The Idea to Empire Podcast

Hosted by Chanaye Jackson

Business Entrepreneurship Management

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Jul 2024

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About the show

The burning question for all entrepreneurs and business owners... How do you keep going as you build a business that lasts? On The Idea to Empire Podcast, you'll get simple, actionable advice and know-how from entrepreneurs and business owners who have been where you are. The entrepreneurs and business owners on I2E will give you useful advice and helpful suggestions to improve your business, gain clarity, and improve your mindset. The goal: you can take what they know and immediately get started on it for yourself. In this fast-paced and insightful helping hand, you'll get some real world examples to get you moving in the right direction for you and your business. This is not your regular business podcast. We are taking great ideas and building an empire. Your host: Chanaye Jackson of Swan Town Creative Systems

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26 recent

July 23, 202411 min

25. A Business Review Through the Looking Glass of Finance, Market, Technology, Progress, and Well-Being

In the season one finale of the Idea to Empire Podcast, Chanaye Jackson expresses gratitude for the support received and reflects on the journey. She provides four key areas for business owners to focus on as they review their progress at mid-year: evaluating vision and goals, assessing financial health, adapting to market trends and personal circumstances, and leveraging technology for efficiency. Additionally, she stresses the importance of personal well-being and taking time to rest and recharge. Chanaye encourages listeners to use this period for reflection and improvement to ensure continued growth and success.Download the Transcript!Key Talking Points:Gratitude and reflection on the seasonFour key areas for mid-year business reviewImportance of personal well-beingEncouragement for reflection and improvementMagical Quotes:“If you don't have finances, then you don't have a business. Otherwise, you just have an expensive hobby.”“I am so proud of all of the work and all of the sacrifice and love and support that I've received from all of my guests and all of you.”Learn more about The Idea to Empire Podcast at swantowncreative.com/podcasts. Remember to like, subscribe, and share this episode with your fellow entrepreneurs! Let's build empires together! ----- About Chanaye JacksonI am a certified Disciplined Agile Scrum Master (DASM) business consultant and strategist who specializes in helping entrepreneurs and small business owners make their business strategy and vision come to life by implementing systems and processes that work.Follow me on LinkedIn – https://linkedin.com/in/chanayejacksonWatch on YouTube - https://www.youtube.com/@chanayejackson/podcastsInterested in learning more about Chanaye Jackson – https://swantowncreative.com

July 16, 202424 min

24. Using Wellness to Find Sustainable Health and Vitality

In this episode of the Idea to Empire Podcast, host Chanaye Jackson interviews Diane Amelia Read, a health esteem partner who assists midlife women in adopting sustainable, healthy lifestyles.Diane shares her journey of starting a health-focused business at the age of 60, emphasizing the importance of self-care, emotional and spiritual growth, and maintaining vitality. She discusses her virtual wellness community, which offers personalized exercise programs, healthy eating education, and meditation. Diane highlights the significance of prioritizing self-care, listening to one's inner voice, and making consistent, healthy choices.Key Talking Points:Emphasizes the importance of self-care, emotional and spiritual growth, and maintaining vitality for overall well-being.Advocates for prioritizing self-care and making consistent, healthy choices to achieve long-term health benefits.Highlights the significance of listening to one's inner voice and differentiating between the ego and spirit for better decision-making.Magical Quotes:“Prioritize your care period, full stop.”“I would much rather link arms and go on a marathon with you than keep doing these little sprints expecting results.”“Becoming healthy is a long game. You know, it's a daily set of choices, and the sooner you start making them, the longer they will last you 1,000%.”Meet Diane Amelia Read!Working with those ready to trade in the "diet & exercise" madness for a sustainable healthy lifestyle, I teach busy midlife women an easy, personalized approach to building strength and vitality for keeps. My virtual wellness community is the secret sauce that provides accountability and support for women who insist on the best, customizable tools for loving on their body, mind, and spirit.Website - https://dianeameliaread.com/ LinkedIn - https://www.linkedin.com/in/diane-amelia-read/Facebook - https://www.facebook.com/DianeAmeliaRead Instagram - https://www.instagram.com/realdianeamelia/ SPECIAL OFFER: If you love to try-before-you-buy, email me and I'll send you the details for my next 5-day free group where we'll focus on making one positive change, together: DianeAmeliaRead@gmail.comI invite you to receive my weekly newsletter that always contains a freebie, a recipe and, hopefully, some inspiration: https://dianeameliaread.aweb.page/p/4b8115fb-0547-48d7-8b67-d90fab12033c Learn more about <a...

