The Mom Founders Table

Hosted by Kelsea Koenreich

Business Entrepreneurship Education

Website RSS feed

Episodes

244

Latest episode

Aug 2026

Language

EN-US

About the show

A podcast for mom founders and entrepreneurs to pull up a seat and partner with Kelsea Koenreich, strategic business coach, deep thought partner to mom founders and a millionaire mom of 3. Every week you will get tactical guidance to apply to your business, leadership and life that will help you further your true success while also being invited into a new way of thinking and being that creates true freedom. Kelsea highlights women looking for more time-freedom

Listen to episodes

60 recent

September 9, 2026Episode 11617 min

A Conversation With My 10 Year Old About Business, Leadership, and Being There

This is not a typical episode. No frameworks, no strategy, no guest bio. Just me and my 10-year-old son Cameron on a walk, talking about what he wants to do with his life, what he thinks makes a good leader, and what he thinks moms who run businesses should know. I recorded it because the conversation was too good not to share. And I think every mom founder who listens to this is going to feel something. Episode Overview Cameron wants to start a business that helps kids in foster care feel less alone. He wants to go to them, play with them, coach them in sports, and spend time with the ones who remind him of his friend Dakota, whose family was once living in a cardboard box on the side of the road. He would play with Dakota every single day at school because he could tell something was off and he wanted him to feel less alone. He also has very clear thoughts on leadership, honesty, budgeting, reinvesting in your business, and why moms who work until seven when their kids are already in bed might want to reconsider their schedule. I did not coach him on any of it. He just knew. What hit me most in this conversation was how much he has absorbed just from watching. He knows that good leaders tell the truth even when it is hard. He knows that if you want kids to feel better, you have to feel okay yourself first. He knows that seeing a smile on a kid's face is worth a million bucks. And he knows that the time you carve out for your kids in between the calls and the commitments matters more than most of us realize. What You Will Hear A 10-year-old's business plan for helping kids in foster care, including his thoughts on sponsorships, budgeting, and reinvesting revenue back into the programs instead of paying himself. His definition of what makes a good leader, including honesty, kindness, self-respect, a good mindset, and the ability to help people understand each other. A surprisingly clear take on why honesty in coaching matters more than just making someone feel good in the moment. Why he thinks moms should find time between work to be with their kids every single day, and his very specific suggestion for how to make it work. The moment he realized I was recording and immediately said, yes, put that on the podcast. His message to the moms listening: find time in between work to spend time with your kids. Even if it is just a walk. Even if you have a call in a few minutes. They notice. They always notice. Want to be in the right room? City Girls — intimate dinner and business scaling workshop for established founders. Twenty seats per city. Use code MFTGUEST at checkout. Tickets: https://www.kelseakoenreich.com/city-girls?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep116 Work with Kelsea Fill out my inquiry form: http://inquiry.kelseakoenreich.com?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep116 Follow @kelseakoenreich

September 2, 2026Episode 11548 min

What Your Personal Style Is Telling Clients About Your Business

You are the first thing people see before they ever read your website, watch your content, or hear your pitch. And if you have been putting your personal style at the bottom of your to-do list, this episode is going to change that. Amy Salinger is a luxury virtual fashion stylist who has spent over 20 years helping high-achieving women build wardrobes that actually work for their lives. She is also a single mom by choice, CEO, and someone who genuinely believes that confidence can be created from the outside in. Episode Overview We get into the connection between personal style and personal brand, why cleaning out your closet is the highest-leverage thing you can do right now, and how Amy's style adjective framework gives you a forever filter for getting dressed, shopping, and deciding what actually belongs in your closet. She also shares her outfit equation for taking the decision fatigue out of getting dressed every single day. In This Episode Find out why Amy calls herself a confidence creator instead of a fashion stylist, and the moment in a styling session when everything shifts for her clients. Learn the four-question outfit equation Amy uses to plan any outfit for any occasion, and why it works just as well for a Tuesday at home as it does for a big event. Discover why cleaning out your closet is not about having less but about removing the mental noise that is quietly blocking you every time you get dressed. Hear why online shopping should feel more like renting a fitting room than committing to a purchase, and how that mindset shift makes it actually useful. Walk away knowing Amy's style adjective framework so you have a filter for every shopping decision, closet clean-out, and outfit choice going forward. About Amy Salinger Amy Salinger is the founder of StyleMethod and a luxury virtual fashion stylist with over 20 years of experience, including 15 years styling clients in New York City. She works with high-achieving individuals to build wardrobes that are authentic, efficient, and aligned with who they are becoming. She is a single mom by choice to a four-year-old and runs her entire business virtually from Providence, Rhode Island. Style Adjective Quiz: https://www.stylemethodco.com?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep115 Instagram: @stylemethodco Want to be in the right room? City Girls — intimate dinner and business scaling workshop for established founders. Twenty seats per city. Use code MFTGUEST at checkout. Tickets: https://www.kelseakoenreich.com/city-girls?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep115 Work with Kelsea Fill out my inquiry form: http://inquiry.kelseakoenreich.com?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep115 Follow @kelseakoenreich

