WP Builds

Hosted by Nathan Wrigley

Marketing News Education

Website RSS feed

Episodes

2000

Latest episode

Aug 2026

Language

EN-US

About the show

Web site building with WordPress. In this podcast we follow the hopeless exploits of David Waumsley and Nathan Wrigley as they try, and fail, to understand WordPress. They know that they love building websites with WordPress, but the complexities of this awesome web building solution are always out of reach. Not only are they not clever enough, but they just don't try all that hard

Listen to episodes

60 recent

August 13, 202646 min

480 – Community, uncertainty, and adaptation in the age of AI

The conversation focused on WordPress's recent market share decline, with data showing a dip from a 36% peak in 2022 to 33% in 2026. Casey and I discussed the rise of alternative platforms like Shopify and Webflow, the impact of AI-driven site building, and WordPress' marketing challenges compared to competitors. We got into how plugin developers and agencies must reassess products and business models to stay relevant, and explored WordPress’ open source advantage and questioned whether renewed emphasis on data ownership could help counter trends threatening community engagement and growth.

August 11, 20261 hr 33 min

This Week in WordPress #383

Join Nathan Wrigley, Rhys Wynne, Marc Benzakein, Bud Kraus. The conversation focused on recent WordPress news, including a surge in security vulnerability reports, new AI-related regulations in the EU, and the latest WordPress 7.0.3 and 7.1 releases. A key theme that emerged was plugin and site security, especially in response to AI and evolving threats. The discussion explored community initiatives like the WordPress Credit Program and improvements in accessibility documentation. Several points were raised, including new Playground UI features, the WordPress event calendar, and transparent handling of recent plugin security issues. Some lighthearted banter and personal reflections rounded out the episode.

August 6, 202645 min

479 – How Clonable automates and personalises multisite translation for WordPress

The conversation focused on Niels Arts and his work on Clonable, a SaaS solution for managing multilingual websites. One concept discussed was how Clonable allows site owners to create separate versions of their websites in different languages, keeping them synchronised while permitting specific local changes. We also chatted about the technical method of scraping and translating site content automatically, rather than relying solely on plugins. The discussion explored translation quality, handling of updates, plugin integrations, pricing tiers, and the practical realities of running international websites.

August 4, 20261 hr 30 min

This Week in WordPress #382

Join Nathan Wrigley, Michelle Frechette, Cami MacNamara, Alex Standiford. The conversation focused on recent developments in the WordPress ecosystem, including highlights from version 7.1, a new accessibility community initiative, and a modern revamp of the WordPress admin using AI. The discussion explored WordCamp events, educational initiatives, and marketing strategies for agencies and freelancers, emphasizing community engagement and business resilience. Several points were raised, including client feedback tools, plugin analytics, and innovative approaches in AI and content management. Insights into imposter syndrome, contributor retention, and the impact of large-scale email campaigns rounded out the key themes for web professionals working with WordPress.

July 30, 202654 min

478 – Inside WordPress 7.1 – responsive styling, new blocks, media modal and behind-the-scenes changes

Birgit Pauli-Haack and Anne McCarthy joined this “At The Core” episode to highlight what's ahead in WordPress 7.1. Anne, as release lead, outlined major features like responsive styling, persistent admin bar, and improved inline notes. Birgit emphasised practical upgrades such as the new image crop modal and customisable viewports. Both guests celebrated the retention of the Classic Block after strong community feedback. Anne also covered the collaborative editing outreach effort, while Birgit explained developer-focused changes and the importance of testing. Together, Birgit and Anne championed community transparency, robust security, and a smoother WordPress core experience. All very cool!

July 28, 20261 hr 27 min

This Week in WordPress #381

Join Nathan Wrigley, Michelle Frechette, Marc Benzakein, Zach Stepek. The conversation focused on major WordPress developments, including the release of WordPress 7.0.2 and its AI-discovered vulnerability, updates in WordPress 7.1 beta 3, and the introduction of new Gutenberg features like playlist and tabs blocks. A key theme that emerged was the growing impact, both positive and challenging, of AI in web development and security. The discussion explored WordPress market share trends, accessibility requirements for themes, community initiatives and events, and the launch of experimental tools like a Canva-like page builder and a WordPress browser extension. Several points were raised, including plugin performance and strategies for community engagement.

July 23, 202649 min

477 – Classic themes to Block Editor: lessons from a WordPress plugin business

Today were talking about the creation and evolution of the Slidy Panel WordPress plugin, designed to offer customisable slide-in panels for block-based sites. We discussed the challenge of plugin naming and adapting to block directory requirements, and the impact of AI on the web development industry. We also got into the need for human expertise in bespoke website creation. Towards the end, we explored agency life, plugin marketing, and the necessity of adaptability in a changing digital landscape. As always, there's some humour thrown in, this time around careers, collectibles, and the unpredictable future of WordPress professionals.

July 16, 202653 min

476 – Amber Hinds on restoring faith in WordPress: hard work, accessibility, and long-term plugin success

The conversation focused on Amber Hinds’ personal journey restoring faith in the WordPress community during challenging times. A key theme was how Amber’s Accessibility Checker plugin has succeeded thanks to her relentless long-term effort, deep expertise in accessibility, and a strategic focus on higher-budget clients like agencies and enterprises. The discussion explored Amber’s commitment to intentional marketing, collaborative teamwork, and showing up consistently rather than looking for quick fixes. Amber shared what marketing tactics worked for her, what she chose to leave behind, and the importance of playing the long game to build lasting WordPress product success.

July 14, 20261 hr 41 min

This Week in WordPress #380

Join Nathan Wrigley, Sé Reed, Marc Benzakein, Alex Standiford. The conversation focused on current trends in the WordPress ecosystem, including the decision to retain the classic block, the release of an open source documentary, and concerns over declining plugin sales and community participation. A key theme that emerged was the shifting landscape caused by AI and changing community dynamics, with discussions on WordCamp US attendance, regional events, and plugin market challenges. The discussion explored alternatives to Meetup.com , highlighted the Yoast Community Fund recipient, and mentioned new tools like GatherPress and Fluent Player. Several points were raised, including the importance of open source, discoverability, and adapting to changing user needs.

July 9, 20261 hr 2 min

475 – Human creativity still matters in the age of AI

Well this is a different episode from the normal things we get into on WP Builds. It's about the intersection of human creativity and AI, sparked by a handmade zine (I did not know what that was) titled "Human Creativity in the Age of AI." Tess talks about the emotional and practical significance of creative processes versus AI-generated output. We explore how AI is 'democratising' access to creative tools, the shifting definition of art, and the ethical concerns around replacing human skills. Then there's the whole thing about the value of human ideas, imperfection, and individuality, even as AI capabilities rapidly advance and reshape artistic expression. Like I say, not your typical WP Builds podcast episode, but fun nonetheless!