The Market Hustle

Hosted by Josh

Business Investing

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Latest episode

Oct 2026

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EN-US

About the show

My name’s Josh. I started investing over a decade ago after financial advisors turned me away because I didn’t have hundreds of thousands to invest. Instead of giving up, I took things into my own hands by reading every book I could find, graduating from the W.P. Carey School of Business, and spending the last 10+ years learning, investing, and refining my approach. I know how confusing the stock market can feel when you're just getting started. Between overcomplicated investing lingo, conflicting reddit advice, and the fear of losing money, it’s easy to stay stuck on the sidelines. That’s why I created The Market Hustle. It’s the resource I wish I had when I started. A no-BS beginner-friendly platform that simplifies investing. The mission with The Market Hustle is to help you take control of your financial future and gives you the confidence to build long-term wealth without overcomplicating the process. If you’re ready to break free from financial stress, start investing with clarity, and build a future where money is no longer a worry, you’re in the right place. Each episode, my co-hosts Baafi (@blacktycoontalk) and Pierce (@pierceywiercy) and I break down: Investing strategies anyone can use How to think like an investor, not just a consumer Real-world market insights without the Wall Street buzzwords Actionable steps to put your money to work Whether you're feeling overwhelmed by the stock market or ready to level up your investing game, you've found your community. Join us as we all build wealth together, one episode at a time. Follow us: @themarkethustle (Josh) @blacktycoontalk (Baafi) @pierceywiercy (Pierce)

Listen to episodes

60 recent

October 6, 2026Episode 791 hr 1 min

ETFs vs Individual Stocks: What Should Actually Be in Your Portfolio? (Ep. 79)

Should you stick with ETFs, buy individual stocks, or own a mix of both? In this episode, Josh sits down with Baafi, Pierce, and Fernando to break down how each of them approaches ETFs and individual stocks and why there isn’t one “right” way to invest. Josh shares why roughly 80% of his portfolio is built around boring, long-term ETFs while the other 20% gives him room to own individual companies he has conviction in. We also get into: Why picking winning stocks is harder than it looks The pros and cons of ETFs vs. individual stocks How much research individual stocks actually require Why a great company doesn’t always mean a great stock How emotions and quick wins can hurt investors Why broad-market ETFs can make investing much simpler The importance of understanding what your ETFs actually own Why not every ETF is automatically diversified How to think about building a portfolio you can actually stick with The goal of this episode isn’t to tell you what to buy. It’s to help you better understand the game you’re playing so you can build an investing approach that fits your goals, your personality, and how involved you actually want to be. If you want to go deeper on diversification, ETF overlap, and understanding what you actually own, check out Beyond the S&P 500: A Thinking Investor’s Guide to Diversification: https://learn.themarkethustle.com/diversify And Baafi recently launched a new page focused on investing and financial literacy. Follow him here: https://www.instagram.com/wealth.playbook/ Stack assets & enjoy life. – The Market Hustle What did you think of the episode? Let us know! Support the show

August 28, 20261 hr 3 min

Make Investing Your Most Important Bill (Ep. 78)

Beyond the S&P 500 is available for pre-order at $27 until September 4th, when it goes to $37. It goes over the other asset classes beyond the S&P 500, how they behave, and how to think about building around a core. Pre-order here: https://learn.themarkethustle.com/diversify Most people pay their phone bill, their rent, and their electric bill without thinking about it. Then they treat investing like something optional they'll get to when it feels right. Josh, Pierce, Baafi, and Fernando get into why that ordering is backwards, and what changes when you move investing up the list. The four of us run completely different systems. One of us is fully automated, one buys manually every two weeks because he enjoys it, one pulls a percentage from every income source into an account with no debit card attached. Same principle, four different builds. We compare them honestly, including where each one breaks. We also get into the part nobody covers: what you actually cut when income drops. In this episode we cover: - Why automation protects you from yourself, and when manual investing still makes sense - How to build a system when your income is irregular or commission-based - What to cut first when money gets tight and why investing goes last - Why waiting for a dip fails most people who try it - How Pierce learned compounding at four years old from a $1.50 and a Hot Wheels car - Why saving alone lost people purchasing power over the last decade - What passing down money without passing down the knowledge actually produces If you've been meaning to get consistent and haven't, this one is about the mechanics of making it happen anyway. What did you think of the episode? Let us know! Support the show

August 21, 202612 min

Should You Buy a Home Now or Rent + Invest the Difference?

