
The PE Playbook for Software CEOs - How to Grow, Exit, and Do It Again
In this episode of the [A] Growth Ventures Podcast, Hamlet Azarian sits down with Len Finkle, CEO of Profisee, a master data management software company in Atlanta. Len has been a CEO three times and is nine years into the current one, having grown Profisee from about $4 million in ARR to north of $60 million, better than 40 percent compound growth per year through two private equity sponsors. Before Profisee, he led Empower, a three-company rollup that got acquired by its biggest competitor after it finally figured out who it was. This conversation unpacks how Len decides what to fix first when he steps into a company, why forecasting accuracy tells you more than the numbers do, how he handles tough board meetings, and why he believes most corporate AI projects fail. His central insight: stop trying to perfect all your data first. Start with the business outcome you need, find the few data attributes it depends on, and make only those right.

![[A] Growth Ventures Podcast with Hamlet Azarian](https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_nologo/37379089/37379089-1689058949492-f1b66056d46e5.jpg)











