WyseUp with Chelsie Wyse

Hosted by Chelsie Wyse

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Latest episode

Jun 2025

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EN-US

About the show

Dive into the dynamic world of Marketing and as cut through the confusion surrounding the industry. For over a decade, Chelsie Wyse been shaking up the Marketing and Advertising scene, challenging the status quo and questioning the real impact of KPIs, paid digital advertising, and SEM... Just to name a few. Join Chelsie and her guests as they bring you the unfiltered truths about entrepreneurship, marketing, and why you can't seem to get over the hurdle in front of you. Let's have real talk about Marketing and business growth – no-nonsense, no fluff. Ready to level up? Let's WyseUp.

Listen to episodes

10 recent

June 18, 2025Episode 534 min

Branding is More Than Your Logo: Small Business Owner Tips for Making Your Brand a Holistic Experience

Send a textThink branding is just a logo? Think again. In this episode of WyseUp with Chelsie Wyse, we dive deep into what branding really means for small business owners—and how to build a brand that your customers remember, trust, and love.Host Chelsie Wyse sits down with Meredith Kent, Master Injector and owner of Skin CoLab, to break down how she crafted a brand that connects emotionally, builds loyalty, and sets her apart in a crowded space.We cover: 🔹 What branding really is (hint: it’s not just design) 🔹 Visual, verbal, and experiential branding elements 🔹 Real-world branding tips from Meredith’s journey at Skin CoLab 🔹 Actionable steps to improve your brand starting this monthWhether you're rebranding, launching something new, or just want to sharpen your customer experience—this episode is for you.👉 Subscribe, leave a review, and share with a fellow entrepreneur. 👉 Bonus: Check out Skin CoLab for real-life branding inspiration: skincolab.com—WyseUp with Chelsie Wyse is your go-to business marketing podcast dedicated to uncovering the honest realities of entrepreneurship, marketing strategies, and the true essence of 'working smarter, not harder.' Navigating today's marketing landscape can feel overwhelming—full of confusing jargon, misleading KPIs, paywalls, and industry buzzwords like 'content creation' and 'sustainable growth.' You deserve clarity, practical insights, and actionable tools. Since 2009, Chelsie Wyse has been pushing back against traditional marketing and advertising conventions, highlighting what genuinely drives results and empowers intentional decision-making. Each episode of WyseUp offers straightforward, no-nonsense advice and actionable tips you can immediately apply to your business. Join Chelsie to simplify your marketing, accelerate your growth, and finally cut through the noise. It's time to WyseUp and bring clarity to your marketing. —Facebook: facebook.com/get.intact〰️LinkedIn: linkedin.com/company/get-intact〰️YouTube: youtube.com/channel/UChEIZDcuDdWBeIAVjUlUOlw〰️Instagram: instagram.com/get.intact〰️Subscribe to our newslet...

May 1, 2025Episode 49 min

Hitting the 'GO' Button: Clarity in Action

Send a textYou’ve got the strategy—now it’s time to move. This episode is all about turning clarity into momentum, mapping out a 90-day plan, and executing your marketing plan without the chaos.—WyseUp with Chelsie Wyse is your go-to business marketing podcast dedicated to uncovering the honest realities of entrepreneurship, marketing strategies, and the true essence of 'working smarter, not harder.' Navigating today's marketing landscape can feel overwhelming—full of confusing jargon, misleading KPIs, paywalls, and industry buzzwords like 'content creation' and 'sustainable growth.' You deserve clarity, practical insights, and actionable tools. Since 2009, Chelsie Wyse has been pushing back against traditional marketing and advertising conventions, highlighting what genuinely drives results and empowers intentional decision-making. Each episode of WyseUp offers straightforward, no-nonsense advice and actionable tips you can immediately apply to your business. Join Chelsie to simplify your marketing, accelerate your growth, and finally cut through the noise. It's time to WyseUp and bring clarity to your marketing. —Facebook: facebook.com/get.intact〰️LinkedIn: linkedin.com/company/get-intact〰️YouTube: youtube.com/channel/UChEIZDcuDdWBeIAVjUlUOlw〰️Instagram: instagram.com/get.intact〰️Subscribe to our newslet...

