a HEARTLENT Group podcast 🖥️ wntbdt.com 📧 wntbdt@gmail.com
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August 12, 2024Episode 7548 min
EP 75: Skyzoo
Skyzoo is a lyricist, emcee, and ghostwriter, and is also an actor
We discussed:
- His career and coming up in music, living one block from Notorious BIG
- Ghostwriting
- How Streaming affected music and the business
- Musical Influences and Hip Hop Industry
- NY Knicks + Updating “Go New York Go” for the team
- Thoughts on Jalen Brunson and the future
August 12, 2024Episode 7433 min
EP 74: Tyson Hutchins
Tyson Hutchins is Associate Athletic Director, Creative Strategy, for BYU Athletics
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We discussed:
- His career trajectory, and coming back to BYU- How we first met Tyson when he was at Clemson, working on a Draft Night piece for Trevor Lawrence- Where the college athletics space is right now as an industry and creatively- Transitioning from the guy behind the camera to the guy leading the team- Buy-in with athletes and coaches
March 19, 202426 min
EP 73: Joe Caporoso
Joe Caporoso is President of Team Whistle, a DAZN Company
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We discussed:
- His career trajectory to Whistle- The state of content and media- The rise of the athlete podcasters- Advice for young folks getting into the business
September 27, 2023Episode 7019 min
EP 72: Taylor Girard
Taylor Girard is a professional hockey player for PWHL Boston
We discussed:
- How hockey entered her life
- High School Hockey in Michigan
- Ending her college career at Quinnipiac University and how she credits the school with developing her as a hockey player, and what was on her mind figuring out her next steps in her hockey career post-college
- Moving from college to the NWHL / PHF and her first years in the league
- The growth from PHF to PWHL, the Draft and pre-season, and what’s next
July 14, 2023Episode 7153 min
EP 71: David Teicher
David Teicher is Chief Content & Community Officer at Brand Innovators. He’s a veteran in the advertising and marketing industry, having worked at AdAge and McCann (back when it was formerly McCann Erickson). Shoutout to Dad Chat!
We discussed:
- The pizza scene in Italy
- His early career and what brought him to Brand Innovators
- What Brand Innovators focus on
- Some tangible results and outcomes from the Brand Innovators work
- Takeaways from Cannes
- The discussion about AI (+ shoutout Mekale Jackson)
- Brands doing well right now
- David’s thoughts on the algorithm
- We discuss what would make a good social platform these days. What is going on with Twitter. We might have pushed Threads to launch earlier. Not saying we did, not saying we didn’t! (We recorded this early afternoon of July 5)
May 22, 2023Episode 7039 min
EP 70: Katie Cavender
Katie Cavender is the Assistant Director of Communications and Branding for the College Football Playoff
She owns over a decade of experience in the college sports landscape, including 11 years at the Mountain West Conference. Katie has also spent time at Boise State University and the Pac-10 Conference as part of an incredibly impressive resume.
We talked to her about:
- her origin story and rise to a leadership in college athletics
- the ever changing dynamics in college sports
- the impact of NIL
- how the new expansion of the college football playoff will benefit fans
- her perspective on social/digital content creation for the college football playoff
https://twitter.com/KatieCavender
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We Need To Be Doing That is a HEARTLENT Group Production
https://www.weneedtobedoingthat.com
February 23, 2023Episode 6948 min
EP 69: Erica L Ayala
Erica L Ayala is Founder of Black Rosie Media, an organization with a focus on empowering Black women and melanated people in sports media, who identify, amplify, and support emerging creators in sports media.
Erica is a multimedia sports journalist, and her writing has been featured in The New York Times, Forbes, Sports Illustrated, and more.
She covered her first Winter Olympics in 2022 in Beijing, China.
She is the first Black & Latina broadcaster in the Premier Hockey Federation (and the former National Women’s Hockey League), and she is believed to be the first Black Woman to call an NHL game.
We talked to her about:
- how sports and hockey entered her life
- her role in the sport of hockey specifically
- how hockey as a sport can become more approachable
- what she has done within the Premier Hockey Federation (and formerly the National Women’s Hockey League)
- HOT TAKE: who she thinks will win this year’s PHF Isobel Cup Championship
https://twitter.com/elindsay08
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We Need To Be Doing That is a HEARTLENT Group Production
https://www.weneedtobedoingthat.com
February 14, 2023Episode 6830 min
EP 68: Mark Fine
Mark Fine is CEO of Las Vegas Desert Dogs, a new team in the National Lacrosse League (NLL) and the league’s 15th team
We discuss his career, starting in baseball, to the Harlem Globetrotters, the New York Mets (where he first met Elliot, and did a groundbreaking partnership with Marvel), the Brooklyn Nets, and now to CEO of Las Vegas Lacrosse
The Las Vegas Desert Dogs are co-owned by four investors:
Wayne Gretzky
Steve Nash
Dustin Johnson
Joe Tsai
We discuss what brought Mark to Vegas and specifically working in lacrosse, his views on the sport and the growth of the sport and the NLL
https://www.linkedin.com/in/markfinepr/
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We Need To Be Doing That is a HEARTLENT Group Production
https://www.weneedtobedoingthat.com
October 24, 2022Episode 6746 min
EP 67: Michael King
Michael King is Founder of iPullRank, a digital marketing agency focused on SEO and Content Strategy that has generated over $1 billion dollars in incremental revenue for global brands like MGM Resorts, American Express, Etsy, Nordstrom, and Adidas.
He is also known as Mic King, the musical artist/rapper.
And he's also a worldwide speaker at global events such as SXSW, MozCon, SMX, Digital Summit, and Inbound.Â
We discuss how Michael got into the SEO side of the business, how he built his own agency, how he reconciled getting a "day job" and still pursuing his musical career, and his latest album.
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We Need To Be Doing That is a HEARTLENT Group Production
https://www.weneedtobedoingthat.com
October 24, 2022Episode 6642 min
EP 66: Frank Verlizzo
Frank Verlizzo is an American design artist best known for creating the posters for many prominent Broadway productions, including The Lion King.
Frank is a native New Yorker, born in Manhattan and raised in the Bronx. He attended the High School of Art and Design and the Pratt Institute. It was at Pratt that he received his first big break in the theater industry, as his illustration teacher was David Edward Byrd, the man who designed the poster art for the original productions of the musicals Follies and Godspell. Frank worked at The Blaine Thompson Agency, at the time the largest advertising agency for Broadway shows.
We discuss his career, his work and working primarily in Broadway and the theater/arts space, and his book.
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We Need To Be Doing That is a HEARTLENT Group Production
https://www.weneedtobedoingthat.com
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