The Human Design for Marketing podcast™, with Yvette Mayer

Hosted by Yvette Mayer

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212

Latest episode

May 2026

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EN-US

About the show

Welcome to "The Human Design for Marketing Podcast," your ultimate guide to elevating your marketing game through the power of human design. Hosted by Yvette Mayer, this podcast is your gateway to unlocking your true potential as a marketer and activating your most magnetic personal brand. Discover how human design can help you elevate your frequency and express your true self, creating more influence, impact, and income. Each episode is filled with practical insights, expert interviews, and actionable strategies to align your marketing efforts with your unique energetic blueprint. Join us as we explore the fascinating world of human design and its transformative impact on marketing. Learn how to leverage your authentic self, tap into your innate talents, and attract your ideal clients effortlessly. Get ready to unleash your marketing superpowers and discover the strategies that will set you apart in a crowded marketplace. Whether you're a solopreneur, small business owner, or multi passionate entrepreneur, this podcast offers the guidance and inspiration you need to make a lasting impact. Join our vibrant community of like-minded individuals as we journey together towards a brand new paradigm! Subscribe now and be part of the Human Design for Marketing insider club. It's time to express your true self, create more influence, impact, and income, and build a magnetic personal brand that resonates with your audience. Get ready to step into your most easeful and effective marketing, with the power of human design.

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May 31, 2026Episode 2121 hr 1 min

The Soul Has A Download Button | Episode # 212

A corporate publishing executive in London doesn’t usually end up teaching people how to access the Akashic Records, but Sam Lennie’s story makes the path feel surprisingly logical. We talk through the real turning points: burnout, a “bridge job,” and the morning she woke up hearing a clear instruction to study reflexology. From there, her work expands into Reiki, mentoring, and a deeper trust in spirit-led decision-making, including the leap from Sydney to the Sunshine Coast and the feeling of “this is it” in her body.We slow down and get practical about the Akashic Records: what they are, how a reading works, what kind of information comes through, and why Sam doesn’t treat it like a psychic prediction tool. The focus stays on clarity, healing, and the present moment, because that’s where sovereignty is built. If you’re tired of outsourcing your next move to experts, algorithms, or other people’s opinions, this conversation offers a different kind of guidance, one that strengthens your self-trust muscle over time.We also connect the dots to Human Design and marketing. Sam shares how Human Design can feel like confirmation of who you already are, and why choosing the right platform matters for an aligned personal brand. We end with a grounded look at Substack as a calmer marketing channel for long-form writing, community, and growth that doesn’t require constant social media intensity.Subscribe for more Human Design for marketing insights, share this with a friend who’s mid-pivot, and leave a review to help more people find the show.Connect with Sam:InstagramSubstackBook Akashic reading with Sam----------------------------------Please come say hi!Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading (report) + Frieda 🤖Book a Human Design for Marketing reading with YvetteGet the Cosmic Creator Kit Join the Frequency ProjectJoin Souled Out Offers by Design

May 22, 2026Episode 21125 min

Your Low Ticket Offer is Inside Your Bodygraph | Episode 211

Cookie-cutter low ticket templates are everywhere, and they are quietly training smart business owners to build offers that don't match their energy. In this episode, we flip that approach and show how your best low ticket offer is already inside your Human Design bodygraph – waiting to be distilled into a gateway product that feels effortless to market, powerful to deliver, and easy to scale.We break down why "low ticket" is not code for low effort, and how a high-standard, high-value micro transformation can do the selling for you. When your offer becomes a true compression of your genius, it stops being a random mini product and starts functioning like an aligned sales funnel. It builds trust fast, opens the door to upsells and higher ticket offers, and can keep converting in an evergreen ecosystem.In this episode, we cover:The core bodygraph placements to check first for offer creation – Type and strategy, Profile lines for influence, and Authority as the frequency that makes your message believable.Then we go deeper into the gates and planetary placements that shape how you position and communicate:– Personality Sun as brand energy – Mercury as your scroll-stopping soul message – Jupiter as the signature of rewarded genius – Uranus as the edge that makes you stand out in a noisy market – Design Mars as vocation, where your greatest competence lives and where compromise can sabotage salesWe close with how defined centres support confidence, clarity, and consistency in your marketing.Build your low ticket offer by design:If this episode clicked, Low Ticket Lab is open now. In 7 days, Sellina AI walks you through your bodygraph to extract the low ticket offer that's already inside your chart. $27. 100 spots.Grab yours here: https://yvettemayer.co/lowticketlabConnect with me:Subscribe, share this episode with a friend who is stuck on what to sell, and leave a review so more aligned entrepreneurs can find the show.----------------------------------Please come say hi!Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading (report) + Frieda 🤖Book a Human Design for Marketing reading with YvetteGet the Cosmic Creator Kit Join the Frequency ProjectJoin Souled Out Offers by Design

