Thriving in Tandem: The podcast for married entrepreneurs

What if you achieved your dream of becoming something like a fighter pilot? What boy doesn’t? Then you achieve your BHAG of being accepted into Top Gun school. But in an instant the dream turned reality comes crashing down. Not only are you not able to enter Top Gun school training but ultimately, the Navy kicks you out because of your handicap.  What do you do then? Meet this week’s guest John Ramstead. He was a chubby, bullied kid that watched Top Gun the movie and was hooked. He was going to be a fighter pilot. But he had to overcome self doubt to take the first step.  Not only did he become a U.S. Navy combat pilot, he was approved to enter Top Gun training. It was all lining up until one incident ended it all. You want to listen to this episode as he shares the challenges he had to overcome before, during, and after his Navy career. https://www.beyondinfluence.com Eternal Leadership podcast https://eternalleadership.com/305-2/  Book: On Purpose with Purpose: Discovering how to live your best life https://www.beyondinfluence.com/book/  Key Takeaways: Realism of Top Gun Maverick Dad’s advice. “Bet on yourself” 1 out of 10,000 applicants make it into flight school Dad’s words of wisdom that put him at the head of the class Don’t let what you do become your identity Jobless and 45, married with kids Mentorship is crucial for personal and professional growth. Finding someone who has achieved what you want to achieve and learning from their experiences can be invaluable. Creating a safe space for communication is essential in any relationship. It allows for open and honest conversations that can lead to growth and improvement. Mindset plays a significant role in success. Adopting a growth mindset and reframing failures as learning opportunities can lead to personal and professional growth. Balancing work and personal life is essential for overall well-being and success. Prioritizing relationships and setting boundaries can lead to greater fulfillment in all areas of life. Chapters 00:00 Introduction and Background 02:23 Realism of the Movie Top Gun 03:49 John's Journey to Becoming a Fighter Pilot 06:24 The Importance of Mentorship 09:57 Recognizing the Need for Relationship Improvement 13:16 Creating a Safe Space for Communication 18:16 Dealing with Conflict at Home and Professionally 21:36 John's Transition from Fighter Pilot to Executive Coach 30:48 John's Work as an Executive Coach John Ramstead is not your ordinary keynote speaker and trainer. He’s a former combat Navy fighter pilot, a transformative executive coach, the compelling voice behind the international podcast "Eternal Leadership", and the bestselling author of "On Purpose with Purpose—Discovering How to Live Your Best Life." Notably, Inc. Magazine lauded him as one of "The Top 12 Podcasts Leaders Need to Listen To." But beyond accolades and achievements, John's mission is to uplift individuals, enterprises, and government entities to their pinnacle of potential. Success to significant A decade ago, as John soared professionally, destiny threw a wrench in his path. A harrowing, near-fatal accident challenged his physical limits with twenty-three surgeries and almost two years of intensive medical rehabilitation and led him to a profound spiritual awakening. John experienced an in-person encounter with God at this life-altering junction, assuring him of his survival. This intimate rendezvous with the Divine didn't just save his life; it reshaped its very essence. The encounter with the living God imprinted upon John a vital message he feels compelled to share with the world. With an electrifying presence, John captivates audiences from varied backgrounds. His life story, reminiscent of an edge-of-your-seat Hollywood tale, offers hope, renewal, and transformation. But John is more than a storyteller; he's a catalyst for change. Fueled by his encounter with God and unyielding passion, he emboldens others to discover their authentic purpose. Join him on this journey, and prepare to receive a blueprint to live daily with fervor, intention, and divine purpose. Want to live a better balanced life and win in marriage AND business at the same time? Purchase our book Tandem: The married entrepreneurs’ guide for greater work-life balance. https://www.thetandembook.com/ Need to create more time to dedicate to your marriage? Download this free guide. https://marriedentrepreneur.co/boundaries Need some insight into how to balance it all? Schedule a free discovery call. https://marriedentrepreneur.co/lets-talk

