The Human Design for Marketing podcast™, with Yvette Mayer

Hosted by Yvette Mayer

Business Entrepreneurship Education

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Episodes

215

Latest episode

Aug 2026

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EN-US

About the show

Welcome to "The Human Design for Marketing Podcast," your ultimate guide to elevating your marketing game through the power of human design. Hosted by Yvette Mayer, this podcast is your gateway to unlocking your true potential as a marketer and activating your most magnetic personal brand. Discover how human design can help you elevate your frequency and express your true self, creating more influence, impact, and income. Each episode is filled with practical insights, expert interviews, and actionable strategies to align your marketing efforts with your unique energetic blueprint. Join us as we explore the fascinating world of human design and its transformative impact on marketing. Learn how to leverage your authentic self, tap into your innate talents, and attract your ideal clients effortlessly. Get ready to unleash your marketing superpowers and discover the strategies that will set you apart in a crowded marketplace. Whether you're a solopreneur, small business owner, or multi passionate entrepreneur, this podcast offers the guidance and inspiration you need to make a lasting impact. Join our vibrant community of like-minded individuals as we journey together towards a brand new paradigm! Subscribe now and be part of the Human Design for Marketing insider club. It's time to express your true self, create more influence, impact, and income, and build a magnetic personal brand that resonates with your audience. Get ready to step into your most easeful and effective marketing, with the power of human design.

Listen to episodes

60 recent

August 10, 2026Episode 21540 min

Getting Paid to do F' All with Charlie Garnham episode #215

Posting more doesn’t always equal earning more and for some designs, it’s the fastest route to burnout. I’m joined by my client and fellow marketing pro Charlie Garnham , a 5/1 projector business coach, to tell the truth about what happens when you stop performing for the Instagram algorithm and start building a personal brand that actually matches your energy. Charlie is in my Souled Out Offers by Design program and shares how much it's helped her grow her business in this past 12 months. Being part of what's led to her now 4x her corporate income in just a few hours a day! Then we get into the messy middle: the pressure to prove you’re a “real” marketing expert when a post flops, the temptation to chase trends, and the constant background noise that says success only counts if it’s louder, bigger, and more visible. Charlie shares what changed when she stopped trying to squeeze projector wisdom into short-form content and leaned into long-form marketing like podcasts and YouTube. We also talk about client attraction through invitations, including guest speaking, online summits, and podcast interviews that let you deliver one strong message and then rest. We unpack the projector lifestyle as a real business strategy: boundaries with social media, more space on the calendar, and the mindset shift from doing equals worth to spaciousness equals magnetism. Then we zoom out to the coaching industry’s favourite myths, including follower count as a proxy for credibility, and “no ads” marketing that quietly replaces money cost with energy cost. We wrap with a practical look at offer refinement and why a purpose-built AI marketing assistant like Sellina can feel wildly different from generic ChatGPT or Claude prompts because it’s built on methodology and process, not just information. If you’re craving aligned marketing, human design business strategy, and a calmer way to grow high-ticket offers, hit play. Subscribe, share this with a friend who’s tired of the content treadmill, and leave a review so more people can find the show. Head to Charlies website here Instagram And if you're a Projector, don't miss THIS secret podcast ---------------------------------- Please come say hi! Join the Human Design for Marketing FB group , here where I go behind the episode scenes and answer your questions Follow me on IG Checkout our YouTube channel Download your Human Design chart Download your custom Human Design for Marketing Reading (report) + Frieda 🤖 Build a Low Ticket Offer by Design Book a Human Design for Marketing reading with Yvette Join the Frequency Project Join Souled Out Offers by Design