April 24, 2025Episode 37 min

What is Clarity in Communication?

Send a textIf your audience is confused, they’re gone. In this episode, we talk about why clear messaging matters, how to refine your brand voice, and ways to ensure your message actually lands with the right people.—WyseUp with Chelsie Wyse is your go-to business marketing podcast dedicated to uncovering the honest realities of entrepreneurship, marketing strategies, and the true essence of 'working smarter, not harder.' Navigating today's marketing landscape can feel overwhelming—full of confusing jargon, misleading KPIs, paywalls, and industry buzzwords like 'content creation' and 'sustainable growth.' You deserve clarity, practical insights, and actionable tools. Since 2009, Chelsie Wyse has been pushing back against traditional marketing and advertising conventions, highlighting what genuinely drives results and empowers intentional decision-making. Each episode of WyseUp offers straightforward, no-nonsense advice and actionable tips you can immediately apply to your business. Join Chelsie to simplify your marketing, accelerate your growth, and finally cut through the noise. It's time to WyseUp and bring clarity to your marketing. —Facebook: facebook.com/get.intact〰️LinkedIn: linkedin.com/company/get-intact〰️YouTube: youtube.com/channel/UChEIZDcuDdWBeIAVjUlUOlw〰️Instagram: instagram.com/get.intact〰️Subscribe to our newslet...

April 15, 2025Episode 27 min

How To: Create Business Marketing Clarity Through Prioritization

Send a textDoing it all? It’s time to stop. This episode unpacks how prioritization can help you focus on what truly moves the needle, reduce overwhelm, and create a marketing plan that actually works for your business.—WyseUp with Chelsie Wyse is your go-to business marketing podcast dedicated to uncovering the honest realities of entrepreneurship, marketing strategies, and the true essence of 'working smarter, not harder.' Navigating today's marketing landscape can feel overwhelming—full of confusing jargon, misleading KPIs, paywalls, and industry buzzwords like 'content creation' and 'sustainable growth.' You deserve clarity, practical insights, and actionable tools. Since 2009, Chelsie Wyse has been pushing back against traditional marketing and advertising conventions, highlighting what genuinely drives results and empowers intentional decision-making. Each episode of WyseUp offers straightforward, no-nonsense advice and actionable tips you can immediately apply to your business. Join Chelsie to simplify your marketing, accelerate your growth, and finally cut through the noise. It's time to WyseUp and bring clarity to your marketing. —Facebook: facebook.com/get.intact〰️LinkedIn: linkedin.com/company/get-intact〰️YouTube: youtube.com/channel/UChEIZDcuDdWBeIAVjUlUOlw〰️Instagram: instagram.com/get.intact〰️Subscribe to our newslet...

April 3, 2025Episode 16 min

What is a Clarity Mindset?

Send a textIn this episode, we explore what it means to adopt a clarity mindset in your marketing. Learn why simplifying your thinking is the first step toward intentional, results-driven strategy—and how to get started right now.--WyseUp with Chelsie Wyse is your go-to business marketing podcast dedicated to uncovering the honest realities of entrepreneurship, marketing strategies, and the true essence of 'working smarter, not harder.'Navigating today's marketing landscape can feel overwhelming—full of confusing jargon, misleading KPIs, paywalls, and industry buzzwords like 'content creation' and 'sustainable growth.' You deserve clarity, practical insights, and actionable tools.Since 2009, Chelsie Wyse has been pushing back against traditional marketing and advertising conventions, highlighting what genuinely drives results and empowers intentional decision-making.Each weekly episode of WyseUp offers straightforward, no-nonsense advice and actionable tips you can immediately apply to your business. Join Chelsie to simplify your marketing, accelerate your growth, and finally cut through the noise.It's time to WyseUp and bring clarity to your marketing.Website:get-intact.comFacebook:facebook.com/get.intactLinkedIn: linkedin.com/company/get-intactInstagram:instagram.com/get.intactSubscribe to our newsletter:eepurl.com/ho69Ef—WyseUp with Chelsie Wyse is your go-to business marketing podcast dedicated to uncovering the honest realities of entrepreneurship, marketing strategies, and the true essence of 'working smarter, not harder.' Navigating today's marketing landscape can feel overwhelming—full of confusing jargon, misleading KPIs, paywalls, and industry buzzwords like 'content creation' and 'sustainable growth.' You deserve clarity, practical insights, and actionable tools. Since 2009, Chelsie Wyse has been pushing back against traditional marketing and advertising conventions, highlighting what genuinely drives results and empowers intentional decision-making. Each episode of WyseUp offers straightforward, no-nonsense advice and actionable tips you can immediately apply to your business. Join Chelsie to simplify your marketing, accelerate your growth, and finally cut through the noise. It's time to WyseUp and bring clarity to your marketing. —Facebook: facebook.com/get.intact〰️LinkedIn: linkedin.com/company/get-intact〰️YouTube: youtube.com/channel/UChEIZDcuDdWBeIAVjUlUOlw〰️Instagram: instagram.com/get.intact〰️Subscribe to our newslet...