July 9, 202432 min

23. A Value-Based Business Focused on Clarity and Culture

In this episode of the Idea to Empire Podcast, Chanaye Jackson interviews Ken Caputo, founder of Momentum Learning Systems. Ken shares his journey from a martial arts teacher to a successful entrepreneur, highlighting his various ventures, including Questers Way, a multidimensional family center. He emphasizes the importance of creating businesses that foster meaningful human connections, empowered learning, and a positive culture.Ken also discusses the Momentum Learning System, a learner-centric approach to education and business management, and provides insights into building a supportive and value-driven work environment.Download the Transcript!Key Talking Points:Importance of value-driven businessesFocusing on meaningful human connections and empowered learningBuilding a supportive work environmentMagical Quotes:“Work should be fulfilling. You know, it can be hard, it can be stressful at times, but it should still feel good that you're doing it.”“If you teach someone how they learn best, now they lose the fear of new things. They're willing to try new things because they have a process that they can trust.”“I think a lot of businesses, it's hard to tend to your business if you don't know the difference between the flowers and the weeds.”“There's a martial arts principle that just be cautious about adding energy to a system that's not in balance. And a lot of businesses make that mistake. They don't have that clarity. And then they try to expand their impact or their scale or whatever it is.”Meet Ken Caputo!As a business owner, teacher, and entrepreneur, Ken has been creating and implementing unique ways to positively impact communities for over thirty years. Ken has helped design and launch multiple businesses, beginning as a martial arts school owner/operator, then going on to create community-based businesses like Questers’ Way, a 16,000 square foot multi-dimensional family center, a full-service fitness center, a community art gallery, and his coaching and consulting company. Ken now works with a growing number of businesses, teachers, coaches, and entrepreneurs to help them energize their unique contributions and relationships with their teams through his online academy.Momentum Learning - https://www.momentumlearning.infoYour Life Spiral - https://yourlifespiral.com/ Questers Way - https://www.questersway.com/ LinkedIn - https://www.linkedin.com/in/kenjcaputo Facebook - https://www.facebook.com/ken.caputo.3 <a href="https://www.momentumlearning.info/entrepreneur" target="_blank" rel="noreferrer...

July 2, 202431 min

22. The Role of Communication in Business to Foster Community and Networking

In this episode of the Idea to Empire Podcast, Chanaye Jackson interviews Leon Bassett Jr, a financial consultant known for his effective networking group and thought leadership about building a culture of inclusivity and thoughtfulness. Leon emphasizes the significance of outsourcing tasks to maintain creativity and mental health, the importance of building a strong community within the workplace, and the role of communication in fostering a productive and supportive business environment. He also shares insights on how businesses can benefit from treating their employees well and creating a culture that values creativity and collaboration.Download the Transcript!Key Talking Points:Importance of outsourcing for business efficiencyBuilding a community-focused workplace cultureEffective communication as a key to business successTreating employees well to enhance business outcomesMagical Quotes:“Be in your lane. Hire other people to go down the road with you.”“Culture is so key, but you want a place where folks are willing to put in some of their best work.”“I really want people to understand how we, as human beings, really need to connect. And one of the things that keeps us from connecting is all the crap that's around us and being able to disseminate between all that crap and which one is important, which one is not.”Meet Leon Bassett Jr!As a financial consultant, I take pleasure in guiding individuals on tangible methods to enhance their financial rapport and safeguard their assets through effective risk management. Our main focus is providing mentorship and coaching in financial education coupled with strategic financial planning.Website - https://thinkingowners.com/ LinkedIn - https://www.linkedin.com/in/leon-bassett-jr-9753b95/ SPECIAL OFFER: Join our networking community, Let’s Connect Business Professionals networking group. It meets weekly on Wednesdays and Thursdays at 12p PST/3p EST.Learn more: https://letsconnectvip.com/ Learn more about The Idea to Empire Podcast at swantowncreative.com/podcasts. Remember to like, subscribe, and share this episode with your fellow entrepreneurs!Let's build empires together!

