The My Wife Quit Her Job Podcast With Steve Chou

Hosted by Steve Chou

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Episodes

400

Latest episode

Jun 2026

Language

EN-US

About the show

Start An Ecommerce Business, Become Your Own Boss And Spend More Time With Your Loved Ones

Listen to episodes

60 recent

June 8, 202642 min

642: Why Everything You Know About Ecommerce Is About To Break

In this episode, Toni and I discuss agentic shopping and how I’m going to through a midlife ecommerce crisis right now. We get into Amazon scraping your website and selling your products without permission, why your Meta and Google ads might not matter much longer, and what you should actually be doing to make sure AI recommends your store over your competitors. It’s a weird time in e-commerce right now and we’re just trying to figure it out together. What You’ll Learn New Tech Is Rewriting How Customers Discover And Buy Stuff How The Old Gatekeepers Are Losing Their Grip […] The post 642: Why Everything You Know About Ecommerce Is About To Break appeared first on MyWifeQuitHerJob.com.

June 4, 202653 min

641: The Reddit Strategy That Gets AI to Recommend Your Brand

In this episode, I sit down with Danny Kirk, founder of ReddiReach, to talk about how e-commerce brands are using Reddit to get recommended by ChatGPT, Claude, and Perplexity. We get into the exact strategy for building up a Reddit presence from scratch, including how long it actually takes and what will get you banned. If you’ve ever wondered whether Reddit is worth your time as a brand, this episode will give you a very clear answer. Enjoy! What You’ll Learn Find The Right Niche Subreddits Post Helpful, Signal-boosting Content Encourage Genuine Engagement To Train Recommenders Sponsors SellersSummit.com – The […] The post 641: The Reddit Strategy That Gets AI to Recommend Your Brand appeared first on MyWifeQuitHerJob.com.

May 28, 202640 min

640: I Just Spoke at Shopify HQ. Here’s What’s Actually Working in Ecommerce Right Now

In this episode, I’m recording live from Shopify HQ in New York City after attending the Merchant Mastery event with my co-host Toni. We cover a wide range of topics including why unpolished UGC content is outperforming produced ads, how to build a brand story that ties all your marketing together, and why generic products are slowly dying. Enjoy! What You’ll Learn What’s driving real sales on Shopify today Low-effort tactics that boost conversions with AI Practical ways to scale without blowing your ad budget Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the […] The post 640: I Just Spoke at Shopify HQ. Here’s What’s Actually Working in Ecommerce Right Now appeared first on MyWifeQuitHerJob.com.

May 22, 202646 min

639: She Built A 6-Figure Cat Toy Business Because Someone Annoyed Her On IG With Dawn LaFontaine

In this episode, I sit down with Dawn LaFontaine, a student in my create a profitable online store course, a former stay-at-home mom who couldn’t get hired anywhere after 27 years out of the workforce and decided to build her own business selling cat toys instead. Dawn walks us through the painful years she spent trying to make her original cardboard cat house product work, the accidental Instagram moment that led her to the product that actually took off, and her wholesale outreach strategy that closes at 50% without ads. Enjoy the episode! What You’ll Learn How A Single Annoying […] The post 639: She Built A 6-Figure Cat Toy Business Because Someone Annoyed Her On IG With Dawn LaFontaine appeared first on MyWifeQuitHerJob.com.

May 15, 202646 min

638: The Ecom Strategies Worth Stealing from Sellers Summit 2026

In this episode, we’re going over key takeaways from Sellers Summit 2026 in Fort Lauderdale, walking through every session from AI-powered ad creative and TikTok Shop launches to sourcing strategies, Reddit SEO, and what buyers actually care about in the current M&A market By the end of this episode you’ll have a full picture of where ecommerce is headed and a list of things you can actually put to work this week. Enjoy the episode! What You’ll Learn Clever growth hacks top sellers are using High-ROI ads, funnels, and retention tricks Product sourcing and launch strategies Sponsors SellersSummit.com – The […] The post 638: The Ecom Strategies Worth Stealing from Sellers Summit 2026 appeared first on MyWifeQuitHerJob.com.

May 7, 202650 min

637: The AI Automation Stack Behind The Fastest Growing Ecommerce Brands With Leo Sgovio

In this episode, Leo Sgovio breaks down the AI-powered workflows he built to automate influencer outreach, generate video ads, and launch products without relying on giveaways or PPC. He walks through the exact system he used to sell out 5,000 units before Christmas and how he clones winning competitor ads using a chain of AI tools. Enjoy the episode! What You’ll Learn Leo’s Influencer Marketing Company – Spliced.io How AI Automates Customer Journeys End-to-end Tools That Scale Ads, Inventory, And Fulfillment Data-driven Hacks Top Brands Use To Grow Fast Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that […] The post 637: The AI Automation Stack Behind The Fastest Growing Ecommerce Brands With Leo Sgovio appeared first on MyWifeQuitHerJob.com.

April 30, 202642 min

636: Why Smaller Creators Are Winning Bigger Than Ever In 2026

In this episode, Toni and I have a really honest conversation about where content creation is headed in 2026 and what it genuinely takes to stand out when everyone and their mother is making videos. We talk about why the fundamentals of great content have never mattered more than they do right now, even with all the AI tools flooding the space with noise. So whether you are just starting out or have been at it for years, I think you will walk away with a much clearer picture of what it takes. Enjoy the episode! What You’ll Learn Why […] The post 636: Why Smaller Creators Are Winning Bigger Than Ever In 2026 appeared first on MyWifeQuitHerJob.com.

April 24, 202653 min

635: How To Get Paid $40K a Month to Post On Facebook With Jeff Rose

In this episode, my good friend Jeff Rose talk about how he built a $40K a month business doing something most people do every single day without ever getting paid for it. We walk through exactly how posting on Facebook became a full time income and how you can get started even if you have no experience and no following. If you’ve ever wondered whether you could actually get paid to be on social media, this episode is going to open your eyes. Enjoy the episode! What You’ll Learn How Jeff Rose Makes $40k/mo Posting On Facebook How To Build […] The post 635: How To Get Paid $40K a Month to Post On Facebook With Jeff Rose appeared first on MyWifeQuitHerJob.com.

April 16, 202638 min

634: Your Products Are Invisible to AI. The New Search Rules For 2026

In this episode, Toni and I dig into Amazon’s decision to block AI tools from indexing their product listings and why it’s a risky bet. We talk through how AI agents are quietly changing the way people research and buy products, and what that means for sellers who are still writing copy like it’s 2015. If you sell anything online, this conversation will change how you think about your product descriptions. Enjoy the episode! What You’ll Learn How Shopping Has Changed Smart Ways To Make Listings Ai-friendly For 2026 Search Quick Tweaks That Boost Visibility Across AI Search Engines Sponsors […] The post 634: Your Products Are Invisible to AI. The New Search Rules For 2026 appeared first on MyWifeQuitHerJob.com.

April 7, 202647 min

633: A Simple Meta Ads Change That Will 10x Your Returns With Scott Cunningham

In this episode Scott Cunningham and I dive into something that honestly changed everything for me when it comes to Meta ads and getting a real return on ad spend. Scott is the creator of the Storyselling Formula and the moment I came across his work I knew I had to bring him on to break it down properly. Enjoy the episode! What You’ll Learn How To Apply StorySelling To Your Ads Strategy Scott Cunningham’s Tested Ad Setup Hack Quick Steps To Implement And Scale Meta Ads Fast Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve […] The post 633: A Simple Meta Ads Change That Will 10x Your Returns With Scott Cunningham appeared first on MyWifeQuitHerJob.com.