"Own it" Podcast with Renee Marie

Hosted by Renee Marie

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Apr 2025

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About the show

The Own It Podcast is for beauty educators ready to refine their message, elevate their brand, and create soul-aligned offers that sell. Host Renee Marie—beauty educator coach, brand strategist, and multi-six-figure entrepreneur—shares bold strategies on branding, marketing, visibility, and mindset to help you attract dream clients and scale with confidence. You’ve built your career—now it’s time to own your educator era and create a business that fits your lifestyle. CLAIM IT. OWN IT. MASTER IT. Let’s go! 🔥✨ Follow on Instagram: xoreneemarie

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60 recent

April 3, 2025Episode 243 min

The Power of Identity Shifts in Personal Growth

In this conversation, Courtni Allison and Renee Marie explore the concepts of quantum leaping and personal development, emphasizing the importance of identity shifts, somatic practices, and the internal work necessary for achieving significant growth. They discuss the challenges of stepping into leadership, the necessity of surrendering to the process, and the importance of building capacity to handle discomfort. The dialogue highlights that true transformation comes from understanding and integrating the mind-body connection, allowing individuals to embrace their authentic selves and achieve their goals.Takeaways:Quantum leaps require an internal shift before external results.Identity shifts are crucial for personal and professional growth.Somatics play a vital role in processing change and discomfort.Leadership involves stepping into visibility and owning your power.Surrendering to the process allows for natural growth and unfolding.Building capacity to handle discomfort is essential for success.Your identity is shaped by your beliefs, not just your job title.Self-awareness is key to recognizing and overcoming limiting patterns.Embracing the messy middle is part of the journey to success.True growth happens when you integrate body awareness with mindset shifts.Unlocking Quantum Leaps: The Inner Work RequiredThe Power of Identity Shifts in Personal Growth"What comes before the quantum leap?""Can you hold the discomfort of leaping?""Your identity is not your job title."Sound Bites Chapters:00:00 The Truth Behind Quantum Leaps02:34 Identity Shifts and Personal Growth10:43 The Role of Somatics in Transformation19:47 Stepping into Leadership25:33 Embracing Discomfort for Growth31:25 Building Capacity for Success37:22 The Power of Self-Awareness

March 25, 20253 min

The final episode...Here is what's next!

This is not goodbye, this is hello to a brand new chapter of evolvement and deep conversations to ACTIVATE the embodied, powerful Heart-led leader you are!Follow and subscribe to our new Podcast SHE'S ICONICXoXo Renee Marie

March 18, 202539 min

Mastering Duality: How to Hold Both Ambition & Ease in Business

In this episode of the Own It podcast, host Renee Marie and Jodie Brown delve into the challenges faced by creatives and visionaries, particularly the cycle of creation and burnout. They discuss the importance of intuition, emotional decision-making, and the need for energy regulation in maintaining a sustainable business. The conversation emphasizes the significance of staying focused amidst distractions, embracing the duality of the creative process, and the role of external influences in shaping decisions. Ultimately, they highlight the power of vulnerability and storytelling in navigating the entrepreneurial journey.Takeaways:Creative burnout is a common challenge for visionaries.Intuition plays a crucial role in decision-making.Emotional decisions can lead to burnout and regret.It's important to finish projects before starting new ones.Energy regulation is key to sustainable creativity.Shiny object syndrome can distract from long-term goals.Embracing duality helps in managing ups and downs.External noise can cloud judgment and decision-making.Building systems can help manage creative energy effectively.Sharing stories fosters connection and understanding among creatives.Navigating Creative Burnout: Insights and StrategiesThe Power of Intuition in Business Decisions"This episode is for you.""It's a superpower.""We stem from the burnout culture."Sound BitesChapters00:00 The Creative Burnout Cycle02:54 Navigating Emotional Decisions in Business06:08 The Importance of Long-Term Vision08:55 Regulating Emotions and Energy12:04 Staying Aligned with Your Purpose15:12 Systems for Success17:59 Embracing Duality in Business21:05 The Power of Vulnerability23:58 Finding Clarity Amidst Noise27:01 Building Resilience and Trust30:07 Creating a Sustainable Business Model

