptable, designed to put new tools in front of advisors fast, including AI tools already in use across the firm. Frank and Shannon also get into what AI actually means for advisors. Not that it will replace them, but that advisors who use AI will pull ahead of those who do not. The advisor of the future will manage AI the way today's advisor manages a team of managers. And the thing that will matter most in that world is the one thing AI still cannot replicate: a real human being picking up the phone. Questions answered in this episode include: How do you walk away from a firm you genuinely love after 22 years? What is the mental exercise that helped Shannon finally decide to join Ozark? Why did Ozark describe itself as a four billion dollar startup? What does multicustodial really mean for an advisor trying to grow their practice? How is AI changing the day to day work of a financial advisor? Will AI replace financial advisors? What does it look like for a firm to build a platform for the future rather than just the present? Chapters: 1:00 - Introduction: Shannon Reid, President of Ozark 3:01 - The Conversation That Started Everything 6:44 - What If You Never Try 9:41 - Ozark: A $4 Billion Startup 11:03 - Journey to One and What Comes Next 14:29 - The Multicustodial Advantage 18:35 - AI and the Future of the Financial Advisor Learn more about Elite and our resources: Elite Consulting Partners | Financial Advisor Transitions https://eliteconsultingpartners.com Elite Marketing Concepts | Marketing Services for Financial Advisors https://elitemarketingconcepts.com Elite Advisor Successions | Advisor Mergers and Acquisitions https://eliteadvisorsuccessions.com JEDI Database Solutions | Technology Solutions for Advisors https://jedidatabasesolutions.com Elite Wealth Management Insights Report https://eliteconsultingpartners.com/insight-report Listen to more Advisor Talk episodes https://eliteconsultingpartners.com/podcasts/

April 30, 202628 min

Inside The Succession Trap: Why Sell and Exit Deals Keep Failing

Most advisors say they want to exit. What they actually want is to stop doing the parts they hate. Scott Danner has had this conversation more times than he can count. The advisor says they want to sell. Then the deal falls apart. Not because the numbers were wrong but because nobody asked the right question at the start. Scott is the Executive Vice President and Head of Legacy at Steward Partners. He founded Freedom Street Partners in 2016, built it to nearly $3.5 billion in AUM, and sold it to Steward Partners in late 2023. He started at Edward Jones with zero clients and cold called his way into the industry. That background gives him a credibility in this conversation that most people talking about M&A simply do not have. In this episode, Frank and Scott break down what is actually happening inside succession deals when they collapse, why M&A is the mechanism quietly solving the industry's age and talent problem and how the sell, stay and grow model gives advisors a way to monetize without disappearing. Scott also shares how Freedom Street Partners built a career ladder that next generation advisors could actually follow, what independence with infrastructure means at Steward Partners and why he believes advisors who dismiss a W2 model immediately are thinking too small. Questions answered in this episode include: Why do sell and exit deals keep failing? What does M&A actually do for the long-term health of the financial advisory industry? What is the sell, stay and grow model and how does it work? How do you build a career ladder that next generation advisors will actually believe in? What does independence with infrastructure mean at Steward Partners? How can an advisor keep their brand and their clients while still monetizing their practice? Why should advisors think twice before ruling out a W2 model? Chapters: 00:00 Intro and Scott Danner Background 02:53 Building From Scratch at Edward Jones 07:19 Why M&A is Saving the Industry 09:29 The Sell Stay and Grow Model 13:55 Building a Ladder for Next Gen Advisors 17:22 Independence With Infrastructure 26:11 Rethinking the W2 Model Learn more about Elite and our resources: Elite Consulting Partners | Financial Advisor Transitions https://eliteconsultingpartners.com Elite Marketing Concepts | Marketing Services for Financial Advisors https://elitemarketingconcepts.com Elite Advisor Successions | Advisor Mergers and Acquisitions https://eliteadvisorsuccessions.com JEDI Database Solutions | Technology Solutions for Advisors https://jedidatabasesolutions.com Elite Wealth Management Insights Report https://eliteconsultingpartners.com/insight-report Listen to more Advisor Talk episodes https://eliteconsultingpartners.com/podcasts/