January 23, 2024Episode 535 min

Outside the (Business) Box with Ben Wood

Send a textBen Wood is a Business Development Specialist with The Right Place | Michigan Manufacturing Technology Center. He works with professionals all over the Midwest, equipping them with the skills, the connections, the knowledge... anything they need to be their most successful selves.Join our conversation about business development tactics, the importance (and downfall) technology has on our society, and what may be coming for us in the future of running a business.Time to WyseUp!—WyseUp with Chelsie Wyse is your go-to business marketing podcast dedicated to uncovering the honest realities of entrepreneurship, marketing strategies, and the true essence of 'working smarter, not harder.' Navigating today's marketing landscape can feel overwhelming—full of confusing jargon, misleading KPIs, paywalls, and industry buzzwords like 'content creation' and 'sustainable growth.' You deserve clarity, practical insights, and actionable tools. Since 2009, Chelsie Wyse has been pushing back against traditional marketing and advertising conventions, highlighting what genuinely drives results and empowers intentional decision-making. Each episode of WyseUp offers straightforward, no-nonsense advice and actionable tips you can immediately apply to your business. Join Chelsie to simplify your marketing, accelerate your growth, and finally cut through the noise. It's time to WyseUp and bring clarity to your marketing. —Facebook: facebook.com/get.intact〰️LinkedIn: linkedin.com/company/get-intact〰️YouTube: youtube.com/channel/UChEIZDcuDdWBeIAVjUlUOlw〰️Instagram: instagram.com/get.intact〰️Subscribe to our newslet...

August 10, 2023Episode 429 min

'Trusting Yourself' with Barbara Rapaport

Send a textIn this episode of WyseUp, I chat with business owner and executive coach, Barbara Rapaport! Barbara is the principal of Realtime Perspectives, a boutique consulting firm, committed to uncovering hidden barriers that help clients respond effectively to volatile, uncertain, complex and ambiguous market forces.For 30+ years, Barbara has been supporting and holding space for her clients, allowing them to discover the answers already existent within them. In our conversation, we talk about being vulnerable, how to be your own best friend, and saying 'no' to competition.—WyseUp with Chelsie Wyse is your go-to business marketing podcast dedicated to uncovering the honest realities of entrepreneurship, marketing strategies, and the true essence of 'working smarter, not harder.' Navigating today's marketing landscape can feel overwhelming—full of confusing jargon, misleading KPIs, paywalls, and industry buzzwords like 'content creation' and 'sustainable growth.' You deserve clarity, practical insights, and actionable tools. Since 2009, Chelsie Wyse has been pushing back against traditional marketing and advertising conventions, highlighting what genuinely drives results and empowers intentional decision-making. Each episode of WyseUp offers straightforward, no-nonsense advice and actionable tips you can immediately apply to your business. Join Chelsie to simplify your marketing, accelerate your growth, and finally cut through the noise. It's time to WyseUp and bring clarity to your marketing. —Facebook: facebook.com/get.intact〰️LinkedIn: linkedin.com/company/get-intact〰️YouTube: youtube.com/channel/UChEIZDcuDdWBeIAVjUlUOlw〰️Instagram: instagram.com/get.intact〰️Subscribe to our newslet...