March 13, 202548 min

Evolving, Re-Branding & Finding your Authentic Voice

In this conversation, Andrew Carruthers and Renee Marie chat about authenticity, rebranding, and personal growth. If you’ve ever felt the tension between who you’ve been and who you’re becoming, this episode is for you.I sat down with Andrew Carruthers, a powerhouse in the beauty industry with 27 years of experience, to dive into the real process of rebranding—not just in business, but in identity, passion, and purpose.We talked about:✨ How burnout can be a signal for a deeper transition✨ The difference between external expectations vs. internal truth✨ The power of daily introspection to guide your next evolution✨ Why slowing down often leads to the most aligned decisionsThis conversation isn’t just about shifting a brand—it’s about mastering yourself in the process. Because rebranding isn’t just about what the world sees—it’s about staying rooted in who you truly are.Learn more about Renee Marie's "Inner Mastery" Program HERELearn more about Andrews's offerings HERETakeaways:Authenticity is key in communication and personal branding.Rebranding can be a journey of self-discovery and alignment.Burnout can lead to significant transitions in one's career.Self-reflection is essential for personal growth and clarity.Trusting your inner guidance is crucial for making decisions.Slowing down can lead to better decision-making and clarity.Individuality in success is important; there is no one-size-fits-all approach.Expectations and 'shoulds' can lead to suffering and dissatisfaction.Engaging with mentors or coaches can provide valuable external perspectives.Finding your unique path is a vital part of personal and professional evolution.Finding Your Authentic VoiceThe Art of Rebranding Yourself"It's not about the quantity, it's about who shows up.""I could do that, but what is my calling?""I want to walk my own unique path."Chapters00:00 Navigating Change: A Journey of Rebranding06:00 The Evolution of Passion: From Hair to Coaching11:54 Identifying Internal vs. External Influences17:49 The Importance of Daily Introspection23:56 Trusting Your Unique Path30:02 The Power of Stillness in Decision Making38:05 Authenticity in Communication41:08 The Journey of Rebranding44:05 Guidance vs. Coaching47:17 The Importance of External Perspectives

February 27, 2025Episode 1447 min

EP. 12: More Than Your Craft: Embracing Change, Identity, and New Beginnings

Identity shifts, grief, eye-opening realizations about life and how your business can consume you if you don't be careful...In this episode of the Own It podcast, host Renee Marie @xoreneemarie speaks with Candice @thelovelyhairclass about her journey from being a bridal stylist to transitioning into online education after facing a debilitating injury. They discuss the physical demands of the beauty industry, the emotional toll of career changes, and the unexpected personal growth that can arise from adversity. Candice shares her insights on finding balance, the importance of presence in life, and how her experiences have shaped her approach to teaching and connecting with others in the beauty community.Highlights: Candice's journey highlights the importance of resilience in the face of career challenges. The beauty industry often overlooks the physical toll it takes on professionals. Grief can accompany significant career changes, impacting identity and self-worth. Unexpected wins can lead to personal growth and deeper connections with family. Finding balance in life is crucial for long-term sustainability in any career. Social media can create pressure to constantly perform and share, detracting from real-life experiences. It's essential to recognize that one's identity is not solely tied to their profession. Therapy can be a valuable resource for processing emotions and navigating change. Online education can provide flexibility and new opportunities for growth. Embracing the journey, including its challenges, can lead to unexpected rewards.Chapters:00:00Introduction to Candice's Journey02:21The Physical Demands of the Beauty Industry10:32Facing the Reality of Injury and Grief15:49Unexpected Wins and Personal Growth22:40Redefining Identity Beyond Work25:12Finding Balance in a Chaotic World28:29The Journey of Rediscovery30:53Shifting Perspectives on Work and Life35:33Navigating Social Media's Impact39:13Embracing the Human Experience41:47Transitioning to Online Education

January 16, 2025Episode 1128 min

The Power of Refinement: Unlearning, Rebuilding and Trusting the Flow

Sometimes you have to lose your identity and block out the noise to find yourself again... In this episode, I share my transformative journey throughout the year, focusing on the theme of refinement. I share the importance of unlearning old habits, surrendering to the flow of life, and gaining clarity through introspection. I share my experiences in the beauty education industry and emphasize the need to align with one's true purpose and the significance of serving the right audience. This year had many challenges and breakthroughs that came with personal and professional growth, ultimately leading to a renewed sense of direction and purpose. I share it all here ;) Takeaways This year has been the year of finding myself again. I had to unlearn some things. I realized that I needed to really, really refine things. I was learning who I actually wanted to work with. I don't want to take her into 2025. I had to stop selling mastery. I was serving from a place of scarcity. I had to pivot and change all of that. I needed to truly refine everything in my business. I just feel it in my bones. Join our Beauty Educator Community HERE Follow me @reneemarieacademy @ownitwithreneemarie

December 18, 2024Episode 1015 min

Episode 10: The secret to selling, it's not what you think...