July 24, 2026Episode 21430 min

Your IP is inside your Bodygraph | Episode #214

I break down what “IP by design” really means and why your unique method is what protects your business in an AI-driven market. I also share practical ways to capture your genius from calls and content, then use Human Design to make your intellectual property clearer, more proprietary, and easier to monetise: • defining intellectual property as your unique lens and client support method • separating legal protection from building an IP asset • spotting the hidden cost of keeping your genius in conversations • using call transcripts, forms, and repeat questions to extract frameworks • turning proven methods into scalable products with AI support • the real story behind a body-graph audience method that became a $27 offer and sold 2,500+ times • building IP into always-on support through AI agents for sales and marketing • using profile lines, gates, themes, and definition to shape how you teach and market I also wanted to extend an invitation to my Bali retreat in late October 2026, here's the link to find out more. ---------------------------------- Please come say hi! Join the Human Design for Marketing FB group , here where I go behind the episode scenes and answer your questions Follow me on IG Checkout our YouTube channel Download your Human Design chart Download your custom Human Design for Marketing Reading (report) + Frieda 🤖 Build a Low Ticket Offer by Design Book a Human Design for Marketing reading with Yvette Join the Frequency Project Join Souled Out Offers by Design

July 3, 2026Episode 21327 min

July Transits For Aligned Marketing | episode #213

We walk through the July 2026 Human Design transits and use them to plan smarter marketing, clearer communication, and more aligned sales. We also share what June taught us about building offers, nervous system load, and why structure is the fastest path to freedom. • July’s big theme of communication during throat center season • Open throat reflections on speaking, self-critique, and trusting your voice • Behind-the-scenes lessons from launching Low Ticket Lab and supporting 100+ people • Mercury retrograde in Gate 62 and why details create flexibility • First half of July root center pressure and the value of slowing down • Mars and Uranus in Gate 20 and the push to speak now • Second half storytelling in Gate 56 plus leadership energy in Gate 31 • Nodes shifting into Gate 30 and Gate 29 and what to look for in your chart Before I go, if you didn't come in and do low-ticket lab with us live, it is now available evergreen, which means you can jump in and do it anytime. All right, hit the show notes for that information. Low Ticket Lab by Design: https://www.yvettemayer.co/thelab?el=podcast Make sure you hit that subscribe button, tell your friends, and extra brownie points, go leave me a review. ---------------------------------- Please come say hi! Join the Human Design for Marketing FB group , here where I go behind the episode scenes and answer your questions Follow me on IG Checkout our YouTube channel Download your Human Design chart Download your custom Human Design for Marketing Reading (report) + Frieda 🤖 Build a Low Ticket Offer by Design Book a Human Design for Marketing reading with Yvette Join the Frequency Project Join Souled Out Offers by Design

May 31, 2026Episode 2121 hr 1 min

The Soul Has A Download Button | Episode # 212

A corporate publishing executive in London doesn’t usually end up teaching people how to access the Akashic Records, but Sam Lennie’s story makes the path feel surprisingly logical. We talk through the real turning points: burnout, a “bridge job,” and the morning she woke up hearing a clear instruction to study reflexology. From there, her work expands into Reiki, mentoring, and a deeper trust in spirit-led decision-making, including the leap from Sydney to the Sunshine Coast and the feeling of “this is it” in her body. We slow down and get practical about the Akashic Records: what they are, how a reading works, what kind of information comes through, and why Sam doesn’t treat it like a psychic prediction tool. The focus stays on clarity, healing, and the present moment, because that’s where sovereignty is built. If you’re tired of outsourcing your next move to experts, algorithms, or other people’s opinions, this conversation offers a different kind of guidance, one that strengthens your self-trust muscle over time. We also connect the dots to Human Design and marketing. Sam shares how Human Design can feel like confirmation of who you already are, and why choosing the right platform matters for an aligned personal brand. We end with a grounded look at Substack as a calmer marketing channel for long-form writing, community, and growth that doesn’t require constant social media intensity. Subscribe for more Human Design for marketing insights, share this with a friend who’s mid-pivot, and leave a review to help more people find the show. Connect with Sam: Instagram Substack Book Akashic reading with Sam ---------------------------------- Please come say hi! Join the Human Design for Marketing FB group , here where I go behind the episode scenes and answer your questions Follow me on IG Checkout our YouTube channel Download your Human Design chart Download your custom Human Design for Marketing Reading (report) + Frieda 🤖 Build a Low Ticket Offer by Design Book a Human Design for Marketing reading with Yvette Join the Frequency Project Join Souled Out Offers by Design

