Wedding Pros who are ready to grow - with Becca Pountney

Hosted by Becca Pountney

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225

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Jun 2026

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About the show

Are you a wedding business owner that wants to grow your business for success? You are in the right place as you tune into the UK's leading Wedding Industry podcast - winner of the 2025 best business category of the British Podcast Awards. If you want to take your creative passion and turn it into a successful, profitable business doing what you love, you are in the right place. In the Wedding Pros who are ready to grow Podcast wedding business consultant and speaker Becca Pountney will share her expert tips and practical advice to help you find success. In this podcast you will find a mixture of actionable steps, guest experts and other wedding pros who want to share their journey with you. Get ready to laugh, cry and most of all get inspired to grow your dream wedding business.

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60 recent

June 11, 202656 min

How to overcome the fear of being on camera. With Christian Baker

Show notes:In this week's episode, I'm joined by high-performance mindset coach and hypnotherapist Christian Baker to unpack the mindset blocks that hold so many wedding professionals back.We discuss why even the most successful business owners struggle with self-doubt, how limiting beliefs are formed, and why your brain is often working hard to keep you safely stuck where you are. Christian shares practical strategies for overcoming overthinking, building confidence, and finally showing up consistently on camera.Christian's InstagramCamera confidence with Christian BakerTime stamps:00:00 - Understanding the Three W's02:25 - The Journey into Hypnotherapy10:24 - The Importance of Mindset in Business and Life18:25 - Understanding Limiting Beliefs28:31 - Overcoming Limiting Beliefs and Building Confidence35:44 - Understanding Avoidance Strategies in Social Media Engagement43:32 - Practical Tips for Overcoming Video Anxiety45:49 - The Power of Reframing in Business55:17 - Mindset and Social Media SuccessMentioned in this episode:Club 150 - The Wedding Pro Members LoungeIf you're tired of running your wedding business alone, this is the community for you. An intimate, supportive membership capped at just 150 members, with weekly coaching, expert masterclasses, and a private group of wedding pros who genuinely want to see you succeed. Find out more now!Wedding Pro Members Lounge

June 4, 202654 min

Website mistakes you need to stop making. With Amber Lucas

Show notes: How do you feel when someone lands on your website?Proud? Excited? Confident?Or do you secretly hope nobody looks at it too closely?In this week's episode, I'm joined by Amber from calluna&thyme, who helps wedding professionals create websites that don't just look beautiful but actually work hard for their businesses. After spending 14 years working within the wedding industry, Amber understands exactly what couples are looking for when they're searching for their wedding suppliers, and why so many wedding pros end up with websites that no longer reflect who they are or the level of service they offer.We dive into the biggest website mistakes we both see time and time again, from talking too much about ourselves, to confusing navigation, weak call-to-actions and websites that leave potential clients unsure of what to do next.We also discuss why your website should be much more than an online portfolio, how to create a better experience for visitors, and why keeping your website updated could make a bigger difference to your enquiries than you realise.Whether you're planning a complete redesign, considering a website template, or simply want to improve what you've already got, Amber shares plenty of practical advice you can put into action straight away.Time stamps:04:00 - The Transition to Full-Time Entrepreneurship11:24 - Website Design Mistakes in the Wedding Business17:56 - The Importance of Clear Calls to Action on Your Website25:17 - Updating Website Images for Weddings37:30 - Choosing the Right Website Platform: Showit vs Others41:41 - Choosing the Right Website Template for Your Business49:42 - Collaborative Website StrategiesMentioned in this episode:Join Club 150 - The Wedding Pro Members LoungeThe Wedding Pro Members Lounge is my private membership community for wedding business owners and venues, offering weekly coaching with Becca, monthly masterclasses, and an on-demand training vault. Club 150 because there's only ever a maximum of 150 members inside! When the 150 seats are gone, the doors close. Join now and experience the community for yourself.Wedding Pro Members Lounge

May 28, 20261 hr 2 min

Why every Wed Pro needs to be a good speaker. With Chris Binns

Show notes:This week on the podcast, I am joined by wedding DJ, MC and speaker Chris Binns to talk about why public speaking is such an important skill for every wedding professional — not just DJs and hosts.From speaking confidently on social media to holding the energy in a room on a wedding day, Chris shares how improving your communication skills can completely transform your business, confidence and client experience. Chris opens up about his journey from construction project management into weddings, how he built confidence behind the microphone, and the mistakes and lessons that shaped his career. Together, we discussed authenticity, networking, social media confidence, stage presence, and why so many wedding pros are holding themselves back by being afraid to show up online.Chris' websiteChris' speaking websiteHitched podcast episode!MC energy indexTime stamps:00:21 - Introduction to Wedding Business Marketing02:02 - The Journey of a DJ: From Bedroom to Weddings18:23 - The Importance of Authenticity in Performance24:52 - Navigating Authenticity in Marketing29:50 - The Importance of Data in Marketing Decisions51:10 - Understanding MC Energy Types54:40 - Identifying Your MC Style and AuthenticityMentioned in this episode:The TikTok Pro Course is back this June!Has Tiktok been on your to do list for a while? Are you scared of the platform, or just using it as a place to reshare Instagram videos? TikTok and Instagram are not the same. This June our much loved LIVE TikTok course is back, so take a look and join in.TikTok Pro