Follow my NEW Instagram here 💋: @ownitwithreneemarie In this episode of the Own It Podcast, Renee Marie discusses the transformative power of energy and authenticity in business. She emphasizes that true success comes from embodying one's unique energy and self-belief rather than relying solely on traditional marketing strategies. Through her personal journey, she highlights the importance of owning one's identity and the impact it has on attracting clients and achieving conversions. The conversation encourages listeners to simplify their approach and trust in their own capabilities. Takeaways: The energy you put behind your work is crucial for success. Authenticity is key to attracting clients and conversions. You don't need to rely solely on masculine strategies for success. Believing in yourself translates to others and attracts them to you. Owning your identity and uniqueness is essential in business. Stop overcomplicating your strategies; simplicity is powerful. Your personal journey and stories resonate more than perfect marketing tactics. The right energy can create a magnetic pull for clients. You are the trendsetter in your niche; embrace it. The secret to success lies within you. Reminders: "You are the trendsetter." "Stop overcomplicating it." "The answer is within you." Sound BitesChapters: 00:00 The Power of Energy in Business 08:13 Owning Your Authenticity 11:11 The Secret to Maximum Conversions

December 11, 2024Episode 918 min

Episode 9: Creating online offers from a space of freedom

In this episode, Renee Lowney discusses her journey as a beauty educator, emphasizing the limitless potential of online offers. She reflects on her evolution in creating educational content, the importance of self-reflection, and the need for open communication with students. Renee encourages educators to design their programs authentically and announces the upcoming 'Claim It Challenge' to help others clarify their goals and desires in the online education space. Follow Renee at: @reneemarieacademy Takeaways You can create a business that fits your lifestyle. Your online offers should evolve with your journey. Self-reflection is key to aligning your offers with your passions. Creating online programs involves trial and error. Communication with students is crucial for success. You have the freedom to design your offers as you wish. It's important to let go of the fear of disappointing others. Your offers should reflect your current season of life. Engaging with your audience can lead to better program design. Clarity in your goals is essential for effective program creation.

November 22, 2024Episode 813 min

Episode 8: The why behind shutting down my Bridal Styling Academy

In this "holy shit it's really happening" episode, I share my transformative journey of closing down my bridal hairstyling academy and stepping into a new role as a beauty educator. I reflect on the challenges of shedding my old identity, the importance of self-awareness, and the realization of what I want to teach that truly lights me up. This episode shares the significance of embracing change and pursuing one's passion in the beauty industry.

November 8, 202445 min

Episode 7: Actionable & effective messaging tips to be seen as an authority & get conversions

YOU WILL NEED A PEN & PAPER to take NOTES as you listen to this episode packed with actionable tips you can implement in your messaging! In this episode, host Renee Marie and guest @itsjodiebrown, Brand visibility & messaging strategist for beauty industry leaders, discuss the challenges faced by newer educators in establishing their authority and visibility on social media, particularly Instagram. They chat about the importance of crafting a clear messaging strategy, overcoming imposter syndrome, and the necessity of sharing personal stories to connect with audiences. Jodi emphasizes the need for repetition in messaging and the significance of understanding one's unique impact as an educator. The conversation highlights the power of authenticity and purpose in building a successful educational brand. In this conversation, Jodie and Renee discuss the importance of designing impactful offers that resonate with audiences, the evolution of messaging, and the significance of articulating benefits over features. They emphasize the need for hyper-specific content that connects with the audience's experiences and desires. The discussion also covers strategies for crafting engaging content ideas and focusing on outcomes to enhance messaging effectiveness. The episode concludes with a teaser for a follow-up conversation on visibility. Follow Renee Marie: @reneemarieacademy Follow Jodie: @itsjodiebrown BTB Mastery Waitlist HERE Time stamps: 00:00 Introduction to Educator Visibility 06:04 The Importance of Repetition in Messaging 11:58 Defining Your Unique Impact as an Educator 17:50 Connecting with Your Audience on Social Media 23:48 Designing Impactful Offers 30:05 Creating Hyper-Specific Content 39:22 Focusing on Outcomes in Messaging Key Takeaways: New educators often struggle with visibility on social media. It's essential to articulate your authority and messaging clearly. Repetition in messaging is crucial for audience retention. An origin story helps potential clients relate to you. Your unique impact as an educator should be defined and communicated. Building authority comes from authenticity, not just proclamations. Connecting with the right audience is more important than going viral. Your story can inspire others and create a connection. Purpose-driven messaging leads to greater impact. Engagement with your audience can lead to unexpected opportunities. Design your offers based on the impact you want to make. It's okay to evolve and not have everything figured out. Authenticity in messaging is more important than perfection. Transform features into benefits to connect with your audience. Use hyper-specific language to resonate with your audience. Gather customer language to enhance your content. Craft content that speaks directly to your audience's experiences. Practice makes perfect in content creation. Focus on outcomes rather than just the process. Visibility is built on a strong foundation of messaging. educator visibility, messaging strategy, imposter syndrome, origin story, social media marketing, authority building, audience connection, sales strategies, beauty industry education, personal branding, impactful offers, audience evolution, messaging, benefits, hyper-specific content, content ideas, outcomes, visibility