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The What Drives Her Podcast

The What Drives Her Podcast

Hosted by A Girls Guide to Cars

BusinessCareersInterviews guests

Episodes

50

Latest episode

Jun 2026

Language

EN

About the show

We've been talking to women who are changing the automotive world for a few years now. We thought it's time we share those conversations, so we started a podcast. We discover what inspires and empowers women to build a career in automotive, to create, to lead, to take on new challenges, to not be afraid. And what they hope others will learn from them. And, there are cars! We'll talk about new cars, technology, car sales and deals and more.

Listen to episodes

50 recent
June 6, 202651 min

Kim Blommer, Managing Director, Auto, Pinterest Drops Tips and How Companies Use Micro-Storytelling

Pinterest is beyond just a vision board where you pin your favorite outfits and aspirational goals. Kim Blommer, Managing Director, Auto, Pinterest shares their secrets and how brands are using the app with micro-storytelling and directly connecting with their customers where they hang out.  Watch more to learn how auto intrigued this Detroit gal and how to utilize Pinterest with these tips.    Read more stories on: https://agirlsguidetocars.com/  Get more What Drives Her here: https://agirlsguidetocars.com/?s=what+drives+her  Join our newsletter: https://agirlsguidetocars.com/join-our-newsletter/  And find more on our socials! facebook.com/agirlsguidetocars instagram.com/agirlsguide2cars twitter.com/agirlsguide2cars tiktok.com/agirlsguide2cars  What Drives Her by A Girls Guide to Cars is wholly owned and produced by A Girls Guide to Cars, LLC. Executive producer, Scotty Reiss, Producer Natalie Merola, Editor Stephanie Howard. Find more stories about women who are changing the auto industry from the inside here. Follow us on Instagram, Facebook and YouTube. Catch every What Drives Her Podcast in video on our podcast channel on YouTube. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 30, 202630 min

Bridget Kramer, Product Marketing Manager, Jeep Grand Wagoneer, Talks Career Pivots & Big SUV Life

Bridget Kramer, Product Marketing Manager at Jeep Grand Wagoneer, started in food services and discovered that she wanted something else for her career. She got an internship with Ram and decided to stay. Fast forward to today, hear more about how she's making an impact with the Jeep Grand Wagoneer, designing to empower even shorter women to feel comfortable in big SUVs like the Jeep Grand Wagoneer and career inspiration to follow your bliss.  Read more stories on: https://agirlsguidetocars.com/  Get more What Drives Her here: https://agirlsguidetocars.com/?s=what+drives+her  Join our newsletter: https://agirlsguidetocars.com/join-our-newsletter/  And find more on our socials! facebook.com/agirlsguidetocars instagram.com/agirlsguide2cars twitter.com/agirlsguide2cars tiktok.com/agirlsguide2cars  What Drives Her by A Girls Guide to Cars is wholly owned and produced by A Girls Guide to Cars, LLC. Executive producer, Scotty Reiss, Producer Natalie Merola, Editor Stephanie Howard. Find more stories about women who are changing the auto industry from the inside here. Follow us on Instagram, Facebook and YouTube. Catch every What Drives Her Podcast in video on our podcast channel on YouTube. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 21, 202656 min

Reneé Horne, Chief Marketing and CX Officer, Chase Auto

Reneé Horne, Chief Marketing and Customer Experience Officer, at Chase Auto is a badass woman in finance and automotive creating immersive activations with auto brands. Hear more about how she's making finance exciting in the world of autos and how she is balancing her non-negotiables and routines while being flexible elsewhere.  Read more stories on: https://agirlsguidetocars.com/  Get more What Drives Her here: https://agirlsguidetocars.com/?s=what+drives+her  Join our newsletter: https://agirlsguidetocars.com/join-our-newsletter/  And find more on our socials! facebook.com/agirlsguidetocars instagram.com/agirlsguide2cars twitter.com/agirlsguide2cars tiktok.com/agirlsguide2cars What Drives Her by A Girls Guide to Cars is wholly owned and produced by A Girls Guide to Cars, LLC. Executive producer, Scotty Reiss, Producer Natalie Merola, Editor Stephanie Howard. Find more stories about women who are changing the auto industry from the inside here. Follow us on Instagram, Facebook and YouTube. Catch every What Drives Her Podcast in video on our podcast channel on YouTube. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

