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School Hours or Less: The Podcast for Mums & Moms Building Profitable Businesses Around Family Life

School Hours or Less: The Podcast for Mums & Moms Building Profitable Businesses Around Family Life

Hosted by Kirsty Knight: Business & Life Coach for Mums & Moms

Episodes

189

Latest episode

Jun 2026

Language

EN

About the show

If you are currently juggling the job of raising little humans while also trying to grow and scale your business… and you're finding it challenging to fit it all in, then this is the podcast for you. Hosted by Master Certified Coach and Melissa Tiers trained Hypnotist Kirsty Knight, this show delivers the productivity-boosting and time-leveraging strategies, sales and business growth insights, time management tips, and mindset shifts you need to grow and scale a profitable business in school hours or less, without sacrificing time with your kids and without burnout. Having coached hundreds of women over the past five years, and as a serial entrepreneur and a mum herself, Kirsty knows all too well the time and productivity challenges most mums face. She brings that expertise, along with the revenue, marketing, and business growth strategies she teaches her clients, into this show so you can build a business that actually works around family life. This podcast is part of Kirsty's wider mission to help 1,000 mums build profitable businesses in school hours or less, proving that women should never have to choose between ambition and the motherhood they want. No matter what stage of business you are in, and whether you call yourself a mum or a mom, this is the podcast for you if you are an entrepreneur, solopreneur, small business owner, coach, consultant, or an online service provider with a big heart and big ambition. Because why on earth should women have to choose? If you're looking for the answers to problems and questions like... I want a 6-figure business during School Hours Only but I'm struggling to fit it all in. I want to only be working during School Hours but want to be making more money. I can't put my baby down for even five minutes. How am I going to get any work done? I actually had the whole day free, because I had childcare for once, and I wasted the whole day. Why isn't time-blocking working for me? How can it possibly work for mums? How am I supposed to work on my business, when my kids are home sick? How do I overcome my perfectionism? I know it is slowing me down and making me procrastinate. Why can't I make myself take action? Even when I know what I should be doing, I don't do it. I feel like I'm not good enough yet to raise my prices but I'm not earning enough and I don't have more hours to work. I'm snowed under so think I need to hire a VA, but I had a bad experience once and my income also isn't consistent, what should I do? How can I stop procrastinating? I think I'm self-sabotaging my business success. What can I do? I'm worried about my kid at school, which means I can't focus on work. I feel like I'm always on my phone for my business — and my kids are seeing me on it all the time. Even when I say I will stop working to play with the kids, I find myself squeezing one more task in. I always feel behind. Even when I have a productive day, I still feel like I haven't done enough. I get such bad mum-guilt if I have to work on my business instead of being fully available for my kids. I am terrible at managing my time. I waste so much time on my emails and social media, even though I don't have time to waste. How do I stop? I want to be earning more, but I don't have any more hours to work. What can I do? I know my work-life balance isn't good. I'm always having to tell my kids no. I only work when the kids are at school but I am not making the money I want to be making with those hours. What can I do? I find it so hard to stay motivated and accountable to what I said I would do working for myself. I hate planning but know that I am more productive when I do. How can I overcome the resistance to planning my week? I can't stop saying yes, even though I don't have time for it. There just aren't enough hours in the day. Should I be getting up at 4am? How do other mums juggle it all? I can't get anything done when the kids are home — they interrupt me constantly. If you're ready to learn ninja-level skills for managing your business, mind and time, so you can make the money you want in your business whilst still having time with your little ones, this podcast is your next must-listen. New episodes share practical strategies to help mums increase revenue, reduce working hours, and build profitable businesses around family life.

Listen to episodes

60 recent
June 8, 2026Episode 18913 min

189 - Why women business owners overcommit (and why productivity isn't the real solution)

If you constantly feel like you're trying to balance client work, marketing, admin, and family life - this mini-episode is for you. In this episode, I'm talking about why overcommitting in business often isn't actually a time management problem. After coaching a client who had overloaded herself with back-to-back projects and completely lost the time for marketing, we unpacked the deeper patterns underneath so many women's overwhelm in business: saying yes to too much fear of losing clients or money people pleasing We also touch on: why marketing disappears when delivery gets busy why productivity alone isn't the solution sustainable business design boundaries, and time leverage and building a profitable business in school hours or less If you're an overwhelmed business owner trying to grow without constantly sacrificing your time and energy, this episode will help you understand what is at the root of you overcommitting in the hours you have available.