One of the most popular keys to a successful marriage is “compromise.” In our experience that is one of the most destructive methods in a marriage. The word compromise means “accepting a standard lower than is desirable.” Is that what you want for your marriage? I would think not but that is how many deal with disagreements.  When we compromise in a disagreement, each side gives up something they want and we agree on something we can both agree upon even if it’s not the best. So how do you get past disagreements if you don’t compromise? Come up with a better solution than either of you came into the argument with.  The choices shouldn’t just be yours and hers/his. It should be yours, hers/his, or a new solution. Kay Lee and I know treat our disagreements as an opportunity to come up with an even better solution. Tune in to hear how we do it.  Want to live a better balanced life and win in marriage AND business at the same time? Purchase our book Tandem: The married entrepreneurs’ guide for greater work-life balance. https://www.thetandembook.com/ Need to create more time to dedicate to your marriage? Download this free guide. https://marriedentrepreneur.co/boundaries Need some insight into how to balance it all? Schedule a free discovery call. https://marriedentrepreneur.co/lets-talk Key Takeaways: We need to take the word “compromise” out of our marriage Definition of “compromise” - Accept a standard lower than is desirable Compromise in disagreements can lead to resentment Compromise in our life accepting busy as the norm Compromise in our business as that’s the best it can be Compromise in our marriage that we naturally drift apart If you want to succeed, you need to be intentional and work at it If you see a problem, fix it Don’t accept less than

Who doesn’t want to close more sales deals? Without sales, you have no business yet some business owners really struggle with this part. If you only have a small staff most likely you, the business owner, are the chief salesperson. Like many owners, you don’t want to come across as salesy so you actually become less effective at it. The question is, how do you close more deals without coming across like a used car salesman? No offense to used car salesmen. This week’s guest, Darrell Amy, will help us dispel the misunderstanding of the sales process so we can all go in confidence and authenticity to close more deals. You’re not selling a product or service, you’re solving someone’s problem. Take a listen. Book: “Revenue Growth Engine: How to align marketing and sales to accelerate growth” https://www.revenuegrowthengine.com/#section-CK7KwRd4q9  Podcast: Selling From the Heart https://www.revenuegrowthpodcast.com/  https://www.revenuegrowthengine.com/  Email: DAmy@revenuegrowthengine.com  Key Takeaways: How to set realistic sales goals The way you open the sales call, you close it. Focus on selling the outcome not the features  There are three types of buyers. 1) CEO 2) Middle managers 3) The rest of us One is more price conscious than the other Start with a clear understanding of what the customer wants as an outcome Questions: We all want to close more sales deals. Why don’t we? What are some common mistakes? People commonly think of marketing and sales as the same thing. Can you clarify the difference? Had a client that was thinking marketing was going to solve all his sales problems. The first thing we uncovered during our research was most of his clients (he sells insurance) didn’t know about the other insurance options he sold and were open to hearing more. But for some reason, didn’t follow up. Can you speak to identifying low hanging fruit? Today's guest is passionate about helping great companies grow revenue. He's the author of the best-selling book Revenue Growth Engine, How to Align Sales and Marketing to Drive Accelerate Growth. He is the host of the Revenue Growth Podcast on the C-Suite Radio Network and the co-host of Selling from the Heart podcast. He is a member of the Forbes Business Council and a C-Suite Advisor. As A Revenue Growth Strategist, he gets behind the scenes, rolling up his sleeves to help company owners, sales leaders, and marketing teams build revenue growth strategies. Welcome to the show, Darrell! Want to live a better balanced life and win in marriage AND business at the same time? Purchase our book Tandem: The married entrepreneurs’ guide for greater work-life balance. https://www.thetandembook.com/ Need to create more time to dedicate to your marriage? Download this free guide. https://marriedentrepreneur.co/boundaries Need some insight into how to balance it all? Schedule a free discovery call. https://marriedentrepreneur.co/lets-talk

When growing a business, we can get caught up focusing on the marketing and building systems as the keys to success. But at the end of the day it’s people that make it work. So knowing how to communicate and positioning your team in the proper roles can make the difference between average performance and a great one. This episode piggy backs on episode 191 in which we discussed how the use of personality assessments such as DiSC can help you build a high performing team.  The DiSC Assessment free https://discpersonalitytesting.com/free-disc-test/  Want to live a better balanced life and win in marriage AND business at the same time? Purchase our book Tandem: The married entrepreneurs’ guide for greater work-life balance. https://www.thetandembook.com/ Need to create more time to dedicate to your marriage? Download this free guide. https://build.marriedentrepreneur.co/balance-business-marriage-better  Need some insight into how to balance it all? Schedule a free discovery call. https://marriedentrepreneur.co/lets-talk Key Takeaways: Personality/communication styles as defined by DiSC Learn your strengths as a leader Who you should surround yourself with Learn your team’s tendencies to improve communication Build a stronger, high performing team Improve culture and increase productivity