August 26, 2026Episode 11439 min

Why Hiring Doesn't Fix a Business With No Systems

You hired someone to take things off your plate. Now you are training them, fixing their work, and somehow busier than before. The problem was never the person. It was the infrastructure they walked into. This episode is a conversation with Aveline Elfar, founder of AE&Co Operations Agency, who has spent seven-plus years inside six, seven, and eight figure businesses rebuilding the back end so founders can finally step out of it. Episode Overview We get into what it actually means to audit a business from the inside out, why most founders are solving the wrong problem when they hire, and how clean systems create better client experiences while giving you your time back. Aveline also breaks down the difference between automation and AI, where most businesses are wasting money on overlapping tech, and the two things you can do this week to start getting hours back without overhauling everything. In This Episode Find out the most common operational breakdown Aveline finds when she audits an established business, and why it has nothing to do with the team and everything to do with what the team was never given. Learn why building the plane while flying it works until it does not, and what it costs you emotionally and financially when your infrastructure cannot actually hold the growth you are chasing. Discover the difference between automation and AI, why most founders are paying for tech they are not using, and where the biggest quick wins are hiding inside tools you already have. Hear the one question Aveline asks every founder before recommending a single system, and why the answer changes everything about what gets built. Walk away with two practical things you can do this week to start identifying where your biggest time leaks are and what to do about them. About Aveline Elfar Aveline Elfar is the founder of AE&Co Operations Agency, a boutique agency that builds custom systems, automations, and process infrastructure for health and wellness entrepreneurs and service-based businesses across North America. With seven-plus years in the field and a team of seasoned tech experts, Aveline's approach always starts with popping the operational hood before building anything. She is a homeschooling mom of two, pregnant with her third, and based in southern Ontario, Canada. Free resource — Bottleneck Quiz: https://bottleneckquiz.scoreapp.com/?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep114 Instagram: @avelineelfar.co Website: avelineelfar.com Want to be in the right room? City Girls — intimate dinner and business scaling workshop for established founders. Twenty seats per city. Use code MFTGUEST at checkout. Tickets: https://www.kelseakoenreich.com/city-girls?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep114 Work with Kelsea Fill out my inquiry form: http://inquiry.kelseakoenreich.com?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep114 Follow @kelseakoenreich

August 19, 2026Episode 11325 min

Why Your Delegation Is Creating More Work for You

You say you want your team to take more initiative. You say you want to be able to step away. But then you step back in, fix the thing, clean it up, and hand it back. And you wonder why nothing ever really gets off your plate. This episode is about the hardest truth in entrepreneurship: the reason your delegation is not working is probably you. Episode Overview This one goes deep into the difference between radical responsibility and over-functioning, why the most competent women in the room are often the ones carrying the most responsibility that was never theirs to begin with, and how rescuing your team is quietly training them to depend on you. I also walk through a framework for sorting your responsibilities into four categories so you can stop doing the thing that is keeping you exhausted. In This Episode Find out why the more reliable, resourceful, and capable you become, the more responsibility quietly gets stacked onto your plate without you ever consciously choosing it. Learn the difference between owning your part and owning everybody else's part, and why most women who come to me are doing the second one while calling it leadership. Discover why repeatedly stepping in for your team is not helpful, it is disempowering, and how it is building a business that literally cannot function without your constant presence. Hear the four categories every responsibility in your business and life falls into, and how sorting them changes what you actually have to carry going forward. Walk away with the one question to ask yourself before you step in and fix something, and why the answer will tell you everything you need to know about why your delegation keeps failing. Join the Founders Table Mastermind If you are carrying too much and you are ready to stop, this is where we do that work. Not just the infrastructure, but the identity shift that makes the infrastructure actually stick. Apply here or send me a DM on Instagram: http://kelseakoenreich.com/mastermind?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep113 Want to be in the right room? City Girls — intimate dinner and business scaling workshop for established founders. Twenty seats per city. Use code MFTGUEST at checkout. Tickets: https://www.kelseakoenreich.com/city-girls?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep113 Work with Kelsea Fill out my inquiry form: http://inquiry.kelseakoenreich.com?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep113 Follow @kelseakoenreich

