How to Build a Podcast That Doesn't Burn You Out — Starting Small, Staying Consistent, and Playing By Your Own Rules with Adrienne Cruz
The person I'm about to introduce you to is the reason you're listening right now. She's the one who takes the messy, beautiful, rambling conversations that happen in this little corner of the internet and turns them into something worth pressing play on. She's also the person I picture every single time I sit down to do a solo episode.This week, I finally got Adrienne Cruz behind the mic and not behind the scenes, where she usually lives. Adrienne is my podcast manager and a podcast launch strategist who helps online business owners create the shows they’ve been dreaming about. She doesn’t call herself the Fairy Podmother for nothing!Whether you've been saying "I want to start a podcast" to yourself for six months (or four years, like me), or you already have one, but need to get excited about it again, you’re gonna want to tune in to this one.In this episode, we're talking about:What keeps people stuck before they ever hit record — the overwhelm, the tech, the fear of commitment, and the "why me?" intrusive thoughtsThe difference between an audience and a community, and what it really takes to get people to feel like your podcast belongs to them tooWhy your download numbers will mislead youThe mentor text method: how studying your favorite podcasts the way Adrienne once taught her students to study essays can completely change how you approach your own showHow to build a sustainable podcast when you don't have unlimited time, money to outsource, or the energy to play by everyone else's rulesInsider language, giving your community a name, and the small things that make listeners feel like they're in on somethingWhether it's still a good time to start a podcast (YES)Let's ConnectIf you enjoyed this episode, please consider leaving a review and sharing it with someone who could use a little more mindfulness in their life. Your support helps Thinking About reach more listeners and grow our community of thoughtful, intentional individuals.Continue the conversation with me on IG / Tiktok @thinkingaboutpodcast and @kirstimcnabney. Follow along on Substack for more conversations on the things that keep us thinking.Connect with Adrienne CruzFollow Adrienne on Instagram and Threads @adriennecruzpodWebsite: adriennecruz.comGrab her freebie, The Podcast Starter, to create a unique podcast conceptCheck out her podcast launch group program, Saturday Morning Launch PlanSign up for her newsletter, Sounds Like BrunchBlog post: How to Build a Podcast Community of People Who Love Your ShowLinks from the episodeSpeakPipe (website for listeners to submit audio recordings)Podcasts mentioned: Good Hang with Amy Poehler, Diabolical Lies, Wild Geese, My Favorite Murder, Point of the Story, Giggly SquadPodcasting Business SchoolBunny by Mona AwadWidow's Bay on Apple TVObsessionSend us Fan Mail