May 25, 2026Episode 18821 min

188 - Why People Aren't Buying From You (And the Simple Fix That Could Increase Sales Without More Marketing)

If people are already in your world but still aren't buying from you, the problem might not be your marketing. It might be the barriers you're unintentionally putting in front of the sale. In this episode of School Hours or Less, I'm talking about the small things that quietly stop potential clients and customers from taking action — confusing offers, complicated pricing, unclear messaging, long-winded funnels, hidden information, awkward booking systems, and making people jump through hoops just to understand how you can help them. Because the truth is: sometimes you do not need more followers, more content, or more hours spent selling. Sometimes you just need to make it easier for the people already paying attention to buy from you. I share real examples from business and coaching, including how overcomplicated systems, unclear offers, inconsistent visibility, and "book a call for more info" culture can lose sales that should have been simple. In this episode, we cover: Why confusing offers reduce conversions How complicated pricing creates hesitation The hidden sales cost of inconsistent visibility Why people should not have to dig for information When funnels become too long and unnecessary How to make your business easier to buy from Creating clarity around who your offer is for and what people actually get Simple tweaks that can increase sales without increasing your workload This episode is for women and mums building businesses in limited hours who want to make more money without constantly adding more marketing, more content, or more hustle. If you want to build a more profitable business in school hours or less, this one is for you.

May 11, 2026Episode 18716 min

Episode 187 Your money scarcity mindset is costing you money and time

If you're a mum in business trying to grow a profitable business in school hours or less, your pricing matters more than you think — and a money scarcity mindset could be the thing holding you back. In this episode, I'm breaking down why so many women undercharge for their services and how fear, assumptions, and external noise (like the economy or what others are doing) are influencing your pricing decisions without you even realising it. We talk about: Why "people won't pay that" is often just projection Why your location doesn't automatically determine your pricing Why you shouldn't base your prices on what you can afford How value is always contextual to the buyer And why undercharging simply doesn't work if you have limited time to build your business If you want to make more money in less time, and you aren't able to fit in low prices and high volume, then you need to check the math of what you are offering to make it make sense.  This episode will help you start thinking differently about your pricing, your value, and what it actually takes to build a sustainable, profitable business that fits your life.

April 27, 2026Episode 18621 min

Episode 186 - How to Build a Profitable Business in School Hours or Less Without Sacrificing Your Life

If you're a mum in business trying to build a profitable business in school hours or less, this episode is for you. I'm talking about the difference between building a business that fits your life and squeezing your life around a business that keeps taking more and more of your time, energy, and headspace. We'll look at how to notice where your business is creeping into everything, why you always feel behind, and how to decide what kind of work-life balance or work-life blend you actually want. I'm also sharing why the real shift is not asking "how do I find more time?" but asking "how do I make my business work in the time I've got?" If you want to make more money in less time, build a business around motherhood, and create a business model that works in school hours or less, this episode will help you rethink how your business fits into your real life right now.

April 13, 2026Episode 18518 min

185 - All or Nothing Thinking is Killing Your Business (Especially as a mum)

All-or-nothing thinking is one of the biggest reasons your business feels harder than it needs to. Especially when you're trying to build a business around nap times, school hours, and real life. In this episode, I'm breaking down what all-or-nothing thinking actually looks like in your business—and how it's quietly keeping you stuck, overwhelmed, and feeling behind. Because it's not just about mindset… It shows up in how you: say yes to work you don't have time for avoid marketing unless it's perfect feel like you need big chunks of time to make progress struggle to balance delivery and growth And the truth is—your business doesn't need more time. It needs a different approach. I'm sharing real client examples (from a call I had today) and simple shifts you can make immediately to move out of all-or-nothing mode… so you can actually grow your business in the time you have. Because you don't need to choose between: 👉 working all the time 👉 or not growing at all You can build a profitable business in school hours or less. And it starts here. 💛 If this resonated, come and join the FREE 5-Day School Hours or Less Reset Comment RESET on my Instagram @kirstyknight and I'll send you the details.

March 31, 2026Episode 18419 min

184 - Building a business with kids -The reality no-one talks about

If you're trying to build a business around nap times, school hours, or limited childcare… this episode is for you. Yesterday, I had to message a paying client and tell her I'd be late to our call — because my baby wouldn't go to sleep. And for a moment, I felt unprofessional. Like I should have it all figured out by now. But here's the truth no one talks about… Building a business as a mum is different. In this episode, I'm breaking down: What it really looks like to run a business with young children Why "perfect professionalism" is an outdated standard for mums and why we need compassionate clients to understand our challenges  Why waiting until your kids are older might be holding you back How to grow a profitable business in school hours or less If you've ever felt torn between your ambition and your children… If you've ever wondered whether it's even possible to do both… If you've ever felt like you're falling behind because you don't have enough time… This episode will remind you: You're not behind. You're just building differently. And that doesn't make you less capable — it makes you resourceful.