Going from owning multiple successful businesses, fancy cars, and homes to living in a van and couch surfing. How would your marriage survive this? Hopefully, you’ll never have to find out but you can listen to this week’s guests, Tim and Glori Winders, to find out how they did it. The 2008 recession destroyed their real estate business and by 2013 lost the other businesses, filed for bankruptcy, lost their home, and moved into the van. Yes, there were some finger-pointing, arguments, and other challenges in their marriage. But ultimately, they pulled together, leaned on each other for strength, and came back stronger.  Even though they are professionally successful once again, they’ve chosen to live simply, be better stewards of their money, live in their motorhome Theo by choice, and make an impact. You’ll definitely want to hear their story. Tim’s website: https://timwinders.com/ Tim’s podcast: https://seekgocreate.com/ Glori’s website: https://liveglorified.com/  Questions How did you get through the bankruptcy? Glori, were you angry at Tim for putting you in this mess? You talk about prioritizing faith, family, then business in that order. Have you always thought that way or was there a before and after moment? What do you think about the “hustle” culture that we are raised in? Is it possible for an entrepreneur to rest? What did you learn during the season of everything, literally, being stripped away?  You live and travel in a motorhome named Theo. Talk to us. We “lived” on the road for 6 weeks and it was exhausting toward the end. How do you do that full time without getting on each other’s nerves? How do you have “me” time in a motorhome? Working together can be tough, how have you been able to have success doing it? How have balance in your life when you feel the tension of the demands of the business? Talk to us about your book Coach and "Read Through the Bible" Tim Winders and his wife Glori Winders are experienced public speakers, podcast hosts, and lifestyle entrepreneurs who aim to inspire and empower others. Married for over 35 years, the couple has built successful careers in business, ministry, coaching, writing, health, and more.  In 2008, Tim lost his real estate companies in the market crash. By 2013, he and Glori were bankrupt and homeless, living in their Honda van. Since then, they have rebuilt their lives as nomadic entrepreneurs. They have been traveling full-time for over 10 years. For the last 5 years they have lived, worked, and traveled in their motorhome they lovingly call Theo. Tim is the host of the SeekGoCreate podcast, where he interviews guests on redefining success. He is also an executive coach and author of the inspirational novel Coach. Glori founded Live Glorified, a faith-based lifestyle brand for women. She created the popular "Read Through the Bible" program and Bible Dashboard.  With their experience overcoming adversity, Tim and Glori provide wisdom and perspective on pursuing purpose and living life to the fullest. As devoted parents of two grown children and grandparents of two, they understand balancing family, faith, and work. Audiences appreciate the couple’s authenticity, humor, and compassion. Tim and Glori’s story of loss, renewal, and nomadic entrepreneurship offers inspiration to anyone going through life transitions or seeking to live a non-traditional lifestyle. Want to live a better balanced life and win in marriage AND business at the same time? Purchase our book Tandem: The married entrepreneurs’ guide for greater work-life balance. https://www.thetandembook.com/ Need to create more time to dedicate to your marriage? Download this free guide. https://marriedentrepreneur.co/boundaries Need some insight into how to balance it all? Schedule a free discovery call. https://marriedentrepreneur.co/lets-talk

They say communication is the foundation of a great marriage. But most people think talking is communicating. It is part of communication but it doesn’t necessarily mean you understand each other. Good communication means both parties understand each other and can resolve disagreements without blowing up into major conflict.  This is where so many married couples struggle. Being able to resolve conflict. In this episode, we’re going to share one tool that has helped us and our clients better understand each other and improve communication. It is the DiSC assessment. A widely used personality profile that helps people understand themselves as well as the other person to better communicate.  Take the DiSC Assessment free https://discpersonalitytesting.com/free-disc-test/  Want to live a better balanced life and win in marriage AND business at the same time? Purchase our book Tandem: The married entrepreneurs’ guide for greater work-life balance. https://www.thetandembook.com/ Need to create more time to dedicate to your marriage? Download this free guide. https://build.marriedentrepreneur.co/balance-business-marriage-better  Need some insight into how to balance it all? Schedule a free discovery call. https://marriedentrepreneur.co/lets-talk Key Takeaways: Personality/communication styles as defined by DiSC Learn your negative tendencies to avoid conflict Learn your spouse's tendencies to improve communication Creating rules of engagement to better resolve conflict This will also enhance communication and relationships in your business