June 25, 20249 min

21. Understanding the Rhythm of Business Through Seasonality and Energy

In this episode of the Idea to Empire Podcast, Chanaye Jackson explores the concept of seasonality in business.She highlights definitions: the traditional view of predictable changes in revenue and expenses throughout the year, and her personal approach, which focuses on managing energy levels and productivity. She uses examples like Halloween shops and gym memberships to illustrate traditional seasonality and shares her own experiences of feeling more energized at certain times of the year. Chanaye encourages entrepreneurs to recognize and honor their own energy cycles, suggesting that aligning business activities with these natural rhythms can lead to greater success and well-being.Watch Rebecca's episode!Download the Transcript!Key Talking Points:Concept of seasonality in businessTraditional vs. personal definitionsImportance of managing energy levelsEncouragement to align business with personal energy cyclesMagical Quotes:“Follow your energy. Your business will thank you for it, and your body, your mind will thank you even more.”Learn more about The Idea to Empire Podcast at swantowncreative.com/podcasts. Remember to like, subscribe, and share this episode with your fellow entrepreneurs! Let's build empires together! -----About Chanaye JacksonI am a certified Disciplined Agile Scrum Master (DASM) business consultant and strategist who specializes in helping entrepreneurs and small business owners make their business strategy and vision come to life by implementing systems and processes that work.Follow me on LinkedIn – https://linkedin.com/in/chanayejacksonWatch on YouTube - https://www.youtube.com/@chanayejackson/podcastsInterested in learning more about Chanaye Jackson – https://swantowncreative.com

June 18, 202429 min

20. Embracing Discomfort, Rhythms, and Seasonality in Your Business

In this episode of the Idea to Empire Podcast, Rebecca Lee, a Clinical Eco-therapist and Burnout Business Coach, emphasizes the significance of finding rhythm and seasonality in one's work while challenging societal norms and expectations.Rebecca encourages individuals to embrace discomfort as a sign of authenticity and growth, rather than something to be avoided. She also highlights the importance of building a supportive community and seeking mentorship to navigate the challenges of entrepreneurship. By aligning one's values and investing in oneself and their business, individuals can create a fulfilling and sustainable path to success.Download the Transcript!Key Talking Points:Find rhythm and seasonality in your work, allowing for flexibility and alignment with personal energy levels.Embrace discomfort as a sign of authenticity and growth, rather than something to avoid.Build a supportive community and seek mentorship to navigate the challenges of entrepreneurship.Magical Quotes:"I think people grow their business when they get comfortable with not doing things the way that they are supposed to, but instead doing things in ways that their whole body can lean into it, because that's what we need for our business.""I have worked with people individually for a long time. I've also worked in groups for a while, and it's just hands down, people grow exponentially in community.""The more that we see discomfort as our own internal wisdom that's speaking to us versus the message is just to avoid it altogether and just, like, just chug through and we're just going to keep going and no, no, no, slow down for a minute and really sit and process it."Meet Rebecca Lee!Rebecca Lee is a Clinical Eco-therapist and Burnout Business Coach who guides givers, helping professionals and healers to create impactful and joyful professional lives centered in their own authenticity and vision. She is a landscape and seasonality-oriented clinician and entrepreneur who has spent her career exploring how we can leverage our authenticity, natural rhythms, and inner wisdom to move from burnout to a vision-centered life. She lives in Toppenish, WA on the indigenous land of the Yakama Nation with her multi-generational family, partner, 2 kids, and a menagerie of chickens, goats, and cows, so don’t be surprised if she finds a way to incorporate “dirt” into the conversation.Website - https://www.justlivingtherapy.org/Instagram - https://www.instagram.com/justlivingtherapy/SPECIAL OFFER: Meet Becoming Home Learn more: https://www.justlivingtherapy.org/becominghomeprogram A one-year dynamic, small-group community experience to tap into your landscape, your unique vision, and your authentic self, to up-level your life, eliminate burnout and re-discover joy in your work.This experience is likely for you if:You FEEL burnt out, overwhelmed, more like a product than a person, and unsatisfied in your life or your workYou feel LOST in your sense of self and why you do what you doYou often don’t...