May 11, 2026Episode 21024 min

Sellina's story of chaos and innovation | Episode #210

One headline about AI ethics can quietly trigger a full business identity crisis, especially when your products and client delivery are tied to a single platform. I’m telling the behind-the-scenes story of what happened when OpenAI privacy concerns hit while I already had multiple AI tools supporting my Human Design marketing work, and I realized I needed a path that felt more aligned and less dependent on ChatGPT. I walk you through my Gate 3 reality: “difficulty at the beginning” in full living color. From a surfing trip in Sri Lanka to a sudden scramble for a platform-agnostic solution, I share how I rebuilt Sellina AI on a new system backed by Claude, why persistent memory and context matter so much for offer creation, and what it’s like to announce a beta to paying students only to watch bugs appear in real time. When memory threads vanish for users mid-session, it’s not just a technical issue, it’s trust, nervous system regulation, and leadership all at once. You’ll also hear the part that surprised me most: even while I’m fixing stability around the clock, clients still get results. I share wins from students who build offers, write sales pages, and sign clients, plus how I’m thinking about the future of having a true AI marketing and sales team inside my ecosystem with Sellina and Frieda. If you build digital products, teach marketing, or want aligned entrepreneurship with real-world tech lessons, this is for you. Subscribe, share this with a friend who’s building with AI, and leave a review so more people can find the show.----------------------------------Please come say hi!Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading (report) + Frieda 🤖Book a Human Design for Marketing reading with YvetteGet the Cosmic Creator Kit Join the Frequency ProjectJoin Souled Out Offers by Design

May 1, 2026Episode 20929 min

The Cosmos Says Stop Scripting And Start Talking episode #209 May Transits 2026

May 2026 doesn’t feel like “more noise” to me, it feels like clearer signal. We’re stepping into the Human Design quarter of civilization, shifting from the early-year vibe of ideation and emotional processing into purpose through form. Translation for your business and personal brand: it’s time to turn the vision into something real, something structured, and something you can actually communicate without overexplaining.I walk you through the background frequency of the Human Design transits and exactly how I’d use them for aligned marketing and content strategy. Early May brings Gate 2, my favorite reminder that magnetism can come from receptivity, stillness, and direction rather than pushing. Then Gate 23 turns up “original insight,” supporting messaging that sounds like you, not the trend cycle. If you’ve been holding back a bold perspective, this is a window to say it simply and let it land.Mid-month is where the big shift hits: the nodes move into Gate 55 (spirit of abundance) and Gate 59 (intimacy), and you may notice more freedom-led desire plus deeper connection in the way you speak to your people. Jupiter moves into Gate 62, rewarding structure, details, and clean execution, while Saturn shifts into Gate 21, spotlighting resources, capacity, and money stewardship. Late May is the peak: Gate 20 lights up the power of now, and because Uranus also moves into Gate 20, we get a longer runway for clearer throat energy and real-time communication. I share how I’d use this for live video, face-to-camera content, launches, and a low-ticket strategy tease that’s coming in that window.If you want your Human Design transits to support your marketing instead of distracting you, subscribe, share this with a friend, and leave a review so I keep bringing these monthly updates.----------------------------------Please come say hi!Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading (report) + Frieda 🤖Book a Human Design for Marketing reading with YvetteGet the Cosmic Creator Kit Join the Frequency ProjectJoin Souled Out Offers by Design