April 25, 202635 min

Kim Coure’s Unusual Journey, and Why She Started a Foundation

Kim Coure is from Tennessee, went to school there, and has spent over 23 years with Nissan in marketing. It's exciting that this amazing opportunity opened up in her own backyard to launch a new car, the first INFINITI QX65. The value of being homegrown and positively impacting your own community is monumental.  Watch more to learn about Kim Coure's journey and how she started her foundation.  Read more about the new 2027 INFINITI QX65 here: https://agirlsguidetocars.com/2027-infiniti-qx65-built-to-spoil  Get more What Drives Her here: https://agirlsguidetocars.com/?s=what+drives+her  Join our newsletter: https://agirlsguidetocars.com/join-our-newsletter/  And find more on our socials!  facebook.com/agirlsguidetocars  instagram.com/agirlsguide2cars  twitter.com/agirlsguide2cars  tiktok.com/agirlsguide2cars  What Drives Her by A Girls Guide to Cars is wholly owned and produced by A Girls Guide to Cars, LLC. Executive producer, Scotty Reiss, Producer Natalie Merola, Editor Stephanie Howard. Find more stories about women who are changing the auto industry from the inside here. Follow us on Instagram, Facebook and YouTube. Catch every What Drives Her Podcast in video on our podcast channel on YouTube. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

April 18, 20261 hr 12 min

What Drives Her: Catching up with Scotty Reiss and Natalie Merola

This week we're catching up with Scotty Reiss, founder of A Girls Guide to Cars, and your main host for What Drives Her, and Natalie Merola, producer at A Girls Guide to Cars, and co-host of What Drives Her, to chat everything autos. We touch on current auto news, the latest press drives, what's leaving the market, what's new, our latest big giveaway, and more.  Read more about the articles mentioned in the video here: https://agirlsguidetocars.com/  Get more What Drives Her here: https://agirlsguidetocars.com/?s=what+drives+her  Join our newsletter: https://agirlsguidetocars.com/join-our-newsletter/  And find more on our socials!  facebook.com/agirlsguidetocars  instagram.com/agirlsguide2cars  twitter.com/agirlsguide2cars  tiktok.com/agirlsguide2cars What Drives Her by A Girls Guide to Cars is wholly owned and produced by A Girls Guide to Cars, LLC. Executive producer, Scotty Reiss, Producer Natalie Merola, Editor Stephanie Howard. Find more stories about women who are changing the auto industry from the inside here. Follow us on Instagram, Facebook and YouTube. Catch every What Drives Her Podcast in video on our podcast channel on YouTube. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

April 9, 202627 min

Karen Madill, VP Jeep Brand Global Product, Plans for Families While Staying True to the Brand DNA

The Jeep Grand Cherokee is Jeep's number one selling vehicle around the world and the number one midsize 4-wheel-drive SUV sold in the country. With the new Jeep Grand Cherokee, it includes family-friendly needs for a third row, all while staying true to the Jeep brand DNA. Watch more to learn about when Karen Madill, VP Jeep Brand Global Product at Stellantis, started in automotive and how her planning on the Chrysler Pacifica influenced changes and updates in the Jeep Grand Cherokee over the years.  Read more about the new 2026 Jeep Grand Cherokee here: https://agirlsguidetocars.com/jeep-grand-cherokee-suv-first-drive-review  Get more What Drives Her here: https://agirlsguidetocars.com/?s=what+drives+her  Join our newsletter: https://agirlsguidetocars.com/join-our-newsletter/  And find more on our socials!  facebook.com/agirlsguidetocars  instagram.com/agirlsguide2cars  twitter.com/agirlsguide2cars  tiktok.com/agirlsguide2cars  What Drives Her by A Girls Guide to Cars is wholly owned and produced by A Girls Guide to Cars, LLC. Executive producer, Scotty Reiss, Producer Natalie Merola, Editor Stephanie Howard. Find more stories about women who are changing the auto industry from the inside here. Follow us on Instagram, Facebook and YouTube. Catch every What Drives Her Podcast in video on our podcast channel on YouTube. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

April 2, 202646 min

Sandra Button, Chairman of the Pebble Beach Concours, Helped Grow the #1 Auto Concours in the World

For over 40 years, Sandra Button has helped Pebble Beach Concours grow as the go-to, number one auto concours in the world where people and cars go to see and be seen.   This event has DNA in motorsports with road races when the concours started in the 50s and everyone could interact in new ways. As a competition, people own these pieces of history, and you can find an incredible luxury experience for new and vintage cars alike.   As Sandra works with the Pebble Beach Concours successor and transitions into her new role, Chairman Emeritus, she shares how she created one of the most valuable car events in the world. Sandra talks about how she got into cars, history of the Pebble Beach Concours, and how she's helped raise over $45 million for local charities and communities.  Get more What Drives Her here: https://agirlsguidetocars.com/?s=what+drives+her  Join our newsletter: https://agirlsguidetocars.com/join-our-newsletter/  And find more on our socials!  facebook.com/agirlsguidetocars  instagram.com/agirlsguide2cars  twitter.com/agirlsguide2cars  tiktok.com/agirlsguide2cars    What Drives Her by A Girls Guide to Cars is wholly owned and produced by A Girls Guide to Cars, LLC. Executive producer, Scotty Reiss, Producer Natalie Merola, Editor Stephanie Howard. Find more stories about women who are changing the auto industry from the inside here. Follow us on Instagram, Facebook and YouTube. Catch every What Drives Her Podcast in video on our podcast channel on YouTube. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