March 17, 2026Episode 18312 min

183 - Don't Let One Bad Day Turn Into Two: Resetting Momentum in Your Business

Have you ever had one of those days in your business where you just… don't feel it? The motivation isn't there. Your productivity drops. Messages pile up. Your engagement slows down. In this episode of School Hours or Less, I'm sharing one of the most important business habits I've learned as a coach helping mums in business grow profitable businesses while working school hours only. Because the problem isn't having an off day. The real problem is when one low-productivity day turns into two… then a week… then a month of lost momentum. In this episode I talk about: • Why ups and downs in motivation are completely normal when running a business • How entrepreneurs accidentally stall their business growth after one "bad day" • The simple reset strategy I use to get back into momentum quickly • How to rebuild productivity and focus without overworking or burning out • Why small actions create faster business growth than waiting for motivation If you're a mum in business trying to grow your income, increase productivity, and build a successful business in school hours, this episode will help you reset quickly and get back into action. Because building a profitable business isn't about showing up perfectly every day. It's about resetting fast and keeping momentum moving forward.

March 3, 2026Episode 18215 min

182 - I Dropped the Ball (Here's What to Do When You Mess Up in Business)

Ever dropped the ball as a business owner and spiralled into guilt, shame or self-blame? In this honest episode, I'm sharing the story of how I forgot to renew my passport in time — and how that one mistake could have cost us our family holiday. But this isn't really about passports. It's about what happens when you're an ambitious mum in business, juggling growth, family life, admin, deadlines and everything in between — and something slips. Because it will. In this episode, we cover: How to handle mistakes in business without destroying your confidence, and instead switch into problem-solving mode The difference between "I made a mistake" and "I am a failure" Why ambitious women drop balls (and why it doesn't mean you're failing) The importance of systemising life admin so it doesn't live in your head The need to protect time for important but non-urgent tasks CEO thinking vs emotional reaction If you're building a business in limited hours, trying to increase productivity, improve time management, and grow without burning out — this episode will help you recover faster, think smarter, and lead better. Because the goal isn't perfection. It's: Drop it. Fix it. Learn from it. Build the system. And move forward.

February 17, 2026Episode 18113 min

181 - BTS (Part 2): How I found time for the gym without losing business hours (time strategy for mums in business)

If you're a mum in business struggling with time management, productivity, and fitting everything into limited work hours, this behind-the-scenes episode is for you. In this honest episode, I'm sharing the real moment I realised I was avoiding going to the gym — not because I didn't want to get fit, but because I felt guilty taking time away from growing my business. As a business-owning mum working in school hours only, every hour matters. So instead of choosing between my health and my business, I figured out how to make my gym time support both. Inside this episode, I share: • How to manage your time when you're building a business with limited hours • The productivity mindset shift that stops busy mums overworking • How to turn everyday life time into business growth time • Practical ways to create content and visibility even when you feel too busy • Why energy, health, and wellbeing are actually business growth strategies If you've ever felt like there's never enough time to grow your business, get fit, look after yourself, and be present for your family — this episode will show you a smarter way to make your hours work harder without working more. Perfect for: Mums in business, female entrepreneurs, business owners with young children, anyone trying to grow a business while balancing family life, limited work hours, and real-life responsibilities.

February 2, 2026Episode 18018 min

180 - Behind-the-scenes (Part 1): Stop Hoping For Time - Start Guaranteeing it

This is the first episode in my behind-the-scenes series, where I'm sharing what it really looks like for me to build multiple businesses as a mum with very limited childcare. I created this series because so much of the "behind the scenes" we see online is from people with teams, established audiences, and years of momentum. That's not my reality. I'm rebuilding my coaching business from the ground up, growing a networking community, launching a brand-new franchise, and starting a new community business — all while raising a nearly two-year-old. This is the real version. The decisions, the mindset shifts, the strategies, and the messy middle. In this first episode, I share the shift that changed everything for me: moving from hoping I'd find time to work… to guaranteeing it. You'll hear: why "hoping for time" keeps so many mums stuck how I protect a 90-minute daily window for marketing and sales why I stopped relying on evenings and why doing your best to guarantee some time, even with a busy family life, should be your priority.  If you're a mum in business trying to grow in school hours, nap times, or the tiny cracks of the day - this episode is for you.

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