
Growing On Social Media Just Changed Forever | Ep 431
If you want more consistent leads from social media but feel stuck because your content isn't reaching or converting the right people, this episode shows you how to fix it. I've been building my personal brand online since 2016, and something has changed dramatically over the last 18 months. Social media is becoming less about how many followers you have and more about how relevant your message is to the person watching. At the same time, AI has made generic content incredibly easy to produce, which means being a real, recognisable human has become even more valuable. In this episode, I break down why I believe financial advisers, mortgage brokers and financial services entrepreneurs need to start building their personal brands now, and the simple content system I'd use to do it. I'll show you my 40/40/20 content framework for balancing awareness, trust and conversion I'll break down the 3 stages of the content funnel and explain why constantly trying to sell is costing you opportunities I'll explain why showing your face, opinions, personality and lifestyle can build the trust that generic AI-generated content can't I'll show you why you don't need thousands of followers, expensive equipment or highly edited videos to generate leads I'll explain how consistent content can help you build a small but mighty audience that already knows, likes and trusts you before they ever make an enquiry You can keep relying on paid leads and increasingly expensive advertising, or you can start building an audience that becomes a long-term asset for your business. If you struggle with social media, grab a free copy of my Amazon bestseller, The Lead Generation Guide Book A Systemise Audit Call if you're ready to level up your business Hosted by Gary Das: business growth consultant helping financial services entrepreneurs systemise, scale and create a freedom-led business and life they love. Be sure to like, comment, and subscribe for more insights on personal and professional growth. I hope you enjoyed today's episode; please subscribe, rate and review the show on your favourite platform. Follow me on Social media: Instagram | LinkedIn | Facebook | Website | YouTube