May 22, 2026Episode 21125 min

Your Low Ticket Offer is Inside Your Bodygraph | Episode 211

Cookie-cutter low ticket templates are everywhere, and they are quietly training smart business owners to build offers that don't match their energy. In this episode, we flip that approach and show how your best low ticket offer is already inside your Human Design bodygraph – waiting to be distilled into a gateway product that feels effortless to market, powerful to deliver, and easy to scale. We break down why "low ticket" is not code for low effort, and how a high-standard, high-value micro transformation can do the selling for you. When your offer becomes a true compression of your genius, it stops being a random mini product and starts functioning like an aligned sales funnel. It builds trust fast, opens the door to upsells and higher ticket offers, and can keep converting in an evergreen ecosystem. In this episode, we cover: The core bodygraph placements to check first for offer creation – Type and strategy, Profile lines for influence, and Authority as the frequency that makes your message believable. Then we go deeper into the gates and planetary placements that shape how you position and communicate: – Personality Sun as brand energy – Mercury as your scroll-stopping soul message – Jupiter as the signature of rewarded genius – Uranus as the edge that makes you stand out in a noisy market – Design Mars as vocation, where your greatest competence lives and where compromise can sabotage sales We close with how defined centres support confidence, clarity, and consistency in your marketing. Build your low ticket offer by design: If this episode clicked, Low Ticket Lab is now available anytime. Sellina AI walks you through your bodygraph to extract the low ticket offer that's already inside your chart. $37. Grab yours here Connect with me: Subscribe, share this episode with a friend who is stuck on what to sell, and leave a review so more aligned entrepreneurs can find the show. ---------------------------------- Please come say hi! Join the Human Design for Marketing FB group , here where I go behind the episode scenes and answer your questions Follow me on IG Checkout our YouTube channel Download your Human Design chart Download your custom Human Design for Marketing Reading (report) + Frieda 🤖 Build a Low Ticket Offer by Design Book a Human Design for Marketing reading with Yvette Join the Frequency Project Join Souled Out Offers by Design

May 11, 2026Episode 21024 min

Sellina's story of chaos and innovation | Episode #210

One headline about AI ethics can quietly trigger a full business identity crisis, especially when your products and client delivery are tied to a single platform. I’m telling the behind-the-scenes story of what happened when OpenAI privacy concerns hit while I already had multiple AI tools supporting my Human Design marketing work, and I realized I needed a path that felt more aligned and less dependent on ChatGPT. I walk you through my Gate 3 reality: “difficulty at the beginning” in full living color. From a surfing trip in Sri Lanka to a sudden scramble for a platform-agnostic solution, I share how I rebuilt Sellina AI on a new system backed by Claude, why persistent memory and context matter so much for offer creation, and what it’s like to announce a beta to paying students only to watch bugs appear in real time. When memory threads vanish for users mid-session, it’s not just a technical issue, it’s trust, nervous system regulation, and leadership all at once. You’ll also hear the part that surprised me most: even while I’m fixing stability around the clock, clients still get results. I share wins from students who build offers, write sales pages, and sign clients, plus how I’m thinking about the future of having a true AI marketing and sales team inside my ecosystem with Sellina and Frieda. If you build digital products, teach marketing, or want aligned entrepreneurship with real-world tech lessons, this is for you. Subscribe, share this with a friend who’s building with AI, and leave a review so more people can find the show. ---------------------------------- Please come say hi! Join the Human Design for Marketing FB group , here where I go behind the episode scenes and answer your questions Follow me on IG Checkout our YouTube channel Download your Human Design chart Download your custom Human Design for Marketing Reading (report) + Frieda 🤖 Build a Low Ticket Offer by Design Book a Human Design for Marketing reading with Yvette Join the Frequency Project Join Souled Out Offers by Design