August 12, 2026Episode 11233 min

The Difference Between a Capacity Problem and an Alignment Problem

Most women come to me thinking they have a capacity problem. Not enough hours, not enough team, not enough systems. And a lot of the time, that is true. But underneath it, almost always, there is something else going on. This episode is about the question most women are not asking themselves, and why the scorecard they are measuring their success against was never actually theirs to begin with. Episode Overview This is one of the most honest episodes I have recorded. I get into the difference between a capacity problem and an alignment problem, why we keep building the same thing we say we want to escape, and what it actually looks like to stop optimizing a business you are not sure you still want. I also share a new set of questions to replace the inherited metrics most of us have been using without ever consciously choosing them. In This Episode Find out the difference between a capacity problem and an alignment problem, and why getting the diagnosis wrong is exactly why the same patterns keep showing up no matter how much you change. Learn why we can consciously want freedom while unconsciously building complete dependency, and the specific attachments that keep even the most self-aware founders stuck. Hear the questions I use with private clients to identify whether their next move is an infrastructure fix or an identity shift, and why both matter before we touch anything in the business. Discover the new scorecard I want you to use instead of the one social media and society handed you, and why revenue is only useful when it is creating something that actually matters to you. Walk away with a set of reflection questions worth journaling on, including the one that will tell you almost immediately whether you are building from desire or building from fear. Join the Founders Table Mastermind This is the room where we do exactly this work. We go deep into your infrastructure, your goals, and what you actually want to build next. Not just the tactics, but the internal operating system of the CEO behind them. Apply here or send me a DM on Instagram: http://kelseakoenreich.com/mastermind?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep112 Want to be in the right room? City Girls — intimate dinner and business scaling workshop for established founders. Twenty seats per city. Use code MFTGUEST at checkout. Tickets: https://www.kelseakoenreich.com/city-girls?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep112 Work with Kelsea Fill out my inquiry form: http://inquiry.kelseakoenreich.com?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep112 Follow @kelseakoenreich

August 5, 2026Episode 11132 min

Behind the Scenes of the Mom Founders Table Mastermind

We built something that does not exist anywhere else. And this episode is me pulling back the curtain on exactly what it is, how it works, and why it was designed the way it was. If you have been thinking about joining the Founders Table Mastermind, or you are just curious what it actually looks like inside, this one is for you. I walk through the full structure, the private advisory layer, the hub, the in-person experiences, the KelseaGPT, and the real client results that made us build it this way in the first place. Episode Overview This is a solo behind-the-scenes episode where I walk through every element of the mastermind, from the business assessment that happens before you even start, to the quarterly reviews, Telegram access, co-working sessions with my COO Brooke, the City Girls tickets, and the in-person retreat. I also share real testimonials from clients, including a woman who hit her second million in eighteen months while taking two full maternity leaves, and another who added a hundred thousand dollars to her income without adding a single hour to her plate. In This Episode Find out exactly how the mastermind is structured so you know what you are walking into before you ever fill out an application. Learn why we start every member with a full business assessment and analysis before the mastermind begins, and what that process actually tells us about where you are leaving money on the table. Discover what KelseyGPT is, how my private clients have been using it, and why it was built to give you immediate guidance when you cannot wait on a response. Hear the difference between the Advisory track and the VIP track, including what is included in each and how to decide which one is the right fit for where you are. Walk away knowing exactly what to do next if you are interested, including the August 14th application deadline to be included in the welcome party call on the 26th. Applications close August 14th. The mastermind begins in September. Apply here or send me a message on Instagram with your questions: http://kelseakoenreich.com/mastermind?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep111 Want to be in the right room before September? City Girls — intimate dinner and business scaling workshop for established founders. Twenty seats per city. Use code MFTGUEST at checkout. Tickets: https://www.kelseakoenreich.com/city-girls?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep111 Work with Kelsea Fill out my inquiry form: http://inquiry.kelseakoenreich.com?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep111 Follow @kelseakoenreich