June 11, 202420 min

19. An Essential Component of Business Growth: Active Listening

In this episode of the Idea to Empire Podcast, Chanaye Jackson interviews Deb Porter, an expert in active listening. Deb shares her belief that soft skills should be recognized as essential skills and discusses the impact of strong listening skills in both personal and business life. She talks about her own journey, including her background in ministry and her decision to focus on being a mother after leaving the church. Deb emphasizes the importance of active listening and offers practical advice on how to be a better listener, such as asking clarifying questions, practicing empathy, and being present in conversations. She also highlights the benefits of listening in business, mentioning that good listeners make 42% more sales. Download the Transcript!Key Talking Points:Soft skills should be recognized as essential skills.Deb shares her own journey.Practical advice on how to be a better listener: ask clarifying questions, practice empathy, be present.Good listeners make 42% more sales in business.Magical Quotes:“If I can teach the world one thing, it's this: instead of jumping in with solutions, simply ask, 'Did you want me to problem solve with you, or did you just need me to hold space?”“Listening is often overlooked. People who listen well make 42% more sales.”“When we listen well, we go slower and our brain works a little bit harder. The processing happens in those moments of silence, in those moments of introspection, when we allow other people to have that time and be comfortable with it.”Meet Deb Porter!Deb Porter believes that “soft skills” should be recoined to “essential skills”. An expert in Active Listening for over 25 years, she is the founder of HOLD Hearing Out Life Drama. Her mission is to educate others in Active Listening as well as be an outlet when someone needs to be heard. She has seen the impact that strong listening skills can have in both business and personal life.Website - www.hearingoutlifedrama.comLinkedIn - https://www.linkedin.com/in/deblhporter/Facebook - https://www.facebook.com/HOLDBusinessSolutionsInstagram - https://www.instagram.com/hearingoutlifedrama/YouTube - https://www.youtube.com/c/HOLDListensTikTok - https://www.tiktok.com/@hearingoutlifedramaSPECIAL...

June 4, 202427 min

18. Effective Financial Planning Strategies for Small Businesses

Today, Anthony Peltier joins Chanaye Jackson on the Idea to Empire Podcast.In this episode, Anthony Peltier, founder of Coast to Coast Finance, joins Chanaye Jackson to discuss the significance of mid-year reviews for business owners. He particularly emphasizes the importance of setting goals and being transparent with financial results to drive business growth. He suggests conducting a mid-year review to reflect on financial achievements, set new financial goals, and manage financial expectations for the second half of the year. Anthony also highlights the value of stretch goals and the need to consider leading and lagging indicators when monitoring financial performance. Additionally, Anthony encourages business owners to align departmental financial goals with the company mission, vision, and values to ensure cohesive progress.Download the Transcript!Key Talking Points:Mid-year reviews are crucial for business owners to reflect, set new goals, and manage expectations around financial performance.Setting challenging yet achievable financial goals and stretch goals can drive business growth.Leading and lagging indicators should be considered when monitoring financial performance.Transparently sharing financial results with the team fosters employee engagement and recognition.Aligning departmental financial goals with the company mission, vision, and values ensures cohesive progress.Magical Quote:“I'm a big believer in, especially with financial results, being transparent with those. I don't think it's anybody to hide results behind smoke and mirrors or sugarcoat them in any way. And people are going to pick up on that if you try it anyway. So just be honest.”Meet Anthony Peltier! Anthony provides bookkeeping, consulting, and fractional CFO services as the Founder of Coast to Coast Finance.Website - coasttocoastfinance.comLinkedIn - https://www.linkedin.com/in/anthonypeltier/SPECIAL OFFER: Financial Strategy Plan Session Learn more: https://calendly.com/coasttocoastfinance/financial-strat-planLearn more about The Idea to Empire Podcast at swantowncreative.com/podcast. Remember to like, subscribe, and share this episode with your fellow entrepreneurs! Let's build empires together! ----- About Chanaye JacksonI am a certified Disciplined Agile Scrum Master (DASM) business consultant and strategist who specializes in helping entrepreneurs and small business owners make their business strategy and vision come to life by implementing systems and processes that work.Follow me on LinkedIn – https://linkedin.com/in/chanayejackson<a...