May 1, 2026Episode 20929 min

The Cosmos Says Stop Scripting And Start Talking episode #209 May Transits 2026

May 2026 doesn’t feel like “more noise” to me, it feels like clearer signal. We’re stepping into the Human Design quarter of civilization, shifting from the early-year vibe of ideation and emotional processing into purpose through form. Translation for your business and personal brand: it’s time to turn the vision into something real, something structured, and something you can actually communicate without overexplaining. I walk you through the background frequency of the Human Design transits and exactly how I’d use them for aligned marketing and content strategy. Early May brings Gate 2, my favorite reminder that magnetism can come from receptivity, stillness, and direction rather than pushing. Then Gate 23 turns up “original insight,” supporting messaging that sounds like you, not the trend cycle. If you’ve been holding back a bold perspective, this is a window to say it simply and let it land. Mid-month is where the big shift hits: the nodes move into Gate 55 (spirit of abundance) and Gate 59 (intimacy), and you may notice more freedom-led desire plus deeper connection in the way you speak to your people. Jupiter moves into Gate 62, rewarding structure, details, and clean execution, while Saturn shifts into Gate 21, spotlighting resources, capacity, and money stewardship. Late May is the peak: Gate 20 lights up the power of now, and because Uranus also moves into Gate 20, we get a longer runway for clearer throat energy and real-time communication. I share how I’d use this for live video, face-to-camera content, launches, and a low-ticket strategy tease that’s coming in that window. If you want your Human Design transits to support your marketing instead of distracting you, subscribe, share this with a friend, and leave a review so I keep bringing these monthly updates. ---------------------------------- Please come say hi! Join the Human Design for Marketing FB group , here where I go behind the episode scenes and answer your questions Follow me on IG Checkout our YouTube channel Download your Human Design chart Download your custom Human Design for Marketing Reading (report) + Frieda 🤖 Build a Low Ticket Offer by Design Book a Human Design for Marketing reading with Yvette Join the Frequency Project Join Souled Out Offers by Design

March 27, 2026Episode 20823 min

Putting Fear in the Back Seat; Episode 208

Access Sacred Visibility HERE If your marketing feels like a stop-start cycle, it’s not because you lack discipline. It’s because visibility works like compound interest, and every time you disappear, you stop the compounding and make it harder to rebuild trust, attention, and momentum. I’m sharing what I’m seeing in my community, the tension behind “burst posting,” and why persistent visibility is the simplest growth strategy most people avoid. We go straight into the real reason consistency breaks down: fear. Not the presence of fear, but the story you tell yourself after the fear spike. I use a personal surfing story, yes including sharks, to show how fear can sit in the passenger seat while you still take action. That same skill applies to content creation, selling, going live, and letting your message be seen by the people who actually need it. Then we make it practical with Human Design. Nervous system tools and mindset shifts help in the moment, but Human Design helps you locate the root of your resistance, especially in open centers where you amplify other people’s judgment and pressure. I walk you through my Six R’s of Visibility framework: Recognize, Remember, Reveal, Repattern, Radiate, and Ripple Effect, so you can build self-trust, stop collapsing into protection, and create consistent marketing that feels aligned. If you want deeper support, I also share details on my live Sacred Visibility program. Subscribe, share this with a friend who keeps disappearing, and leave a review so more people can find aligned marketing that actually works. ---------------------------------- Please come say hi! Join the Human Design for Marketing FB group , here where I go behind the episode scenes and answer your questions Follow me on IG Checkout our YouTube channel Download your Human Design chart Download your custom Human Design for Marketing Reading (report) + Frieda 🤖 Build a Low Ticket Offer by Design Book a Human Design for Marketing reading with Yvette Join the Frequency Project Join Souled Out Offers by Design