March 26, 202651 min

Automotive Experience Alliance: Women Innovating Auto Shows to Help You Experience Your Next New Car

The women leading the auto show groups at Chicago Auto Show with Jennifer Morand; San Antonio Auto Show with Courtney DeLee; and Houston Auto Show with RoShelle Salinas, are helping you experience new cars in the best ways. For over 100 years, people attended auto shows, but this is how you keep things interesting and helpful. When you don't know what car to buy, the auto show brings dealerships together and automakers to help you experience as many cars as possible to arrive at your decision.    Watch more to find out how these women are doing just that and how they got into the automotive industry. Speaking of auto shows, we will see you in New York!  Headed to the New York International Auto Show? Reserve your VIP tour tickets here: https://etix.com/ticket/v/27146/group-tours ---    Get more What Drives Her here: https://agirlsguidetocars.com/?s=what+drives+her  Join our newsletter: https://agirlsguidetocars.com/join-our-newsletter/  And find more on our socials!  facebook.com/agirlsguidetocars  instagram.com/agirlsguide2cars  twitter.com/agirlsguide2cars tiktok.com/agirlsguide2cars  What Drives Her by A Girls Guide to Cars is wholly owned and produced by A Girls Guide to Cars, LLC. Executive producer, Scotty Reiss, Producer Natalie Merola, Editor Stephanie Howard. Find more stories about women who are changing the auto industry from the inside here. Follow us on Instagram, Facebook and YouTube. Catch every What Drives Her Podcast in video on our podcast channel on YouTube. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

March 19, 202625 min

Jennifer Morrison, Director of Vehicle Safety & Compliance, Shares Mazda's Safety as a Standard

We're talking all things safety and driver assistance features in the new Mazda CX-5 with Jennifer Morrison, Director of Vehicle Safety and Compliance. Mazda is known for its safety. Jennifer shares her favorite features, what's improved, and the importance of keeping safety features on when driving. With its software and tech updates, here is how they are creating an even better advanced driver assistance and safety experience to prevent the most crashes. Watch to find out how Mazda is keeping you safer in their new Mazda CX-5.    Get more What Drives Her here: https://agirlsguidetocars.com/?s=what+drives+her  Join our newsletter: https://agirlsguidetocars.com/join-our-newsletter/  And find more on our socials!  facebook.com/agirlsguidetocars  instagram.com/agirlsguide2cars  twitter.com/agirlsguide2cars  tiktok.com/agirlsguide2cars What Drives Her by A Girls Guide to Cars is wholly owned and produced by A Girls Guide to Cars, LLC. Executive producer, Scotty Reiss, Producer Natalie Merola, Editor Stephanie Howard. Find more stories about women who are changing the auto industry from the inside here. Follow us on Instagram, Facebook and YouTube. Catch every What Drives Her Podcast in video on our podcast channel on YouTube. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

March 12, 202635 min

Jannice Jacobson, Sr Manager Strategic Planning and Integration, Mazda, Influenced CX-5's Design

Cars are more than just a point A to point B, and with over 20 years experience at Mazda, Jannice Jacobson grew with the brand, too. Having these moments of self-discovery and family life, Jannice infused these needs and wants into the Mazda DNA has influenced the experience in the 2026 Mazda CX-5. Watch more to learn about Jannice's story and how driving is more than just getting into a car.  Read more about the new 2026 Mazda CX-5 here: https://agirlsguidetocars.com/2026-mazda-cx-5-redesign-first-drive-review  Get more What Drives Her here: https://agirlsguidetocars.com/?s=what+drives+her  Join our newsletter: https://agirlsguidetocars.com/join-our-newsletter/  And find more on our socials!  facebook.com/agirlsguidetocars  instagram.com/agirlsguide2cars  twitter.com/agirlsguide2cars  tiktok.com/agirlsguide2cars What Drives Her by A Girls Guide to Cars is wholly owned and produced by A Girls Guide to Cars, LLC. Executive producer, Scotty Reiss, Producer Natalie Merola, Editor Stephanie Howard. Find more stories about women who are changing the auto industry from the inside here. Follow us on Instagram, Facebook and YouTube. Catch every What Drives Her Podcast in video on our podcast channel on YouTube. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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