Build your automated investing system: https://learn.themarkethustle.com/mastery Side note: All figures in this video are as of July 2026. Mortgage rates, home prices, and market data change over time. Run the numbers for your own market before making a decision. Renting isn't always "throwing money away" and buying isn't always the smart move either. The right choice comes down to how long you plan to stay and whether you actually follow through on investing the difference. In this video, you'll see the real numbers behind a rent vs buy decision, and the 3 forces that tip the math in favor of owning over the long run. 0:00 Renting Is Throwing Money Away (Or Is It?) 1:01 The Real Math Behind Buying a Home 1:49 Meet Ryan and Deborah: Buy vs. Rent 3:57 Why Renting Wins in the Short Term 5:06 The 3 Forces That Favor Long-Term Buying 8:22 When Renting Actually Makes Sense 10:44 The Financial Foundation You Need Before Buying A House What did you think of the episode? Let us know! Support the show

July 24, 202611 min

Is It Safe to Invest at All-Time Highs? (The Honest Answer)

Grab the FREE cheatsheet here: http://bit.ly/4wjwMz3 — Is it safe to invest when the S&P 500 keeps hitting all-time highs? Here's what 70+ years of market history actually shows and why trying to time the market usually backfires. There is no single, universal and always-reliable way to buy extremely low and sell at all-time highs. But there are ways to actually win in the long term in spite of market crashes. In this video, you'll learn how strategies like dollar-cost averaging can become a foundational, reliable approach for stacking assets and building long-term wealth in the S&P 500 and beyond. ⏱️ Timestamps 0:00 The World's Unluckiest Investor 0:52 What You're Actually Buying When You Invest 2:45 The 3 Engines That Drive the Stock Market Higher 4:36 Why Even the Worst Investor Made 245% 6:37 Why Dollar-Cost Averaging Beats Waiting 9:38 The Biggest Risks Facing the Market Today 10:49 The Long-Term Bet That Has Worked for 70+ Years 👉 Read the full newsletter: https://www.themarkethustle.com/news/should-you-keep-investing-at-all-time-highs 🔔 Subscribe for more investing breakdowns. #investing #stockmarket #dollarcostaveraging #sp500 #longterminvesting What did you think of the episode? Let us know! Support the show

July 8, 202642 min

From Financial, Health & Emotional Struggles to Abundance Through Investing with Heather Chauvin

In this episode of the show, we have the pleasure to welcome another member of The Market Hustle’s community. Heather Chauvin joins to share her story overcoming financial and health struggle over the years, and how she was able to build a life with financial stability and options through her professional and emotional work. In today’s conversation, you will learn about the importance of prioritizing where you invest your time and money, Heather’s unconventional approach to paying off credit card debt, and learning to have tough but important money conversations. Heather’s Time and Energy Audit: heatherchauvin.com/audit (Use promo code: markethustle197) Apply for 1:1 Coaching with Josh: themarkethustle.com/apply Timestamps 0:00 Intro 0:23 Heather’s “A-ha” Moment on Being Financially Resourced 4:58 Living in Alignment with Your Values 7:11 Heather’s Early Financial Mistakes 10:22 An Unconventional Story of Paying Off Debt 16:13 Navigating Your Relationship’s Financial Vision 19:51 What You Resist Grows Bigger 23:34 Where You Invest Reveals What You Value 25:08 Emotionally Uncomfortable, but Intelligent Financial Decisions 28:25 Overcoming Scarcity Mindset & Energy Leaks 34:30 Auditing Your Current Time and Energy 36:56 “If the Desire Is in You, It’s for You” What did you think of the episode? Let us know! Support the show

April 16, 20261 hr 9 min

From $100k In Debt To $100k In Assets As A Veteran Turned IT Professional (Ep.74)

In this episode of the show, Jon (a member of TMH’s community) joins Josh, Baafi, Pierce and Fernando to dive into his journey going from 100k USD in debt to 100k USD in assets. Jon is a veteran turned IT professional, with unique life experience that taught him about paying off debt, team work with his wife, and building wealth step by step. In today’s conversation, you will also learn about what it is like to move abroad constantly and how being comfortable with discomfort is essential to financial success. This episode is full of financial knowledge gained by real experience and not theory, which is fundamental for you if you’re stacking assets for the long-term. Build Your Financial System With Money Mastery: https://learn.themarkethustle.com/mastery 1:1 Coaching With Josh: https://coaching.themarkethustle.com/ Timestamps: 0:00 Intro 1:02 Check-in with cohosts 2:48 Jon’s investing journey 4:43 Debt: An avalanche effect in the wrong direction 7:49 You cannot outinvest bad spending habits 9:43 Jon’s work as an IT professional 10:44 Life as an expat and moving abroad 16:30 Traveling teaches you we are fundamentally all the same 17:54 Jon’s view on a successful marriage & family finances 22:47 Straightforward steps to start building wealth 30:13 Breaking financial failure patterns from parents 36:21 The real value behind money and assets 39:57 Mortgages as a good debt category 42:14 You need to accept some level of risk to get the rewards 46:13 Reaching 100k USD in net worth 48:59 Investing doesn’t need to be overcomplicated 51:26 Financial lessons Jon will teach his future children 54:28 When you’re stressed out you don’t think clearly 57:58 The climb to the top might get lonely 1:00:47 Understanding how rich people built their path 1:03:08 Letting compound effect work in the right direction 1:07:46 You can dramatically change your life direction What did you think of the episode? Let us know! Support the show

