The Roofing Company Marketing Podcast

Hosted by Gro.Inc

Business Marketing

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Mar 2026

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About the show

Elevate your business with "The Roofing Company Marketing Podcast," a targeted 12-episode series crafted for roofing professionals. Hosted by marketing expert Matt Law, this podcast rises above the rest with strategies and insights specifically tailored for the roofing industry. Each episode covers essential topics, from harnessing effective SEO techniques to mastering digital marketing and client engagement, all designed to boost your roofing business's visibility and growth. Ideal for roofing contractors seeking to shingle out their competition or nail down new market opportunities.

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30 recent

March 12, 2026Episode 3044 min

Episode 30 – AI Tools for Roofing Contractors – Scheduling, Chat, and Automations

Roofing companies frequently deal with high-value leads that require fast response times and organized follow-up. In this episode, we discuss how AI-powered scheduling, live chat, and automated answering services are helping roofing contractors manage inquiries more efficiently. Prospects can ask questions through chat, receive instant responses, and book roof inspections directly through calendar links. These tools, when connected to a CRM system, allow roofing companies to maintain strong communication while keeping projects and estimates organized.

February 13, 2026Episode 2944 min

Episode 29 - Roofing Marketing - What's Working in 2026

Roofing marketing in 2026 requires more precision than ever. In this episode, we explore how roofing contractors are combining local SEO, paid search, and Local Service Ads to stay competitive in crowded markets. We also discuss how AI automation is improving lead handling and follow-up without replacing human sales processes. From managing high-ticket leads to building authority through reviews and local signals, this episode outlines the strategies helping roofing companies generate consistent opportunities in today’s market.

October 24, 2025Episode 2834 min

Episode 28 – AI Automation & Scheduling for Roofing Contractors

Roofing companies can now book more estimates without lifting a finger. Learn how AI automation can handle follow-ups, texts, scheduling, and help your sales team close more jobs without dropping the ball.

October 24, 2025Episode 2749 min

Episode 27 – Meta Ads and Lead Forms for Roofing Contractors

Tired of buying junk leads from lead vendors? This episode shows roofers how to run their own lead campaigns using Meta Ads and lead forms. We’ll show you how to fix your follow-up and turn clicks into booked inspections.

September 17, 2025Episode 261 hr 18 min

Episode 26 – Scaling Your Roofing Business – Part 4 – Marketing

Most roofing companies rely on word of mouth — and wonder why they aren’t growing faster. In this episode, we break down what modern marketing looks like for roofing businesses: clear messaging, a strong web presence, paid ads that work, and lead follow-up systems. If you want more qualified leads and fewer wasted marketing dollars, this episode shows you where to start.

September 17, 2025Episode 2549 min

Episode 25 – Scaling Your Roofing Business – Part 3 – Systems

Scaling a roofing business isn’t about hustle — it’s about systems. In this episode, we walk through the core systems every roofing company needs: tracking leads, sending estimates, managing jobs, collecting payments, and asking for reviews. You’ll learn how to build scalable workflows that don’t fall apart when things get busy. If your business feels like chaos every time the phone rings, this episode will help you organize and scale.

September 17, 2025Episode 2443 min

Episode 24 – Scaling Your Roofing Business – Part 2 – Leadership

Let’s talk leadership. In this episode, we shift the spotlight from the team to the business owner. Because sometimes the biggest bottleneck in a roofing business... is the person running it. You’ll hear what successful owners do differently — and why micromanaging, perfectionism, and burnout are often signs that your leadership style needs to evolve. If you’re working harder than ever but not seeing results, this episode will challenge you to grow yourself first.

September 17, 2025Episode 2338 min

Episode 23 – Scaling Your Roofing Business – Part 1 – Staffing

Most roofing businesses hit a ceiling — not because of a lack of opportunity, but because they don’t have the right people around them. In this episode, we explore how the right team fuels serious growth in the roofing space. From the person answering the phones to the technicians and crews who do the work, we’ll show you how to hire the roles that matter — and avoid the ones that slow you down. If your company is stuck, it’s probably a people problem. This episode helps you fix it.

July 21, 2025Episode 2246 min

Bonus Episode – The Growth-Ready Roofing Contractor: What Successful Roofing Companies Have in Common

In this bonus episode of The Roofing Contractor Marketing Podcast, we highlight the shared traits of roofing companies that consistently grow. From financial discipline to smart delegation, these companies understand what it takes to win. Tune in to find out if your roofing business is truly built for the next level.

June 30, 2025Episode 2131 min

Episode 21 – Appointment Automation for Roofing Contractors: More Jobs & Less Hassle

In this episode of The Roofing Contractor Marketing Podcast, we cover how roofers can use online booking tools to capture more leads and close more jobs. From syncing with your calendar to sending booking links by text, we break down how to automate the scheduling process and keep your team working — not waiting.