May 2, 2023Episode 314 min

(Part II) 10 Tips for Business Owners

Send a textIn this episode, I cover the remaining five of my Top 10 Small Business Tips. Warning: I get a little spicy— these are tips I'm passionate about and I can't wait to see you use them!—WyseUp with Chelsie Wyse is your go-to business marketing podcast dedicated to uncovering the honest realities of entrepreneurship, marketing strategies, and the true essence of 'working smarter, not harder.' Navigating today's marketing landscape can feel overwhelming—full of confusing jargon, misleading KPIs, paywalls, and industry buzzwords like 'content creation' and 'sustainable growth.' You deserve clarity, practical insights, and actionable tools. Since 2009, Chelsie Wyse has been pushing back against traditional marketing and advertising conventions, highlighting what genuinely drives results and empowers intentional decision-making. Each episode of WyseUp offers straightforward, no-nonsense advice and actionable tips you can immediately apply to your business. Join Chelsie to simplify your marketing, accelerate your growth, and finally cut through the noise. It's time to WyseUp and bring clarity to your marketing. —Facebook: facebook.com/get.intact〰️LinkedIn: linkedin.com/company/get-intact〰️YouTube: youtube.com/channel/UChEIZDcuDdWBeIAVjUlUOlw〰️Instagram: instagram.com/get.intact〰️Subscribe to our newslet...

May 1, 2023Episode 214 min

(Part I) 10 Tips for Business Owners

Send a textBeing a small business owner is NO JOKE. In this episode, I go through the first five of my Top 10 Tips for Business Owners. Take notes— you'll want to save these!—WyseUp with Chelsie Wyse is your go-to business marketing podcast dedicated to uncovering the honest realities of entrepreneurship, marketing strategies, and the true essence of 'working smarter, not harder.' Navigating today's marketing landscape can feel overwhelming—full of confusing jargon, misleading KPIs, paywalls, and industry buzzwords like 'content creation' and 'sustainable growth.' You deserve clarity, practical insights, and actionable tools. Since 2009, Chelsie Wyse has been pushing back against traditional marketing and advertising conventions, highlighting what genuinely drives results and empowers intentional decision-making. Each episode of WyseUp offers straightforward, no-nonsense advice and actionable tips you can immediately apply to your business. Join Chelsie to simplify your marketing, accelerate your growth, and finally cut through the noise. It's time to WyseUp and bring clarity to your marketing. —Facebook: facebook.com/get.intact〰️LinkedIn: linkedin.com/company/get-intact〰️YouTube: youtube.com/channel/UChEIZDcuDdWBeIAVjUlUOlw〰️Instagram: instagram.com/get.intact〰️Subscribe to our newslet...

May 1, 2023Episode 116 min

Stop Marketing!

Send a textIn this episode of WyseUp, I launch the podcast with a little bit about why I call 'tact' the anti-marketing, marketing agency.Website:get-intact.comFacebook:facebook.com/get.intactLinkedIn: linkedin.com/company/get-intactInstagram:instagram.com/get.intactSubscribe to our newsletter:eepurl.com/ho69Ef—WyseUp with Chelsie Wyse is your go-to business marketing podcast dedicated to uncovering the honest realities of entrepreneurship, marketing strategies, and the true essence of 'working smarter, not harder.' Navigating today's marketing landscape can feel overwhelming—full of confusing jargon, misleading KPIs, paywalls, and industry buzzwords like 'content creation' and 'sustainable growth.' You deserve clarity, practical insights, and actionable tools. Since 2009, Chelsie Wyse has been pushing back against traditional marketing and advertising conventions, highlighting what genuinely drives results and empowers intentional decision-making. Each episode of WyseUp offers straightforward, no-nonsense advice and actionable tips you can immediately apply to your business. Join Chelsie to simplify your marketing, accelerate your growth, and finally cut through the noise. It's time to WyseUp and bring clarity to your marketing. —Facebook: facebook.com/get.intact〰️LinkedIn: linkedin.com/company/get-intact〰️YouTube: youtube.com/channel/UChEIZDcuDdWBeIAVjUlUOlw〰️Instagram: instagram.com/get.intact〰️Subscribe to our newslet...