July 29, 2026Episode 11039 min

The Shift That Happens When Mom Founders Sync With Their Cycle

I came home to snacks on my kitchen counter the other day. My husband had been tracking my cycle and knew I was a few days out from my period. That was the moment I realized this stuff actually works. This episode is a conversation with Renae Fieck, who helps women use their menstrual cycle to grow and scale their businesses in a way that feels aligned instead of exhausting. Renae is a mom of three, a former occupational therapist, and someone who found her way to this work after a year that included a new baby, a pandemic, and her husband's brain tumor diagnosis, all at the same time. Episode Overview We get into the four phases of the cycle, what each one is actually good for in your business, and why women have been trying to operate like men on a 24-hour testosterone rhythm when our bodies run on something completely different. Renae also walks through how to start integrating this without overhauling everything, and why even a 10% shift in your calendar can change how you feel about your business. In This Episode Find out what is actually happening hormonally in each phase of your cycle and which types of business tasks your brain is literally wired to crush in each one. Learn why the luteal phase, the one most women call their bad week, is actually one of the most powerful phases for content creation, business clarity, and letting go of what is no longer working. Discover how Renae turned a 30-day live challenge she almost said no to into something that honored her cycle, showed up authentically, and worked, without any of the pressure she originally feared. Hear the one question Renae has every client ask themselves daily that begins to shift everything about how they work, what they say yes to, and how they lead their lives. Walk away knowing the micro shifts you can make right now, even if your schedule is fixed, to start working with your cycle instead of against it. About Renae Fieck Renae Fieck is the founder of Your Cycle Advantage and The Flow Collective, and the author of Cycle Sync Your Business. She teaches women how to align their business with their body's natural rhythms so they can work less, make more, and lead with confidence. After building a business the way the world told her to and ending up exhausted, she discovered that working with her cycle instead of against it changed everything. She is a mom of three and on a mission to help women build the life and business of their dreams in a way that actually works for them. Free training — 3 Secrets to How Your Menstrual Cycle Can Create More Income and Impact: https://renaefieck.com/cyclesyncbiz/?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep110 Instagram: @renaefieck Join the Founders Table Mastermind Apply here: http://kelseakoenreich.com/mastermind?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep110 Want to be in the right room? City Girls — intimate dinner and business scaling workshop for established founders. Twenty seats per city. Use code MFTGUEST at checkout. Tickets: https://www.kelseakoenreich.com/city-girls?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep110 Work with Kelsea Fill out my inquiry form: http://inquiry.kelseakoenreich.com?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep110 Follow @kelseakoenreich

July 22, 2026Episode 10947 min

The Truth About Homeschooling for Entrepreneur Moms

I wrestled with this decision for two years. Every time I dropped my kids off at school, I felt like I was handing them off to free babysitting, and I could not shake it. This episode is for every mom who has felt the same thing and talked herself out of it because she did not know how it could possibly work alongside a business. Meghan Garfield spent over fifteen years designing learning systems professionally, including moving entire university programs online during COVID, before applying that same expertise to homeschooling her own three kids. She is not here to convince you. She is here to show you what is actually possible. Episode Overview We get into the fear of failing your kids, why homeschool does not have to look like school at home, what it actually takes per day at different ages, and how entrepreneur moms are uniquely positioned to make this work. Meghan also shares how her business, HomeGrown Minds, helps families who want the benefits of homeschooling without having to become full-time curriculum designers to do it. In This Episode Find out how much time homeschooling actually takes per day at the elementary level, and why the answer will probably surprise you. Learn why your gifted, bored, or disengaged child is not the problem, and what a targeted approach to learning changes for kids like that almost immediately. Discover the biggest mistake families make when they start homeschooling, and how to avoid the trap of just recreating school at home with more stress and less support. Hear Meghan's framework for assessing each child individually so you are teaching to where they actually are, not where the grade level says they should be. Walk away knowing the first questions to ask yourself before choosing any curriculum, and why the right fit depends as much on you as it does on your child. About Meghan Garfield Meghan Garfield is the founder of HomeGrown Minds and the creator of Mindful Leaders Academy and Innovation Labs, a local homeschool program in her community. With over fifteen years in education, a master's degree in instructional design and educational technology, and three homeschooled kids of her own, Meghan helps families move from overwhelm and self-doubt to clarity and confidence. She takes the guesswork out of homeschooling with custom assessments, curriculum planning, and ongoing support for families who want a research-based approach without doing it all alone. Instagram: @homegrownminds26 Website: homegrownminds.com Join the Founders Table Mastermind Apply here: http://kelseakoenreich.com/mastermind?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep109 Want to be in the right room? City Girls — intimate dinner and business scaling workshop for established founders. Twenty seats per city. Use code MFTGUEST at checkout. Tickets: https://www.kelseakoenreich.com/city-girls?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep109 Work with Kelsea Fill out my inquiry form: http://inquiry.kelseakoenreich.com?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep109 Follow @kelseakoenreich