Can a prenuptial agreement strengthen your marriage and prevent a divorce? That’s not typically what we think about when we hear prenup. We’re just usually thinking of protecting our assets when we do get divorced. But this week’s guest, Aaron Thomas, is going to shed some light on the way he helps couples create prenuptial agreements. His process of crafting prenuptial agreements creates transparency, increases communication, and facilitates fairness in the relationship that all couples want. But wait, there’s more. Much more. What goes into these agreements, all marriages should have whether you have a prenup or not. So you want to listen, take notes, and make your marriage stronger.  Get the book, “The Prenup Prescription” https://prenups.com/  Key Takeaways: Prenuptials are contracts that set the rules of marriage and define the rights of each spouse It sets proper expectations and forces each person to reveal all personal and financial information. It creates transparency You can set any type of agreement like going to counseling once a year, having yearly financial updates, and having joint bank accounts Questions: We tend to think of prenuptial agreements as creating that safe out of a marriage. You have a different take on this. Please explain. How did you get into this niche? Do you see a change in the couple from when you first start working with them til the time you’re done? How do you come up with the guidelines for the prenuptial agreements or is it simply following the couple's lead on what they want in their relationship? Can you walk us through the process? As a three-time winner of Atlanta’s Best Divorce Attorney, Aaron Thomas is one of the nation’s top experts in family law issues. He is a 2002 graduate of Harvard Law School, and his firm Aaron Thomas Law, was recognized by peers as one of the fastest growing family law firms in the state of Georgia. With clients ranging from NBA Hall of Famers and Superbowl winners to Grammy award-winning artists, Aaron has extensive experience representing his clients in a range of family law matters, including divorce, custody, child support, and prenuptial and postnuptial agreements. As founder of Prenups.com, Aaron is widely viewed as the go-to source for writing fair prenups. He carries a fundamental belief that establishing a solid financial foundation during engagement can prevent many common marital disputes and that fair prenups help create happy marriages. Want to live a better balanced life and win in marriage AND business at the same time? Purchase our book Tandem: The married entrepreneurs’ guide for greater work-life balance. https://www.thetandembook.com/ Need to create more time to dedicate to your marriage? Download this free guide. https://marriedentrepreneur.co/boundaries Need some insight into how to balance it all? Schedule a free discovery call. https://marriedentrepreneur.co/lets-talk  

Marketing success can be elusive for many small business owners. Most rely on word of mouth (which is the best form of marketing) because they haven’t had much success doing anything else. Even if your business is doing well from word of mouth, there are some steps you can do to improve that. There is also so much noise out there about what form of marketing is best for you. In my experience, the best form of marketing is the one that best suits you. In other words, there is no cookie-cutter marketing that works for every business. You have to evaluate what works for you. This episode will delve into the fundamentals of marketing that will help you craft the perfect marketing strategy.  Want to live a better balanced life and win in marriage AND business at the same time? Purchase our book Tandem: The married entrepreneurs’ guide for greater work-life balance. https://www.thetandembook.com/ Need to create more time to dedicate to your marriage? Download this free guide. https://marriedentrepreneur.co/boundaries Need some insight into how to balance it all? Schedule a free discovery call. https://marriedentrepreneur.co/lets-talk Key Takeaways: Consistent, persistence  Time and money.  Budget 5-20% of revenue toward marketing It’s all about forming relationships. That leads to trust and sales. Cycle- building relationship leads to trust that leads to sales. Strengthening the relationship after the sale leads to loyalty and customer retention. Customer retention builds the foundation of your business. If DIY, what do you enjoy? Public speaking, networking, video, audio, social media, writing Short term (outbound marketing) - Ads, flyers, other promotions, public speaking Pros - Reach a lot of people quickly Cons - It only works when you’re spending money, spending money for trial and error Long term (inbound marketing) - Organic social media, website SEO, blogs, VLOGS, podcasts, YouTube, public speaking, email/customer retention Pros - “Free,” results can be long-lasting, searchable in a variety of ways, audience gets to know, like, and trust you, demonstrate your expertise, emails/customer retention keep your customers engaged and returning Cons - Takes a while, trial and error Start out using both outbound and inbound marketing Over time, limit the outbound and focus on the inbound marketing