April 23, 202626 min

Know What You're Saying No To | The Ameriprise Truth with Brian Mora

The firm advisors think they know is not the firm that exists today. And if you are going to say NO, at least know what you are saying no to. Frank LaRosa goes one on one with Brian Mora of Ameriprise for a candid conversation that challenges some of the most common misconceptions advisors carry about one of the largest and most innovative firms in the industry. Frank and Brian break down what $1.7 trillion in assets actually means for an advisor looking for stability in a consolidating market, why Fortune named Ameriprise one of the most innovative companies in America and how their AI-powered CFP brain is giving advisors back hours of time every single week by transforming how they prep for meetings, generate recommendations and summarize client conversations. They also get into the numbers that matter most. Advisors who transition to Ameriprise are at 101% of their hiring assets after just 12 months, compared to the industry average of 91%. The conversation also breaks down how their digital transition process moved a billion dollar team onto the platform in just 16 days and why a firm telling you it takes six months to transition your book is a red flag you should not ignore. The episode closes with the message Frank keeps coming back to: before you say no to Ameriprise, at least know what you are saying no to. Because the firm advisors think they know is not the firm that exists today. Questions answered in this episode include: Why do most advisors still judge Ameriprise by what the firm looked like 25 years ago? What does $1.7 trillion in assets mean for the stability of the firm an advisor chooses today? How does the CFP brain use AI to prepare advisors for meetings, generate recommendations, and summarize client conversations? Why do Ameriprise advisors come in at 101% of hiring assets when the industry average is 91%? How did a billion-dollar team cross a billion in assets on the platform in just 16 days? What does the Impact Analyzer reveal that most advisors are not factoring into their decision? Why do larger teams have a mental block about Ameriprise and what does it take to actually break through it? Chapters: 00:00 — Why Advisors Are Still Surprised by Ameriprise 01:04 — Inside Elite Ignite 2026: Frank and Brian Reconnect 03:00 — The 20-Year Transformation Since the AmEx Spinoff 07:13 — AI at the Center: The CFP Brain and Meeting Summarization 11:33 — 101% vs 91%: Why More of the Book Moves Here 14:58 — The Impact Analyzer and What the Numbers Actually Reveal 22:40 — Know What You're Saying No To Learn more about Elite and our resources: Elite Consulting Partners | Financial Advisor Transitions https://eliteconsultingpartners.com Elite Marketing Concepts | Marketing Services for Financial Advisors https://elitemarketingconcepts.com Elite Advisor Successions | Advisor Mergers and Acquisitions https://eliteadvisorsuccessions.com JEDI Database Solutions | Technology Solutions for Advisors https://jedidatabasesolutions.com Elite Wealth Management Insights Report https://eliteconsultingpartners.com/insight-report Listen to more Advisor Talk episodes https://eliteconsultingpartners.com/podcasts/