July 15, 2026Episode 10842 min

The Best Sales Tool Mom Founders Keep Overlooking

Most people think their podcast needs a bigger audience to start working. Jenny Suneson would tell you that is the wrong goal entirely. Jenny has been in the podcasting industry since 2018, runs her business in twenty hours or less per week, takes Fridays off, and still makes a full-time income while raising two kids under six. She is not here to tell you to do more. She is here to help you do it smarter. Episode Overview We get into podcast SEO, why most shows are quietly invisible inside Spotify and Apple Podcasts, what top-performing podcasts are actually doing differently, and how to turn your show into a real part of your sales funnel instead of a hobby that happens to live on the internet. Jenny also shares the one thing she sees hosts doing wrong even after years of podcasting consistently. In This Episode Find out the two quick changes you can make to your podcast name and profile today that could grow your downloads by fifty to one hundred and fifty percent, no new episodes required. Learn why podcast listeners are some of the most loyal buyers in any audience, and how guesting on other shows turns that loyalty into new listeners for your own. Discover Jenny's episode framework that ensures every month includes at least one sales-focused episode, and why most hosts skip this and wonder why their podcast never leads to clients. Hear why podcasting is actually one of the least saturated long-form content platforms right now, and what that means if you have been sitting on the idea of starting a show. Walk away with Jenny's free Podcast Growth Blueprint so you can start applying what you heard in this episode today. About Jenny Suneson Jenny Suneson is a podcast strategist for mom entrepreneurs and host of Podcasting for Moms. She has been in business since 2016 and built her entire business model around working twenty hours or less per week while raising two young kids. Her approach is practical, honest, and grounded in real life, not hustle tactics. Free resource — Podcast Growth Blueprint: https://podcastingformoms.co/podcast-growth-blueprint/?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep108 Instagram: @podcastingformoms Website: podcastingformoms.co Join the Founders Table Mastermind Apply here: http://kelseakoenreich.com/mastermind?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep108 Want to be in the right room? City Girls — intimate dinner and business scaling workshop for established founders. Twenty seats per city. Use code MFTGUEST at checkout. Tickets: https://www.kelseakoenreich.com/city-girls?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep108 Work with Kelsea Fill out my inquiry form: http://inquiry.kelseakoenreich.com?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep108 Follow @kelseakoenreich

July 1, 2026Episode 10720 min

Why Female Founders Keep Hiring but Still Do Everything

She was sitting at a play space with her kids, laptop open, working. The moment she realized she did not want to be that mom anymore was the moment she also realized her business had been running her for years. That story opened my last client call. If you felt something when you read it, this episode is for you. Episode Overview This one is about the thing nobody wants to say out loud: you have the team, you have the revenue, you have done everything you were told to do, and you are still the bottleneck for everything. I walk through exactly why that keeps happening, what is actually broken underneath it, and the specific infrastructure shifts that change it. In This Episode Find out why hiring more people almost never solves the owner-dependency problem, and what you actually need to fix before any hire will give you your time back. Learn the three areas where founder-dependency is hiding in your business right now, and the questions to ask yourself that will show you exactly where the breakdown is. Hear about a client running a multi-million dollar professional services business with a team of eight who was still the last stop for every decision, and how we changed that without her losing control of quality. Discover why the story of "once I hit this milestone, things will settle down" is the single most expensive lie founders tell themselves, and what to do instead. Walk away knowing what a fully handed-off task actually looks like, and why the habit of reviewing and redoing your team's work is quietly keeping you stuck in operator mode. If your calendar keeps filling back up no matter how many people you hire, if your team keeps coming to you for things they should already own, if you are physically present with your family but mentally still at your desk, the problem is not your team. It is your infrastructure. And that is fixable. Join the Founders Table Mastermind This is exactly what we rebuild inside the mastermind. Every member starts with my full business assessment and analysis, gets a private quarterly business review, and leaves each quarter knowing exactly what to work on and in what order. You are not just joining a group. You are getting private advisory woven through the whole year. If you are running an established service-based business, have a team in place, and are tired of feeling like you built something successful that is still costing you your life, this is what we built it for. Apply here: http://kelseakoenreich.com/mastermind?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep107 Want to be in the right room? City Girls is an intimate dinner and business scaling workshop for established founders. Twenty seats per city. Use code MFTGUEST at checkout. Tickets: https://www.kelseakoenreich.com/city-girls?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep107 Work with Kelsea Fill out my inquiry form: http://inquiry.kelseakoenreich.com?utm_source=podcast&utm_medium=shownotes&utm_campaign=ep107 Follow @kelseakoenreich