March 27, 2026Episode 20823 min

Putting Fear in the Back Seat; Episode 208

Access Sacred Visibility HEREIf your marketing feels like a stop-start cycle, it’s not because you lack discipline. It’s because visibility works like compound interest, and every time you disappear, you stop the compounding and make it harder to rebuild trust, attention, and momentum. I’m sharing what I’m seeing in my community, the tension behind “burst posting,” and why persistent visibility is the simplest growth strategy most people avoid.We go straight into the real reason consistency breaks down: fear. Not the presence of fear, but the story you tell yourself after the fear spike. I use a personal surfing story, yes including sharks, to show how fear can sit in the passenger seat while you still take action. That same skill applies to content creation, selling, going live, and letting your message be seen by the people who actually need it.Then we make it practical with Human Design. Nervous system tools and mindset shifts help in the moment, but Human Design helps you locate the root of your resistance, especially in open centers where you amplify other people’s judgment and pressure. I walk you through my Six R’s of Visibility framework: Recognize, Remember, Reveal, Repattern, Radiate, and Ripple Effect, so you can build self-trust, stop collapsing into protection, and create consistent marketing that feels aligned.If you want deeper support, I also share details on my live Sacred Visibility program. Subscribe, share this with a friend who keeps disappearing, and leave a review so more people can find aligned marketing that actually works.----------------------------------Please come say hi!Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading (report) + Frieda 🤖Book a Human Design for Marketing reading with YvetteGet the Cosmic Creator Kit Join the Frequency ProjectJoin Souled Out Offers by Design

February 13, 2026Episode 20738 min

Open Centres, Self-Protection & Becoming the Obvious Choice, episode #207

If you're feeling drowned out by lookalike messaging and cookie-cutter funnels you're not alone.In this episode, Yvette unpacks how “protection patterns” in your open Human Design centers secretly dull magnetism, blur positioning, and stall sales and how to shift into clean authority that converts. She walks through each of the nine centers and ties them directly to real marketing friction: the head’s niche-hopping loops, the ajna’s wait-for-certainty silence, the throat’s forced visibility, the G center’s identity shape-shifting, the ego’s proving energy, the solar plexus’ discomfort avoidance, the spleen’s clinging to familiar offers, the sacral’s productivity myths, and the root’s urgency spirals.You’ll learn why visibility alone doesn’t sell, why repetition builds recognition and trust, and how to anchor your brand around a specific outcome your clients truly desire. She gets practical about regulating patterns without spiritual bypassing: commit to one clear idea long enough to be felt, speak at 70% comfort instead of chasing perfection, delay action when urgency is driving, and design offers and launch rhythms around energy you can sustain. She shares how dropping proving and urgency created daily demand in her own business, and why authority grows when your message is honest, timely, and consistent across channels.As promised, if you're feeling called to better define what you're here to be known for...so you can become the obvious choice and succeed in 2026, make sure you jump on "Famous For by Design" while it's just $27.----------------------------------Please come say hi!Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading (report) + Frieda 🤖Book a Human Design for Marketing reading with YvetteGet the Cosmic Creator Kit Join the Frequency ProjectJoin Souled Out Offers by Design

January 22, 2026Episode 20631 min

How An Open Heart Center Can Hijack Your Marketing #206

If you’ve ever tried to take a real break and found your body wouldn’t let you, this story will feel uncomfortably familiar. I planned a long van trip from Sydney to Tasmania, tied up loose ends, and promised myself lighter work days. Then the ground shifted: my senior VA stepped away, $30k vanished in a crypto hit, and my once-reliable ads softened. What followed wasn’t just logistical chaos; it was a front-row seat to my open heart center’s favorite role The Prover driving me to validate my worth through output, numbers, and grit.I walk you through the messy middle: guilt for stepping back when business was strong, the awkward blend of bad weather and spotty reception, and the tension of onboarding new help from a campground. When loneliness spiked, I chose regulation over endurance and flew home early. Within 48 hours, hugs and real conversation did what dashboards couldn’t. Returning to Tasmania with a friend, we went fully offline-hiking, kayaking, no signal and I watched the proving impulse surface on mountain trails instead of sales pages. It was humbling, clarifying, and oddly freeing.We dig into Human Design as a practical lens, not a label. An open heart (will) center often seeks safety by proving value, and awareness alone doesn’t resolve it. I share simple ways to build a marketing rhythm that respects your nervous system: pre-scheduling core content, setting guardrails for ad tinkering, standardizing team onboarding, and using prompts that separate service from validation. The goal isn’t constant alignment; it’s enough regulation to choose visibility without self-betrayal.If sales feel scary or showing up feels like a threat response, you’re not broken...you’re protective. Press play to hear how I’m redesigning support, reframing worth, and laying the groundwork for a new series on the “safety roles” of each open center and how they block sales. If this resonates, subscribe, share it with a friend who needs it, and leave a quick revie, tell me where you feel the urge to prove and what helps you soften.----------------------------------Please come say hi!Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading (report) + Frieda 🤖Book a Human Design for Marketing reading with YvetteGet the Cosmic Creator Kit Join the Frequency ProjectJoin Souled Out Offers by Design