February 13, 2026Episode 20738 min

Open Centres, Self-Protection & Becoming the Obvious Choice, episode #207

If you're feeling drowned out by lookalike messaging and cookie-cutter funnels you're not alone. In this episode, Yvette unpacks how “protection patterns” in your open Human Design centers secretly dull magnetism, blur positioning, and stall sales and how to shift into clean authority that converts. She walks through each of the nine centers and ties them directly to real marketing friction: the head’s niche-hopping loops, the ajna’s wait-for-certainty silence, the throat’s forced visibility, the G center’s identity shape-shifting, the ego’s proving energy, the solar plexus’ discomfort avoidance, the spleen’s clinging to familiar offers, the sacral’s productivity myths, and the root’s urgency spirals. You’ll learn why visibility alone doesn’t sell, why repetition builds recognition and trust, and how to anchor your brand around a specific outcome your clients truly desire. She gets practical about regulating patterns without spiritual bypassing: commit to one clear idea long enough to be felt, speak at 70% comfort instead of chasing perfection, delay action when urgency is driving, and design offers and launch rhythms around energy you can sustain. She shares how dropping proving and urgency created daily demand in her own business, and why authority grows when your message is honest, timely, and consistent across channels. As promised, if you're feeling called to better define what you're here to be known for...so you can become the obvious choice and succeed in 2026, make sure you jump on "Famous For by Design" while it's just $27. ---------------------------------- Please come say hi! Join the Human Design for Marketing FB group , here where I go behind the episode scenes and answer your questions Follow me on IG Checkout our YouTube channel Download your Human Design chart Download your custom Human Design for Marketing Reading (report) + Frieda 🤖 Build a Low Ticket Offer by Design Book a Human Design for Marketing reading with Yvette Join the Frequency Project Join Souled Out Offers by Design

January 22, 2026Episode 20631 min

How An Open Heart Center Can Hijack Your Marketing #206

If you’ve ever tried to take a real break and found your body wouldn’t let you, this story will feel uncomfortably familiar. I planned a long van trip from Sydney to Tasmania, tied up loose ends, and promised myself lighter work days. Then the ground shifted: my senior VA stepped away, $30k vanished in a crypto hit, and my once-reliable ads softened. What followed wasn’t just logistical chaos; it was a front-row seat to my open heart center’s favorite role The Prover driving me to validate my worth through output, numbers, and grit. I walk you through the messy middle: guilt for stepping back when business was strong, the awkward blend of bad weather and spotty reception, and the tension of onboarding new help from a campground. When loneliness spiked, I chose regulation over endurance and flew home early. Within 48 hours, hugs and real conversation did what dashboards couldn’t. Returning to Tasmania with a friend, we went fully offline-hiking, kayaking, no signal and I watched the proving impulse surface on mountain trails instead of sales pages. It was humbling, clarifying, and oddly freeing. We dig into Human Design as a practical lens, not a label. An open heart (will) center often seeks safety by proving value, and awareness alone doesn’t resolve it. I share simple ways to build a marketing rhythm that respects your nervous system: pre-scheduling core content, setting guardrails for ad tinkering, standardizing team onboarding, and using prompts that separate service from validation. The goal isn’t constant alignment; it’s enough regulation to choose visibility without self-betrayal. If sales feel scary or showing up feels like a threat response, you’re not broken...you’re protective. Press play to hear how I’m redesigning support, reframing worth, and laying the groundwork for a new series on the “safety roles” of each open center and how they block sales. If this resonates, subscribe, share it with a friend who needs it, and leave a quick revie, tell me where you feel the urge to prove and what helps you soften. ---------------------------------- Please come say hi! Join the Human Design for Marketing FB group , here where I go behind the episode scenes and answer your questions Follow me on IG Checkout our YouTube channel Download your Human Design chart Download your custom Human Design for Marketing Reading (report) + Frieda 🤖 Build a Low Ticket Offer by Design Book a Human Design for Marketing reading with Yvette Join the Frequency Project Join Souled Out Offers by Design