“Doing the right thing is inconvenient.” That was a powerful quote from this week’s guest Bob Beaudine. Prioritizing your family over your career or business is one of the hardest things to do for high achievers. It is possible to do it successfully but it doesn’t come easy. You have to make hard choices that are not convenient.  Bob had one of the top executive search firms for professional sports. In fact, he basically created the niche when no one was doing it. As a result, he’s placed in some of the positions in professional sports like Bud Selig, former commissioner of MLB, as well as head coaches, and presidents of NFL, NBA, and NHL teams.  You can probably understand why Sports Illustrated nominated him as “The most influential man in sports you’ve never heard of.” His work helped transform leagues and teams with the people he placed in them.  Listen to this week’s episode as Bob shares how he was able to balance marriage, family, and the busy life he led in professional sports.  Website: https://www.bobbeaudine.com/  Books: 2 Chairs USA Today and Publishers Weekly best seller The Power of Who  Want to live a better balanced life and win in marriage AND business at the same time? Purchase our book Tandem: The married entrepreneurs’ guide for greater work-life balance. https://www.thetandembook.com/ Need to create more time to dedicate to your marriage? Download this free guide. https://marriedentrepreneur.co/boundaries Need some insight into how to balance it all? Schedule a free discovery call. https://marriedentrepreneur.co/lets-talk Key Takeaways: Bud Selig was his first sports placement Good leaders care about people Flew 7 million miles for business but still able to coach kids teams Good things are inconvenient Dealing with change Decide on boundaries Favorite Dallas Cowboy Was a Miller Beer rep in college Questions: You’re an accomplished CEO with money, accolades, connections, and influence, how have you been able to keep the important things the priority in your life? Have you always been this way? “Most influential man in sports you’ve never heard of.” Sounds like Rodney Dangerfield or Bob Uecker  Bio Bob Beaudine is the President and CEO of Eastman & Beaudine. He is one of the nation's most respected search executives having conducted 100's of searches for Fortune 500 companies, entertainment entities, professional sports organizations, non-profits, Olympic bodies, and universities, among many others. Celebrating over 50 years in business, Eastman & Beaudine has been named by The Wall Street Journal as the “top recruiting firm in college sports." Sports Illustrated named Bob the “top front-office matchmaker in sports” as well as the “most influential man in sports you’ve never heard of." These accolades come as a result of Bob helping shape the leadership teams of NBA, MLB, NFL, and NHL franchises and league offices, in addition to university athletic departments and conferences across the nation. Bob’s experience extends to the PGA TOUR, USTA, PBR, U.S. Olympics, NASCAR, UFC, and sports-related non-profits among others. Bob is the bestselling author of The Power of WHO! and 2 Chairs.

Fewer than 5 percent of businesses earn over $1 million in revenue and only 11% have 20 employees or more. For many entrepreneurs, those are magic numbers to reach so they can experience greater freedom from the business. Reaching those revenue and staff milestones means they have the resources and team to handle business while they go off on a great family vacation for a month.  Why do the majority of business owners stay stuck? The simple answer is they don’t have enough sales to build the team to handle business while they’re gone. But the real answer is deeper than that.  This episode explores the top 5 reasons businesses stay stuck. Want to live a better balanced life and win in marriage AND business at the same time? Purchase our book Tandem: The married entrepreneurs’ guide for greater work-life balance. https://www.thetandembook.com/ Need to create more time to dedicate to your marriage? Download this free guide. https://marriedentrepreneur.co/boundaries Need some insight into how to balance it all? Schedule a free discovery call. https://marriedentrepreneur.co/lets-talk Key Takeaways: You’re wearing too many hats You’re casting a wide net Your margins are too small You have people in the wrong seat You aren’t resting