March 31, 202643 min

$45,000 Invested at 20 y/o + How You Can Create Wealth Through Discipline (Ep.73)

In this episode, Marcos (a member of TMH community) joins the show to share his financial journey as a young investor. Being only 20 years old, Marcos has developed a disciplined approach and already stacked over 45k USD in his portfolio. In this episode, you will learn why discipline is essential to maximize compound interest, why starting is the most important stage and how strategic planning can help you retire early. Build Your Financial System With Money Mastery: https://learn.themarkethustle.com/mastery 1:1 Coaching With Josh: https://coaching.themarkethustle.com/ Timestamps: 0:00 Marcos’ journey with investing at 20 y/o 4:03 Marcos’ role models and early lessons 5:45 Translating discipline from other fields into finance 7:52 An aggressive and diversified long-term strategy 12:23 Marcos’ financial & business goals 14:56 Retiring early requires strategic planning 16:59 Individual stocks vs ETFs 21:49 Shiny object syndrome in investing 23:03 Having financial advisors 24:11 Learning the language of investing 25:08 How to start investing as a young person 27:13 The hardest and most important part is starting 30:07 Compound interest & the 100k mark 34:04 Handling big sell offs when you start investing 36:33 Discipline and goals will bring results What did you think of the episode? Let us know! Support the show

March 27, 20267 min

8 Money Lessons To Enjoy Life & Build Wealth

These are 8 lessons that are fundamental for enjoying life while building wealth through investing. Investing doesn’t need to be overcomplicated, it just requires having the right mindset about money, learning how to keep things simple and understanding what you truly value in life. Timestamps: 0:00 Stack assets and enjoy life 0:41 Cultivating an investor mindset 1:12 Money from a place of strength and calm 2:18 Increase income streams and leverage 2:46 Smart investments in bull & bear runs 3:13 How to approach individual stocks 4:32 Don’t chase investment hype 5:11 How to outperform 90% of investors 5:47 Investing in your 20s What did you think of the episode? Let us know! Support the show

March 20, 2026Episode 711 hr 8 min

USA vs Emerging Markets: Where to invest in 2026? (Ep.71)

In this episode, Josh, Baafi and Pierce discuss about the market during the first two months of 2026 and about different aspects of investing in emerging markets. This conversation is really valuable if you are thinking about expanding your investments beyond the US and into rapidly growing international markets. Tune in to learn about the economy, financial considerations and the reality of investing globally in today’s world. Side note: This podcast was recorded on 3/5/2026. Timestamps 0:00 Intro 1:15 Baafi’s new finance role 2:35 Don’t burn out trying to beat the market 7:00 You never really know why big players sell 11:23 Different strategies work in different seasons 15:02 Pierce’s new finance role & financial peace 17:07 The US & international markets in 2026 22:32 Investing in emerging markets 29:43 Emerging vs Developed markets 32:37 Emerging Markets Funds (like VWO) 38:40 VWO as an an emerging markets asset 42:27 Volatility when investing in emerging economies 45:24 How developed economies face crisis 47:33 Understanding the economy of the US 58:19 Controlling your controlables 1:03:22 Grow your share of ownership Build Your Financial System With Money Mastery: https://learn.themarkethustle.com/mastery 1:1 Coaching With Josh: https://coaching.themarkethustle.com/ What did you think of the episode? Let us know! Support the show

March 10, 2026Episode 7053 min

Enjoy life while making finances easy for your future self (Ep.70)

In this episode, Josh and Sarah (a community member of TMH) dive into Sarah’s financial journey, from being 35k USD in debt to living a life of balance and building wealth for her future self. This is a valuable conversation on what it actually means to overcome the scarcity mindset and financial struggle, and on how a moment of clarity can lead to a completely new financial life. Timestamps: 0:00 From $35k in debt to a new financial mindset 5:12 Compound interest applies to debt too 10:27 How Sarah paid off her debt 15:45 “I don’t ever wanna find myself here again” 17:42 The price of taking the easy financial route 19:19 Sarah’s current financially balanced life 26:09 Financial Return on Enjoyment 29:22 Outgrowing the scarcity mindset 36:56 Looking back at financial achievements 41:41 Making hard times easier for your future self 43:47 Tools for financial literacy are easily accessible 45:56 Making your future life financially easier 47:51 Zoom out & stay active 50:11 The snowball effect of micro-goals 51:32 Don’t be shy and stay hungry Build Your Financial System With Money Mastery: https://learn.themarkethustle.com/mastery 1:1 Coaching With Josh: https://coaching.themarkethustle.com/ What did you think of the episode? Let us know! Support the show

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