April 16, 202629 min

No Jerks Allowed | Raymond James' Philosophy for Financial Advisors

Every firm says they have great culture. Very few can back it up. Raymond James can. And in this episode, they explain exactly how. Frank LaRosa sits down with Jodi Perry, Head of Advisor Recruitment and Business Development and Todd Ferguson, Chief Information and Security Officer at Raymond James, for a wide ranging conversation recorded live at the Ignite Conference. The group breaks down what it really means to put the advisor in the driver's seat, why the freedom versus independence distinction matters more than most advisors realize and how Raymond James has been doing for 25 years what other firms are only now starting to talk about, including putting the advisor's ownership of their business in writing through the Advisor Bill of Rights. The conversation also gets into AI and technology in a way you will not hear anywhere else. The group breaks down how Raymond James is investing $1 billion in technology to give advisors more time for the relationship side of the business, how their opportunities platform surfaces client service gaps before they become problems and what every advisor needs to know about protecting their clients from bad actors and digital fraud in today's environment. Questions answered in this episode include: Why is Raymond James a strong option for financial advisors right now regardless of where they are in their career? What is the difference between freedom and independence at Raymond James? What is the Advisor Bill of Rights and why does no other W2 firm offer it? How is Raymond James investing $1 billion in technology to help advisors grow their practices? Will AI reduce headcount in an advisory practice or expand its capacity? What should advisors do right now to protect their clients from bad actors and digital fraud? How does Raymond James approach advisor recruiting differently from other firms? Chapters: 01:02 – Welcome: Ignite Conference Edition with Jodi Perry and Todd Ferguson 02:03 – Why Raymond James Now: Flexibility Across Every Stage of an Advisor's Career 03:38 – Culture Is Experiential: What That Really Means at Raymond James 05:31 – Freedom vs Independence: Why W2 at Raymond James Is Different 08:29 – The Advisor Bill of Rights: Putting Ownership in Writing 10:46 – AI and Technology: How Raymond James Is Using a $1 Billion Investment 15:57 – Bad Actors and Cybersecurity: What Every Advisor Needs to Know 25:20 – Quality Over Quantity: How Raymond James Thinks About Growth Learn more about Elite and our resources: Elite Consulting Partners | Financial Advisor Transitions https://eliteconsultingpartners.com Elite Marketing Concepts | Marketing Services for Financial Advisors https://elitemarketingconcepts.com Elite Advisor Successions | Advisor Mergers and Acquisitions https://eliteadvisorsuccessions.com JEDI Database Solutions | Technology Solutions for Advisors https://jedidatabasesolutions.com Elite Wealth Management Insights Report https://eliteconsultingpartners.com/insight-report Listen to more Advisor Talk episodes https://eliteconsultingpartners.com/podcasts/

April 9, 202630 min

The $9 Million Gap: When Money IS the Reason to Move

Sometimes the money IS the right reason. And pretending otherwise might be the most expensive mistake you ever make. In this episode of Advisor Talk, Frank LaRosa and Stacey Frank challenge the conventional wisdom around advisor transitions and make the case that when the difference between two firms is not a few thousand dollars but millions, the economics have to come into play. Frank breaks down the unicorn recruit concept, how asset based transition deals are creating massive opportunities for advisors whose AUM far outpaces their revenue, and why the transition window right now is unlike anything the industry has seen in decades. He also explains why advisors should think like their wealthiest business owner clients when evaluating an opportunity, what they can do with that capital to grow their practice faster, and why getting a monster transition package is not selling your business but monetizing it without giving anything up. Questions answered in this episode include: What is a unicorn recruit and why do some advisors have more leverage than they realize? What is the difference between an AUM based deal and a T12 based transition package? Why are transition packages and practice valuations at all time highs right now? Is it okay to make a move primarily because of the economics? How can a large transition package help an advisor grow their business faster? What should advisors be thinking about before a market downturn hits? How do you know if you are leaving money on the table by staying where you are? Chapters: 00:00 – When the Money IS the Right Reason to Move 01:04 – Welcome to Advisor Talk 02:20 – Why Most Firms Look the Same and Where the Difference Really Is 05:00 – The Unicorn Recruit: AUM Based Deals vs T12 09:00 – The $9 Million Question: When Economics Has to Come Into Play 13:00 – Think Like Your Wealthiest Business Owner Clients 27:14 – How to Reach Frank and Stacey Learn more about Elite and our resources: Elite Consulting Partners | Financial Advisor Transitions https://eliteconsultingpartners.com Elite Marketing Concepts | Marketing Services for Financial Advisors https://elitemarketingconcepts.com Elite Advisor Successions | Advisor Mergers and Acquisitions https://eliteadvisorsuccessions.com JEDI Database Solutions | Technology Solutions for Advisors https://jedidatabasesolutions.com Elite Wealth Management Insights Report https://eliteconsultingpartners.com/insight-report Listen to more Advisor Talk episodes https://eliteconsultingpartners.com/podcasts/