May 21, 202648 min

Do couples still book via Hitched? With Chloe Lansdowne

Show notes:This week on the podcast, I’m joined by Chloe Lansdowne, Head of Marketing at Hitched, to chat about what couples are really looking for when they search for wedding suppliers online.We talk about why great photos and clear, detailed listings matter so much when it comes to attracting the right enquiries, and how couples are making decisions in a world where they’re constantly overwhelmed with choice. Chloe shares some brilliant insight into how wedding businesses can stand out by building trust, showing personality and creating an emotional connection through their marketing. We also dive into how platforms like Hitched can help boost visibility, what makes a supplier profile actually work, and the small changes that can make a big difference to the quality of leads you receive.HitchedHitched - InstagramTime stamps:00:39 - Introduction to Wedding Marketing Strategies01:00 - Introduction to Wedding Marketing and Planning12:19 - Navigating Vendor Relationships in Wedding Planning14:55 - The Importance of Niche Marketing in the Wedding Industry23:52 - The Changing Landscape of Wedding Vendor Marketing26:14 - Understanding the Importance of Listings in Wedding Vendor Success34:25 - Vendor Visibility and Marketing Strategies37:49 - Navigating Communication and Avoiding Ghosting46:02 - The Fast-Paced World of MarketingMentioned in this episode:The TikTok Pro Course is back this June!Has Tiktok been on your to do list for a while? Are you scared of the platform, or just using it as a place to reshare Instagram videos? TikTok and Instagram are not the same. This June our much loved LIVE TikTok course is back, so take a look and join in.TikTok Pro

May 14, 202649 min

How data and market research creates venue success. With Wenna Hicks

Show notes:This week on the podcast, I’m speaking to venue consultant and co-owner of The Barn at Pengelly, Wenna Hicks, about wedding venue success and how data-driven decisions can transform bookings and business growth.We explore Wenna’s journey from corporate consulting into the wedding industry and how she applies strategic thinking, market research, and customer insights to improve venue performance. We also discuss pricing strategy, CRM systems, social media marketing, supplier relationships, and the importance of transparency in increasing wedding venue bookings.The Barn at Pengelly InstagramElevate venue consultancyTime stamps:00:02 - The Importance of Transparency in Venue Marketing01:44 - The Journey from Corporate Consulting to Wedding Venue Owner09:22 - The Journey to First Bookings14:17 - Challenges and Growth in Business Operations26:05 - Navigating Pricing Strategies in the Wedding Industry31:01 - Building Relationships with Suppliers34:55 - The Role of Social Media in Modern Marketing42:55 - Investing in Business Education and Networking47:36 - The Importance of Mindset in Business GrowthMentioned in this episode:The TikTok Pro Course is back this June!Has Tiktok been on your to do list for a while? Are you scared of the platform, or just using it as a place to reshare Instagram videos? TikTok and Instagram are not the same. This June our much loved LIVE TikTok course is back, so take a look and join in.TikTok Pro

May 7, 20261 hr 1 min

Why is marketing always the first thing you drop? With Tayler Cusick-Hollman

Show notes:This week on the podcast I caught up with Tayler Cusick-Hollman, founder of Enji and a great industry friend of mine! We explore the tendency of business owners to cling to familiar practices, even when they yield diminishing returns, highlighting the necessity for innovation in response to market shifts. Additionally, we delve into the concept of the "trust recession," a phenomenon impacting customer perceptions and the imperative for authenticity in marketing efforts. As we navigate through these topics, we aim to provide actionable insights that empower our listeners to embrace change and enhance their marketing effectiveness.Taylers InstagramEnji's websiteTime stamps:06:16 - Understanding the Trust Recession in Marketing20:02 - The Reality of Marketing in the Wedding Industry29:31 - The Importance of Consistency in Marketing37:09 - The Importance of Effective Marketing Tools54:56 - The Importance of Continuing Education and CommunityMentioned in this episode:The TikTok Pro Course is back this June!Has Tiktok been on your to do list for a while? Are you scared of the platform, or just using it as a place to reshare Instagram videos? TikTok and Instagram are not the same. This June our much loved LIVE TikTok course is back, so take a look and join in.TikTok Pro

