The Independent Farmer Podcast

Hosted by Barn2Door

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Episodes

217

Latest episode

Jun 2026

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About the show

The go-to Podcast for do-it-yourself Independent Farmers who are taking control of their own business, skipping the middleman, building their own brand, and selling direct to local Buyers. Guest speakers frequently include successful Farmers who grow and harvest proteins, produce, dairy, and more! Discussions are focused on the business side of Farming. If you farm and it is your livelihood, then building a viable business matters. The Independent Farmer Podcast is hosted by Barn2Door. We offer software, support and resources to enable Farmers to sell direct - online and in-person - to consumers and wholesale Buyers. For more information about the Independent Farmer Podcast, visit https://www.barn2door.com/independent-farmer-podcast

Listen to episodes

60 recent

June 5, 202641 min

Grow Your Bottom Line with Email Marketing

In this episode of The Independent Farmer Podcast, host Janelle Maiocco sits down with Amy Campbell of Old Rich Valley Farm to discuss how consistent email marketing and strategic email collection can transform a farm's direct-to-consumer sales. Amy shares practical advice on overcoming the fear of emailing customers, leveraging weekly newsletters for storytelling, and using automated email reminders to secure recurring subscription revenue and market pre-orders.For more Farm resources, visit: barn2door.com/resources

May 29, 20261 hr 5 min

Shifting Your Farm Mindset for 6-Figure Success

In this episode, host Janelle Maiocco welcomes back Alex Russell from Chucktown Acres. Together, they pull back the curtain on the critical growth phase between five and six figures, sharing real-world insights on how to stop being your own operational bottleneck.For more Farm resources, visit: barn2door.com/resources

May 15, 202653 min

How Onboarding Sets Your Farm Up for Success

Barn2Door Onboarding Manager Briana joins Janelle to unpack exactly what happens after a farm signs up, detailing how the Success Department fast-tracks your setup so you can ditch the office work, and start selling direct to local Buyers.For more Farm resources, visit: barn2door.com/resources

May 8, 20261 hr 0 min

5 Fastest Ways to Build a Successful Farm Business

In this episode, Alex Russell of Chucktown Acres joins Janelle Maiocco to share the "Entrepreneur Farmer" mindset and five actionable strategies to help beginning Farmers fast-track their journey from a hobby to a profitable, and scalable business.For more Farm resources, visit: barn2door.com/resources

May 1, 202617 min

Exclusive Content: The Farmer's Guide to Profitable Pork Sales

This episode serves as a comprehensive guide for Farmers to build a profitable direct-to-consumer pork business by leveraging eCommerce, implementing sustainable practices, and utilizing recurring revenue models like bundle box subscriptions.For more Farm resources, visit: barn2door.com/resources

April 24, 202647 min

Biggest Farm Money Mistakes

In this episode, Barn2Door CEO Janelle invites Farm Advisor Phil from Hopewell Farms to discuss the common financial pitfalls that prevent Farmers from achieving a sustainable, full-time living.For more Farm resources, visit: barn2door.com/resources

April 10, 202624 min

5 Steps to Success with Delivery-as-a-Service

Stop wasting hours in parking lots! Discover how DaaS helps Farmers automate local logistics, reach more Buyers, and look like a pro with doorstep delivery.For more Farm resources, visit:barn2door.com/resources

April 3, 202647 min

Scaling Your Farm to $1M through Farmers Markets

From a spiral notebook to $1M in annual sales. Learn how Veteran’s Liberty Ranch mastered Farmers Market logistics, "U-Shape" booth branding, and pre-orders to scale their independent ranch.For more Farm resources, visit:barn2door.com/resources

March 27, 202643 min

The 7-Figure Blueprint for Rural Farm Success

Learn how Peter Bartlett of Bartlett Farms transformed a remote North Dakota operation into a high-revenue business by mastering rural logistics and premium branding.For more Farm resources, visit: barn2door.com/resources

March 13, 202635 min

Balancing a Growing Farm and a Growing Family

Join Janelle Maiocco and Erica Benoit of Benoit Family Farmstead as they discuss the reality of managing a successful, 6-figure farm business while raising five children. Learn how to integrate your kids into daily chores to cultivate a lifelong work ethic and a deep-rooted passion for Independent Farming.For more Farm resources, visit: barn2door.com/resources