October 31, 2025Episode 20519 min

Sacred Visibility by Design I Episode #205

If hitting “post” makes your chest tighten, you’re not alone. In this episode I get honest about the fear of being seen and map a path from stuck to magnetic, using Human Design as a clear lens for what’s actually happening in your head, heart, and nervous system. Instead of forcing confidence, I'll help you reframe visibility as sacred service, then walk through practical steps to dissolve loops of overthinking and low self-worth so you can share your work with steadier energy.We will explore how open centers can amplify doubt, why your incarnation cross and Mercury gates quietly shape your voice, and how lived experiences layer conditioning on top of your chart. You’ll hear real examples of challenging stale systems, building purpose into content, and choosing alignment over algorithms. I've also offereed journal prompts to flip fearful stories into opposite truths with evidence, plus body-based tools like breath work and energy support to make your system feel safe before and after you show up.From there, I share a six-stage arc: remember who you are, reveal your blocks, regulate safety, radiate your truth, practice offline, and rebirth into a visible identity. The goal isn’t perfection; it’s consistency anchored in purpose. When you speak to one person who needs your message now, engagement becomes impact, not a scoreboard. If you’re ready to turn visibility into the frequency you live rather than a task you dread, this conversation gives you the mindset shifts, energetic hygiene, and practical actions to start today.If this helped, subscribe, share it with a friend who needs the nudge, and leave a quick review to help more purpose-led creators find the show.----------------------------------Please come say hi!Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading (report) + Frieda 🤖Book a Human Design for Marketing reading with YvetteGet the Cosmic Creator Kit Join the Frequency ProjectJoin Souled Out Offers by Design

October 17, 2025Episode 20439 min

BTS of my Human Design Marketing GPT ecosystem (and why it’s changing everything) | Episode #204

You know those ideas that drop in like lightning… and change everything? That’s exactly what happened when I realised I could merge Human Design with AI.Hey beautiful, it’s Yvette here, your Human Design for Marketing guide. After a few months of freedom, travel, and even a little laryngitis (yep, lost my voice for a few days), I’m finally back behind the mic and today I’m taking you inside my world of GPTs.In this episode, I share how I went from total AI resistance to building my own suite of custom GPTs.. including my first creation, the Cosmic Content Creator Kit, and my latest muses, Frieda and Sellina. You’ll hear the full behind-the-scenes of how I build them, what they actually do, and how they’re helping thousands of soul-led entrepreneurs like you create content that feels aligned and actually works.✨ Inside you’ll learn: • How Human Design and AI can coexist beautifully in your business • Why your energy (not the algorithm) is still your biggest edge • What makes a GPT truly valuable and how to use them wiselyIf you’re ready to blend intuition with innovation, this episode will light you up.Listen, subscribe, and leave a review, it helps more women discover how to market in alignment with who they really are.Most products are below, here are the others:Audience Clarity Activation----------------------------------Please come say hi!Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading (report) + Frieda 🤖Book a Human Design for Marketing reading with YvetteGet the Cosmic Creator Kit Join the Frequency ProjectJoin Souled Out Offers by Design

June 18, 2025Episode 20320 min

What are you designed to be famous for? Episode #203

Purchase "Famous For by Design" here!What's the single most powerful lever for business growth in today's cluttered online landscape? It's becoming known for something specific - what I call being "famous for" your unique contribution. When I started my coaching journey, being a generalist was enough to pay the bills. As the digital space became increasingly crowded, I pivoted from health coaching to business coaching, then to digital products, each time finding temporary success until the market saturated. By 2022, I hit what human design calls a "generator plateau" my business revenue declined, and I felt deeply disconnected from my work.The breakthrough came when I strategically positioned myself at the intersection of human design and marketing. This wasn't just another niche; it was a perfect alignment of my three decades of marketing expertise, my passion for human design, and what I'm actually designed to embody as a 5/1 profile. The result? My business exploded, and I've never felt more authentic or lit up by my work.Your "famous for" statement isn't about limiting yourself to a narrow box. Instead, it's about finding the beautiful fusion of how you're designed, what you've lived and learned, where you're most confident, and—crucially—what people actually want from you and will pay you for. This clarity becomes the foundation from which everything else in your business hangs.Are you clear on what you're designed to be famous for? This question could be the key to taking your business to the next level. Subscribe and leave a review if this episode sparked something in you—I'd love to hear your thoughts!----------------------------------Please come say hi!Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading (report) + Frieda 🤖Book a Human Design for Marketing reading with YvetteGet the Cosmic Creator Kit Join the Frequency ProjectJoin Souled Out Offers by Design