April 30, 202643 min

Is Bridebook still relevant in 2026? With Zoe Burke

Show notes:This week on the podcast I'm chatting to Zoe Burke, the global head of brand content and social at Bridebook. We delved into the complexities that couples face when navigating the amount of options available to them. Drawing from her extensive experience in the wedding industry, Zoe emphasises the importance of personalisation and the evolving role of directories in facilitating vendor selection.Industry reportZoe's Instagram Zoe's TiktokTime stamps: 00:02 - Navigating the Wedding Planning Process00:37 - The Journey into the Wedding Industry16:39 - Understanding the Modern Wedding Directory Landscape27:21 - Understanding Couples' Expectations in Wedding Planning38:18 - The Importance of Personal Connection in MarketingMentioned in this episode:The TikTok Pro Course is back this June!Has Tiktok been on your to do list for a while? Are you scared of the platform, or just using it as a place to reshare Instagram videos? TikTok and Instagram are not the same. This June our much loved LIVE TikTok course is back, so take a look and join in.TikTok Pro

April 23, 202644 min

A life full of temporary friends. With Fausto Pifferrer

Show notes:This week I'm speaking to Fausto Pifferrer, co-founder of Blue Elephant Events and Catering. We discuss the critical necessity of fostering strong relationships with venues, which serve as the cornerstone of sustained success in this competitive arena. Fausto, with a career spanning over four decades, shares invaluable insights on the significance of treating both clients and staff with the utmost respect, thereby enhancing efficiency in business and overall service quality.Fausto's website Blue Elephant cateringTime stamps:00:01 - Navigating the Industry's Challenges04:08 - Starting a New Journey in Catering13:20 - Lessons from the Wedding Business17:46 - Building and Maintaining Venue Relationships23:21 - The Journey of Writing a BookMentioned in this episode:The TikTok Pro Course is back this June!Has Tiktok been on your to do list for a while? Are you scared of the platform, or just using it as a place to reshare Instagram videos? TikTok and Instagram are not the same. This June our much loved LIVE TikTok course is back, so take a look and join in.TikTok Pro

April 16, 202647 min

Lessons learnt running Wed Pros Live

Show notes:From the very start, I wanted Wed Pros Live to bring together brilliant speakers who really know their stuff and know how to connect with a room. Just as importantly, an audience of wedding professionals who were ready to learn, share, and get stuck in. The energy in the room was incredible, especially from the attendees right from my Spice Girls entrance through to every single session, it set the tone for such a special day. The quality of the talks reflected exactly what I hoped for: practical, insightful sessions that sparked real conversations and gave people ideas they could take straight back into their businesses. Because the best speakers don’t just share information, they inspire action. They get you thinking differently, challenge what you’re doing, and leave you feeling motivated to make real changes.As I start planning for 2027, that bar isn’t moving—it’s getting even higher. I’m focused on creating an event that feels welcoming, inspiring, and genuinely valuable for every wedding pro in the room. Everything we learned from our first event is shaping what comes next, and I can’t wait to build on it.Wed Pros Live 2027Wed Pros Live 2026 video recapTime stamps:00:11 - Reflecting on Wed Pros Live05:41 - Creating a Successful Wedding Conference14:15 - The Importance of Quality Speakers17:07 - The Importance of Audio Visual Quality in Event Planning24:46 - The Importance of Details in Event Planning31:22 - Finances and Event Management35:20 - Feedback Reflections42:32 - Planning for Wed Pros Live 2027Mentioned in this episode:The TikTok Pro Course is back this June!Has Tiktok been on your to do list for a while? Are you scared of the platform, or just using it as a place to reshare Instagram videos? TikTok and Instagram are not the same. This June our much loved LIVE TikTok course is back, so take a look and join in.TikTok Pro

April 9, 202646 min

Is website copy still THAT important? With Andrea Shah

Show notes:This week I'm chatting with Andrea Shah, a seasoned wedding copywriter. We discussed whether website copy is still that important and Andrea explains the fundamental shift in client expectations, emphasising that modern couples are increasingly seeking clarity and transparency particularly in pricing pages.Andrea's InstagramAndreas's Threads Andrea's websiteTime stamps:00:00 - The Convenience of Voice Notes in Wedding Planning06:18 - Shifts in Wedding Industry Marketing09:12 - The Importance of Clear Communication on Pricing Pages22:32 - The Impact of AI on Wedding Industry Strategies28:28 - Common Mistakes in Website Copy37:40 - The Importance of Multi-Channel Marketing39:21 - The Importance of Educating Clients on CostsMentioned in this episode:The TikTok Pro Course is back this June!Has Tiktok been on your to do list for a while? Are you scared of the platform, or just using it as a place to reshare Instagram videos? TikTok and Instagram are not the same. This June our much loved LIVE TikTok course is back, so take a look and join in.TikTok Pro