May 28, 202410 min

17. Mastermind Your Way to Business Growth

In today's episode of the Idea to Empire Podcast, Chanaye Jackson explores the concept of masterminds for entrepreneurs and business owners as a vehicle for growth and peer support. Chanaye defines a mastermind as a group of individuals who come together to discuss and exchange ideas on a specific subject, with a focus on business success and personal growth. Drawing from her own experience, she highlights the importance of having a supportive community of like-minded individuals who are invested in each other's success. She recounts a story of her own participation in a mastermind group during a challenging period in the film industry, where she and her business partner sought guidance and inspiration from more experienced members. Chanaye shares a transformative moment when one of the leaders acknowledged her unique problem-solving skills and encouraged her to pursue a career in business strategy. Inspired by this remark, Chanaye eventually launched her own business, Swan Town Creative Systems. Chanaye attributes her growth and development to the support and insights gained from her mastermind experience. She concludes by inviting listeners to consider joining a mastermind and finding a community of peers who can provide valuable feedback, support, and opportunities for growth.Download the Transcript!Key Talking Points:Definition of a mastermind as a group for discussing and exchanging ideas in business.Importance of a supportive community invested in personal and business success.Transformational moment because of the participation in a mastermind.Invitation to listeners to join a mastermind and seek peer support for business growth.Magical Quotes:“A mastermind is an opportunity for you to have a group of people who are really invested in your success.”“What would it look like for you to join a mastermind, to find a group of people who are absolutely invested in your growth, in your business, in your personal development?”“What would happen if there was a way for you to have a community of your peers who understand what it's like to struggle with business ownership, to be excited about opportunities that you've developed, to get some feedback and ideas for when you're stuck or even when you're not stuck.”Learn more about The Idea to Empire Podcast at swantowncreative.com/podcast. Remember to like, subscribe, and share this episode with your fellow entrepreneurs! Let's build empires together! ----- About Chanaye JacksonI am a certified Disciplined Agile Scrum Master (DASM) business consultant and strategist who specializes in helping entrepreneurs and small business owners make their business strategy and vision come to life by implementing systems and processes that work.Follow me on LinkedIn – https://linkedin.com/in/chanayejacksonWatch on YouTube -...

May 21, 202425 min

16. Resetting Your Subconscious for Your Business to Thrive

There is another special guest visiting Chanaye Jackson and the Idea to Empire Podcast.In this episode, Lin Schussler-Williams is a Certified Reset-it Coach and speaker who has over 20 years of experience working with individuals and groups to help them accelerate their results and create richer, more fulfilling lives. Lin recently became one of the first Certified Reset-it teachers in the world and is passionate about helping people reset their subconscious programming and conditioning that hold them back or keep them stuck. Lin emphasizes the importance of addressing the subconscious mind, as it plays a significant role in our beliefs, thoughts, and actions. She encourages individuals to be aware of their patterns and limiting beliefs and to seek help and support in order to overcome them and achieve their goals.Download the Transcript!Key Talking Points:The impact of subconscious programming and conditioningOvercoming limiting beliefsSeeking support and connectionThe importance of community and mastermind groupsTaking responsibility for personal growthFinding luminosity in businessMagical Quotes:“Life gets luminous when we have games worth playing and goals worth playing for.”“The stuff that gets in our way is in between our own ears."“And so whatever it is, like, reach for that. Reach for that luminosity in your business. Reach for that luminosity in your experience of creating something the world needs out of your business and all of that, and just know it's possible and keep reaching for it.”Meet Lin Schussler-Williams!As a Certified Reset-it Teacher, speaker, and author, Lin teaches a thinking technology that changes perspectives and increases results.For over 20 years, Lin has worked with individuals and groups, helping them accelerate their results, and create richer, more fulfilling lives. Lin is excited to have recently become one the first certified Reset-it Teachers in the world, with a mission to help individuals learn to reset their programs and conditioning that holds them back or keeps them stuck.Lin is a recognized speaker on topics from sales and networking success to creating lives of balance and prosperity. Website - 54yearthought.comLinkedIn - linkedin.com/in/linswFacebook - https://www.facebook.com/ProsperWithLinInstagram - https://www.instagram.com/unstoppablepartners/SPECIAL OFFER: Have a chat with Lin about Reset-it. Learn more: https://54yearthought.comLearn more about The Idea to Empire Podcast at http://ideatoempirepodcast.com. Remember to like, subscribe, and share this episode with your fellow entrepreneurs!Let's build empires together! ----- About Chanaye JacksonI am a certified Disciplined Agile Scrum Master (DASM) business consultant and strategist who specializes in helping entrepreneurs and small business owners make their business strategy and vision come to life by implementing systems...